Niche Guides / Vegan

How to Monetize a Vegan Blog and Earn a Plant-Based Profit

Learning how to monetize a vegan blog properly is a crucial part of turning your passion into a full-time business. Here's how:

By Andrew Fiebert Updated

Starting a vegan blog is exciting! There’s a lot to learn, like picking a domain and setting up WordPress. But once you’ve got the basics down, it’s time to explore how to make money from your passion.

Trust me, this part is a blast! Whether you’re just starting out or you’ve been in the game for a while, monetizing your vegan blog can turn your hobby into a thriving business.

Let’s dive into some fun ways to earn while sharing your love for all things plant-based!

Why You Can Trust Our Vegan Blog Monetization Guide

Lasso is installed on over 8,000 websites, including many vegan blogs.

Our team has built multiple 7-figure blogs in a wide range of niches.

We have hands-on experience working with founders to grow and monetize their vegan blogs.

1. Affiliate Marketing

Affiliate marketing is the best monetization method for vegan bloggers because it hits the sweet spot between time investment and earning potential.

Affiliate marketing is a form of advertising where a publisher (the site owner) links to a product in their content and earns a commission from the advertiser (the affiliate program) if readers click on that link and make a purchase.

TIP: With all monetization methods, the rule of thumb is the easier it is to accomplish, the less money you can make, and vice versa.

Also, since you can add links to your existing content, it’s the perfect method for beginners. You’ve already written content, so you’ve already done the hard part.

How to Start Affiliate Marketing for Vegan Bloggers

When diving into the vegan blogging niche, there are plenty of affiliate products you can recommend. Here’s a quick rundown of some great options:

  • Vegan Cookbooks: These provide readers with delicious recipes, tips, and guidance for their plant-based journey.
  • Plant-Based Meal Delivery Services: Perfect for those who want convenience without sacrificing their vegan lifestyle.
  • Vegan Snacks: Healthy snack options cater to both casual munchers and full-on health enthusiasts.
  • Vegan Protein Powders: Essential for fitness enthusiasts looking to maintain their protein intake without animal products.
  • Kitchen Gadgets: Tools like spiralizers and blenders are vital for making vegan recipes easier and more fun.

Consider the following reasons to promote these products:

  • High Demand: More people are turning vegan, leading to a growing interest in related products.
  • Diverse Offerings: From food to gadgets, there’s something for every type of vegan.
  • High Commissions: Many vegan brands offer attractive affiliate payouts, boosting your potential revenue.
  • Community Engagement: Recommending helpful products strengthens your connection with followers.
  • Ethical Alignment: Promoting vegan products aligns with the principles of sustainability and compassion.

Once you’ve identified which products will solve problems for your readers, you need to sign up for their affiliate programs.

You should start by joining the Amazon Associates affiliate program.

Most physical products in the vegan niche will be available on Amazon, and the conversion rate on Amazon is insane.

Yes, Amazon’s commission rates are rough, and they only offer a 24-hour cookie duration, but the conversion rate makes up for it. Plus, you’re nearly guaranteed to get accepted into their program.

For products that aren’t available on Amazon, just Google “[Product] affiliate program,” and you’ll find their program’s signup page.

To save you some time, here are a few of the best affiliate networks for vegan bloggers:

  1. Hu Kitchen

    Hu Kitchen

    Commission Rate: 10% Per Sale

    Cookie Duration: 30 Days

    Hu Kitchen, an entirely gluten-free and all-natural with simple ingredients, but unbeatable taste restaurant-goods chain located in NYC.

  2. Urban Decay UK

    Urban Decay UK

    Commission Rate: 5% Per Sale

    Cookie Duration: 30 Days

    Urban Decay offers an endless array of high-performance cosmetics, cruelty-free makeup that goes all day and lasts all night.

  3. Blank Canvas Cosmetics UK

    Blank Canvas Cosmetics UK

    Commission Rate: 6% Per Sale

    Cookie Duration: 30 Days

    Blank Canvas Cosmetics is an award winning cosmetics and brush brand with over 150 styles of brush tools to choose from.

TIP: We maintain a database of the best affiliate programs. Click here to see the best vegan affiliate programs.

Once you’ve been approved for the product’s affiliate program, the program will give you your affiliate link, and you can start inserting it into your content.

Inserting links into WordPress

How To Monetize A Vegan Blog With Affiliate Marketing

To add your link to your content, go to your post editor, highlight the relevant text, and insert the link.

Here are a few best practices for adding affiliate links to your WordPress blog:

  • Add links where it’s helpful. Adding too many links to your blog posts is just like adding too many ads; it’s annoying. Add links to product titles, images, CTA buttons, and the first time you mention a product. That’s plenty.
  • Disclose your links. Every blog post with affiliate links should have a disclaimer at the beginning, and every CTA or product image should also.
  • Use direct sales language. When you are writing your call to action, be direct. It’s not rude to say, “Check the price” or “Buy this product today.” Being too passive makes you look unconfident.

Or, take it a step further by creating product displays.

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You can create displays manually using the post editor to add links to images and buttons.

However, it can be time-consuming to create these displays and keep them updated if you’re doing it all by hand.

Luckily, monetizing your blog with affiliate links is simplified when you’re using a tool like Lasso.

Lasso makes it super easy to add links and product displays to your posts. You can add product displays to posts right from the post editor; no coding is required. It’s as simple as clicking your mouse three times.

You can also automatically import product info from retailers like Amazon. Just paste the link into the Lasso dashboard, and Lasso will populate the display with the product title, image, and price.

With all of this, remember to follow the guidelines in the affiliate program’s terms and conditions. Amazon, in particular, is pretty stringent.

But everything Lasso does is compliant with Amazon Associates’ TOS, so you never have to worry about being booted from the program.

That’s just scratching the surface of what Lasso can do to help you monetize your vegan blog. If you’re ready to start making a serious affiliate income from your vegan site, sign up for Lasso today.

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Affiliate Marketing Pros and Cons for Vegan Bloggers

Affiliate marketing can be a great way for Vegan bloggers to monetize their platforms. You can promote products that you genuinely believe in and earn a commission for each sale made through your links. This adds an authentic touch, as your audience trusts your recommendations. Plus, there are countless vegan brands that offer affiliate programs, making it easier to find products that resonate with your readers.

On the flip side, one downside is the potential for over-promotion. If you're constantly pushing products, your audience may feel overwhelmed or suspicious of your motives. It's crucial to strike a balance between providing valuable content and promoting affiliate products. Readers appreciate honesty and realness, especially in the vegan community.

Another con is that affiliate income can be unpredictable. Some months you might earn a good amount, while other months might be slow. This inconsistency could complicate your financial planning. Therefore, it's essential to diversify your income streams and not rely solely on affiliate marketing.

2. Display Ads

The second best way to monetize your vegan blog is with display ads. Ads are the internet's favorite monetization method, but they have severe drawbacks.

How to Monetize a Vegan Blog With Display Ads

Monetizing a vegan blog with display ads couldn’t be easier.

First, choose an ad network to join. Networks have traffic requirements, so here are the best ad networks to join based on your site’s page views:

  • 100,000+ Visitors per month - Raptive
  • 50,000+ Sessions per month - Mediavine
  • < 50,000+ Visitors per month - Ezoic

NOTE: WordPress is an open-source software found on WordPress.org. WordPress.com is a premium blogging platform, but you never need to pay to install WordPress on your website, even if it’s self-hosted.

Once you’re accepted to an ad network, follow their instructions to integrate their ads into your site. They will have documentation for every type of content management service (WordPress, Joomla, Ghost, etc.).

If your chosen ad network has a dedicated accounts manager, they will guide you through getting their ads on your site.

And… that’s it. Let the ads run and wait for your deposits to hit your account.

TIP: Optimize your display ads for user experience by using your chosen network’s software settings or talking to your account manager. Keep the ads in the sidebar and footer whenever possible.

You’ll make a lot of money in the long run if you put your readers ahead of quick profit.

Display Ad Pros And Cons For Vegan Bloggers

Display ads can be a quick way for vegan bloggers to monetize their content. They can generate revenue as soon as visitors see them. Plus, if your site has decent traffic, it can lead to passive income. You simply set it up and let it run while you focus on creating content.

However, there are some downsides. Display ads can clutter your blog’s layout, making it less pleasing aesthetically. Some readers may also find them intrusive, impacting their overall experience. This could lead to higher bounce rates, which isn’t great for engagement or SEO.

Moreover, earnings from display ads can vary widely. It often depends on your niche, audience, and location. For vegan blogs, some ad networks may not cater specifically to niche topics, potentially resulting in lower ad relevance and earnings.

In short, while display ads can boost your income, they might not always align with the clean, ethical image many vegan bloggers strive for. Finding the right balance is key to maintaining your brand’s integrity while generating revenue.

3. Digital Products

Selling your own digital products is a great way to increase your earnings per visitor in the vegan niche.

A digital product is anything you can sell on your vegan blog that the customer will receive via download.

Check out these digital products you can sell on your vegan blog:

  • E-books: Create a collection of easy vegan recipes or guides on plant-based nutrition. Perfect for those looking to start their vegan journey.
  • Meal Plans: Offer digital meal plans tailored to different dietary needs, like weight loss or athletes. A great resource for busy vegans!
  • Cooking Classes: Host virtual cooking classes where followers can learn to cook delicious vegan dishes in real-time.
  • Printable Grocery Lists: Design and sell printable grocery lists to help users shop for vegan ingredients efficiently.
  • Nutrition Guides: Create guides on specific vegan nutrients like protein and iron, helping readers meet their dietary needs.
  • Subscription Services: Launch a membership area with exclusive recipes, videos, and community support.

A lot of people search for simple checklists and guides related to different topics. They’d happily pay you for them.

Pros and Cons of Selling Digital Products for Vegan Bloggers

Selling digital products can be a goldmine for vegan bloggers. Imagine creating e-books full of your favorite recipes or guides on vegan nutrition. These products can be sold repeatedly without the hassle of inventory or shipping. Plus, they tap into a growing market of health-conscious consumers seeking vegan solutions.

On the flip side, not every blogger will find success in digital sales. It requires a strong online presence and marketing skills to drive traffic. If you're just starting out, it may take time and effort to build an audience willing to pay for your products. Additionally, competition is fierce, making it vital to stand out with unique offerings.

Another con is the constant need for updates and engagement. Digital products can become outdated, especially in the fast-evolving vegan market. Regular maintenance of your content is crucial. Communicating with your audience is also key; without engagement, conversions can drop significantly.

Ultimately, selling digital products can provide a lucrative revenue stream for vegan bloggers. Just weigh the pros and cons carefully before diving in. With the right approach, it can be a fulfilling and profitable venture.

How To Monetize a Vegan Blog By Selling Digital Products

The first thing to do is create your digital product.

Look at which content your audience interacts with the most, and brainstorm digital products to help serve their search intent.

That’s what I did when I created our Ultimate Blogging Guide:

Then, create the product using whatever tools are at your disposal. For example, use Microsoft Word to create an ebook PDF, or Google Sheets to create interactive spreadsheets and checklists.

Next, you have to figure out how to distribute your product. The easiest way to distribute PDFs is by uploading them to your WordPress media library. Then you can give customers the link, and they can download the PDF from there.

Lastly, you’ll have to set up payment processing and order fulfillment. A plugin like Woocommerce can automate most of this, but you’ll have to tie it to a processor like Stripe or PayPal.

Woocommerce can even connect to an email tool like ConvertKit, so as soon as your customer finishes their checkout, they’ll get an email with a link to their download.

TIP: You can still use Lasso to get more clicks to your digital products. Just create a Lasso display with the link pointing to your product’s sales page.

Barring any issues, you won’t have to do anything but watch your bank account grow.

4. Email Newsletter

One effective way to monetize a vegan blog is by creating an email newsletter. This method allows you to build a loyal audience and engage with your readers on a more personal level. Let's explore how to monetize a vegan blog with an email newsletter and the pros and cons of email marketing for vegan bloggers.

How to Monetize a Vegan Blog with an Email Newsletter

Email newsletters are a direct line to your audience. They allow you to share content, recipes, tips, and personal stories straight to subscribers’ inboxes. For vegan bloggers, this is a fantastic way to cultivate a community and create additional income streams. With the right strategy, you can turn your passionate readership into loyal customers.

Start by building your email list. Offer something valuable in exchange for emails, like a free vegan meal plan, exclusive recipes, or a guide to vegan substitutes. Make this enticing so visitors can’t resist signing up. Once you have a solid list, use it to send out regular newsletters filled with curated content, engaging stories from your vegan journey, and links to your blog posts.

To monetize effectively, incorporate affiliate links to vegan products, cookbooks, or meal kits within your newsletters. This way, when subscribers shop through your recommendations, you earn a commission without them needing to pay more. Additionally, consider promoting your own digital products, like e-books or training programs, that resonate with your audience's interests and values.

Engagement is key. Invite feedback, encourage responses, and make your subscribers feel part of your vegan family. The more connected they feel, the more likely they’ll support your blog through purchases. The email newsletter route not only brings in revenue but also strengthens your community—and that’s invaluable for any vegan blogger!

Pros and Cons of Email Marketing for Vegan Bloggers

  • Pros:
    • Builds a loyal community: Email newsletters create a direct connection with readers.
    • High ROI: Email marketing has one of the highest returns on investment.
    • Personalization: Tailor content and products to specific audiences for better results.
    • Control over content: You decide what your readers see, unlike social media algorithms.
  • Cons:
    • Time-consuming: Regularly creating and sending newsletters can take effort.
    • Requires strategy: You need a clear plan to grow and engage your email list.
    • Potential for unsubscribes: Not every reader will want to receive emails consistently.

5. Consulting and Coaching Services

Consulting or coaching is exchanging your expertise and time for a fee. Your customers need an expert, and you’ve proven yourself to be that expert.

As you become an authority in the industry, people will reach out to you with questions about topics they consider you an expert in.

Now, you don’t have to charge for being helpful, but you should place a dollar value on your time.

As a vegan blogger, you extensive knowledge of the industry. If a reader reaches out to you asking for help, you should get paid for that effort.

How To Monetize A Vegan Blog With Consulting Services

Monetizing a vegan blog with consulting services is similar to selling sponsored posts.

Put a “Coaching” option in your nav bar that goes to a landing page outlining your consulting services and your hourly rate. This will help head off some of the people looking for free advice.

TIP: Again, you can use Lasso to drive more clicks to your coaching pages. Just create a Display with a link to your sales page, and insert it into blog posts.

Then, wait for requests to come in, evaluate them, and propose your offer. If the customer accepts, send them an invoice using PayPal or another payment processor, and schedule the call.

Pros and Cons of Selling Consulting Services for Vegan Bloggers

One major advantage of selling consulting services for vegan bloggers is the niche appeal. Veganism is a growing trend, and many bloggers feel the pressure to stand out. Your expertise can help them refine their brand and grow their audience, making your services quite valuable.

Another pro is the potential for recurring revenue. If you establish long-term relationships with bloggers, you can have ongoing contracts for coaching or content strategy, providing a steady income stream. Plus, you can encourage scalability through workshops and group sessions.

On the flip side, marketing your consulting services can be challenging. There's a lot of competition, and some potential clients may not fully understand the value you're offering. This means you'll need to work hard to build your personal brand and establish credibility.

Additionally, since the vegan niche is relatively small, project availability may fluctuate. It might be tough to find consistent clients compared to more generalized consulting services. It can lead to periods of uncertainty, especially when starting out.

Earn More Money From Your Vegan Blog

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Vegan Blog Monetization FAQs

What Is The Best Way To Make Money From Vegan Blogging?

If you want to build a successful vegan blog, then affiliate marketing is the best way to monetize it. It’s the least intrusive way to make a lot of money from your site without much extra effort.

Can I Make A Full-Time Income From Vegan Blogging?

Absolutely! Some vegan blogs, like Heartful Table and The Curious Chickpea get hundreds of thousands of monthly visitors. That’s enough for a full-time income for a small team of people.

How Do I Start a Vegan Blog?

Learning how to start a vegan blog is the first best way to use your expertise to start an online business.

You need to register a domain, install WordPress, and publish great content. It's a lot of work, but totally worth it!

How Do Vegan Bloggers Get Paid?

Most vegan bloggers make money through affiliate commissions and advertising fees. Both of these monetization methods pay out one or two months after the fees have been generated.

Some vegan bloggers also sell sponsored posts, consulting services, or their own products. In these cases, a payment processor like PayPal or Stripe is necessary.

Is Vegan Blogging Easy?

Nothing worth doing is truly easy, but that doesn’t mean vegan blogging isn’t fun.

As a vegan blogger, you’ll get to go places, try new things, and meet new people. And it will be part of your business! What could be cooler than that?

Is It Worth Starting A Vegan Blog?

It’s absolutely worth it to start a vegan blog. Not only can you make a living from it, but you can also build a community and control the conversation.

Once you’re an established authority, people in vegan-related industries will take you seriously.

Final Thoughts on Monetizing a Vegan Blog

Now that you have a solid grasp of how to monetize your vegan blog, let me share one last tip:

Embrace multiple monetization methods!

Diversifying your income is key to ensuring your blog's longevity.

If you mix affiliate offers, display ads, and your own products, you’ll shield yourself from potential setbacks like commission rate cuts.

With this multi-faceted approach, along with some hard work and smart planning, you’ll be well on your way to earning what your blog truly deserves.

Why You Should Trust Our Vegan Blogging Content

You may be thinking, "that's all great, but what does Lasso know about vegan blogging?"

Quite a lot, actually.

Here's why you can trust our process for building a successful vegan blog:

We've Built Wildly Successful Blogs

Lasso is built for affiliate marketers, by affiliate marketers. We're not gurus; we've walked the walk.

Our team members have built multiple blogs from the ground up, some of them earning over seven figures in revenue.

We put that experience into every guide we write, so you can trust we're giving you a process that works.

We Talk To Vegan Bloggers Every Day

Lasso's WordPress plugin is installed on over 8,000 websites, including a lot of vegan blogs.

Our team supports those bloggers every day as they create awesome content and earn lots of money.

These communications give us a bird's-eye view of what's new in the vegan industry. We take that information and use it to keep these guides as up-to-date and accurate as possible.

We're Super Nerds

We've put a lot of company focus into learning everything we can about blogging, affiliate marketing, SEO, and anything to do with online entrepreneurship.

We attend conferences, collect high-level contacts, read tons of books, and distill all of that information into our content. We pass information onto you that was previously only available to industry insiders.

Earn More from Your Vegan Blog

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