Many aspiring authors and book-focused content creators struggle with monetizing their passion, unsure which affiliate programs truly drive conversions in a crowded market. Finding high-quality, reliable programs can be overwhelming, particularly when you're navigating the world of books and literature.
The book industry is currently thriving, with global revenues expected to reach around $123 billion in 2023, reflecting a steady growth rate of approximately 3% annually (source: Statista). As online reading and book purchases continue to rise, there's never been a better time for content creators to tap into the potential of book affiliate marketing.
This guide covers our top 21 Book Affiliate Programs. For each program, you'll get key details like:
Commission rates
Cookie duration
Approval requirements
Affiliate network
Payout threshold
With this information in hand, you'll be well-equipped to choose the best affiliate programs to help you turn your literary passion into profit.
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ThriftBooks is a fantastic destination for book lovers looking to score amazing deals on used books. Founded in 2009, this brand has become one of the largest online used bookstore in the world. They stock millions of titles across countless genres, so whether you're in the mood for fiction, non-fiction, or even children's books, ThriftBooks has you covered.
What really sets ThriftBooks apart is their commitment to sustainability. By selling used books, they're giving new life to titles that would otherwise go unread. This eco-friendly angle appeals to a growing number of conscious consumers who want to make a positive impact with their purchases.
The affiliate program is simple and straightforward. With a commission rate ranging from 4% to 6.5% per sale, affiliates can earn a decent payout for their efforts. Given that ThriftBooks often features great discounts, the average order value can vary, but it's usually around $30. This means, on average, you could earn between $1.20 and $1.95 per sale — which can really add up.
ThriftBooks also has a well-designed website that is easy to navigate, which helps drive conversions. Shoppers can search for their next great read or dig through various categories to discover hidden gems. Plus, they frequently run promotional offers and discounts, making it even easier for affiliates to entice their audience to make a purchase.
With the increasing popularity of reading and the shift toward online shopping, ThriftBooks is in a great position to attract new customers. Partners can leverage this growth to boost their own earnings by promoting a brand that not only satisfies the demand for books but also resonates with eco-conscious buyers.
Ketoconnect is all about the low-carb lifestyle! Founded by a couple who live and breathe keto, this brand has become really popular in the health and wellness community.
They offer a bunch of products, including cookbooks, meal plans, and protein snacks aimed at making the ketogenic diet easier and more enjoyable. Their offerings are perfect for anyone looking to dive into keto or spice up their low-carb routine.
The brand has a solid following on social media, where they share recipes and tips. They’ve built a community that’s passionate about making keto not just a diet, but a lifestyle.
For their affiliate program, marketers can earn a juicy commission rate of 40% per sale. This is a sweet deal, especially when you think about how popular their products are. Imagine the bonuses if you're promoting a high-value item!
Overall, Ketoconnect is a fantastic choice for affiliate marketers who are into health and wellness, especially keto enthusiasts seeking trusted products.
Audible is a giant in the audiobook industry, making waves since its launch in 1995. With a membership, users get access to thousands of audiobooks, podcasts, and exclusive content. It's perfect for people who love stories but prefer listening over reading.
The platform has become super popular, boasting a massive library that caters to almost every genre imaginable. Whether someone is into fiction, non-fiction, or even language learning, Audible has something for everyone.
When it comes to the Audible Affiliates program, it's quite appealing for marketers. They offer a commission of $5 for each trial sign-up through your affiliate link. This is a straightforward way to earn while promoting high-quality content that many enjoy.
Catching sales is also made easier with their cookie duration of 24 hours. So, if someone clicks your link and signs up within that time frame, you're in the dough!
Promoting Audible means capitalizing on their strong brand recognition and immense popularity. You'll be recommending a product that many people are already interested in, which can lead to a healthy stream of commissions.
Approval Requirements: Applicants must have a website or app that promotes Apple products and adheres to Apple's guidelines. Submissions are reviewed before approval.
Affiliate Network: Apple Services Performance Partners
Payout Threshold: $50
Apple is a giant in the tech world, known for its innovative products and sleek designs. From iPhones to MacBooks, they have a little something for everyone. With countless fans globally, Apple has created a loyal customer base that's always eager to buy the latest gadgets.
The affiliate program allows marketers to earn commissions by promoting Apple products. This is a fantastic opportunity since Apple's average order value can be quite high, especially with popular products like the latest iPhone or MacBook.
When you look at their commission rates of 7% to 400%, it sets the stage for some significant earnings. For instance, if an iPhone costs around $800, a 7% commission would mean you could earn about $56 per sale. That’s a pretty sweet payday just for recommending a product!
Apple's products are not just popular; they're iconic. This makes marketing them a breeze because many people are already interested in what Apple has to offer. Additionally, their strong reputation and customer loyalty can help affiliates convert clicks into sales more effectively.
Whether you’re a seasoned affiliate marketer or just starting, promoting Apple products could be a lucrative move. With tons of resources available and a brand that's widely recognized, you’ll likely find it easier to connect with your audience.
Indigo Books & Music is a beloved Canadian retailer, adored for its extensive selection of books, gifts, and stationery. Founded in 1996, Indigo has grown to become a significant player in the Canadian market, boasting a cozy atmosphere that invites customers to explore their vast collections.
Aside from books, they offer a wide range of lifestyle products, including toys, home decor, and wellness items. Customers love finding unique gifts or cozy reads, making Indigo a go-to for special occasions or just a leisurely day out.
Their affiliate program offers a commission rate ranging from 2% to 7% per sale. This means that on average orders, affiliates could earn a nice commission. If we consider an average order value of around $50, a 5% commission would translate to a $2.50 earning per sale – not too shabby!
Indigo's strong brand awareness and customer loyalty can help affiliates drive sales effectively. Plus, partnering with a brand that resonates with so many can be a great strategy in driving revenues. With its great mix of products, there are endless opportunities for creative marketing and outreach!
Blinkist is all about making knowledge more accessible through bite-sized book summaries. Launched in 2012, it has quickly gained popularity among busy people who want to learn but don't have time to read entire books.
With thousands of titles available, users can dive into a variety of topics, including business, self-help, and personal development. Blinkist offers summaries that take about 15 minutes to read or listen to, perfect for fitting into a packed schedule.
As an affiliate marketer, promoting Blinkist can be a great fit because of its strong brand presence and varied content. The platform attracts a diverse audience eager to consume knowledge on the go.
When it comes to monetization, Blinkist does offer a commission for affiliates. While the specific commission structure and payout details could be better known, the cookie duration of 30 days allows for potential earnings over time if your referrals engage with the platform.
In addition, there’s a big focus on quality with Blinkist, making it a trustworthy resource for those wanting to expand their minds quickly. Affiliates can tap into its growing user base and the evergreen nature of book consumption for better engagement.
Books-A-Million, often just called BAM, is a popular bookstore chain in the United States. Founded in 1917, it has built a solid reputation over the years for being a go-to place for book lovers.
With a vast selection of over 5 million titles, you can find everything from best-selling novels to niche reads. They also offer a great variety of products beyond books, including magazines, games, and gift items, perfect for anyone who loves to read or just needs the right gift.
BAM is definitely a household name, especially for avid readers. It’s not just a bookstore; it’s a community hub for events like book signings and readings. This strong brand identity helps attract a loyal customer base.
Their prices are competitive, and they aim to offer offers such as discounts, which can lead to higher average order values. For affiliates, a 5% commission could be pretty appealing, especially when considering the range of products they offer.
Plus, BAM often throws in free shipping on orders over a certain amount, encouraging more people to shop. This is beneficial for affiliates, as it can help drive those sales and boost commissions.
Promoting Books-A-Million not only gives your audience access to a great selection of items but also provides a trustworthy shopping experience. With their long-standing credibility in the market, it’s sure to resonate well with potential customers.
Bookshop is a unique online bookstore that champions independent booksellers. It's on a mission to support local bookstores while providing readers with a fantastic selection of books across all genres.
From bestsellers to hidden gems, you'll find a wide array of titles that cater to every book lover's taste. Bookshop emphasizes the importance of community, helping customers keep their local shops thriving while still enjoying the convenience of online shopping.
The affiliate program offers a commission rate of 10% per sale, which can really add up with the various choices customers have. Even if the average order value isn't specified, you can imagine that when people buy multiple books or even a few higher-priced titles, your earnings can grow quickly.
Bookshop has gained popularity due to its mission and user-friendly platform, making it an appealing choice for affiliates in the book niche. Whether you’re a book blogger or a social media influencer, promoting Bookshop can resonate well with your followers.
Plus, Bookshop's focus on independent bookstores can create a meaningful connection with your audience, encouraging them to support small businesses while enjoying their favorite reads.
Meredith Magazine Store is a well-known name in the publishing world, offering a wide array of popular magazines and related products. They provide some of the most beloved titles in lifestyle, home, food, and parenting. Brands like Better Homes & Gardens, Allrecipes, and Parents are just a few of the big names that fall under Meredith’s umbrella.
Shoppers can find everything from cooking recipes and home improvement tips to parenting advice through these magazines. This makes the Meredith Magazine Store a go-to for readers looking for quality content that enriches their lives.
The affiliate program boasts a healthy commission rate of 35% per sale, which is quite appealing. If you think about the average order value that comes from magazine subscriptions or products, you can easily see how affiliates can earn substantial commissions per sale.
With a cookie duration of 30 days, affiliates have a solid timeframe to earn commissions from referrals. This dynamic is perfect for driving sales as users may take some time to decide on a subscription or purchase.
Being a part of the Meredith Magazine Store's affiliate program means promoting a trusted brand that resonates with millions of consumers. With their impressive selection of magazines and content tailored to various interests, there’s something for every potential reader.
Dr. Kellyann is widely recognized in the health and wellness community, particularly for promoting a blend of paleo-inspired nutrition and effective dietary supplements. Since its inception, the brand has become synonymous with boosting vitality and enhancing overall well-being.
The company offers an impressive range of products, including bone broth, collagen supplements, and meal plans that resonate well with those seeking to improve their health naturally. Many customers love the convenience of integrating these products into their daily routines.
One of the standout features of Dr. Kellyann's offerings is their focus on high-quality ingredients. This factor helps build trust and credibility within the customer base, leading to consistent sales and a loyal following.
This brand is gaining significant popularity, especially among health-conscious individuals looking for easy-to-use supplements that align with modern wellness trends. Being in the health sector, their products are often purchased regularly, helping to establish routine buyers.
With an attractive commission rate of 12% to 24%, affiliates stand to earn a lucrative income, especially when considering the potential average order value associated with Dr. Kellyann's premium products. That means, on top of the initial sale, every click could add up impressively over time for affiliates.
A 60-day cookie duration is another great benefit for affiliates. This means that if someone clicks your link, you'll get credit for any purchase they make for the next two months. It’s a solid duration that can help boost your earnings!
Dr. Kellyann's affiliate program is perfect for anyone interested in the health and wellness niche. The combination of a passionate customer base, high-quality products, and an attractive commission structure makes it an appealing choice for marketers.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Nolo is an established name when it comes to legal information and DIY legal resources. Since its inception, it has been helping individuals take control of their legal needs by providing straightforward, easy-to-understand legal guidance and self-help books.
They offer a range of products, including guides on starting a business, estate planning, family law, and even personal finance. Nolo's books and online resources are perfect for those wanting to navigate the often-confusing world of law without the high costs of hiring a lawyer.
The brand is quite popular among consumers who seek affordable and accessible legal information. The community it has built around self-help and empowerment is impressive, making it a go-to source for many.
As an affiliate, you can earn $25 for each sale you refer. Though the average order value isn't specified, this commission rate suggests that even a few sales can add up quickly. Plus, with a cookie duration of 120 days, you have a decent window for potential conversions after someone clicks your link.
eCampus.com is your go-to spot for all things educational. They have a massive selection of textbooks, digital materials, and study aids perfect for students at all levels. Whether you need brand new books, used ones, or even rentals, eCampus.com has got you covered.
One thing that sets eCampus apart is their focus on affordability. They understand that college can get expensive, so they offer competitive prices and frequent discounts. This way, students can save a few bucks while stocking up on necessary materials.
The brand is pretty popular among college students, and their user-friendly website makes it easy to find and purchase what you need. With their dedicated customer support, they ensure a smooth shopping experience from start to finish.
When it comes to the affiliate program, the commission rates range from 3% to 8% per sale. This means that if the average order value is around $100, you could earn between $3 and $8 per sale! Plus, they offer a cookie duration of 30 days, so you have a fair chance of getting credit for those referrals.
eCampus.com offers a solid affiliate program for anyone looking to promote educational products. With a reliable brand name and a solid product line, it’s definitely worth a look if you're in the affiliate marketing game.
LynnRichardson.com is all about empowering individuals to take control of their finances. Founded by Lynn Richardson, a well-known financial educator, the website offers a range of educational resources aimed at helping people manage their money wisely.
The site features courses, books, and various materials that focus on financial literacy, budgeting, and building wealth. These resources are designed for busy people looking to improve their financial situations without a ton of complicated jargon.
Lynn herself has built quite the reputation in the financial world. She's not just a brilliant speaker and businesswoman — she’s also been featured on various platforms, making her a familiar face for many seeking financial guidance.
The brand is highly regarded for its practical approach to money management and has a loyal following eager to learn more and improve their financial knowledge.
If you're considering the affiliate program, it has a solid 10% commission on each sale. Depending on what products sell, this could translate into a fair payout for affiliates. Though the average order value isn't specified, with financial courses typically being priced in the lower to mid-hundreds, you could be looking at commissions that can add up nicely!
Additionally, with a 30-day cookie duration, you have a decent window for potential sales. This lets you reach out to audiences knowing you still get credit for any sales that come through within that period.
LynnRichardson.com is a prime place for anyone looking to share valuable financial education and profit while doing it.
Approval Requirements: Cutting-edge content and relevant audience, but specific details are not publicly available.
Affiliate Network: Rakuten Marketing
Payout Threshold: $50
Barnes & Noble is a beloved bookseller with a rich history and a massive selection of books, eBooks, magazines, and much more. Whether you're into fiction, non-fiction, or even kids’ books, they've got something for everyone. They also sell a range of products, including toys, games, and gifts, making them a one-stop shop for all things literary and fun.
People love Barnes & Noble not just for their huge collection but also for their cozy stores, which often have cafes serving delicious coffee. This has turned shopping for books into a relaxing experience, drawing in fans from all walks of life. With their solid reputation, they make a great partner for affiliate marketers.
The Barnes & Noble affiliate program offers a commission rate of 2% to 4% per sale. While the average order value isn't explicitly mentioned, an assumption can be made that if the average order value is around $30, your average commission could range from $0.60 to $1.20 per sale depending on the items purchased. This is not a bad deal considering how many people shop there.
With a cookie duration of 24 hours, you'll want to be quick in capturing your audience's interest. Every time someone clicks on your referral link, you have a day to secure that sale, which is pretty decent.
If you're thinking about promoting great books, educational materials, or fun games, the Barnes & Noble affiliate program could be a perfect match for your audience!
Scholastic is a beloved name in children's literature and educational materials. Founded in 1920, it's known for bringing books that spark imagination to kids everywhere. Their catalog spans everything from classic titles like "Harry Potter" to bestselling series like "The Hunger Games" and “The 39 Clues.”
They also offer a variety of resources for teachers and parents, such as educational toys, lesson plans, and school supplies. This makes Scholastic not just popular among young readers but also a go-to for educators looking for quality materials.
With a solid track record and a trusted reputation built over decades, Scholastic’s affiliate program is appealing. Affiliates can earn a 6% commission on sales, which can add up quickly. Given the average order value in the children’s book market, your commissions can be quite rewarding.
Also, Scholastic provides its affiliates with engaging promotional materials. This makes it easier for affiliates to connect with their audience and drive sales. With appealing content and a strong brand, promoting Scholastic can be a fulfilling endeavor for any affiliate marketer.
TextbookX is an online platform dedicated to making educational materials accessible and affordable. They offer a vast range of new and used textbooks, helping students save money on their required reading.
The site is known for its user-friendly layout, making it easy for customers to find what they need. Besides textbooks, they also offer school supplies and learning resources, catering to a wide audience, from high school students to college-goers.
With a 5% commission rate per sale, affiliates can earn a nice little income promoting TextbookX. Even though the average order value isn't specified, textbooks can often run into the hundreds of dollars. This means that for each sale, affiliates could potentially earn a commission that adds up quickly.
TextbookX's commitment to customer satisfaction and cost savings makes it an appealing option for students, which in turn makes it a solid choice for affiliates aiming to reach a young, budget-conscious market.
IndieBound is a cool initiative aimed at supporting independent bookstores across the United States. It’s all about championing local businesses and promoting the unique magic of reading.
The platform connects avid readers with a great selection of books while supporting your favorite local shops. By shopping through IndieBound, you can discover new authors and unique titles that you might not find elsewhere.
IndieBound focuses on a wide variety of genres, making it a go-to source for book lovers. Whether it's fiction, non-fiction, or children's books, there's something for everyone. Plus, it’s like a treasure hunt, giving you the chance to explore hidden literary gems!
This is more than just a website; it's a movement to keep local bookstores vibrant and thriving. IndieBound is well-respected in the community for promoting reading and local culture.
When you're part of the IndieBound affiliate program, you’re aligned with a brand that values small businesses and literary communities. Partnering with them is a great way to share your love for books while supporting independent retailers.
By recommending IndieBound, you're helping others find books they’ll love while also contributing to a sustainable, local economy. Who wouldn’t want to be part of that?
National Geographic has been a well-respected name in the exploration and education realms for over a century. Known for its iconic yellow border and stunning imagery, it brings the world’s wonders right to your fingertips. The subscription program offers access to exceptional content such as magazines, documentaries, and various resources revolving around science, nature, and culture.
Their wide range of products caters to curious minds of all ages. Subscribers can dive into newly-released articles, captivating photos of wildlife, and exhilarating documentaries that inspire adventures and educate about the planet.
Fans of National Geographic often see it as a goldmine of knowledge, making its subscription program quite popular. It draws in nature lovers, educators, and students alike, creating a solid customer base. If you promote this program, you're associating with a well-loved brand that stands for trust and quality.
The commission rates for the program range from $3.20 to $20 per sale. Depending on the specific product, if you factor in typical purchase values, this can lead to a promising income per successful referral.
National Geographic’s commitment to valuable content and exploration opens up a world of promotional opportunities for affiliates. Whether through social media, blogs, or dedicated websites, there’s ample space to highlight their offerings and generate interest.
Audible UK is a leading provider of audiobooks and spoken word content, offering a vast library that's perfect for anyone who loves stories but prefers listening over reading. Launched by Amazon, this service has quickly become a favorite among book lovers.
Audible is known for its impressive collection, which includes bestsellers, classics, and exclusive productions. You can find everything from self-help to fiction and even podcasts, catering to a diverse audience. It's a go-to platform for commuters, busy professionals, and anyone looking to squeeze some entertainment into their day.
With such a wide range of appealing content, Audible UK offers an attractive affiliate program. You can earn a commission of 0.8% for each sale you drive. Even if it sounds small, it can add up quickly, especially since audiobooks are generally affordable.
The cookie duration is set at 14 days, meaning you’ll earn a commission for any sales that come from your referral link within that period. This gives affiliates a fair shot to convert clicks into sales over a decent timeframe.
While there are some unknowns about approval requirements and payout thresholds, it's worth noting that Audible enjoys a great reputation and loyal customer base. This built-in trust factor can make it easier for affiliates to promote products, knowing that customers are likely to purchase from such a reputable brand.
Overall, with Audible’s popularity and the diverse range of products it offers, affiliates have a solid chance to drive traffic and make successful sales.
The Blizzard Gear Store is the official outlet for Blizzard Entertainment, famous for its blockbuster games like World of Warcraft, Overwatch, and Diablo. This brand has a massive fanbase and a cult following, making it a popular choice among gamers.
The store is especially appealing to collectors and die-hard fans, ensuring that purchases often range from low to moderate-high values. Given the devoted community surrounding Blizzard games, the average order value can land on the higher side, providing great potential for affiliates.
As for the affiliate program, it features a straightforward commission rate of 8% per sale. This can translate to favorable earnings for affiliates, especially if customers make generous purchases. With a fanbase willing to spend on exclusive merchandise, the earnings can add up quickly.
Exclusive promotions and limited-time offers are common, which can help spark interest and lead to more affiliate sales. Whether you're a hardcore gamer or just looking to appeal to a gaming audience, partnering with the Blizzard Gear Store can be a fun and promising venture!
The Gorila affiliate program is quite enticing for those looking to promote a brand that's already making waves. Gorila focuses on providing consumers with a range of health and beauty products designed to enhance their lifestyle. The company prides itself on quality and consumer satisfaction, making their offerings attractive to a growing audience.
In terms of product variety, Gorila appears to cater to an array of categories. This includes skincare, wellness items, and possibly other beauty products, allowing affiliates to tap into multiple niches within the market. Their brand seems to resonate well with customers interested in personal care that is both effective and trendy.
With an 8% commission per sale, Gorila's program provides a solid opportunity for affiliates. While there isn't an average order value available, you can imagine that with health and beauty products, the purchase amount could be reasonable, potentially ranging anywhere from $30 to $100.
This commission structure means that with an average order of, say, $50, you might earn around $4 per sale. If you can drive a decent amount of traffic and sales, this could add up nicely over time.
The cookie duration is set at 7 days, meaning anyone who clicks your link has a week to make a purchase, giving you a little window to capture those sales!
When compiling our list of the 21 best book affiliate programs, we considered a range of factors to ensure we provided a comprehensive and fair evaluation. Our goal was to help you make the best possible choice for your affiliate marketing needs. Here's a closer look at our selection criteria:
Commission Structure: The first thing we looked at was the commission structure. We aimed to include programs that offer competitive and fair commission rates. Some offer a flat fee per sale, while others provide a percentage of the sale value. A few even provide recurring commissions, giving affiliates a share of the ongoing subscription revenue.
Product Quality: The quality of the book itself is critical. After all, it's much easier to sell a product that you believe in and that offers real value to its users. We looked for programs offering high-quality, reputable book products.
Brand Reputation: The reputation of the brand is also important. Well-known and respected brands can be easier to sell, and customers are often more comfortable buying from them.
Payout Terms: We considered the payout terms, including the minimum payout threshold and the frequency of payments. Programs that pay out more frequently and have lower payout thresholds are generally more attractive to affiliates.
By considering these factors, we've been able to provide you with a list of book affiliate programs that are not only profitable but also fair, reputable, and supportive of their affiliates.
Why Trust Our Recommendations?
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the book niche, you can trust our recommendations to help make it happen.
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