The book industry is thriving, with the global book publishing market valued at approximately $145 billion in 2021 and projected to reach around $202 billion by 2027, growing at a CAGR of 5.2% during the forecast period (Statista). This growth is creating abundant opportunities for affiliate marketers looking to tap into this lucrative space.
This guide explores our top 25 Book Affiliate Programs, designed to help you maximize your earning potential. You'll learn about:
Approval Requirements: Valid website, blog, or social media presence; application reviewed by ThriftBooks affiliate team based on content quality, audience relevance, and compliance with program terms.
Affiliate Network: Impact
Payout Threshold: $50
ThriftBooks is a go-to place for book lovers, offering a massive selection of used books at unbeatable prices. It's perfect for anyone who just can't get enough reading material without breaking the bank. With titles across every genre imaginable, from fiction to textbooks, ThriftBooks helps readers save money while enjoying their passion.
As part of their affiliate program, you'll earn a commission of 4% to 6.5% per sale. Though the average order value isn't specifically mentioned, considering the website’s appeal to budget-conscious readers, it's safe to say you'll still be making a nice chunk of change. For example, if an average order is around $20, you could be looking at $0.80 to $1.30 in commission per sale.
The cookie duration lasts for 7 days, so you'll have a week to earn your commission on any purchases made through your links. Overall, ThriftBooks combines an incredible product range, affordable prices, and an appealing affiliate model to engage marketers and readers alike.
Ketoconnect is all about making keto living tasty and fun. They offer a wide range of keto-friendly products, from cookbooks to meal plans, which are perfect for anyone looking to follow a low-carb lifestyle. Their audience loves the mix of delicious recipes and practical advice, making KetoConnect a go-to brand for keto enthusiasts.
The affiliate program offers a generous commission rate of 40% per sale, which is pretty appealing. With their average order value sitting at a solid $100, that means you could potentially earn about $40 for every sale you drive. Plus, they have a cookie duration of 90 days, which means you have time to convert visitors into buyers even if they don’t purchase right away.
It’s a great opportunity for influencers in the health and wellness space, especially those who can capture the interest of followers looking to dive into the keto lifestyle. Partnering with Ketoconnect allows you to promote a brand that’s centered around a thriving community and a delicious way of eating!
Approval Requirements: Applicants must have a functional website or mobile app with original content and comply with the Amazon Associates Program Operating Agreement and policies.
Affiliate Network: Amazon Associates
Payout Threshold: $50
Audible is a popular platform that offers an extensive library of audiobooks, podcasts, and original audio content. With its vast selection, there's something for everyone, whether you're into thrillers, self-help books, or educational content. Audible has become a favorite for those who love storytelling but prefer listening on-the-go or while multitasking.
The Audible Affiliates program allows marketers to earn commissions by driving new sign-ups. For every new trial that you promote, you can earn a $5 commission. This can add up quickly, especially since many users convert to paying members after their trial. Not to mention, Audible's strong brand reputation and quality offerings make it easier to promote!
Additionally, with a cookie duration of 24 hours, you'll still get credit for any new sign-ups that come your way within that time frame. Affiliates can tap into a motivated audience—those actively seeking to enhance their listening experience—making partnering with Audible quite appealing!
Approval Requirements: Applicants must have a website or app that promotes Apple products and adheres to Apple's guidelines. Submissions are reviewed before approval.
Affiliate Network: Apple Services Performance Partners
Payout Threshold: $50
Apple is a tech giant that needs no introduction. Known for its innovative products, the company offers a stunning range of goods including iPhones, MacBooks, iPads, and Apple Watches. Their sleek designs and cutting-edge technology draw in customers from all over the globe, making it one of the most recognized brands in the world.
Joining the Apple affiliate program can be a lucrative opportunity. With commission rates ranging from 7% up to 400% per sale, there’s potential for serious earnings. Even if we consider an average order value of about $1,000 for some of their popular products, affiliates could earn a commission of $70 to $4,000 per sale, depending on the product and performance.
The beauty of recommending Apple products is that they have a sticky quality—consumers are likely to come back for more. Plus, their commitment to quality and style attracts both tech enthusiasts and casual users alike. Overall, promoting Apple products is a win for anyone in the affiliate marketing space.
Approval Requirements: Application via CJ Affiliate with a valid website, blog or social media channel focused on relevant content; Indigo’s affiliate team reviews submissions for brand alignment, content quality and compliance with program policies. No public minimum traffic or sales requirements.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Indigo Books & Music is a beloved Canadian retailer that specializes in books, toys, and lifestyle products. With a strong emphasis on creating a cozy reading experience, Indigo offers everything from best-selling novels to unique gift items. Their stores feature a wide variety of products that cater to readers of all ages, making it a go-to destination for anyone looking to expand their personal library or find that perfect gift.
The Indigo affiliate program allows you to earn commissions ranging from 2% to 7% on sales made through your referrals. The potential earnings can be lucrative, especially considering Indigo's average order values often land in the $50 to $100 range. This means that your commissions could typically fall between $1 to $7 per sale, making it a rewarding opportunity for affiliate marketers.
Indigo also boasts a strong brand presence in Canada, making it easier for affiliates to promote products that resonate with a large audience. Their diverse inventory spans multiple genres, interests, and demographics, which can help affiliates connect with various types of consumers. With a reputation for quality products and a passion for reading, partnering with Indigo appears to be a smart move for any affiliate marketer looking to tap into the book-loving market.
Approval Requirements: Applicants must apply through the CJ Affiliate platform and have a valid website, blog, or social media channel with content related to personal development, reading, or self-improvement, plus an engaged audience; approval is at Blinkist's discretion.
Affiliate Network: ShareASale
Payout Threshold: $50
Blinkist is a unique platform that condenses non-fiction books into bite-sized summaries. Their main goal is to make knowledge accessible to everyone, allowing users to grasp essential concepts quickly. With a library of thousands of titles across various fields like business, self-help, and science, it’s perfect for anyone looking to boost their learning without diving deep into full-length books.
The brand has gained popularity for its user-friendly app and appealing design, making learning a seamless and enjoyable experience. Subscribers can consume content on the go, giving them flexibility in how they engage with new ideas. While the commission for affiliates is fixed at EUR 0.00 per sale, promoting Blinkist could still be worthwhile due to its broad appeal and the potential high volume of users interested in personal development.
Though exact average order value data isn't available, Blinkist's subscription model suggests that they offer cohesive value. The program features a 30-day cookie duration, which gives affiliates ample time to convert referrals into sales. With their growing community and engaging content, Blinkist provides a fantastic opportunity for affiliates who want to tap into the knowledge market.
Books-A-Million, commonly known as BAM, is a leading bookstore chain offering a massive selection of titles across various genres. From best-selling novels to classic literature, and even gifts and toys, BAM caters to book lovers of all ages. They’re known for their cozy bookstores that invite readers to explore and discover, and they also have a strong online presence.
The BAM affiliate program offers a commission rate of 5% on every sale. While exact average order values aren't provided, let's say a typical purchase might land around $30. This means that affiliates could potentially earn around $1.50 for each sale they drive, which can add up quickly if you're promoting popular books and gifts!
With a cookie duration of 30 days, every customer you send their way has a good chance of making a purchase during that time. This setup makes it easier for affiliates to earn commissions, given the brand's established reputation and strong customer base. Books-A-Million also frequently runs promotions, which could boost conversions on your affiliate links.
Approval Requirements: Active website, blog, podcast, or social media account with original book-related content; application subject to manual review by Bookshop; no minimum traffic requirement
Affiliate Network: Impact
Payout Threshold: $50
Bookshop is an awesome online platform dedicated to promoting independent bookstores. They focus on helping small bookshops thrive while giving readers a vast selection of books. You'll find everything from bestsellers to hidden gems across various genres.
As an affiliate, you get to earn a 10% commission on each sale, which can add up nicely given the average book price. Typically, if a customer buys a few books totaling around $30, you're looking at about a $3 commission for each sale. It's a solid opportunity to earn while supporting local shops!
The team at Bookshop knows the importance of community, which resonates with customers looking to make a difference. Their push for social responsibility makes promoting their products even more appealing for affiliates interested in aligning with a brand that values connection and support for local businesses.
Meredith Magazine Store is a go-to for magazine lovers everywhere, featuring a wide range of titles across various interests like food, home, health, and style. Counted among popular brands, Meredith has built trust over the years, offering readers content that informs, inspires, and entertains. Their magazines include favorites such as Better Homes & Gardens, Allrecipes, and Health, which attract a loyal audience seeking both quality content and practical advice.
The affiliate program here is pretty appealing, especially with a fantastic commission rate of 35% on every sale. This means if the average order value is high, like in the $50 range, you could score around $17.50 per sale! It's an attractive prospect for marketers looking to leverage their audience’s love for magazines.
With a 30-day cookie duration, you have a decent window for earning commissions, ensuring you're covered even if a reader takes their time to make a purchase. Overall, the program has great potential given the strength of the Meredith brand and the diverse magazine selection available for affiliates to promote.
Dr. Kellyann specializes in wellness products, particularly focused on promoting healthy living and transformative diets. They offer a range of products including bone broth, collagen-based supplements, and meal plans designed to help customers enhance their overall health. With a dedicated following, the brand attracts individuals looking for effective, organic solutions to meet their health goals.
The Dr. Kellyann affiliate program has an attractive commission structure, offering rates from 12% to 24% per sale. This can lead to earnings of significant value when paired with their popular products, especially if the average order value trends higher in the wellness industry. For someone capitalizing on this program, even a moderate number of sales can translate to a nice income boost.
With a cookie duration of 60 days, affiliates have a good window to drive conversions. This gives potential customers plenty of time to make a purchase decision. The combination of quality products and a solid affiliate commission makes promoting Dr. Kellyann a compelling opportunity for those in the health and wellness niche.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Nolo is a trusted name in the legal publishing space, providing various resources for individuals and small businesses. They specialize in offering easy-to-understand legal guides, software, and self-help tools that cater mainly to those navigating the legal system without an attorney. Whether you need a guide for forming an LLC or tackling tax issues, Nolo has something reliable and accessible.
With a commission rate of $25 per sale, affiliates can earn decent income from promoting Nolo's products. While the average order values aren't specified, considering that many of Nolo's products range depending on the offering, significant contributions could lead to earning 10% or more of high-ticket items. The long 120-day cookie duration is great for affiliates, as it maximizes the chances of tracking sales well after a potential customer first engages with the link.
Affiliates can also tap into the growing market of DIY legal solutions as more people seek to manage legal matters on their own. Nolo's reputation for quality resources makes it an appealing choice for promoting legal knowledge and understanding. Although the approval and payout details remain a bit hazy, the potential upside can make this program worth exploring for content creators who engage in legal topics.
eCampus.com is a go-to online retailer specializing in educational materials and textbooks. They offer a wide range of products, including textbooks for college courses, eBooks, merchandise, and school supplies, making it easy for students to get everything they need in one place. With a robust selection and user-friendly website, eCampus.com has become quite popular among students looking for affordable options.
The affiliate program offers a commission rate between 3% and 8% per sale, which can add up quickly given their average order value. While specific figures for average order value are not detailed, even a conservative estimate could translate to $3 to $8 in commission for each sale. Those who promote eCampus.com can count on a 30-day cookie duration, which means you’ll have a good window to earn from referred sales.
eCampus.com is not just another textbook store; it caters to college students' necessities across the board, including rental options to keep costs down. Their focus on customer service and user experience often leads to repeat business. This, along with their solid offering, makes joining the eCampus.com affiliate program a worthwhile choice for affiliates targeting the educational market.
LynnRichardson.com is all about empowering individuals in their financial pursuits. Known for offering a variety of products focused on personal finance, motivation, and business development, this platform connects with those looking to improve their financial literacy and entrepreneurship skills.
The program features a 10% commission rate for each sale, which can be quite appealing for affiliates. If we consider the average order value, this can translate to decent earnings for affiliates promoting Lynn Richardson's offerings. The cookie duration of 30 days means you'll have a nice window to earn commissions from potential customers.
While the specific affiliate network and payout thresholds aren't outlined, promoting LynnRichardson.com can still be a solid option for those seized by financial empowerment. Given the brand's commitment to education and community support, it's a great fit for affiliates looking to align with a mission-oriented platform.
Approval Requirements: Cutting-edge content and relevant audience, but specific details are not publicly available.
Affiliate Network: Rakuten Marketing
Payout Threshold: $50
Barnes & Noble is a well-known name in the world of books and media, boasting a rich history that dates back to 1886. They offer a massive range of products, including books, e-books, magazines, toys, and games, making it a one-stop shop for book lovers of all ages. With their popular Nook e-reader and a variety of merchandise, they're a go-to for anyone looking for quality reading materials or gift ideas.
As an affiliate, you can earn between 2% to 4% commission on sales. Considering the average order value in the book market can often hit $30 or more, this means potential earnings of $0.60 to $1.20 for each sale. If you're promoting great reads or unique gifts, this commission structure could add up nicely!
The Barnes & Noble brand is also well-recognized, which can make it easier to attract clicks and conversions through your affiliate links. Their attractive sales and promotions throughout the year help keep customers coming back, incentivizing them to make those prized purchases. Plus, with their extensive selection of books and merchandise, there's always something fresh to promote.
Scholastic is a well-known name in education and children's literature. Established in 1920, it's famous for offering a massive range of books, educational resources, and innovative learning products. Their mission is to promote literacy and a love for reading among children, which resonates with parents, educators, and young readers alike.
The Scholastic affiliate program is a great opportunity for anyone interested in promoting quality educational materials. With a commission rate of 6% per sale, affiliates can earn a solid return on sales, especially considering the wide variety of products available. Their offerings include best-selling book series like Harry Potter and The Hunger Games, which appeal to a huge audience.
The brand's popularity can drive good traffic to affiliate links, and they often have great promotions which can boost conversion rates. Affiliates can effectively engage with their audience by sharing unique finds and recommending essentials for classrooms, reading lists, and family learning activities.
TextbookX is your go-to platform for all things textbooks! They make college life a bit more affordable by offering a vast range of used, new, and rental textbooks. Whether you're hitting the campus for the first time or prepping for finals, TextbookX has got you covered with the books you'll need.
The affiliate program offers a 5% commission on sales, which can add up quickly, especially since textbooks often have a good price tag. If you think about it, if an average textbook price is around $50, that could mean around $2.50 in commission per sale. Every little bit helps with those student expenses!
TextbookX also emphasizes easy navigation and user-friendly features on their site, helping shoppers find exactly what they're looking for without the hassle. This can make driving traffic through your affiliate links a breeze, as many students continually seek out cost-effective ways to get their study materials.
IndieBound is a cool platform that champions independent bookstores across the United States. Its goal is to connect readers with their local bookstores, promoting a love for reading while supporting small businesses. Through their affiliate program, you can encourage customers to shop local and discover a wide variety of books in almost any genre you can think of.
The beauty of IndieBound lies in its network of independent bookstores, giving you the chance to promote unique titles that you might not find in larger chains. This means that your audience can get personalized recommendations and a more curated selection. Plus, IndieBound’s focus on supporting local shops adds an extra touch of resonance with book lovers who appreciate the indie book scene.
With IndieBound, affiliates can capitalize on the growing trend of shopping locally and supporting small businesses, making it an attractive option for those looking to monetize their passion for books. Promoting IndieBound not only helps your audience find great reads but also showcases the importance of community in the world of literature.
National Geographic is a well-known brand that has been around for over a century, captivating audiences with its stunning photography and incredible storytelling about our planet. With a focus on exploration, education, and conservation, they offer a variety of products including magazines, books, maps, and educational materials that appeal to nature lovers and adventure seekers alike.
Their affiliate program presents a great opportunity for marketers, featuring a promising commission rate that ranges from $3.20 to $20 per sale. This wide range means that for affiliates promoting subscriptions or higher-value items, the earning potential could be quite rewarding, especially as the average order can lead to a solid income. The cookie duration of 15 days allows a decent window for potential buyers to make their purchase after clicking on an affiliate link, which can boost conversions.
In partnering with National Geographic, affiliates can leverage the brand's strong reputation and extensive product catalog. Whether someone is after a subscription to their magazine filled with breathtaking content or educational resources, the opportunities for promoting thoughtful and high-quality items are plentiful. It's a perfect match for anyone looking to promote a brand that truly values nature and education.
Approval Requirements: Program currently paused; not accepting new affiliate applications
Affiliate Network: Amazon Associates
Payout Threshold: $50
Audible UK is a major player in the world of audiobooks and spoken word entertainment. This well-established brand provides a vast library of content, including the latest bestsellers, classic literature, and exclusive podcasts. Customers love the flexibility and convenience that audiobooks offer, making Audible a go-to choice for both avid readers and new listeners alike.
When it comes to Audible's affiliate program, the commission rate sits at 0.8% per sale. While this may seem modest, keep in mind that the average order value for Audible generally trends high, considering a typical membership or audiobook purchase can range from £7.99 to £15 or more. This means that if your referrals lead to a sale, you can earn a decent commission, which could amount to around £0.64 or more per sale.
With a cookie duration of 14 days, it’s an excellent opportunity for affiliates to promote Audible through blogs, social media, or other platforms, capitalizing on the brand’s popularity and fantastic offerings. Affiliate marketers can really leverage Audible's reputation and expansive library to drive sales and engage their audiences.
The Blizzard Gear Store is the go-to place for enthusiastic gamers and fans of Blizzard Entertainment. Known for their iconic franchises like World of Warcraft, Overwatch, and Diablo, they offer a great range of merchandise, including clothing, collectibles, and other gaming gear that's perfect for fans wanting to represent their favorite titles.
Gorila is all about delivering high-quality products for the modern consumer. With an impressive lineup of gadgets, apparel, and home goods, they’re gaining traction in the online market. Their focus on trendy, useful items has attracted a diverse range of shoppers, making them a popular choice for those looking for innovation and style.
For affiliates, Gorila offers an attractive 8% commission on each sale. This can add up quickly, especially since their average order value tends to be on the higher side. When you consider what a solid commission like that could mean in actual dollars, it’s easy to see the potential for affiliates to earn decent payouts.
Gorila also maintains a cookie duration of 7 days. This means you have a week for potential buyers to complete their purchase after clicking your affiliate link. It's a nice window that can boost your chances of earning that commission, so keep an eye on your referrals!
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the book niche, you can trust our recommendations to help make it happen.
Lasso's YouTube integration automatically ensures you earn the most possible from every affiliate link in your video descriptions. Just set it and forget it!