Insurance affiliate programs tend to have high payouts and the best ones convert really well too. This is our list of the best of the best!
• UpdatedThe Insurance industry is experiencing significant growth, with the global insurance market expected to reach $7.5 trillion by 2025, expanding at a compound annual growth rate (CAGR) of 6.3% from 2021 to 2025 (Statista). This surge presents an excellent opportunity for affiliate marketers to capitalize on the increasing demand for insurance products.
This guide covers our top 25 Insurance Affiliate Programs. For each program, you'll get key details like:
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We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: $28 Per Lead
Cookie Duration: 5 Days
Approval Requirements: Active website or mobile app with relevant insurance or financial content; compliance with Allstate Affiliate Program policies; application subject to manual review; publishers must be based in the US or Canada; no coupon, deal or cashback sites allowed.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Allstate is a well-known name in the insurance industry, providing a wide range of coverage options for auto, home, life, and business owners. Founded in 1931, the company has built a strong reputation for its customer service and support. With Allstate, customers can choose from various policies tailored to their needs, making it a go-to for people seeking peace of mind.
The Allstate affiliate program offers affiliates a chance to earn $28 for every lead they generate. This makes it an appealing option for those in the insurance niche. With Allstate's established brand loyalty, affiliates can feel confident promoting their services to a broad audience eager to learn about the benefits of Allstate's insurance offerings.
Aside from commissions, affiliates can leverage Allstate's extensive advertising and promotional materials, helping to simplify the marketing process. With a focus on quality service and reliable insurance products, working with Allstate can be a solid opportunity for those looking to dive into the affiliate marketing scene.
Join the Allstate Affiliate Program
Commission Rate: $24 Per Sale
Cookie Duration: 7 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Haven Life is all about making life insurance easy and accessible. They focus on providing term life insurance with a simple online application process. This makes it super convenient for clients who might find traditional methods overwhelming. They aim to cater to those looking for straightforward coverage without the hassle, empowering them with flexible options and competitive pricing.
Their affiliate program boasts a solid commission rate of $24 per sale. This can really add up, especially if you direct your audience effectively. Plus, with a cookie duration of 7 days, potential customers have a bit of time to think over their decisions before you lose out on your commission.
As an affiliate marketer, it's beneficial to promote Haven Life’s modern approach to insurance. Their reputation for reliability and customer-centric services puts them in a good position in the insurance landscape, which means more opportunities for you to earn commissions.
Join the Haven Life Affiliate Program
Commission Rate: $15 Per Sale
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
AAA Auto Insurance is a renowned provider in the auto insurance market, backed by the trusted AAA brand that's been around since 1902. They specialize in offering a variety of insurance products tailored for drivers, whether you're looking for basic coverage or comprehensive plans. Their longstanding reputation makes them a reliable choice for consumers seeking peace of mind on the road.
The affiliate program offers a straightforward commission rate of $15 per sale, which can be appealing for anyone looking to enter this niche market. Although average order values aren’t specified, considering the overall pricing of auto insurance policies, this commission can add up quickly, especially with recurring customers. It’s a potential win-win for affiliates who can leverage the brand's trust and popularity.
A cookie duration of 45 days provides a fair window for tracking referred sales, giving affiliates ample time to convert leads into sales. With powerful brand recognition and first-rate customer service, promoting AAA Auto Insurance can easily attract attention and drive sales through your affiliate links.
Join the AAA Auto Insurance Affiliate Program
Commission Rate: $12 - $25 Per Sale
Cookie Duration: 45 Days
Approval Requirements: Must apply through CJ Affiliate network; live website with travel, insurance, or related lifestyle content; coupon or deal-only sites not permitted; must comply with Allianz Global Assistance program terms and be approved by the affiliate manager
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Allianz Global Assistance is a leading provider of travel insurance solutions. Founded in 1890, they offer various plans, protecting travelers from unforeseen events, like trip cancellations or medical emergencies abroad. Their solid reputation and customer-centric service make them popular among those who travel frequently.
The affiliate program is an attractive option for marketers, thanks to its competitive commission rate, which ranges from $12 to $25 per sale. Given the nature of travel insurance, the average order value can be significant, meaning your earnings per successful referral could be quite rewarding. Plus, with a cookie duration of 45 days, you have a decent window to earn commissions from your referred customers.
Affiliates can tap into a diverse audience, from adventure seekers to families on vacation. With their strong brand recognition and commitment to customer satisfaction, promoting Allianz Global Assistance can be a wise choice for anyone looking to monetize their travel-related content.
Join the Allianz Global Assistance Affiliate Program
Commission Rate: $25.50 Per Sale
Cookie Duration: 30 Days
Affiliate Network: PartnerStack
Payout Threshold: $50
Lemonade is a fresh take on insurance, redefining the industry with its user-friendly approach. They offer renters, homeowners, pet, and life insurance, all powered by technology and a unique giving-back model. This brand stands out with a slick app that simplifies the insurance process, making it more accessible and appealing to younger audiences.
What’s great about Lemonade is its commitment to transparency and social responsibility. Plus, they resonate with a modern vibe, focusing on how insurance can be more than just a safety net but also a vehicle for positive change. With a commission rate of $25.50 per sale, affiliates can earn decent money simply promoting Lemonade's refreshing services.
With an average commission linked to the policy price, which can go up if they choose bundled services or add-ons, affiliates could see solid earnings. Plus, the 30-day cookie duration means affiliates get a fair shot at earning commissions from their referrals!
Join the Lemonade Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: $150 Per Sale
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Health IQ is a unique company focused on helping people live healthier lives. They offer various health and wellness products aimed at promoting a healthy lifestyle. With a strong emphasis on insurance, they help customers save on life insurance premiums based on the healthy choices they make. This approach appeals to a wide audience, particularly health-conscious individuals who are actively engaged in fitness and nutrition.
Their affiliate program stands out with a strong commission rate of $150 per sale. This means that if you successfully refer a customer, you could earn a substantial amount per sale. Given the health-focused market and the interest in insurance savings, this program can attract a good number of sign-ups and potentially lead to a high average order value.
With a cookie duration of 30 days, you'll have a fair chance to claim commissions from your referrals as they make decisions over a month. This gives you an excellent opportunity to nurture your leads and maximize your earnings through effective marketing strategies. Overall, Health IQ is a promising option for affiliates looking to promote health and wellness products while earning solid commissions.
Join the Health IQ Affiliate Program
Commission Rate: $ 10.89 Per Order
Cookie Duration: 45 Days
Allianz Worldwide Care provides a range of international health insurance solutions. They focus on expatriates, travelers, and businesses, ensuring comprehensive coverage for various medical needs worldwide. Their reputation for reliability and the extensive options they offer make them a go-to choice for anyone seeking health insurance while abroad.
With a straightforward affiliate program, you can earn a commission of $10.89 for each order that’s made through your referral. This can add up quickly, especially since many of their plans vary in price depending on the selected coverage. The cookie duration is 45 days, giving you some time to earn from your referrals while they consider their options.
While specific details on the affiliate network and payout threshold weren't available, partnering with Allianz Worldwide Care can be appealing due to their strong brand presence and diverse product offerings. Affiliates can attract a broad audience, from backpackers to corporate clients needing reliable insurance solutions.
Join the Allianz Worldwide Care Affiliate Program
Commission Rate: $6 Qualified Lead
Cookie Duration: Unknown
Affiliate Network: CJ Affiliate (formerly Commission Junction)
Payout Threshold: $50
VSP Global is a major player in the vision care industry, providing innovative and reliable eyewear solutions since its inception. Their products range from fashionable prescription glasses to performance eyewear, helping customers find styles that suit their individual vision needs. With a focus on both quality and aesthetics, VSP's offerings cater to a diverse clientele, appealing to those who value both style and functionality in their eyewear.
The VSP Individual Vision Plans affiliate program is designed to reward marketers for driving leads to their vision plans, with a commission rate of $6 for each qualified lead. This makes it appealing for anyone looking to monetize their traffic while promoting a respected brand in eye care. By partnering with VSP, affiliates can tap into the large market of individuals seeking affordable and reliable vision insurance, which ultimately improves their profit margin with each successful referral.
Affiliates can benefit from VSP's strong brand recognition and commitment to customer satisfaction, creating a solid foundation for marketing efforts. While specific details like cookie duration and payout thresholds remain unclear, the potential to earn consistent income through qualified leads makes this program worth considering for bloggers, influencers, and marketers in the health and wellness niche.
Join the VSP Individual Vision Plans Affiliate Program
Commission Rate: $25 Per Sale
Cookie Duration: 1 Day
Affiliate Network: Commission Junction
Payout Threshold: $50
Gerber Life Insurance offers a range of customizable life insurance products, focusing on providing peace of mind to families. They are especially well-known for their Gerber Life College Plan which helps parents save for their children's education. The brand has built a strong reputation since its founding, making it a trusted name in the insurance industry.
The Gerber Life Insurance affiliate program gives marketers a lucrative opportunity to earn commissions. With a commission rate of $25 per sale, affiliates can effectively boost their earnings, especially when promoting products that resonate well with their audience. Plus, their cookie duration is 1 day, so timely promotions are key!
This program appeals to affiliates eager to promote family-focused financial products. While details about the affiliate network and payout thresholds need to be nailed down, Gerber's solid brand recognition can be a great asset for driving conversions through affiliate marketing.
Join the Gerber Life Insurance Affiliate Program
Commission Rate: Unknown
Cookie Duration: Unknown
Affiliate Network: Impact
Payout Threshold: $50
USAA is a well-known financial services company that primarily serves military members and their families. Founded in 1922, USAA offers a diverse range of products, including insurance, banking, and investment services, all designed to benefit those who have served in the armed forces. Their commitment to providing excellent service has earned them a loyal customer base across the United States.
One of the key attractions of the USAA affiliate program is its focus on a niche market. Affiliates can promote products like auto, home, and life insurance, along with banking services like home loans and credit cards, catering specifically to military families. Given the unique nature of their offerings, affiliates have the chance to connect with an audience that values trust and reliability.
While specific commission rates and cookie durations aren’t provided, this program has significant potential. With USAA's popularity and valuable financial products, affiliates can tap into a strong market. If you're interested in reaching military families seeking quality financial services, teaming up with USAA might just be the right move.
Join the USAA Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: $15 Per Sale
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Insurify is a standout in the insurance tech space, making it easier for consumers to shop for car insurance online. Their platform allows users to compare quotes and coverage options from multiple providers, streamlining the often-confusing process of finding insurance that fits their needs.
The Insurify affiliate program offers a commission rate of $15 per sale, making it a straightforward way to earn for affiliates. With a cookie duration of 30 days, you'll have a decent amount of time to earn commissions from your referrals after they click your link, enhancing your earning potential.
As an affiliate marketer, Insurify's user-friendly platform and popular offerings gives you a great opportunity to earn commissions. Since they focus on making the insurance process easy, their reputation and solid service make bringing in referrals a smoother ride.
Join the Insurify Affiliate Program
Commission Rate: 15% Per Sale
Cookie Duration: 45 Days
Affiliate Network: FlexOffers
Payout Threshold: $50
AARDY Travel Insurance is a go-to option for travelers looking to protect their journeys. They offer a range of travel insurance products catering to various needs, including medical emergencies, trip cancellations, and coverage for lost luggage. AARDY is all about helping customers find the best insurance plans tailored to their adventures, ensuring peace of mind while exploring the world.
Their affiliate program stands out with a generous 15% commission rate per sale, making it attractive for marketers. If you consider an average order value of around $300 for travel insurance, that could mean commissions of about $45 per sale. Plus, AARDY's cookie duration of 45 days gives affiliates a solid opportunity to earn, as they can benefit from leads generated over an extended period.
AARDY also has a strong reputation in the travel industry, having partnered with various insurance providers to offer competitive rates and policies. This makes it easier for affiliates to promote a trusted brand that teaches customers about the importance of protective measures in travel.
Join the AARDY Travel Insurance Affiliate Program
Commission Rate: 20% Per Sale
Cookie Duration: 45 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
PetAssure is all about keeping your furry friends happy and healthy without breaking the bank. This pet health savings plan gives pet owners access to discounts on care, making it easier to provide the best for cats and dogs alike. Their mission centers around affordable veterinary care, helping pet lovers save on routine visits and treatments.
Through the PetAssure affiliate program, marketers can earn a sweet commission rate of 20% per sale. Imagine promoting a service that not only helps pet parents but also rewards you for spreading the word! Plus, the cookie duration of 45 days means you can still get credit for any sale made within that window from your referral.
With the increasing popularity of pet insurance and health plans, PetAssure is tapping into a growing market. It's a great fit for anyone passionate about pets and looking to monetize that passion through affiliate marketing. Keep an eye out for specific details about payout thresholds and the affiliate network, as they could be game-changers for your earnings.
Join the PetAssure Pet Plan Affiliate Program
Commission Rate: 22% Per Sale
Cookie Duration: 45 Days
CSOB Pojistovna is a prominent player in the insurance market, offering a variety of insurance products like health, life, and property insurance. They have built a solid reputation for providing reliable services that cater to various needs, making them a trusted choice for customers in the Czech Republic.
As an affiliate, you can earn a substantial commission of 22% on every sale you generate. This rate is especially appealing, especially when you consider the potential value of their products. While the average order value hasn't been specified, if you assume a typical insurance policy could range in the hundreds of dollars, that could mean commissions of $50 or more per sale.
The CSOB Pojistovna affiliate program is straightforward, and you’ll appreciate their relatively generous cookie duration of 45 days. This gives you ample time to earn commissions on your referrals as they explore their insurance options. It's a great opportunity for affiliates interested in promoting trusted insurance solutions.
Join the CSOB Pojistovna Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 45 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
AAA, or the American Automobile Association, is a well-known name in the automotive and travel industries. Since its inception, it has built a trustworthy reputation for providing roadside assistance, travel planning, and insurance services to its members. With millions of members across the U.S. and Canada, AAA is synonymous with automotive support and travel convenience, catering to a wide range of clients seeking peace of mind on the road.
The AAA Auto Club affiliate program offers a cool 10% commission on every sale you generate. This is a fantastic opportunity considering the variety of services they provide, which includes travel discounts, insurance options, and even vehicle loans. By promoting AAA's offerings, you can tap into a loyal customer base looking for reliable travel and automotive solutions.
With a cookie duration of 45 days, you have a good window to capitalize on potential sales from visitors. While some details like payout thresholds and specific approval requirements are not available, the allure of the AAA brand makes it likely that their affiliate program is competitive and appealing to those who are already part of the vast automotive and travel market.
Join the AAA – Auto Club Affiliate Program
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Commission Rate: 20% Per Sale
Cookie Duration: 45 Days
GeneraliCeska.cz is a notable player in the Czech insurance market, offering a range of financial products including life, health, and property insurance. With a strong brand presence and a solid reputation for reliability, they cater to both individuals and businesses looking for comprehensive coverage options. Their mission revolves around providing peace of mind through tailored insurance solutions.
As an affiliate, you’ll earn a solid 20% commission on every sale generated through your referrals. This can equate to significant earnings, especially since insurance purchases typically involve higher average order values. While the exact average order value details aren’t listed, insurance products often hold higher price tags, amplifying your potential earnings.
With a cookie duration of 45 days, even if a customer doesn't make an immediate purchase, you still have ample time to earn your commission if they return to buy within that window. This extended duration is a great incentive for affiliates, allowing for better tracking of potential sales.
Join the GeneraliCeska.cz Affiliate Program
Commission Rate: 15% Per Sale
Cookie Duration: 7 Days
AXA Assistance is a well-known name in the travel insurance industry, providing peace of mind to travelers around the globe. They offer a wide array of services including trip cancellation insurance, medical assistance, and travel-related support. Their goal is to ensure that travelers feel secure, no matter where their adventures take them.
The affiliate program for AXA Assistance allows marketers to earn a solid commission of 15% on sales. With travel insurance being a necessary purchase for many, it presents a great opportunity for affiliates to promote a trusted brand. The cookie duration is 7 days, giving you a little bit of time to convert leads into sales after they click your link.
Using the commission rate combined with typical insurance costs, affiliates can expect to earn considerable payouts. Since travel insurance policies can range from $50 to over $500, the potential commission can be quite substantial, making it an attractive program for those looking to earn passive income through affiliate marketing.
Join the AXA ASSISTANCE Affiliate Program
Commission Rate: $11 Per Order
Cookie Duration: 7 Days
Affiliate Network: The Hartford
The AARP Auto Insurance Program from The Hartford offers a reliable and comprehensive insurance plan tailored for individuals who value their independence and seek quality coverage. Partnered with AARP, a trusted name in advocacy for older adults, The Hartford provides auto insurance that combines competitive rates with outstanding service designed for seniors. Whether you’re a long-time AARP member or just exploring options, you’ll find that their offerings are geared towards giving peace of mind on the road.
One of the benefits of promoting this program is the attractive commission structure, which gives you $11 for every order placed through your affiliate link. This makes it easy to profit with every sale. If the average order value aligns with common insurance premium costs, affiliates can earn a solid return and foster a meaningful relationship with consumers seeking dependable auto insurance options.
The program’s cookie duration is set at 7 days, which provides a decent window for tracking referrals and conversions. Since The Hartford has a reputation for long-standing customer relations, promoting their auto insurance aligns well with affiliate marketers looking to recommend credible products. With a commitment to customer satisfaction, this affiliate opportunity can be quite rewarding.
Join the The AARP Auto Insurance Program from The Hartford Affiliate Program
Commission Rate: $20 Per Item
Cookie Duration: Session-Based
Payout Threshold: $50
Choice Home Warranty is a go-to for homeowners looking to protect their appliances and systems. They provide affordable home warranty plans that cover everything from your heating to plumbing, giving peace of mind at a reasonable price. This is especially appealing for those who like to avoid unexpected repair costs.
The affiliate program offers a straightforward commission rate of $20 per sale, making it pretty simple for affiliates to earn. While they work with a session-based cookie, it means affiliates need to make that sale quickly, as the tracking doesn't last long. If you're promoting to a home-owning audience, the value of each sale can add up quickly.
Additionally, Choice Home Warranty has established a solid reputation in the market, making their offers attractive to homeowners. Although specifics about their payout thresholds and affiliate networks aren't widely available, the strong customer base and reliable services can lead to good conversion rates for savvy marketers.
Join the Choice Home Warranty Affiliate Program
Commission Rate: $25 Per Order
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Dentalplans.com makes dental care affordable and accessible through a wide range of dental savings plans. Whether customers are looking for routine checkups or specialized services, Dentalplans.com connects them to a network of dentists where they can save on their dental expenses.
With a straightforward affiliate program, you can earn $25 for each order generated through your referral. Given the typical average order value, every successful sale could mean a nice payout in your pocket. Plus, with a 30-day cookie duration, you'll have plenty of time for your referrals to make a purchase.
This program is a good fit for anyone interested in promoting health and wellness. It's perfect for bloggers, dental professionals, and referral sites looking to monetize their traffic while helping customers find affordable dental care solutions.
Join the Dentalplans.com Affiliate Program
Commission Rate: $16 Per Lead
Cookie Duration: 30 Days
Aflac is a well-known provider of supplemental insurance products, including policies for accident, cancer, critical illness, and short-term disability. Founded in 1955, Aflac has grown tremendously, becoming a household name, particularly for its focus on providing fast cash benefits to policyholders when they need it most.
The Aflac affiliate program allows marketers to earn $16 for each lead they generate. This can be a solid opportunity for those targeting clients who are seeking financial protection and support through insurance products. Given the importance of health insurance today, Aflac's reputable standing in the market can help affiliates convert leads into paying customers.
With a cookie duration of 30 days, the program allows affiliates to benefit from customers' interest over an extended period, giving them time to make a purchase decision. Whether you're new to affiliate marketing or a seasoned pro, promoting Aflac products could enhance your earnings with its competitive commission structure.
Join the Aflac Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the insurance niche, you can trust our recommendations to help make it happen.
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