The alcohol industry is booming, currently valued at approximately $1.5 trillion in 2023 and projected to reach around $2.0 trillion by 2026, growing at a CAGR of 5.7% during this period [Statista].
This guide will dive into the lucrative world of Alcohol Affiliate Programs, showcasing our top 25 picks. As you navigate through this resource, you will discover essential information including:
Commission rates
Cookie duration
Approval requirements
Affiliate network
Payout threshold
Maximize your potential earnings by leveraging these affiliate opportunities in a thriving market!
Approval Requirements: Applicants must apply through the Impact affiliate network; approval is at Drizly’s discretion based on the relevance and quality of the affiliate’s website or channel, audience demographics, and compliance with alcohol advertising regulations.
Affiliate Network: Impact
Payout Threshold: $50
Drizly is a popular platform for alcohol delivery, making it super easy to order your favorite drinks from local retailers. Whether it’s beer, wine, or spirits, they've got you covered without the hassle of visiting a store. Their service is available in many cities across the U.S. and Canada, catering to party planners, casual drinkers, and anyone who wants to stock up for the weekend.
As an affiliate, you can earn commissions on sales that range from 3% to 15%. Although the average order value isn't specified, you can imagine there's good potential with happy hour orders and celebratory buying. Even on the lower end, a 3% commission on a typical $50 order could mean about $1.50 in your pocket, while at 15%, you could score around $7.50!
Drizly makes it easy for affiliates with a straightforward commission structure and a 10-day cookie duration, meaning you'll get credit for any sales made within that window. It's a great opportunity with a brand that is becoming a go-to choice for alcohol delivery.
Üllo is a premium wine accessory company focused on elevating the wine-drinking experience through thoughtful innovation and design. Best known for its patented Selective Sulfite™ technology, Üllo purifiers effectively remove sulfites from wine—compounds commonly used as preservatives that can impact taste and cause sensitivity for some drinkers—while helping restore the wine’s natural aroma and flavor profile.
The brand’s flagship products combine this filtration technology with built-in aeration, allowing wine to breathe instantly as it’s poured, enhancing both taste and bouquet without the wait of traditional decanting. Designed with a sleek, modern aesthetic, Üllo products seamlessly fit into any kitchen, bar, or dining setting, making them as visually appealing as they are functional.
Üllo appeals to a wide range of consumers, from casual wine drinkers to enthusiasts looking for a more refined tasting experience. Positioned at the intersection of wellness, design, and functionality, the brand has become a go-to solution for those seeking better-tasting wine with greater convenience.
Üllo is all about enhancing your wine experience with its amazing wine aerator and filter. If you love your wine but hate the unwanted sulfites, Üllo's got your back. Their innovative products are designed to improve wine flavor by removing these preservatives right before you pour.
The brand has gained quite a reputation among wine enthusiasts for its quality and effectiveness. Their products are not just functional but also stylish, making them great gifts for any wine lover. Plus, they have a range of items, including gift sets, which could appeal to various customers looking for that perfect present.
As an affiliate, you can earn up to 15% commission on sales, which can really add up. With an easy payout threshold of just $10, you'll see your rewards coming in quickly. And with a cookie duration of 14 days, you'll get credit for those customers who take their time deciding on their purchase.
Firstleaf Wine Club is your go-to destination for discovering fantastic wines from around the globe. They curate unique selections tailored to each member’s taste preferences, ensuring a personal touch with every shipment. Imagine getting boxes filled with a variety of high-quality wines, from crisp whites to robust reds, delivered right to your door!
The membership experience makes it easy for wine lovers to explore new flavors without overwhelming themselves with countless choices. Firstleaf is known for its user-friendly approach, making wine tasting a fun and approachable pastime. Plus, with a $25 commission per sale, affiliates can earn a solid income promoting a brand that's as passionate about wine as your followers are!
Each order not only offers a delightful selection but also adds appeal with the value proposition of Firstleaf, as they emphasize quality and quality-driven experiences. So, if you’re looking for an affiliate program that resonates with oenophiles and casual drinkers alike, Firstleaf Wine Club could be the perfect fit.
Dan Murphy's is a popular Australian liquor retailer known for its extensive range of wine, beer, spirits, and much more. They offer customers access to thousands of products at competitive prices. With a commitment to delivering quality drinks and exceptional service, Dan Murphy's has grown to become a household name in Australia.
The affiliate program comes with a competitive commission rate of 2.6% per sale. If you consider their expected order values, which can often exceed $100, you could potentially earn around $2.60 for every sale made through your referral link. This makes it an attractive option for affiliate marketers looking to tap into the thriving liquor market.
With a 30-day cookie duration, affiliates have a solid window to earn commissions on purchases. Since Dan Murphy's is well-regarded for its variety and affordability, driving traffic through affiliate channels can be rewarding. Plus, combining their reputation with effective marketing tactics can lead to higher conversions and sales.
Fentimans is a beloved brand known for its unique blend of naturally brewed soft drinks and botanically infused beverages. They’ve been around since 1905, serving up delicious and distinctive flavors that cater to taste buds looking for something beyond the ordinary. Fentimans offers a variety of products, including traditional and modern soft drinks, tonic waters, and mixers, appealing to both casual soda lovers and cocktail enthusiasts.
The brand's popularity has surged, especially with health-conscious consumers who appreciate the use of quality ingredients and traditional brewing methods. This gives Fentimans a loyal fan base, making its affiliate marketing program a solid opportunity for affiliates. With a commission rate sitting at 5%, affiliates can earn a good chunk of change, especially when promoting higher-value bundles or packs.
The cookie duration is 30 days, providing ample time for sales to be tracked after someone clicks through your affiliate link. Whether you're a food blogger, mixologist, or just someone who enjoys a fizzy treat, promoting Fentimans could be a refreshing addition to your affiliate offerings.
Approval Requirements: Applicants must have an active website or blog with relevant homebrewing content; applications are manually reviewed and approved by Homebrew Academy
Affiliate Network: ShareASale
Payout Threshold: $50
Homebrew Academy is a cool space for anyone interested in crafting their own beer. They offer tons of resources, guides, and courses for both beginners and experienced brewers looking to up their game. With a focus on homebrewing techniques, they help folks explore everything from selecting ingredients to perfecting brewing methods.
The Academy promotes high-quality brewing equipment and specialty ingredients. The community vibe and expert content have made it popular among enthusiasts who take pride in their craft. They keep it fun and informative, making homebrewing accessible for everyone, whether you’re just starting or looking to refine your skills.
If you're thinking about joining their affiliate program, it's a sweet deal. You earn a 20% commission on sales, plus there’s a cookie duration of 45 days, which gives time for tracking. It’s a prime opportunity for bloggers, reviewers, and brewers to monetize their passion and connect with others in the homebrew community.
The Whiskey Shop offers a great selection of whiskies from around the world, catering to both casual drinkers and connoisseurs alike. They pride themselves on their curated choice, which includes not just popular brands but also limited editions and rare finds. This makes them a must-visit for anyone looking to indulge or gift quality spirits.
Affiliates can tap into a commission structure that ranges from 1% to 5% per sale, which, depending on the average order value, could mean some decent earnings. If a customer places an order of around $100, that could translate to a commission of up to $5, making it attractive to promote their premium products.
With a cookie duration of 30 days, affiliates have plenty of time to earn commissions on referred purchases. This serene window means that if someone clicks through and shops a few weeks later, the referring affiliate still gets credit. It's just a nice little bonus for efforts put in by the affiliates.
Coravin is all about enjoying wine without the hassle of finishing the whole bottle. They offer a unique system that lets you pour wine by the glass while preserving the remaining bottle for weeks, months, or even years. It’s a game-changer for wine lovers and makes it easier to explore different varieties without wasting expensive bottles.
The brand is well-respected in the wine industry and has a loyal following among enthusiasts and collectors. Coravin products can range in price, so potential affiliates can expect decent commissions. With a commission rate of 3% on sales, it’s pretty straightforward. If the average order value hits around $200, that means your typical commission would sit at about $6 per sale.
Coravin's offerings extend beyond just the wine systems; they also sell accessories and gas canisters, making them a one-stop shop for wine preservation. Plus, their established reputation paired with a variety of quality products makes their affiliate program an attractive option for marketers in the culinary or lifestyle spaces.
Marks and Spencer, often known as M&S, is a British retail giant that has been around since 1884. The brand is well-loved for its delicious food, stylish clothing, and home goods. They take pride in offering high-quality products that cater to all ages and lifestyles, making them a go-to choice for many. With a wide range of categories including women's, men's, and kids' apparel, as well as homeware and ready-to-eat meals, there's something for everyone at M&S.
As an affiliate member of the Marks and Spencer CA program, you can earn a commission of 5% on each sale. While the average order value is not specified, M&S generally sees healthy sales volumes given their broad product range and loyal customer base. This means you could be looking at an average commission that could be quite impressive if shoppers indulge in their premium offerings.
The program's cookie duration is 30 days, which means you have a month to earn commission on referred sales after the initial click. With their renowned reputation and commitment to quality, promoting Marks and Spencer is a great choice for affiliates wanting to tap into a popular brand with a diverse product lineup.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Applicants must apply via the AWIN network and are subject to a manual review by Harrods. Approved sites must be live, of high quality, feature relevant luxury fashion, beauty or lifestyle content, comply with AWIN’s Affiliate Terms and Conditions, and adhere to UK advertising and disclosure regulations.
Affiliate Network: Awin
Payout Threshold: $50
Harrods is a luxury department store based in London, known worldwide for its premium products and impeccable service. Since its founding in 1849, it has become a landmark of luxury shopping, offering everything from haute couture fashion to gourmet food. You'll find a wide range of high-end brands and exclusive items that cater to discerning shoppers looking for the best.
The Harrods affiliate program lets you tap into this prestigious brand's reputation. With a commission rate of 3% per sale and a cookie duration of 30 days, there’s a good opportunity to earn a decent payout when someone shops through your link. Especially considering that the average order value is quite high in luxury retail, your commissions could quickly add up.
Many shoppers turn to Harrods for gift-giving, special occasions, or simply treating themselves to luxury items. This means there's an audience ready to spend money. By promoting Harrods and its extensive range of products—such as fashion items, beauty products, and home goods—you'll be working with a brand that holds a strong position in the market, making it an appealing choice for affiliate marketers.
Mercatalyst is an interesting affiliate program that focuses on a range of products designed to enhance online shopping experiences. They cater to businesses looking to boost their sales by providing various tools and services that help them attract customers and improve conversion rates.
The brand has been gaining traction, especially among e-commerce businesses looking to optimize their operations. With a 5% commission rate on sales, this program can be appealing. If you’re able to drive a decent amount of traffic, this could result in tangible earnings, especially given the average order values that can come from e-commerce transactions.
With a cookie duration of 30 days, you have plenty of time to earn commissions on any potential sales. Overall, Mercatalyst presents an opportunity for affiliates wanting to partner with a brand that’s making waves in the e-commerce optimization scene.
WineLibrary.com is a go-to spot for wine enthusiasts looking to explore a huge selection of wines from around the globe. Founded by wine expert Gary Vaynerchuk, it offers everything from everyday selections to rare finds that cater to both casual drinkers and seasoned connoisseurs.
Alongside wines, they sell a variety of related products such as gourmet foods, glassware, and accessories, making it a comprehensive site for anyone interested in elevating their wine experience. WineLibrary.com is well-loved by its loyal customers, thanks to the educational content and resources they provide to help people learn about wine.
The affiliate program offers a commission rate of 8% to 10% per sale, which can be quite lucrative considering the potential average order value associated with wine purchases. With high-quality wines often priced above $50, affiliates can expect commissions ranging from $4 to $5 per sale. This creates a great opportunity for affiliates to earn a solid income while promoting a trusted and reputable wine retail brand.
Vinesse Wines is all about bringing unique and boutique wines straight to your doorstep. They focus on small productions, remarkable vineyards, and distinctive varietals, making it a treat for wine lovers who enjoy exploring new flavors. Whether you're a casual sipper or a connoisseur, Vinesse has something that will tickle your taste buds.
With an affiliate program that offers a 10% commission per sale, you can earn some serious cash because wine orders can add up quickly. While the average order value isn’t specified, many wine enthusiasts love to stock up, which means each sale can lead to a nice payday for affiliates. Plus, with a cookie duration of 45 days, you have plenty of time to make sure your referrals convert.
Vinesse understands the wine-always-makes-a-great-gift vibe, and with seasonal selections, exclusive clubs, and tailored options for customers, there's always something new to promote. The potential for earning with their affiliate program is palpable, thanks to their focus on quality and experience in the wine market.
Mano's Wine is all about delivering hand-picked, high-quality wines straight to your doorstep. They focus on offering a curated selection that delights both casual wine drinkers and connoisseurs alike. With a wide variety of red, white, and sparkling wines, there's something for everyone. Their integrity in sourcing products ensures customers receive not just value, but also a taste experience that's memorable.
As an affiliate, you can earn a 3% commission on sales referred through your links. While the exact average order value isn't specified, consider that many wine purchases can lean toward the higher end, typically around $50 or more. This means your average commission might be around $1.50 per sale, driving a solid earnings potential when you promote their collection effectively.
The 45-day cookie duration gives you plenty of time for your referrals to make a purchase, increasing your chances of earning commissions. Mano's Wine taps into the growing online wine retail market, making it a vibrant option for affiliate marketers looking to partner with an exciting, customer-oriented brand.
Brewdog is a well-known craft brewery that started in 2007, and it has a loyal following around the globe. They're famous for their unique beers, bold branding, and commitment to sustainability. The company offers a wide range of craft beer options, including IPAs, stouts, and lagers, ensuring there's something for everyone.
In addition to beer, Brewdog offers various merchandise, like branded glassware, apparel, and gift packs. Their focus on innovation and engaging marketing strategies keeps them at the forefront of the craft beer scene. This popularity translates well for affiliate marketers, as Brewdog's offerings are highly sought after, making it easier to promote and convert sales.
The Brewdog affiliate program features a commission rate of 8% per sale with a cookie duration of 30 days, giving you ample time to earn commissions. With the brewery's diverse product range, affiliates can expect attractive earnings from every sale made through their referral links, enhancing the potential for solid revenue.
Winebasket offers a delightful assortment of wines, gourmet foods, and gift baskets perfect for any occasion. Their range includes products sourced from around the globe, making it easy for wine enthusiasts and gift-givers alike to find something special. Their reputation for quality and craftsmanship gives affiliates a solid platform to promote from.
At a competitive commission rate of 7% per sale with a cookie duration of 45 days, Winebasket presents a great chance for affiliates to earn. If we consider an example average order value, say around $100, that could translate to an average commission of about $7. This is a sweet spot for affiliates aiming to monetize their audience.
Winebasket leverages the charm of wine gifting, especially during holiday seasons, making it easier to convert visitors into buyers. With a variety of options available, including customizable gift baskets, there's something for everyone, enhancing the likelihood of repeat purchases!
Approval Requirements: Application through the Impact affiliate network; must have an active website or social media presence with content aligned to sustainability and Public Goods’ brand; subject to manual review.
Affiliate Network: Impact
Payout Threshold: $50
Public Goods is all about eco-friendly and affordable products that cater to daily essentials. They offer a sleek line of household items, personal care products, and even snacks, all crafted with a commitment to sustainability. From shampoo and toothpaste to paper towels and laundry detergent, everything is designed with your wellbeing in mind.
This brand has gained traction for prioritizing quality at an accessible price point, appealing to both budget-conscious shoppers and those who value ethical consumption. Public Goods' focus on simple, elegant packaging makes their offerings not only practical but also aesthetically pleasing.
The affiliate program boasts a commission rate of 9.42% per sale. Given their competitive pricing, even moderate sales can yield solid commissions. Public Goods combines quality products with an appealing affiliate structure, making it an attractive option for marketers who want to promote socially responsible goods.
DRNXMyth is a fresh face in the beverage industry, focusing on ready-to-drink cocktails. They offer a unique selection of innovative spirits and mixers, all designed to make cocktail-making at home super accessible and enjoyable. The brand is quickly gaining traction among cocktail enthusiasts thanks to its vibrant flavors and convenient options.
The affiliate program for DRNXMyth is an engaging opportunity for marketers who love mixology. With a 3% commission rate per sale, you can earn money every time someone you refer purchases their tasty cocktails. They also have a cookie duration of 15 days, meaning if a customer clicks your link, you have nearly two weeks to earn that commission if they make a purchase.
While details like payout thresholds and approval requirements remain a bit of a mystery, this young and exciting brand could offer you a fun way to earn through their affiliate program. If you're into the cocktail scene, partnering with DRNXMyth might just be the perfect fit!
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the alcohol niche, you can trust our recommendations to help make it happen.
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