The financial affiliate marketing industry is thriving, with the global affiliate marketing market projected to reach $15.7 billion by 2024, growing at a CAGR of 10% from 2020. This surge is fueled by the increasing adoption of online services and digital marketing strategies within the finance sector, making it a lucrative opportunity for both businesses and affiliates alike. (Source)
In this guide, we explore the top 25 Financial Affiliate Programs that you can tap into for monetization. You'll discover essential information for each program, including:
Commission rates
Cookie duration
Approval requirements
Affiliate network
Payout threshold
Whether you're just starting or looking to expand your existing affiliate marketing efforts, this guide is packed with insights to help you maximize your earning potential in the financial niche.
Approval Requirements: Must join the ShareASale network and apply to the Olavivo program; applicants need an active website with relevant health, fitness or nutrition content and are subject to merchant approval
Affiliate Network: ShareASale
Payout Threshold: $50
Olavivo is making waves in the wellness and health product industry. This brand is all about holistic living, offering a selection of high-quality items aimed at those who are passionate about their well-being. From supplements to lifestyle products, Olavivo focuses on natural ingredients and effective solutions to help improve the quality of life for its customers.
What sets Olavivo apart is its commitment to quality and customer satisfaction. The products are well-received, and the brand enjoys a growing customer base. Affiliates can tap into this popularity and promote products they can truly stand behind.
With a commission rate starting at $250, affiliates have the potential to earn significant income. When you consider this alongside Olavivo's premium product line, it means great earning potential. Plus, the cookie duration of 30 to 90 days gives you plenty of time to secure those commissions!
Vantage offers an affiliate program with an impressive commission potential of up to $1,200 CPA. This means that if you're able to drive sales, the rewards can be quite significant. The focus is on quality products that appeal to a variety of consumers, allowing affiliates to reach different market segments and maximize their earnings.
The program has a cookie duration of 30 days, providing plenty of time for potential customers to complete their purchases after clicking your affiliate link. This is beneficial for marketers as it can lead to more conversions and, ultimately, higher commissions. While the specific details about the affiliate network and approval requirements weren't available, the straightforward commission structure makes it attractive.
Affiliates might also be happy to know that the rewards on this program can be substantial, especially if the average order value aligns well with the commission rates. Since Vantage has a solid reputation in its industry, partnering with them is a good opportunity for success in affiliate marketing.
Approval Requirements: Applicants must have an active website, blog, or social media channel targeting small businesses or accounting professionals; applications are reviewed and approved at Xero’s discretion.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Xero is all about providing the best in natural footwear, so you can enjoy a more efficient and comfortable walking experience. Their shoes range from everyday casuals to more specialized options like hiking boots and running shoes, all designed to let your feet move naturally. It's a brand that a lot of customers trust for promoting healthy foot movement.
Their affiliate program offers a solid commission rate of 10% per sale, which can add up quickly with Xero’s average order value. While actual numbers aren't publicly available, if the average order is around $100, you’re looking at about $10 in earnings for each sale you refer. This makes it pretty attractive for affiliates who can drive traffic.
Xero’s dedication to promoting foot health and sustainability, along with their loyal customer following, makes it an appealing choice for anyone in the affiliate space. They also engage with their audience through various platforms, so it's a good chance for affiliates to tap into their community's interests.
Approval Requirements: Applicants must have a functional website, blog, or social media presence with original content relevant to small business, accounting, or finance, demonstrate consistent traffic or audience engagement, and comply with Intuit's affiliate program policies.
Affiliate Network: Impact Radius
Payout Threshold: $50
QuickBooks is a popular accounting software offering a range of products designed to help businesses manage their finances. From tracking expenses to payroll processing, QuickBooks simplifies the accounting process for small to medium-sized enterprises. It's trusted by millions, making it a strong choice for affiliate marketers looking to promote financial solutions.
With a commission rate of 10%, affiliates can earn a solid payout for every sale. While the average order value isn’t specified, given the nature of subscription software, one can assume that the average sale could be substantial, meaning your commissions will add up over time. Plus, with a cookie duration of 45 days, there’s plenty of opportunity for affiliates to earn from leads that convert later.
The user-friendly interface and strong brand reputation make QuickBooks an attractive sell for affiliates. Whether you're promoting to freelance professionals or small business owners, QuickBooks is a name that resonates. Join this affiliate program to tap into a reliable source of income while providing value to your audience!
Approval Requirements: Valid website, compliance with American Express guidelines, and a completed application process.
Affiliate Network: eBay Partner Network
Payout Threshold: $50
American Express is a household name in the financial services industry, famous for its charge cards, credit cards, and travel-related products. They provide a range of offerings, including personal, small business, and corporate cards that often come with unique perks like rewards points, travel insurance, and exclusive access to events. Their strong brand reputation means a ton of potential customers are already familiar with their services.
Their affiliate program is attractive for marketers looking to earn commissions. You can earn up to $200 per sale, making it quite a lucrative option. With American Express's popularity and powerful rewards programs, it's easy for affiliates to promote their offerings to audiences looking for credit solutions that provide value and benefits.
One thing to note is the cookie duration of 7 days; it helps affiliates capitalize on potential sales made shortly after a user interacts with the affiliate link. While specifics on affiliate networks and payout thresholds are unclear, the potential earnings combined with their strong market presence suggest that partnering with American Express could lead to solid commissions.
Commission Rate: $88.00 Per Sale and $8.00 Per Lead
Cookie Duration: 120 Days
Approval Requirements: Applicants must have an active website, blog, YouTube channel, or social media platform featuring business, accounting, or finance-related content. Applications are submitted via the ShareASale network and reviewed by FreshBooks. Affiliates must comply with the FreshBooks Affiliate Program Terms, including prohibited marketing practices such as spam or incentivized traffic.
Affiliate Network: Impact Radius
Payout Threshold: $50
FreshBooks is a popular online accounting software designed for small business owners, freelancers, and entrepreneurs. It simplifies invoicing, bookkeeping, and expense tracking, making financial management a breeze for those who might not have a background in finance. The platform boasts a user-friendly interface and offers a range of useful features like time tracking and project management tools, ensuring that users can keep everything organized and efficient.
As an affiliate, you'll earn a solid commission of $88 for every sale you generate and $8 for leads. This setup means that if you're promoting to the right audience and bring in consistent sales, your earnings could really add up quickly. FreshBooks also comes with a generous cookie duration of 120 days, which offers you more opportunities to earn from revisits to your links.
The brand itself has a strong following among small business owners, given its effective solutions and high customer satisfaction rates. With a good reputation in the market, promoting FreshBooks feels like an easy fit for affiliates looking to cater to a clientele interested in streamlining their business processes.
Approval Requirements: Publishers must have a content-driven website or social media channel focused on personal finance, investing, or lending; produce original, high-quality content; comply with SoFi brand guidelines and legal/disclosure requirements; submit an application through the affiliate network and receive manual approval; and must not use incentivized traffic or pay-per-click on SoFi trademark terms.
Affiliate Network: Impact
Payout Threshold: $50
SoFi, short for Social Finance, is making big waves in personal finance and investment services. Whether folks are looking to refinance their student loans, get a mortgage, or invest in stocks, SoFi has got them covered. With its attractive and user-friendly digital platform, it's no surprise that SoFi attracts a ton of customers wanting to improve their financial health.
What’s awesome about SoFi's affiliate program is the solid commission structure. Affiliates can earn between $100 to $150 per lead. That means if you bring in clients interested in bigger products like loans or mortgages, you could potentially see some juicy commissions adding up. With dedicated resources and support from their team, affiliates are well-equipped to promote one of the hottest brands in the market.
The 30-day cookie duration is a nice touch, giving affiliates plenty of time to capture conversions. SoFi emphasizes social and community elements, making it a brand that resonates well with users who value a financial app with a bit of personality. This unique approach not only boosts its popularity but also helps affiliates align their marketing strategies with a highly engaging brand.
Approval Requirements: Applicants must apply through the Impact affiliate network and be approved by the M1 Finance affiliate team; websites or social media must feature relevant financial or investing content and comply with program terms.
Affiliate Network: Impact
Payout Threshold: $50
M1 Finance is making waves in the personal finance space, revolutionizing how people invest and manage their money. They focus on providing a seamless experience with their services that include automated investing, personalized portfolios, and access to thousands of stocks, ETFs, and more. With a user-friendly mobile app, M1 Finance caters to both seasoned investors and newcomers looking to dive into the world of finance.
What really sets M1 Finance apart is their commitment to low fees, meaning more of your money goes towards investing rather than paying the broker. What's more, their affiliate program offers a solid commission for affiliates, falling in the range of $46 to $56 per sale. If the average order value aligns with similar financial services, you could be looking at a nice commission on each referral, depending on the user's financial activity.
The opportunity to promote M1 Finance comes with a 30-day cookie duration, meaning you have a whole month to ensure that your referrals convert. With the growing trend of financial literacy and investment among the younger demographic, this program offers plenty of potential for affiliates looking to tap into a savvy market.
Approval Requirements: Publishers must join and apply through the Impact affiliate network. Applicants must have an active website or mobile app focused on personal finance or wealth management with original content. Approval is at the discretion of Personal Capital based on site quality, audience relevance, and compliance with program policies. There is no publicly stated minimum traffic requirement.
Affiliate Network: Impact
Payout Threshold: $50
Personal Capital is a popular financial technology company that focuses on wealth management and personal finance tools. They offer a range of services, including budgeting, investment tracking, and retirement planning, aimed at helping users achieve better financial health. With a sleek app and innovative features, Personal Capital makes finance easier for everyday people, appealing to a broad audience looking for financial guidance.
Affiliates can earn a solid commission rate of $115.20 per lead, which makes the program appealing for marketers in the financial sector. The company's robust features and user-friendly tools resonate with consumers, especially those who might seek professional financial help. Given the average order value in financial services, this commission rate can translate into significant earnings for successful affiliates.
The company's top-notch reputation and growing popularity make its affiliate program a lucrative opportunity. Personal Capital has garnered attention for its personalized services and technological advancements, appealing to a tech-savvy demographic who prioritize investing wisely and planning for the future.
Quicken Loans is a well-known player in the mortgage industry. They’ve built a solid reputation for helping customers navigate the often tricky world of home financing. Their user-friendly online platform makes it simple for people to apply for mortgages and refinance existing loans, reaching a broad audience of homebuyers.
The affiliate program is attractive, with commissions ranging from $15 to $20 per lead. This means if an affiliate drives a significant number of leads, those small commissions can add up quickly. Plus, with a 90-day cookie duration, affiliates have a fair amount of time to earn commission from their referrals.
Engaging with Quicken Loans as an affiliate also taps into a market that is consistently in demand. They provide solutions for various mortgage needs, and affiliates can feel good about connecting customers with financial help. Overall, collaborating with such a trusted name makes sense for those in affiliate marketing.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Applicants must submit an application via the Impact affiliate platform, providing personal and business details, website traffic metrics, promotional methods, and a marketing plan. Roofstock reviews each submission for brand fit, compliance, and audience relevance and typically notifies applicants of approval within five business days.
Affiliate Network: Impact
Payout Threshold: $50
Roofstock is a prominent player in the real estate investment world, focused specifically on single-family rental homes. They provide a platform where buyers can invest in rental properties across the U.S. without the hassles of traditional real estate transactions. This makes Roofstock an appealing option for both seasoned investors and first-time buyers looking to dip their toes into property investments.
Their site offers a plethora of investment opportunities, along with comprehensive market data and reports to help customers make informed decisions. With a growing reputation for ease-of-use and transparency, Roofstock stands out among similar platforms, making it a trustworthy choice for affiliate marketers to partner with.
The Roofstock affiliate program offers a straightforward commission structure where affiliates earn $15 per referral. Given the potentially high average order values in real estate, your earnings can grow quickly with just a few successful referrals. With a cookie duration of 30 days, you have a fair chance to capture commissions from interested buyers.
Approval Requirements: Affiliate applications are typically reviewed and approved based on the applicant's traffic sources, content quality, and compliance with marketing guidelines.
Affiliate Network: Impact
Payout Threshold: $50
Coinbase is a leading platform for buying, selling, and storing cryptocurrency. Established in 2012, it has quickly grown into one of the most recognized brands in the crypto space, making it super easy for users to enter the world of digital assets. The platform supports a wide range of cryptocurrencies, including Bitcoin, Ethereum, and Litecoin, catering to both beginners and seasoned traders.
The Coinbase affiliate program is especially attractive with a juicy 50% recurring commission. If an average customer conducts consistent transactions, your earnings could stack up quickly. While the exact average order value isn’t specified, the platform’s popularity suggests that each referral you make could earn you a nice commission for years to come.
With a cookie duration of 30 days, you’ve got a solid window to capture referrals. Whether your audience is just getting into crypto or looking to expand their portfolios, Coinbase acts as a great entry point. Its trusted reputation in the market also boosts your chances of successful referrals.
Approval Requirements: Applicants must have a verified Binance account with completed identity verification (KYC) and must provide a valid website, mobile app, or social media channel with relevant audience; approval is at Binance’s discretion based on content quality and compliance with Binance Affiliate Program Terms.
Affiliate Network: Binance Affiliate Program
Payout Threshold: $50
Binance is one of the biggest names in cryptocurrency, founded in 2017. They offer a massive range of services, including trading, staking, and wallets for various coins. With millions of users around the world, Binance provides a user-friendly platform that's great for both beginners and experienced traders.
As an affiliate, you can earn a commission of 5% to 40% per sale. This range gives you the potential to earn well, especially if you consider that many crypto trades can involve significant sums of money. If the average order value is around $1,000, you could be looking at commissions anywhere from $50 to $400 with each successful referral.
Another cool aspect of being a Binance affiliate is the cookie duration of 30 days. This means if someone clicks your referral link, you'll get credit for their trades for a whole month. This setup really boosts your chances of earning more with repeat users who might explore Binance's many offerings.
Approval Requirements: Applicants must apply through the CJ Affiliate network; have an active website or mobile app with original personal finance or student-loan-related content targeting US consumers; comply with CJ Affiliate’s publisher terms and Credible’s branding guidelines, including required disclosures, privacy policy and no incentivized traffic
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Credible is a leading platform that connects consumers with various financial products, primarily focusing on loans and mortgages. They provide a user-friendly comparison tool that makes it easy to evaluate different rates and options from multiple lenders, helping users to find the best deals tailored to their specific needs. The Credible platform is especially popular among those looking to refinance student loans, consolidate debt, or secure a competitive mortgage rate.
As an affiliate, you'll earn a solid commission of $240 for each sale you generate. This is a great incentive, especially considering the high-value products that Credible offers. Their average order value is typically substantial, since individuals are often searching for large loan amounts, making each sale potentially lucrative for you as an affiliate.
The program stands out with a cookie duration of 45 days, giving you ample time to earn commissions on any referrals that may need some time to consider their options. This longer window can help improve your earnings, as users often take time to research major financial decisions. Even without specifics on the approval requirements and payout thresholds, the appealing commission rate and product offerings make it an attractive option for affiliate marketers.
TurboXBT is a cutting-edge trading platform that offers users the excitement of contracts-for-difference (CFD) trading on cryptocurrency and forex. With its unique approach, TurboXBT lets traders act quickly on market shifts, making it appealing for those who thrive on high-speed decisions. Their user-friendly interface and versatile trading options attract both seasoned and novice investors looking to maximize their trading potential.
The TurboXBT affiliate program stands out with a solid 50% profit share, which translates well for motivated affiliates. The platform's focus on cryptocurrencies means that as trading occurs, affiliates can earn significant commissions depending on trade volumes. The appeal for affiliates lies in the potential for high earnings thanks to the nature of trading profits in CFDs. Additionally, TurboXBT has a generous cookie duration of 1 year, ensuring that affiliates can capture long-term customer engagements.
While specific details like the affiliate network and approval requirements are unclear, the lucrative commission structure is sure to entice. Affiliates can leverage their existing audiences, especially those interested in crypto trading, to really make the most of this program. TurboXBT's excitement in the fast-paced trading market could be a fantastic avenue for affiliate marketers looking to cash in on this industry's growth.
Approval Requirements: Complete the online affiliate application with personal and website or promotional channel details, agree to Paybis Affiliate Program terms and conditions, and pass Paybis’s manual review and approval process
Affiliate Network: In-house
Payout Threshold: $50
Paybis stands out as a versatile cryptocurrency exchange known for its user-friendly platform and diverse offerings. Users can buy and sell popular cryptocurrencies like Bitcoin, Ethereum, and many others with ease. The company focuses on security and efficiency, making it a trusted choice for both beginners and seasoned traders.
Affiliates can earn a solid recurring commission of 20%, which is appealing given the rising interest in cryptocurrencies. With the cookie duration set at one year, affiliates have a long time to be compensated for referred customers. The potential earnings really add up, especially if your referrals frequently buy or trade cryptocurrencies.
Paybis prides itself on serving a global audience, which can lead to high traffic and conversions. Their commitment to providing valuable resources adds extra appeal for potential customers looking to navigate the crypto world. This makes their affiliate program an attractive option for those wanting to capitalize on the booming digital currency trend.
The Wall Street Journal, a leading news organization launched in 1889, offers readers in-depth coverage and analysis of financial and economic news. Known for its authoritative journalism, it's a go-to source for business professionals, investors, and anyone interested in current affairs. Their subscriber base is vast, making it a popular choice among people who value reliable news and insights.
The affiliate program for The Wall Street Journal lets you earn a solid commission of $30 for each lead you generate. This means you can make a decent income by directing traffic to their subscription offers. While the cookie duration is set at 7 days, which is fairly standard, it allows affiliates a bit of time to earn those commissions.
With its respected position in the market and resources covering various topics, from finance to world affairs, promoting The Wall Street Journal can be a smart choice. Affiliates can tap into their reputation for credibility and quality content, which helps drive reader interest and potential subscriptions.
Approval Requirements: Applicants must apply through the Impact network, have an active website or blog with tax, finance, or personal finance content, and be approved by FreeTaxUSA after review.
Affiliate Network: FreeTaxUSA Affiliate Program
Payout Threshold: $50
FreeTaxUSA is an awesome platform that helps people file their taxes online easily and affordably. It’s popular for offering a DIY tax-filing option that’s budget-friendly, even for those tackling their taxes for the first time. Their service includes features like free federal returns and supports all major tax situations, so it's a solid choice for individuals and families alike.
One of the standout features of FreeTaxUSA's affiliate program is their generous commission rate of 50% per sale. This means that if someone you refer files their taxes through FreeTaxUSA, you stand to earn a nice chunk of change. With lots of customers turning to online tax solutions, there’s a great opportunity for affiliates to make a substantial income on referrals throughout tax season.
The program also offers a 90-day cookie duration, so you still get credited for referrals that take their time deciding. It’s an effective way for affiliates to promote FreeTaxUSA during a peak period—tax season draws a lot of attention, making it the perfect moment to drive sales and earn excellent commissions.
Approval Requirements: Submit an application via the Impact affiliate network; must have an established website or social media presence focused on personal finance or related topics; must have a predominantly US-based audience; compliance with Chime’s affiliate program terms and brand guidelines; approval at Chime’s discretion.
Affiliate Network: Impact
Payout Threshold: $50
Chime is a popular financial technology company that offers banking solutions with no hidden fees. They provide users easy access to financial services via a mobile app, making it simple for people to manage their money hassle-free. Chime's products include a checking account, savings account, and a secured credit card designed to help users build their credit score.
The brand has gained a substantial following due to its user-friendly approach and helpful features like automatic savings and early direct deposit. With their modern banking solutions, they cater to clients who prefer a digital-first experience, appealing especially to younger audiences looking for transparency in banking.
Affiliates can earn a commission of $8 per sale, setting them up to make considerable returns, especially if they can tap into high-volume referrals. Given Chime's strong customer base and reputation, partnering with them could be a smart move for affiliate marketers wanting to promote accessible banking options.
Approval Requirements: Publishers must apply through the Impact affiliate network, have a website, blog or social media channel focused on personal finance or investing; applications are manually reviewed and approved at Acorns' discretion; coupon or deal sites are not accepted.
Affiliate Network: Impact
Payout Threshold: $50
Acorns is a unique investment platform designed to help everyday people start saving and investing. With its micro-investing approach, Acorns rounds up your everyday purchases to the nearest dollar and invests the spare change into a diversified portfolio. It’s perfect for those who want to dip their toes into investing without feeling overwhelmed.
The Acorns affiliate program is appealing for marketers, offering a solid $10 commission for each lead you refer. This program capitalizes on Acorns' growing popularity, especially among younger investors and those seeking an easy way to grow their savings. It’s a great option if you're in the finance or personal development niches and want to introduce your audience to innovative saving solutions.
With a cookie duration of 30 days, you have a decent window to capture leads. Although specific details about approval requirements and payout thresholds aren't widely known, its straightforward entry could make it easier for new affiliates to join. Just think about connecting your followers to a hassle-free way of investing, and you could see some nice earnings through their affiliate program!
Approval Requirements: Application and approval via the CJ Affiliate network; a valid website or mobile app with relevant tax or financial content; compliance with TaxAct’s affiliate program terms and conditions; US-based affiliates only.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
TaxAct is a well-known player in the tax preparation software market. They've been helping people file their taxes since 2000, providing tools for individuals and businesses alike. Their products range from easy-to-use online software to more advanced features, catering to users with different tax situations.
Many folks appreciate TaxAct for its affordability and reliability, making it a popular choice during tax season. They offer various pricing tiers, which means there's something for everyone, from simple tax returns to more complex filings. With a 15% commission on each sale, affiliates have a good opportunity to earn, especially since many customers turn to TaxAct when they need help with their taxes.
The affiliate program features a cookie duration of 45 days, meaning that if someone clicks your link, you’ll get credit for their sale for up to 45 days. With TaxAct's reputation and a solid commission structure, it's a great fit for affiliates looking to promote reliable and popular tax solutions.
Lively is all about empowering women with stylish and comfortable activewear, intimates, and loungewear. They focus on offering quality products designed to make women feel both confident and beautiful, whether they're hitting the gym or lounging at home. Lively has quickly gained a loyal following for their inclusive sizing and community-first approach, creating a fun environment for shopping.
Their affiliate program is appealing due to the set commission rate, which stands at $10.00 per sale. That’s pretty solid, especially if you target their average order value; you’re looking at a nice payout potential if your audience clicks through and makes purchases. With items ranging from bras to bralettes and even swimwear, there’s something for everyone to promote.
While specific payout and cookie information is a bit tricky to pinpoint, it’s worth noting that Lively has made a name for itself. Their strong online presence, coupled with engaging marketing campaigns, can really help boost your affiliate marketing efforts. Plus, who wouldn’t want to share stylish, feel-good apparel with their audience?
Gusto is all about simplifying the world of payroll, benefits, and HR for small businesses. Founded with the goal of making it easier for entrepreneurs to manage their team's needs, Gusto has quickly become popular for its user-friendly platform. They offer services like automated payroll, tax filing, employee benefits management, and onboarding which are crucial for startups and growing companies.
With a strong focus on supporting small businesses, Gusto appeals to a vast number of entrepreneurs. The platform is well-loved because it takes away much of the hassle tricky processes can bring. Affiliates can earn a commission ranging from $50 to $100 for every lead they bring in, making it a potentially lucrative opportunity if you connect with the right audience.
Additionally, Gusto hooks affiliates up with a generous cookie duration of 120 days, providing ample time for customers to decide after clicking through. This means if someone checks it out now but makes the decision later on, you still get the credit. So, if you're into recommending great services that really help small businesses thrive, the Gusto affiliate program could be the perfect match for you!
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the financial niche, you can trust our recommendations to help make it happen.
Lasso's YouTube integration automatically ensures you earn the most possible from every affiliate link in your video descriptions. Just set it and forget it!