The Shoes industry is experiencing significant growth, with the global market projected to reach $320 billion by 2026, growing at a CAGR of 5.8% from 2021 to 2026 [Statista]. This surge presents lucrative opportunities for affiliate marketers looking to monetize their content through shoes affiliate programs.
This guide covers our top 25 Shoes Affiliate Programs. For each program, you'll get key details like:
Commission rates
Cookie duration
Approval requirements
Affiliate network
Payout threshold
Whether you're an experienced affiliate or just starting, this guide will equip you with the essential information to maximize your earnings in the thriving footwear market.
Approval Requirements: Applicants must apply via CJ Affiliate, have an active CJ Affiliate network account, and a website, blog, or social media channel with original, relevant content in fashion, styling, or lifestyle. Applications are reviewed on a case-by-case basis, and affiliates must comply with CJ’s network terms and Stitch Fix’s affiliate program policies. No specific minimum traffic or follower thresholds are publicly disclosed.
Affiliate Network: Impact
Payout Threshold: $50
Stitch Fix is a unique online personal styling service that curates clothing, shoes, and accessories tailored specifically to individual customers' tastes and preferences. Since its inception, it has gained popularity for delivering a personalized shopping experience, combining fashion and technology. Customers fill out a style profile, and Stitch Fix stylists handpick items to ship right to their door, which adds an element of surprise and delight.
Their affiliate program offers commissions ranging from 2.4% to 4% per sale. If you consider their average order value, which typically hovers around $150, you could earn approximately $3.60 to $6.00 for each successful referral. That’s pretty decent for sharing something you might already love or use!
With a cookie duration of 7 days, it’s a short window, so timely promotions are key. Plus, as Stitch Fix continues to expand its reach and offerings, it remains a compelling choice for affiliates looking to promote a brand centered on personalized style and convenience.
Approval Requirements: Applicants must apply via CJ Affiliate, have an active website or blog with original, relevant content, disclose traffic sources and marketing methods, and comply with CJ Affiliate program policies; approvals typically occur within 24–48 hours
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Reebok has been a recognizable name in the fitness and athletic wear world since its inception in the late 1980s. Known for its trendy sneakers, workout apparel, and fitness accessories, Reebok targets everyone from casual gym-goers to serious athletes. Their brand is popular in multiple markets, especially in the realm of CrossFit, running, and lifestyle fashion, making it a go-to choice for fitness enthusiasts.
Products range from high-performance shoes to comfortable workout clothing, ensuring there’s something for everyone. Customers are often attracted to Reebok's stylish offerings, which balance functionality and fashion. Plus, with a commission rate of 7% on sales, when considering their average order value—typically around $100—affiliates can expect an average commission of about $7 per sale. This makes promoting Reebok a potentially lucrative venture!
The brand also embraces a community-driven approach, sponsoring events and athletes who embody their fitness ethos. It makes working with Reebok easier since affiliates can appeal to a broad audience looking for quality athletic gear. Whether promoting the latest footwear innovation or trendy apparel collections, Reebok’s affiliate program showcases products that align well with an active lifestyle.
Approval Requirements: Applicants must be at least 18 and register via the Adidas affiliate program on Impact (US) or Awin (EU). They must provide an active website or social media property with original content relevant to sports, health, lifestyle or fashion, include a privacy policy/terms of use page, and comply with the network’s and Adidas’s brand guidelines. Approval is subject to network and Adidas review.
Affiliate Network: FlexOffers
Payout Threshold: $50
Adidas is a global powerhouse in the sporting goods world, known for its stylish athletic shoes, clothing, and accessories. Founded in Germany in 1949, the brand has a rich history and is widely recognized for its iconic three stripes logo. They offer everything for sports enthusiasts, from running shoes to fashionable activewear. Adidas caters to a diverse audience, blending performance with lifestyle, making it a go-to for both athletes and casual wearers alike.
The affiliate program is a solid choice for marketers looking to align with a high-profile name. With a commission rate of 13.05% per sale and a cookie duration of 30 days, there's plenty of opportunity to earn. While the average order value isn't explicitly stated, Adidas' popular products typically range from $50 to $150 or more, meaning affiliates could earn about $6.53 to $19.58 per sale, depending on the item's price. Plus, the chance to promote a brand that's synonymous with quality easily draws in customers.
Adidas also prides itself on innovation and sustainability, constantly rolling out new tech in their products. The brand appeals to environmentally conscious consumers with initiatives like sustainable materials and eco-friendly practices. Affiliates will have the benefit of promoting not just trendy products, but ones that are part of a larger movement toward responsible consumerism.
Approval Requirements: Applicants must have a website or social media platform that aligns with Nike's brand values and target audience, and provide relevant content about Nike products.
Affiliate Network: Impact
Payout Threshold: $20
Nike is a household name in the athletic wear scene, known for its stylish, high-performance footwear, apparel, and equipment. With a rich history dating back to 1964, Nike has evolved into a go-to brand for athletes and fitness enthusiasts alike. They offer everything from running shoes to training gear, making them a versatile option for customers with diverse athletic interests.
For affiliates, the Nike program features a commission rate ranging from 0.8% to 4.8% per sale. Given the brand's status, many of their products carry a healthy price tag. This means even a small commission on high-ticket items can lead to significant earnings. With Nike continuously launching trendy collections and highly anticipated collaborations, the buzz around the brand can further boost affiliate sales.
Though details like approval requirements and payout thresholds aren't widely available, the 7-day cookie duration is something to keep in mind for conversions. Being part of the Nike affiliate program means associating with a brand that many people trust and love, which should make promoting their products a breeze.
& Other Stories is a chic European fashion brand under the H&M Group umbrella, offering stylish clothing, accessories, and beauty products. They have a keen focus on current trends while also staying true to classic pieces, which makes their collection appealing to a wide range of fashion lovers. From on-trend dresses to elegant shoes, & Other Stories caters to the tastes of stylish individuals who love to express themselves through their attire.
What sets & Other Stories apart is their effortless blend of sophistication and wearability. The brand is popular among younger consumers who value quality and sustainability. Their aesthetic encourages customers to mix and match various items to create unique looks, which often enhances shopping experiences. With a solid customer base and a growing reputation, promoting their affiliate program can be a lucrative opportunity.
With an 8% commission per sale, affiliates can earn a meaningful income, especially since the average order is often higher than $100. This means you could be looking at around $8 per sale — a noticeable gain! And don’t forget about the 14-day cookie duration, which gives you a decent window to earn commissions from potential customers introduced to & Other Stories through your marketing efforts.
Simmi UK is an emerging player in the fashion scene, known for its stylish and trendy footwear. They offer a range of chic sandals, boots, and heels that cater to different styles and occasions, appealing to fashion-forward shoppers.
Their products are designed with a contemporary flair, making them popular among young adults and teens. With a commission rate of 6% per sale, affiliates can benefit from promoting a brand that attracts a loyal customer base. This means that if the average order value trends around $50, affiliates can expect around $3 per sale, which adds up nicely over time.
Simmi UK's sleek online presence and focus on contemporary styles make it easy for affiliates to share eye-catching products. The 30-day cookie duration gives a nice window to track sales and earn commissions. This combination of quality products and a generous commission structure really makes Simmi UK a brand worth considering for affiliate marketers.
The affiliate program offers a solid 10% commission on sales, which is appealing for marketers. Although the average order value wasn't specified, it's common for lifestyle brands to have higher purchase patterns, meaning affiliates can see meaningful earnings. Just think about how that 10% stacks up as commissions during a busy holiday season!
With a cookie duration of 15 days, you have a decent window to earn commissions after a customer clicks through your link. This could be very beneficial for affiliate marketers who create engaging content that drives traffic to the program.
Approval Requirements: Publishers must apply via the CJ Affiliate network with an active website or mobile app, comply with CJ and Crocs program terms and Crocs brand guidelines, and are subject to Crocs’ approval at its sole discretion.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Crocs is a beloved brand known for its unique, comfortable footwear that quickly became a cultural phenomenon. With a range of products, including clogs, sandals, and new stylish options, they cater to everyone—from kids to adults. You can find various colors and designs, which makes them popular for both casual wear and special occasions.
With an affiliate program offering a 10% commission rate, Crocs makes it easy for marketers to earn a solid income. Given their average order value, this commission can add up quickly. For example, if the average order is around $80, that would mean an average commission of $8 per sale; not too shabby!
The beauty of the Crocs affiliate program lies in its cookie duration of 30 days, giving affiliates ample time to earn commissions on conversions. Crocs’ wide appeal and trendy designs also help drive traffic, making it an even more attractive program for affiliate marketers looking to promote popular footwear.
Approval Requirements: Affiliates must apply through CJ Affiliate with a professional, content-rich website focused on fashion or luxury; approval is based on site quality, relevancy of content, audience engagement, and compliance with CJ Affiliate and Neiman Marcus program policies.
Their affiliate program provides a commission rate of 2.4% per sale, which can add up quickly given their typical average order value. If customers are spending around $200, your commission could be approximately $4.80 per sale. With such a range of enticing products, affiliates have a great opportunity to reach high-value customers who know the worth of luxury shopping.
Neiman Marcus has established a reputation for quality and exclusivity, making it a favored choice among those wanting to splurge. If you're in the affiliate marketing game, partnering with this iconic brand can drive some serious sales potential, particularly in the fashion and beauty niches where they excel.
Maurices is a popular women's fashion retailer that has been around since 1931. They focus on providing trendy, stylish clothing for women of all shapes and sizes, from casual everyday wear to more dressy options. Their collections include everything from jeans and tops to dresses and accessories, catering to young women looking for fashionable and affordable outfits.
The brand has a strong following, thanks to its commitment to making women feel confident and comfortable in their clothing. With a welcoming atmosphere in-store and a user-friendly online shopping experience, it's no wonder shoppers keep coming back for more. As for the affiliate program, it offers a commission rate of 5% per sale, which can add up nicely given their average order value.
Maurices is an excellent choice for affiliates looking to promote a diverse range of products in the women's apparel market. With a solid cookie duration of 14 days, you'll have a fair amount of time to earn that commission if someone clicks your link. Plus, with so many purchasing options and styles available, there's plenty to share and showcase!
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Applicants must register via the AWIN affiliate network, supply a valid website URL or social media channel with relevant fashion content, and adhere to PrettyLittleThing’s affiliate program terms and brand guidelines
Affiliate Network: Awin
Payout Threshold: $50
PrettyLittleThing is a trendy online fashion retailer that's all about the latest styles and keeping prices affordable. They cater especially to a young audience who loves to keep up with fast fashion without breaking the bank. You’ll find everything from dresses and tops to accessories, all designed for the fashion-forward individual.
Their affiliate program is attractive, offering a commission rate between 5% and 10% per sale. With PrettyLittleThing’s average order value typically hovering around $50, that means you could be earning anywhere from $2.50 to $5 per sale. That’s a solid return, especially if you get a few sales rolling in!
With a cookie duration of 30 days and a wide range of popular products, PrettyLittleThing is a great option for affiliates wanting to promote stylish apparel. It’s not just about the clothes; it’s about making statement pieces easily accessible to everyone.
Hugo Boss is a powerhouse in the fashion industry, known for its sleek designs and luxury apparel. With a rich history that dates back to 1924, the brand offers a wide range of products including tailored suits, casual wear, perfumes, and accessories. The sophisticated aesthetic appeals to a diverse clientele, making it a staple in wardrobes around the globe.
The affiliate program is an enticing way to earn commissions, boasting rates between 8% and 12% per sale. If we consider an average order value of around $200, that means you could earn between $16 and $24 for each sale you drive, which is a solid incentive for affiliate marketers. The 30-day cookie duration also provides a nice window for potential purchases.
Hugo Boss emphasizes a premium shopping experience, with a commitment to quality that resonates well with consumers. This reputation, combined with their stylish offerings, makes their affiliate program an attractive option for anyone looking to promote high-end fashion.
Approval Requirements: Applicants must apply through Rakuten Advertising, have a live website or mobile app with original, relevant content (e.g., footwear or fashion), comply with Rakuten and Zappos affiliate program terms, and be approved by Zappos
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Zappos is a well-known online retailer that specializes in shoes, clothing, and accessories. Founded in 1999, it blew up in popularity due to its incredible customer service and vast selection. From casual sneakers to dress shoes, you'll find tons of brands and styles, making it a one-stop shop for anyone looking to up their fashion game.
The Zappos affiliate program is super attractive for marketers. With a 7% commission per sale, affiliates can earn a decent amount. Considering Zappos’ average order value is often around $100, you could be looking at an average commission of about $7 per sale. That adds up, especially since Zappos trends towards repeat customers thanks to its stellar service.
Approval Requirements: Publishers must apply through CJ Affiliate, have an active website, mobile app or social media channel with original content, comply with CJ’s Operating Agreement and Eddie Bauer’s affiliate program terms (including privacy policy and disclosure requirements), and submit valid tax documentation (W-9 for US, W-8BEN for non-US).
Affiliate Network: Cj Affiliate
Payout Threshold: $50
Eddie Bauer is a well-loved brand that has been around since 1920. Known for its durable outdoor apparel and gear, the company caters to adventurers and everyday folks looking for quality pieces. Whether you're in need of stylish jackets, outdoor footwear, or comfy activewear, Eddie Bauer has you covered.
The brand is quite popular and trusted, boasting a loyal customer base who appreciate both style and functionality. They offer a variety of products, from hiking gear to casual clothing, making them a go-to for many. Their average order value tends to be above the $100 mark.
With a commission rate of 0.80%, affiliates can make about $0.80 for every sale resulting from their efforts. Plus, the short 7-day cookie duration means customers need to make their purchase fairly quickly for the affiliate to earn their commission. This setup encourages engaging and prompt interactions with potential buyers.
Approval Requirements: Applicants must apply via Rakuten Advertising, have an active publicly accessible website, blog or mobile app focused on fashion, beauty or home, include a clear FTC affiliate disclosure, be U.S.-based, and provide valid tax (W-9) and payment information.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Nordstrom is a popular retailer known for its wide selection of high-quality apparel, shoes, and accessories. Since it started in 1901, Nordstrom has built a solid reputation for offering top brands and trendy fashion items. Shoppers can find everything from designer dresses to everyday casual wear, catering to men, women, and kids alike. With stylish offerings from big names like Gucci, Nike, and Free People, Nordstrom is a go-to destination for fashion shoppers.
The Nordstrom affiliate program lets affiliates cash in on this fashionable scene. With a commission rate of 0.8% per sale, affiliates can still see some solid earnings, especially since the retailer often sees higher average order values. This means that depending on customer purchases, the actual dollar amount from commissions can add up quickly, making it worthwhile for those marketing their products.
Perfect for both seasoned affiliates and newbies, the program is relatively straightforward, and fashion lovers are always looking for new styles to elevate their wardrobes. Plus, being part of such a well-known brand creates trust, encouraging potential customers to click through those affiliate links and shop.
Soul Insole is all about enhancing comfort and wellness through its unique insole products. They specialize in foot care solutions designed to relieve pain and improve overall foot health. These insoles are perfect for anyone from athletes to everyday wearers looking for extra support.
The brand is growing in popularity thanks to its innovative designs and commitment to quality. Their products cater to various needs, such as arch support and comfort while standing or walking for long periods. Plus, they are making strides to reach customers who prioritize wellness in their lifestyle.
The affiliate program offers a generous 20% commission, meaning if customers like their insoles and make a typical purchase, affiliates can earn quite well. With a 14-day cookie duration, affiliates have a solid chance of getting credit for sales they influence. Overall, it’s a rewarding program for those looking to promote comfortable foot care solutions.
Dr. Martens is an iconic footwear brand known for its durable, stylish boots and shoes that have been a staple since the 1960s. Their products are synonymous with a rebellious spirit, often associated with punk and alternative fashion. With a variety of styles ranging from classic black leather boots to vibrant, funky designs, Dr. Martens caters to a broad audience of all ages.
The average order value at Dr. Martens tends to be quite high, typically revolving around $150. With an affiliate commission rate between 3% to 6%, affiliates can expect commissions of around $4.50 to $9.00 per sale. This makes it a fantastic opportunity for those looking to promote quality footwear with established brand recognition.
As for the affiliate program specifics, it features a cookie duration of 30 days, giving you ample time to convert potential sales. Dr. Martens maintains a strong online presence and marketing support, making it easier for affiliates to promote their stylish offerings.
Journeys is a popular retailer specializing in footwear and accessories for the fashion-forward crowd. They offer a diverse range of trendy brands, from sneakers and boots to sandals and chic backpacks. With stores all across the U.S., Journeys has built a loyal customer base, especially among teens and young adults who value style and comfort.
Their affiliate program is a great opportunity for partners, providing an attractive commission rate of 11.20% per sale. This can add up quickly since footwear typically has a good average order value—so you could earn decent commissions. For instance, if a customer places an order for $100, you'd make about $11.20, and who's to say customers won't be dropping more?
One of the appealing aspects of Journeys is its cookie duration of 30 days. This means that if a customer clicks through your affiliate link, you’ll earn commissions for any qualifying purchases they make within that timeframe. This feature can really enhance your chances of earning from your marketing efforts!
Sierra is a well-known brand that focuses on outdoor gear and apparel. They offer a diverse range of products, including camping equipment, hiking gear, and cozy clothing for all your adventures. With a commitment to quality and performance, Sierra has earned a loyal customer base interested in exploring the great outdoors.
The affiliate program has a commission rate of 8% per sale, which is pretty solid for this industry. If the average order value hovers around $100, you could be looking at an average commission of about $8 per sale. That can add up quickly, especially if you're promoting some of their popular items.
Sierra also has a cookie duration of 14 days, meaning you'll get credit for referred sales within two weeks. This gives potential buyers some time to decide on their purchases, benefiting you as an affiliate.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the shoes niche, you can trust our recommendations to help make it happen.
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