The Shoes industry is experiencing significant growthâexpected to reach a market size of $95.14 billion by 2025, growing at a compound annual growth rate (CAGR) of 4.5% from 2019 to 2025 (source). This upward trend presents a great opportunity for affiliate marketers looking to capitalize on the expanding footwear niche.
This guide covers our top 25 Shoes Affiliate Programs. For each program, you'll gain insights into monetization potential with key details like:
Approval Requirements: Applicants must apply via CJ Affiliate, have an active CJ Affiliate network account, and a website, blog, or social media channel with original, relevant content in fashion, styling, or lifestyle. Applications are reviewed on a case-by-case basis, and affiliates must comply with CJâs network terms and Stitch Fixâs affiliate program policies. No specific minimum traffic or follower thresholds are publicly disclosed.
Affiliate Network: Impact
Payout Threshold: $50
Stitch Fix is a popular fashion subscription service that launched in 2011, offering personalized styling for those who want to refresh their wardrobe without the hassle of shopping. The company curates outfits based on individual preferences, ensuring a unique and tailored experience for each customer. With a wide range of clothing, shoes, and accessories for men, women, and kids, Stitch Fix has built a solid reputation in the fashion industry.
The uptake for Stitch Fix has surged as more people embrace online shopping convenience. Their model is especially appealing to busy individuals who enjoy updates to their wardrobe but prefer to leave the selection process to the experts. With average order values often well over $100, affiliates can earn a commission ranging from 2.4% to 4%, making potential commissions quite lucrative, especially with regular shoppers who might return for new styling tips.
As an affiliate, you get to promote a well-regarded brand that does all the legwork for its customers. The seven-day cookie duration means that your referral commissions can kick in quickly, which is great for driving sales. Plus, Stitch Fix's marketing strategies emphasize exclusivity and personalization, helping fun-loving fashion enthusiasts discover new styles effortlessly.
Approval Requirements: Applicants must apply via CJ Affiliate, have an active website or blog with original, relevant content, disclose traffic sources and marketing methods, and comply with CJ Affiliate program policies; approvals typically occur within 24â48 hours
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Reebok is a well-known name in the athletic wear industry, popular for its sporty apparel, stylish footwear, and fitness accessories. Founded in 1895, the brand has consistently remained at the forefront of fitness fashion. From running shoes to gym wear, Reebok offers an extensive range of products designed for both performance and style, boasting a loyal following among fitness enthusiasts.
When it comes to the affiliate program, Reebok offers a 7% commission on every sale referred. This can add up nicely, especially given that the average order value hovers around $100. If we do the math, this means you could earn approximately $7 for each sale you deliver. With Reebok's well-established reputation, it's likely that potential buyers trust the brand, making it easier for affiliates to convert traffic into sales.
The cookie duration for the Reebok affiliate program stands at 30 days, giving you ample time to earn commissions from anyone who clicks on your link. This extension can help boost your earnings as it allows customers to browse and decide on their purchases without the immediate pressure. Overall, it's a solid program for anyone looking to promote quality athletic products while earning some great incentives.
Approval Requirements: Applicants must be at least 18 and register via the Adidas affiliate program on Impact (US) or Awin (EU). They must provide an active website or social media property with original content relevant to sports, health, lifestyle or fashion, include a privacy policy/terms of use page, and comply with the networkâs and Adidasâs brand guidelines. Approval is subject to network and Adidas review.
Affiliate Network: FlexOffers
Payout Threshold: $50
Adidas is a global giant when it comes to athletic wear and footwear. Founded in 1949, the brand has established itself as a leader in sports fashion and performance gear. They offer a diverse range of products, from high-performance running shoes to trendy lifestyle apparel, making them a favorite among athletes and casual wearers alike.
With a reputation built around innovation and quality, Adidas attracts millions of customers worldwide. Their average order value typically hovers around $90, which means that with the 13.05% commission rate, associates can earn about $11.75 on each sale. That's pretty compelling for anyone looking to monetize their traffic.
Their affiliate program is straightforward, providing partners with plenty of high-quality products to promote. Plus, with a 30-day cookie duration, thereâs ample time for potential buyers to return and complete their purchase. Whether you're focused on fitness enthusiasts or fashion-forward clients, Adidas has something for everyone!
Approval Requirements: Applicants must have a website or social media platform that aligns with Nike's brand values and target audience, and provide relevant content about Nike products.
Affiliate Network: Impact
Payout Threshold: $20
Nike is a titan in the sports and athletic wear arena, known for its stylish and innovative products. They offer a massive range of items, from sneakers to workout gear, and everything in between. Whether youâre a marathon runner or someone who just wants to look good at the gym, Nike has something for everyone. The brand is synonymous with quality and performance, making it a top choice for athletes and casual wearers alike.
The Nike affiliate program is appealing because it provides commission rates that sit between 0.8% and 4.8% per sale. With the sizable order values associated with Nike products, which can often exceed $100, this program has real potential for affiliates. For example, if someone spends $150, a 4.8% commission means you'd earn about $7.20. Thatâs not too shabby for just sharing a link!
Nike products are usually on the cutting edge of fashion and technology, giving affiliates a great selling point. Plus, with a cookie duration of 7 days, anyone who clicks your links has a week to make that purchase. The timing works nicely for those who might take a moment to ponder their options before pulling the trigger.
'& Other Stories' is a fashion retailer thatâs part of the H&M Group, offering a stylish range of womenâs clothing, shoes, bags, and accessories. The brand focuses on trendy designs influenced by various fashion capitals around the world, providing chic options for different styles and occasions. Customers appreciate the quality and unique pieces, making 'Other Stories' quite popular among fashion enthusiasts.
Their affiliate program boasts an 8% commission rate on sales, which can be appealing, especially given their typical average order values. This means that when a customer makes a purchase, your potential earnings could quickly add up. If we consider an average order of, say, $100, an 8% commission would yield you about $8 per sale, which is a nice return for promoting stylish clothing.
Simmi UK is all about keeping your shoe game on point. This brand is known for its trendy footwear that perfectly blends style and affordability, making it a favorite among fashion enthusiasts. They're constantly updating their collections with new designs, so there's always something fresh to promote.
Their affiliate program offers a commission rate of 6% per sale, which can be quite appealing if they have a good average order value. With their stylish and varied range, many customers are likely to upsell or buy multiple pairs. Plus, a cookie duration of 30 days gives you ample time for your referrals to complete their purchases.
Affiliates will appreciate that Simmi UK is trendy and popular in the fashion space. Shoppers are typically looking for the latest styles, and that's where your promotion can really shine. The more you share the brand, the higher your earning potential!
Jane Preferred offers a selection of adorable and functional products aimed at children and parents. Their catalog spans a variety of categories, making it easier for families to find what they need. From stylish clothing to clever toys and accessories, there's something for everyone. The brand is popular among parents looking for quality and value, ensuring their products stand out in a crowded market.
With a commission rate set at 10% per sale, affiliates can earn a solid income by promoting Jane Preferred products. If the average order value is around $100, for instance, your average commission would be about $10 per sale. This makes the affiliate program appealing, especially for those who can effectively drive traffic and conversions.
Jane Preferred's cookie duration is 15 days, allowing affiliates a fair window to secure their commissions. The combination of trendy products and parental trust makes promoting Jane Preferred a great opportunity for affiliate marketers to tap into a lucrative niche.
Approval Requirements: Publishers must apply via the CJ Affiliate network with an active website or mobile app, comply with CJ and Crocs program terms and Crocs brand guidelines, and are subject to Crocsâ approval at its sole discretion.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Crocs is a fun and colorful footwear brand that burst onto the scene in 2002. Known for their iconic clogs, Crocs has expanded its range to include shoes for all occasions, from comfy sandals to stylish slip-ons. Their versatile designs attract a varied audience, including everyone from fashionistas to healthcare workers who appreciate the comfort.
The brand has a huge following and has mastered the art of both comfort and style, making their products popular among all age groups. As an affiliate, you get to promote items that are not just loved but also in demand. With a commission rate of 10% per sale, your earnings could really add up, especially considering their average order value can reach $70.
This means you could earn around $7 for each sale made through your affiliate link. Throw in a 30-day cookie duration, and you have a nice window for potential sales. Plus, Crocs usually shines in customer service, which can lead to repeat purchases â making their affiliate program an exciting opportunity!
Approval Requirements: Affiliates must apply through CJ Affiliate with a professional, content-rich website focused on fashion or luxury; approval is based on site quality, relevancy of content, audience engagement, and compliance with CJ Affiliate and Neiman Marcus program policies.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Neiman Marcus stands tall in the luxury retail space, known for its exquisite selection of high-end fashion and home goods. Since its founding in 1907, it has built a reputation for offering only the finest brands, making it a go-to for fashionistas and elite shoppers alike.
The store carries everything from designer clothing and accessories to home decor and gourmet food items. With an impressive average order value typically above $200, affiliates could see some nice returns. With a 2.4% commission rate, that brings average earnings to about $4.80 per sale. It's a solid opportunity for those looking to promote luxury products.
Neiman Marcus also enjoys high brand awareness, which can help affiliates maximise their conversion rates. Shoppers are often looking for unique, upscale items, and being able to link them to stellar offers and products can make for a fruitful partnership.
Maurices is a well-loved name in women's fashion, offering trendy apparel and accessories that cater to a diverse range of styles and sizes. They focus on creating a community-oriented shopping experience, promoting body positivity and inclusivity, which resonates with many shoppers. Their collections include everything from casual wear to business chic, making them a go-to for women looking to refresh their wardrobes.
One of the sales strategies that Maurices employs includes frequent sales and promotions, which makes shopping even more appealing. The affiliate program lets you earn a 5% commission per sale, which can add up quickly. Given that Mauricesâ average order value typically hovers around $80, you could be looking at an average earnings of around $4 per sale through the affiliate program.
The cookie duration for transactions lasts for 14 days, which means you have a decent window of time for your referrals to make purchases and earn commission. This enhances your opportunities to earn as many shoppers take a little time to browse before making a decision. So, if youâre all about partnering with vibrant fashion brands, Maurices could be a great fit!
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Applicants must register via the AWIN affiliate network, supply a valid website URL or social media channel with relevant fashion content, and adhere to PrettyLittleThingâs affiliate program terms and brand guidelines
Affiliate Network: Awin
Payout Threshold: $50
PrettyLittleThing is a popular online fashion retailer that targets young women looking for trendy clothing and accessories. They offer a diverse range of products, from casual wear to evening dresses, so there's something for everyone. With their fresh styles and affordable prices, it's no wonder they've built a large following in the fast-fashion industry.
Affiliates will find the PrettyLittleThing program appealing due to its attractive commission structure. With a commission rate between 5% and 10% per sale, affiliates can earn a good return, especially considering the average order value typically falls around $70. This means if you score a sale, your commission could range from $3.50 to $7!
PrettyLittleThing is also known for its frequent sales and promotions, which helps drive conversions and boost affiliate earnings. Additionally, their engaging social media presence keeps the brand top of mind for many shoppers, which is a huge plus for affiliates looking to capitalize on trendy and timely fashion choices.
Hugo Boss is a renowned luxury fashion brand known for its sleek and stylish apparel, accessories, and fragrances. With a reputation that dates back to 1924, it has built a loyal customer base interested in high-quality men's and women's fashion. Their collections include everything from chic suits to casual wear and premium sportswear, perfect for fashion enthusiasts who appreciate sophistication.
The brand is quite popular, catering to those who love contemporary style and luxury items. Often, customers shopping at Hugo Boss may spend a good amount, typically around $150 or more per order. With a commission rate ranging from 8% to 12%, affiliates can earn anywhere from $12 to $18 per sale, which adds up quickly with the right marketing strategy.
With a straightforward approach to affiliate partnerships, Hugo Boss offers a cookie duration of 30 days, allowing affiliates longer to earn commissions from their referrals. Promoting their stylish and aspirational products could be a great way to boost your affiliate earnings, especially during seasonal promotions or product launches.
Approval Requirements: Applicants must apply through Rakuten Advertising, have a live website or mobile app with original, relevant content (e.g., footwear or fashion), comply with Rakuten and Zappos affiliate program terms, and be approved by Zappos
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Zappos stands out in the shoe and apparel industry, originally launched in 1999. Itâs not just a shop; it's a paradise for shoe lovers, featuring a massive range of sneakers, sandals, boots, and more. Beyond footwear, they also sell clothing, accessories, and even home goods, making them a go-to place for many shoppers.
The company has built a loyal following by providing excellent customer service and a no-hassle return policy. With a diverse audience and trendy products, it really captures the heart of style enthusiasts. While the average order value isn't specified, with a commission rate of 7% per sale, Zappos affiliates can expect a nice slice of the pie for every referral they make.
Zappos carries popular brands like Nike, Adidas, and Steve Madden, which helps drive sales through natural traffic. The program has a cookie duration of 14 days, ensuring that affiliates can earn their commission even if a customer takes a bit of time to finalize their purchase. Plus, the vibe of Zappos really resonates with casual and fashion-forward shoppers alike!
Approval Requirements: Publishers must apply through CJ Affiliate, have an active website, mobile app or social media channel with original content, comply with CJâs Operating Agreement and Eddie Bauerâs affiliate program terms (including privacy policy and disclosure requirements), and submit valid tax documentation (W-9 for US, W-8BEN for non-US).
Affiliate Network: Cj Affiliate
Payout Threshold: $50
Eddie Bauer is a well-known brand founded in 1920, specializing in outdoor apparel, gear, and accessories. They're famous for their high-quality clothing that combines style with functionality, making it perfect for outdoor adventures or everyday wear. From jackets and activewear to hiking essentials and home gear, Eddie Bauer has a broad range of products that appeal to adventure seekers and casual consumers alike.
The company boasts a loyal customer base, which appreciates their durable products and commitment to sustainability. Shoppers love their innovative gear for all seasons, making it easier than ever for affiliates to market Eddie Bauer's offerings. Although the program's commission rate is set at 0.80%, it works well for affiliates with an enthusiastic audience as Eddie Bauerâs average order values can vary, potentially yielding attractive commissions per sale!
Eddie Bauer provides a great opportunity for affiliates due to their strong brand recognition and broad market appeal. With free shipping available on orders over a certain amount, it could help boost your sales when promoting. Overall, youâre partnering with a brand synonymous with adventure and quality, making it a solid choice for both new and seasoned marketers.
Approval Requirements: Applicants must apply via Rakuten Advertising, have an active publicly accessible website, blog or mobile app focused on fashion, beauty or home, include a clear FTC affiliate disclosure, be U.S.-based, and provide valid tax (W-9) and payment information.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Nordstrom is a major player in the retail world, known for its focus on luxury fashion and quality customer service. They offer a wide range of products, including clothing, shoes, accessories, and beauty items. With a reputation for stylish brands and an upscale shopping experience, Nordstrom attracts a diverse clientele who often seek premium items.
Their affiliate program makes it incredibly easy for marketers to earn commissions by promoting their trendy products. Though the commission rate is set at 0.8%, it's important to consider the average order values that Nordstrom typically sees, which can often be quite substantial. This means even a few sales can lead to relatively decent earnings!
With a cookie duration of 12 hours, affiliates have a good window to earn while promoting purchases. Nordstrom is also part of a well-known affiliate network which can provide additional support and resources for marketers. Their community of loyal customers and the trendy product offerings make for a compelling affiliate partnership.
FITORY began with a simple belief: the shoes you wear every day should make life feel easier.
They should feel comfortable from the moment you put them on, look effortless with the clothes you already love, and move naturally through every part of your day.
From morning commutes and coffee runs to travel days, family outings, and everything in between, we create footwear that fits naturally into real life â comfortably, simply, and beautifully.
Soul Insole is all about foot health and comfort. They provide innovative insole products designed to support feet during various activities like sports, walking, or just daily use. Their focus on ergonomics helps users with foot pain or discomfort, making it a go-to brand for anyone serious about foot care.
The Soul Insole affiliate program offers a pretty attractive commission rate of 20%. This means if you bring in sales, you could earn a nice cut of the profits. With an average order value that is quite competitive, affiliates can expect to make solid earnings simply by promoting products that resonate with a health-conscious audience.
Plus, the brand is gaining popularity among athletes and wellness enthusiasts alike, which can translate to more sales and more commissions for you. So if you're looking to partner with a brand that truly makes a difference in people's lives, Soul Insole might just be the right fit for your affiliate marketing journey.
Dr. Martens is a legendary footwear brand known for its durable and stylish boots that first hit the scene in the 1960s. With a unique blend of comfort and edge, their iconic designs have become a symbol of self-expression across generations. From sweet loafers to classic 1460 boots, they cater to anyone looking for that perfect mix of fashion and functionality.
As for their affiliate program, Dr. Martens offers a commission rate between 3% and 6% per sale. This can add up nicely with their average order value, typically around $150. That means, on average, affiliates could earn between $4.50 and $9 per sale, making it a worthwhile option for anyone in the fashion niche.
The brand also has a loyal following, thanks to their commitment to quality and sustainability. Their products appeal to a wide audience, including sneaker enthusiasts, punk rock fans, and fashionistas alike. With a cookie duration of 30 days, affiliates have plenty of time to convert potential buyers who click on their links.
Journeys is a popular destination for all things footwear and accessories. Since launching, they have carved out a niche by offering a diverse range of trendy shoes, boots, and lifestyle gear that appeal to a youthful crowd. With brands like Vans, Nike, and Converse featured prominently, there's something for everyone, whether you're into skate culture or casual streetwear.
Timeliness is key for Journeys, as they often carry the latest styles and seasonal collections. Their vibrant in-store and online presence has garnered a loyal customer base that appreciates both style and comfort in their casual footwear. Affiliation with Journeys can really pay off. With an enticing commission rate of 11.20%, your earnings can add up quickly, especially given the average order value in their niche.
With shoes often ranging from $40 to $120, you could see average commissions somewhere between $4.48 and $13.44. Plus, the 30-day cookie duration allows you to capture sales from customers who are interested but may not buy right away. This setup benefits both affiliates and customers, making Journeys a solid choice for your marketing efforts.
Sierra is a popular brand known for its commitment to providing outdoor enthusiasts with a wide range of sporting goods and outdoor gear. From camping equipment to hiking apparel, Sierra has something for everyone looking to enjoy nature and embrace outdoor adventures. They pride themselves on quality and often feature both well-known brands and reliable private labels.
With an intuitive online shopping experience and a solid reputation, Sierra attracts a loyal customer base. Their affiliate program offers an 8% commission on sales, which can add up quickly, especially if you are promoting higher-priced items. The average order value helps illustrate the potential earnings affiliates can gain, leading to some healthy commissions.
Sierra's cookie duration is set at 14 days, giving affiliates a fair chance to earn commission for referrals. Plus, the brand frequently offers sales and special discounts, making it easier for affiliates to attract customers. By joining the Sierra affiliate program, marketers can partner with a recognizable name in the outdoor industry.
Vivaia INT is making waves in the eco-friendly footwear market, offering a unique blend of style and sustainability. This brand uses recycled materials to create fashionable shoes, making them popular among environmentally-conscious shoppers. From chic flats to trendy sneakers, there's something for everyone in their collection.
Their commitment to sustainability not only attracts customers but also sets the stage for affiliate marketers to thrive. With a commission rate of 20% per sale, affiliates can earn a solid return on their efforts. If the average order value is around $100, that means you could potentially earn $20 per sale you refer.
Vivaia promotes a cookie duration of 30 days, giving you a decent window for tracking referrals. Plus, with products that resonate deeply with those invested in sustainable fashion, thereâs a great opportunity for affiliates to connect with a passionate audience.
Footpatrol is all about sneakers and streetwear. Based in London, they have a solid reputation for curating top-notch collections of rare and limited-edition kicks. They carry beloved brands like Nike, Adidas, and New Balance, all wrapped up in a cool, urban vibe that fans of street culture canât resist.
When you dive into Footpatrol's offerings, you'll find exclusive drops and classic styles that sneakerheads crave. Their strong presence in the sneaker community makes them a go-to spot for both enthusiasts and casual buyers alike. With the average order typically adding up nicely, the commission rate of 6% is decent, giving you a good chance to pocket some solid earnings.
The vibe of Footpatrol extends beyond just shoes; it's about creating a lifestyle around sneaker culture. Their focus on quality products and community engagement attracts a loyal following, providing a great foundation for affiliates looking to tap into this trendy market.
Palladium is a popular footwear brand known for its stylish and durable shoes, especially its iconic boots. They focus on offering high-quality products that are perfect for urban explorers, making them a favorite among those who love both fashion and function.
The brand is well-regarded in the marketplace, appealing to a young, trend-conscious audience. Palladium's commitment to quality means that customers are ready to invest money in their products, which boosts the average order value significantly.
With a commission rate of 6% per sale and a 14-day cookie duration, affiliates have a solid chance to earn while promoting a brand that resonates with shoppers. This percentage can lead to worthwhile commissions if your audience connects with the brand, especially considering the quality of their products.
Ewing Athletics is a brand deeply rooted in sneaker culture, with a special connection to basketball. The company was founded by NBA legend Patrick Ewing and is known for its iconic, retro-inspired designs that really resonate with sneakerheads. Their sneakers are not just shoes; they're a statement, combining style and heritage from the world of sports.
The brand often rolls out limited editions that attract collectors and fans alike, making Ewing Athletics a go-to for anyone looking to rock some nostalgic vibes on their feet. They offer a neat range of athletic footwear that appeals to both casual wearers and serious fans of street fashion.
With an 8% commission on sales, affiliates can expect some solid earnings, especially when you consider the average order sizes typical with sneaker purchases. Plus, with a 30-day cookie duration, there's plenty of time for shoppers to finalize their decisions, increasing the chances of earning a commission on those stylish kicks!
Katy Perry Collections offers a stylish range of products, primarily focusing on clothing, accessories, and footwear. The brand is inspired by the pop star herself, catering to fans who want to express their love for her unique style through their wardrobe. With an eye-catching mix of vibrant colors and trendy designs, there's something for every fashion enthusiast.
The affiliate program allows marketers to earn a solid 15% commission on every sale made through their links. If the average order value is around $100, you could potentially earn about $15 per sale. Thatâs a great incentive, right? With a cookie duration of 7 days, affiliates have a fair shot at converting their traffic into sales.
While detailed information about approval requirements and payout thresholds is a bit tricky to come by, Katy Perry's brand popularity and strong fan base keep the affiliate program appealing. It's a fun opportunity for marketers to promote stylish products while partnering with a globally recognized pop icon!
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the shoes niche, you can trust our recommendations to help make it happen.
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