The Shoes industry is experiencing significant growth—projected to reach a market size of $295.6 billion by 2026, with a compound annual growth rate (CAGR) of 5.4% from 2021 to 2026 (Source). This growth presents a lucrative opportunity for affiliate marketers to tap into a thriving marketplace.
This guide covers our top 25 Shoes Affiliate Programs. For each program, you'll get key details like:
Approval Requirements: Applicants must apply via CJ Affiliate, have an active CJ Affiliate network account, and a website, blog, or social media channel with original, relevant content in fashion, styling, or lifestyle. Applications are reviewed on a case-by-case basis, and affiliates must comply with CJ’s network terms and Stitch Fix’s affiliate program policies. No specific minimum traffic or follower thresholds are publicly disclosed.
Affiliate Network: Impact
Payout Threshold: $50
Stitch Fix is a fresh take on personal styling, launching in 2011 to help customers find clothes that suit their unique tastes. With a subscription model, customers receive curated boxes of clothing, shoes, and accessories tailored to their style preferences and sizes, delivered right to their door. This service gives users a hands-on way to discover new brands without the hassle of traditional shopping.
What makes Stitch Fix a hit is its focus on personalization. People love getting clothing that feels custom-fit, and the convenience of shopping from home is a bonus. With a wide range of popular brands and styles, there's something for everyone. The beauty of their affiliate program lies in the commission structure; with rates between 2.4% to 4%, if the average order value is, say, around $100, affiliates could earn $2.40 to $4 per sale easily.
Affiliates appreciate Stitch Fix's unique offering, as each passing season introduces new collections, keeping the inventory fresh and relevant. The 7-day cookie duration ensures that you maximize your potential earnings within a short timeframe. Overall, the combination of a trendy brand and appealing rewards makes the Stitch Fix affiliate program a worthy choice for marketers!
Approval Requirements: Applicants must apply via CJ Affiliate, have an active website or blog with original, relevant content, disclose traffic sources and marketing methods, and comply with CJ Affiliate program policies; approvals typically occur within 24–48 hours
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Reebok is a well-known name in the athletic apparel and footwear industry. It's been around since 1958 and has carved out a niche with its stylish and high-performance products that cater to fitness enthusiasts and casual wearers alike. From trendy sneakers to workout clothes, Reebok has a wide selection that appeals to different customer needs.
This brand is particularly popular among fitness lovers and athletes, thanks to its strong associations with CrossFit and other sports. With a focus on innovation and sustainability, Reebok products often resonate with health-conscious shoppers looking for quality gear. And with a commission rate of 7% per sale, affiliate marketers can benefit from Reebok's strong brand following, especially given the average order values often range upwards of $100.
Plus, the 30-day cookie duration gives affiliates a decent window to convert leads into sales, which is ideal for promoting Reebok’s extensive range. Affiliates can dive into a pool of campaigns highlighting not just athletic shoes but also stylish workout apparel, making it easy to find a niche that clicks.
Approval Requirements: Applicants must be at least 18 and register via the Adidas affiliate program on Impact (US) or Awin (EU). They must provide an active website or social media property with original content relevant to sports, health, lifestyle or fashion, include a privacy policy/terms of use page, and comply with the network’s and Adidas’s brand guidelines. Approval is subject to network and Adidas review.
Affiliate Network: FlexOffers
Payout Threshold: $50
Adidas is a global sportswear giant known for its sleek designs and high-quality athletic gear. Founded in Germany, it's been a household name for decades, offering everything from shoes and apparel to sports gear and accessories. People love Adidas for its innovation and collaborations with top athletes, so there's no shortage of fans of the brand worldwide.
As for the affiliate program, it comes with a really attractive 13.05% commission rate per sale. This can add up quickly, especially since Adidas has a strong average order value. So, if we assume an average purchase of around $100, your commission would be around $13 per sale – not bad at all!
The cookie duration is 30 days, which gives you a solid window to earn commissions from gets. While we can't talk about any approval requirements or payout thresholds, the strong brand presence and product range make Adidas an appealing choice for affiliate marketers looking to earn steady income from a reputable brand.
Approval Requirements: Applicants must have a website or social media platform that aligns with Nike's brand values and target audience, and provide relevant content about Nike products.
Affiliate Network: Impact
Payout Threshold: $20
Nike is a powerhouse in the world of sports and athletic gear. Founded in 1964, the brand is synonymous with quality footwear, apparel, and equipment. From running shoes to performance gear, they cater to everyone, from casual athletes to professional sports enthusiasts. With innovative products and iconic collaborations, Nike remains a top choice for fitness lovers worldwide.
Their affiliate program is appealing for marketers who want to promote a globally recognized brand. The commission rates range from 0.8% to 4.8%, offering a decent earning potential. If you're selling items with an average order value of around $100, your commission can range between $0.80 to $4.80 per sale. Though the cookie duration is just 7 days, driving traffic should be easier thanks to their loyal customer base.
While details about the affiliate network and payout threshold are not specified, being part of the Nike affiliate program means associating with a brand that not only has a massive following but is also known for its dedication to quality and innovation. This can lead to promising commission potential when you attract the right audience!
& Other Stories is a chic fashion retailer that's part of the H&M group, known for its eclectic blend of styles. Launched with the goal of providing unique, on-trend clothing, accessories, and beauty products, they cater to fashion-forward individuals looking for that special piece to elevate their wardrobe. The brand's popularity is evident in its strong online presence, and their offerings often include feminine cuts, urban styles, and a mix of contemporary and vintage influences.
The affiliate program features a commission rate of 8% per sale, which is quite appealing for affiliates given & Other Stories' trendy catalog. While the average order value isn't specified, if it's around the range of $100, an average commission would land around $8 for each sale driven by an affiliate, making it an attractive opportunity for marketers. Plus, their cookie duration of 14 days means you have a decent window for earning those commissions, as long as shoppers follow through within that period.
The brand focuses on high-quality pieces that resonate with style-savvy consumers, making it easy for affiliates to find their audience. If you're into fashion and want to promote a brand that aligns with a vibrant, trend-right philosophy, & Other Stories is a great fit. Their diverse product range and commitment to quality should help affiliates succeed in driving conversions.
Simmi UK is a popular online retailer known for its trendy footwear and fashion accessories. Launched with a focus on stylish and affordable options, they've quickly gained a loyal customer base. From chic heels to casual sneakers, they offer a wide variety of products that cater to fashion-forward individuals.
Their brand combines fashion with accessibility, making it a go-to for shoppers looking to stay on-trend without breaking the bank. With their engagement in influencer partnerships and social media campaigns, they’ve built a strong presence in the fashion market, appealing especially to younger audiences seeking the latest styles.
As an affiliate partner, you'll earn a solid commission rate of 6% per sale. This means that, depending on the average order value, your earnings can really add up! If average purchases hover around a certain amount, you can expect a decent commission for each sale you bring in, making Simmi UK's affiliate program worth considering for your marketing efforts.
'Jane Preferred' is your go-to affiliate program for trendy fashion and lifestyle products. They focus on women's apparel, accessories, and beauty essentials, all delivered with a keen sense of style. The brand has been gaining traction within the fashion community, attracting a loyal customer base that appreciates a chic, affordable aesthetic.
With a commission rate of 10% per sale, every time you refer a sale, you stand to earn a good commission. If the average order value is around $50 (just as a ballpark), that means you could earn about $5 per sale. This can really add up if you send a steady stream of shoppers their way!
The program also features a cookie duration of 15 days, which gives you just enough time to earn from referrals. As an added bonus, it's a fun brand with cool campaigns that you can promote, making your marketing efforts engaging and more likely to convert!
Approval Requirements: Publishers must apply via the CJ Affiliate network with an active website or mobile app, comply with CJ and Crocs program terms and Crocs brand guidelines, and are subject to Crocs’ approval at its sole discretion.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Crocs is a well-known brand famous for its unique, comfortable, and colorful footwear. Their iconic clogs are loved by people of all ages, and they’ve expanded to include sandals, sneakers, and even boots. With a strong reputation for comfort and versatility, Crocs attracts a diverse customer base from fashion lovers to healthcare workers needing supportive shoes for long shifts.
Their affiliate program offers a commission rate of 10% per sale. If we think about this in terms of sales, let’s say the average order value is around $60. This means that for every sale made through your affiliate link, you could earn about $6 in commission. That’s a decent payout, especially if traffic to your links is good!
Crocs also has a good cookie duration of 30 days, which means you’ll get credit for sales made within that timeframe after someone clicks your link. This long cookie duration can help increase potential earnings. Overall, promoting Crocs could be a ballpark opportunity, particularly for those targeting audiences who appreciate comfort and fun footwear.
Approval Requirements: Affiliates must apply through CJ Affiliate with a professional, content-rich website focused on fashion or luxury; approval is based on site quality, relevancy of content, audience engagement, and compliance with CJ Affiliate and Neiman Marcus program policies.
The average order value at Neiman Marcus can be quite considerable, often exceeding $300. With a commission rate of 2.4% per sale, this means affiliates could potentially earn around $7.20 for each sale made through their links. Plus, their impressive selection and loyal customer base give affiliates a good chance to generate sales regularly.
Affiliates can benefit from promoting a brand that's well-recognized in the luxury market. The 5-day cookie duration means you’ll have a short window to get credit for any sales made. Overall, Neiman Marcus provides a fantastic opportunity for those looking to tap into the high-end retail space.
Maurices is a well-known women’s fashion retailer that focuses on providing trendy and affordable clothing for various occasions. Since its founding, the brand has become particularly popular among women looking for stylish outfits that fit their budgets. They offer everything from casual wear to dressy selections, making it easy for shoppers to pick up something for any event.
The Maurices affiliate program is an appealing option for marketers. With a commission rate of 5% per sale, affiliates can earn decent commissions on each transaction. Although specific information about average order values isn't always clear, you can generally expect shoppers to spend a nice sum, which means your earnings could add up quickly with each referral.
With a cookie duration of 14 days, there's a good chance for repeat visits and conversions. Plus, Maurices has a solid online presence, making it a smart choice for anyone looking to promote fashionable clothing options for women. This brand often appeals to a community that values both style and affordability, which can help increase your referral success.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Applicants must register via the AWIN affiliate network, supply a valid website URL or social media channel with relevant fashion content, and adhere to PrettyLittleThing’s affiliate program terms and brand guidelines
Affiliate Network: Awin
Payout Threshold: $50
PrettyLittleThing is a trendy online fashion retailer aimed at young women who love to express themselves through stylish and affordable clothing. Launched in 2012, they have gained a massive following by offering a wide array of fashionable items including dresses, tops, shoes, and accessories. Their always-updated collection keeps the vibe fresh, perfect for those looking to stay on top of the latest trends.
Their affiliate program presents commission rates ranging from 5% to 10% per sale, making it an attractive option for influencers and fashion lovers alike. With an average order value often sitting around $75, this means you could earn anywhere from about $3.75 to $7.50 per sale, depending on your performance. This is an appealing prospect, especially considering the array of seasonal sales and promotions they run to boost customer engagement.
With a 30-day cookie duration, affiliates have ample time to earn those commissions. PrettyLittleThing's brand appeal is bolstered by its strong social media presence and celebrity collaborations, so promoting their trendy products can drive significant traffic your way. Plus, potential affiliates can easily join the program and start turning their fashion knowledge into earnings.
Hugo Boss is an iconic brand known for its upscale fashion and luxury goods. Established in 1924, Hugo Boss has become a staple in the world of fashion, attracting customers with its high-quality men's and women's apparel, accessories, and fragrances. From stylish suits to casual wear, Hugo Boss caters to a diverse audience in search of timeless elegance and contemporary trends.
The Hugo Boss affiliate program is enticing for marketers with a commission rate ranging from 8% to 12% per sale. This, combined with their attractive product offerings, provides plenty of earning potential. With average order values reflecting the brand's premium status, affiliates can benefit from solid commissions, particularly since higher-end items tend to command a higher price point.
One of the perks of joining the Hugo Boss affiliate program is its cookie duration of 30 days. This gives affiliates ample time to convert visitors into buyers, enhancing their chances of earning commission on referred sales. With Hugo Boss's strong reputation and diverse product lineup, promoting this brand opens up excellent opportunities for affiliate marketers.
Approval Requirements: Applicants must apply through Rakuten Advertising, have a live website or mobile app with original, relevant content (e.g., footwear or fashion), comply with Rakuten and Zappos affiliate program terms, and be approved by Zappos
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Zappos is a well-known name in the online shoe and clothing retail world. They started back in 1999 and quickly became the go-to site for people wanting a large selection of footwear, from casual sneakers to fancy dress shoes. Beyond shoes, Zappos also offers apparel for both men and women, plus accessories to complete any outfit.
Their affiliate program is designed to attract bloggers and marketers who want to promote high-quality footwear and fashion. With a solid commission rate of 7% per sale, affiliates can earn a meaningful profit. For example, if the average order value (AOV) is around $100, that means you could earn about $7 per sale. Given that Zappos is popular and customers often indulge in multiple items, those commissions can add up pretty quickly.
Zappos is all about customer satisfaction. Their reputation for excellent service and easy returns makes it easier for affiliates to convert leads into buyers. Plus, the 14-day cookie duration means that if someone clicks your affiliate link, you have two weeks to grab that commission, giving you a fair shot at turning those clicks into sales.
Approval Requirements: Publishers must apply through CJ Affiliate, have an active website, mobile app or social media channel with original content, comply with CJ’s Operating Agreement and Eddie Bauer’s affiliate program terms (including privacy policy and disclosure requirements), and submit valid tax documentation (W-9 for US, W-8BEN for non-US).
Affiliate Network: Cj Affiliate
Payout Threshold: $50
Eddie Bauer is a well-known brand that focuses on high-quality outdoor gear and apparel. Founded in 1920, it has built a reputation for durable clothing and outdoor essentials, from cozy jackets to rugged camping gear. Eddie Bauer caters to a wide audience, offering products that blend style and functionality, making it a favorite among outdoor enthusiasts and casual adventurers alike.
The brand is recognized for its innovative designs and commitment to quality. They often feature everything from performance clothing to outdoor accessories, ensuring you have what you need for a diverse range of activities. With their products, customers are usually looking at average orders that reflect the value of quality gear, creating solid opportunities for affiliates.
By joining their affiliate program, you can earn a commission of 0.80% per sale, which could amount to a decent payout given the brand's typical product prices. While the cookie duration is 7 days, this brand's loyal customer base means that your referrals have a good chance of returning to make those purchases. It’s a great chance for affiliates to tap into a well-loved brand in the outdoor space!
Approval Requirements: Applicants must apply via Rakuten Advertising, have an active publicly accessible website, blog or mobile app focused on fashion, beauty or home, include a clear FTC affiliate disclosure, be U.S.-based, and provide valid tax (W-9) and payment information.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Nordstrom is a well-known name in the retail world, famous for its high-quality clothing, accessories, and shoes. Established in 1901, it has grown into a favorite shopping destination for fashion enthusiasts. With a broad selection of products from popular brands, shoppers can find everything from stylish dresses to trendy footwear.
The Nordstrom affiliate program offers a 0.8% commission rate per sale, which may not seem high, but is worth exploring considering their average order value is often significant. That means for every $100 sale, you could earn around $0.80 in commission. Plus, shoppers appreciate Nordstrom's exemplary customer service and easy returns, which can lead to higher conversion rates for affiliates.
This program has a cookie duration of 12 hours, so there's a short window to earn your commission after a customer clicks your link. With Nordstrom's solid reputation and vast range of products, it’s a worthwhile program for those in the affiliate marketing space to consider.
Soul Insole offers innovative products designed to enhance comfort and support for your feet. Their insoles are perfect for people who spend long hours on their feet or anyone looking for extra cushioning. The brand focuses on promoting well-being through foot health, making it popular among athletes and everyday users alike.
As an affiliate marketer, you can earn a commission rate of 20% on sales generated through your referrals. This can add up quickly, especially if the average order value is significant. For instance, if someone purchases a pair of insoles for $50, you could potentially earn $10 for that sale.
With a cookie duration of 14 days, this means you have a decent window of time for tracking referred sales. Plus, their focus on foot health appeals to a wide audience, enhancing your potential to attract clicks and sales through effective promotion.
Dr. Martens is an iconic brand known for its stylish and durable footwear. Founded in the 1960s, it has become a cultural staple, especially among music lovers and the fashion-forward crowd. Their boots and shoes are recognized for their unique air-cushioned soles and high-quality leather, making them comfortable yet fashionable.
With a robust catalog, Dr. Martens offers a variety of products, including boots, shoes, sandals, and accessories that cater to both men and women. Their products resonate with a diverse audience, ensuring strong sales opportunities for affiliates. The brand's popularity consistently attracts customers looking to embrace that edgy, rebellious aesthetic.
The commission rate for the Dr. Martens affiliate program ranges from 3% to 6%, which can lead to nice commissions given their general average order value. Affiliates can earn significant income with every sale driven through their links. With a cookie duration of 30 days, there's a solid chance to earn commissions from visitors who may take their time deciding on their Dr. Martens purchases.
Journeys is a leading retailer known for its trendy footwear, apparel, and accessories targeted mainly at teens and young adults. They offer an extensive range of popular brands, making it the go-to shop for customers looking to express their unique style through shoes and apparel.
The brand is well-known among a younger demographic, making it a favored shopping destination. With its wide selection, including everything from casual sneakers to boots and sandals, Journeys keeps pace with the latest trends and offers products that resonate with its audience. This popularity positions their affiliate program as an exciting opportunity for marketers.
With a commission rate set at 11.20%, affiliates can earn a nice payout, especially with average orders likely boosting those earnings. Imagine earning over $10 per sale on average orders — that’s a win-win for affiliates looking to tap into the youth fashion market!
Sierra is a well-known outdoor lifestyle brand that focuses on providing affordable gear for adventurers and outdoor enthusiasts. They offer a wide range of products, including clothing, footwear, and equipment for activities like hiking, camping, and more.
With a strong reputation in the outdoor community, Sierra has gained a loyal customer base. Their competitive pricing often attracts budget-conscious shoppers looking for reliable gear without breaking the bank. Plus, their online store makes it super easy for customers to find what they're looking for.
For affiliates, Sierra offers an 8% commission on sales, which can really add up, especially when considering the average order values in the outdoor market. Their cookie duration is 14 days, giving affiliates a good chance to earn commissions from qualified leads that visit their site. This makes it an appealing option for anyone looking to boost their online income while promoting quality outdoor products.
Vivaia INT is all about stylish and eco-friendly footwear. They focus on creating comfortable and fashionable shoes for women, with a commitment to sustainability. The brand is known for its unique designs and use of recycled materials, making it quite popular among environmentally conscious consumers.
With an affiliate program offering a generous 20% commission on each sale, you can earn a solid commission by promoting their trendy products. Since average order values typically align with the fashion industry, affiliates can expect a good earning potential each time they successfully refer a customer.
Their cookie duration of 30 days is fantastic, giving you plenty of time to earn commissions from your referrals. Plus, with Vivaia's growing reputation, promoting their shoes could be a lucrative venture as consumers increasingly seek sustainable and stylish options in their footwear choice.
Footpatrol is a go-to destination for sneakerheads and streetwear enthusiasts. Based in London, they specialize in an impressive selection of rare and sought-after trainers, clothing, and accessories from popular brands like Nike, Adidas, and New Balance. If you're into the latest drops and exclusive collabs, you'll find something exciting at Footpatrol.
The brand has a loyal following among sneaker collectors and those who appreciate limited-edition releases. Their product range includes everything from classic styles to contemporary fashion, making it a hotspot for both casual wearers and serious collectors alike.
With a commission rate of 6%, you’ll be earning decent returns on each sale you refer. The cookie duration of 30 days gives you ample time to secure commissions, especially with their wide range of high-value products. Footpatrol is all about delivering sought-after styles, which can make your affiliate marketing experience pretty rewarding.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the shoes niche, you can trust our recommendations to help make it happen.
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