People from all walks of life consider taking out a loan. Ready to earn more revenue from it? Take a look at our list of loan affiliate programs.
• UpdatedThe Loan industry is experiencing significant growth, with the global online lending market expected to reach $1 trillion by 2025, growing at a CAGR of approximately 12.3% from 2020 to 2025 [source].
This guide covers our top 21 Loan Affiliate Programs, highlighting the lucrative potential for monetization in this booming market. For each program, you'll get key details including:
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Join Lasso for FreeIn a Hurry? Here Are the Best Loan Affiliate Programs
We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: 90%
Cookie Duration: 30 Days
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Lead Stack Media is a rising star in the digital marketing landscape, focused on lead generation and online advertising. They specialize in driving high-quality leads for various businesses through effective digital campaigns and innovative marketing strategies. This makes them a go-to resource for companies looking to boost their online presence.
One of the best parts of their affiliate program is the whopping 90% commission rate. This means that for each lead generated, affiliates can earn a significant cut of the revenue. If you consider an average lead value, that could translate to impressive commissions, especially when driving traffic to their services hits the sweet spot.
They also have a 30-day cookie duration, which is pretty standard in the affiliate world. This allows affiliates ample time to earn commissions on leads they refer. With the right marketing methods and a solid audience, partners could see great returns while partnering with a brand that's really gaining traction in the market.
Join the Lead Stack Media Affiliate Program
Commission Rate: Up to $200 Per Sale
Cookie Duration: 7 Days
Approval Requirements: Valid website, compliance with American Express guidelines, and a completed application process.
Affiliate Network: eBay Partner Network
Payout Threshold: $50
American Express is a well-known financial services company that has been around since 1850. They're best recognized for their credit cards, which offer a blend of rewards, travel perks, and premium services. The brand's strong reputation means customers often turn to them for reliable options in managing finances and spending.
The American Express affiliate program allows marketers to profit by promoting their credit card offerings. With a commission rate of up to $200 per sale, affiliates can realize substantial earnings, especially when considering the purchasing power of American Express cardholders. These customers frequently enjoy high average order values, making the commission opportunity quite attractive.
With a cookie duration of 7 days, affiliates need to act quickly to convert their traffic. The appeal of American Express’s well-budgeted rewards and benefits also tends to capture consumer interest swiftly, further increasing chances of conversions.
Join the American Express Affiliate Program
Commission Rate: $100 - $150 Per Lead
Cookie Duration: 30 Days
Approval Requirements: Publishers must have a content-driven website or social media channel focused on personal finance, investing, or lending; produce original, high-quality content; comply with SoFi brand guidelines and legal/disclosure requirements; submit an application through the affiliate network and receive manual approval; and must not use incentivized traffic or pay-per-click on SoFi trademark terms.
Affiliate Network: Impact
Payout Threshold: $50
SoFi, short for Social Finance, is a financial technology company that’s redefining how people manage their money. Founded in 2011, they started by offering student loan refinancing and have since expanded their services to include personal loans, mortgages, investment management, and banking. SoFi's blend of innovative financial products and engaging user experience makes it a top choice for a younger demographic seeking to manage their finances better.
One of the standout features of the SoFi affiliate program is the lucrative commission structure. Affiliates can earn between $100 and $150 for every lead generated. Given the growing popularity of SoFi's services, it’s not only an attractive option for affiliates, but also for those looking to improve their financial health. Plus, their cookie duration of 30 days means affiliates have plenty of time to convert those prospects into leads!
Making this program even more appealing is SoFi's reputation as a reliable brand listed alongside traditional finance options. They work hard to build customer loyalty, which is key for affiliates. Although specific approval requirements and payout thresholds aren't available, the combination of high commissions and a solid brand presence makes their affiliate program a promising venture for marketers looking to tap into the fintech space.
Join the SoFi Affiliate Program
Commission Rate: $15 - $20 Per Lead
Cookie Duration: 90 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Quicken Loans, now officially known as Rocket Mortgage, is renowned for making the mortgage process straightforward and user-friendly. Founded in 1985, the company has grown to be one of the largest mortgage lenders in America, serving millions of customers each year. Their online services are designed to help borrowers easily compare mortgage rates, apply for loans, and access their application status anytime.
Affiliates have a great opportunity to earn commissions of $15 to $20 per lead. With the growing demand for home loans, promoting Quicken Loans can be lucrative. If they offer higher-value loans, the returns can really add up. Every lead you generate brings potential homebuyers one step closer to financing their dream home.
The program also provides a solid cookie duration of 90 days, giving affiliates ample time to earn commissions on referred leads. This aligns perfectly with the homebuying journey, which can take a little while as people do their research. Whether you're a seasoned affiliate or new to the game, partnering with Quicken Loans can add a reliable stream of income.
Join the Quicken Loans Affiliate Program
Commission Rate: $240 Per Sale
Cookie Duration: 45 Days
Approval Requirements: Applicants must apply through the CJ Affiliate network; have an active website or mobile app with original personal finance or student-loan-related content targeting US consumers; comply with CJ Affiliate’s publisher terms and Credible’s branding guidelines, including required disclosures, privacy policy and no incentivized traffic
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Credible is a well-known platform that helps consumers compare various financial products and services, making it easier for them to find the best rates and options. They primarily focus on loans, mortgages, and student loan refinancing, working with top lenders to provide users with tailored solutions based on their financial needs.
The affiliate program stands out with an attractive commission rate of $240 per sale. It’s appealing for marketers because even if the average order value isn't listed, you can easily see the potential for nice profits from referring customers who might be looking to refinance or take out a loan.
With a cookie duration of 45 days, affiliates have a decent amount of time to convert leads into sales. This can be beneficial, especially when dealing with financial products, where users may take their time in making decisions. Overall, Credible offers affiliates a strong upside with competitive commissions and a straightforward product niche.
Join the Credible Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: Up to $750 Per Lead
Cookie Duration: 30 Days
Affiliate Network: LeadScout
LeadScout is making waves in the affiliate space with its impressive offerings. They excel at generating high-quality leads for businesses, which makes their affiliate program incredibly appealing. With commissions soaring up to $750 per lead, it's a lucrative opportunity for affiliates looking to maximize their earnings.
The LeadScout platform specializes in connecting companies with the right customers, ensuring that both the affiliates and vendors thrive together. Their service highlights include advanced targeting options and detailed analytics, which help affiliates track the performance of their campaigns effectively.
Affiliates enjoy a cookie duration of 30 days, ensuring they get credit for any leads generated within that window. This, combined with their solid commission rates, makes LeadScout an attractive option for both seasoned marketers and those new to the game. Plus, their focus on performance guarantees a win-win scenario for everyone involved.
Join the LeadScout Affiliate Program
Commission Rate: $100 - $400 Per Lead
Cookie Duration: 45 Days
Approval Requirements: Applicants must have an active website or blog with relevant investing or personal finance content, complete an application via Impact Radius, and agree to the Affiliate Program terms, including no trademark bidding or incentivized or incentivized traffic. Approval is at the program’s discretion.
Affiliate Network: Impact
Payout Threshold: $50
The Motley Fool is a renowned resource for financial advice and investment insights. Founded in 1993, it's built a solid reputation for providing valuable content tailored to investors at all levels. With a vast array of subscription-based services like stock picks, investing advice, and research tools, they cater to a wide audience eager to improve their financial literacy and investment strategies.
Affiliates benefit from promoting The Motley Fool's compelling offerings through their attractive affiliate program. With commission rates ranging from $100 to $400 per lead, it's a lucrative opportunity for marketers. Given the potential for higher commissions in the financial service niche, promoting their services can be quite rewarding.
With an enticing 45-day cookie duration, affiliates have plenty of time to earn their commissions. The allure of high-value commission rates makes The Motley Fool's affiliate program appealing for those looking to capitalize on their audience's interest in personal finance and investment growth.
Join the The Motley Fool Affiliate Program
Commission Rate: $100 Per Referral
Cookie Duration: Unknown
Approval Requirements: Publishers must apply and be approved through CJ Affiliate by LendingClub. Approval requires an active, publicly accessible website or mobile app with relevant personal finance or loan-related content, primarily US-based traffic, pre-approval from LendingClub for all promotional channels (email, PPC, social, display), adherence to LendingClub’s branding guidelines, and a non-incentivized traffic policy.
Affiliate Network: Impact Radius
Payout Threshold: $50
LendingClub is all about connecting people with personal loans. Founded in 2007, it's become a reliable player in online lending, providing a variety of flexible loan options. Customers appreciate the straightforward application process and competitive interest rates for debt consolidation, home improvement, and major purchases.
The LendingClub affiliate program is a fantastic opportunity for marketers, offering a solid commission of $100 for each successful referral. With millions of users already benefiting from their services, it’s an attractive platform for affiliates to promote. Its reputation and accessibility play a huge role in driving conversions.
By partnering with LendingClub, affiliates can tap into a thriving niche of individuals seeking financial solutions. The brand’s commitment to transparency in lending and customer-friendly policies make it a trustworthy option that resonates with many. This makes promoting LendingClub not just beneficial for your wallet, but also fulfilling, as you help people achieve their financial goals.
Join the LendingClub Affiliate Program
Commission Rate: $200 Per Sale
Cookie Duration: 7 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
American Express Canada is a well-known financial services company that has been serving customers for years. They specialize in charge cards, credit cards, travel-related services, and even financial planning. Their brand is recognized for its premium offerings and exceptional customer service.
The American Express Canada affiliate program offers a lucrative commission rate of $200 per sale, making it an attractive opportunity for marketers. Although the average order value isn't explicitly mentioned, the high ticket price inherent in credit cards and financial services could mean significant earn potential for affiliates. With a cookie duration of 7 days, affiliates have a fair window to convert their clicks into sales.
Signing up as an affiliate can be a smart move for those wanting to promote a trusted financial brand. Plus, with the company's strong reputation, affiliates can connect with an audience looking for reliable financial products and services to meet their needs.
Join the American Express Canada Affiliate Program
Commission Rate: $85 Per Lead
Cookie Duration: Direct Link (Session Only)
Affiliate Network: Commission Junction
BBVA Bank is a well-established player in the banking industry, known for its diverse range of financial products. From personal banking and mortgages to investments and credit cards, customers can find tailored solutions to meet their financial needs. The bank aims to provide services that make banking more accessible and efficient, which really resonates with their tech-savvy clientele.
Their affiliate program is appealing with a solid commission rate of $85 per lead, making it a fantastic option for marketers looking to monetize their traffic. With each lead being quite valuable, affiliates have the potential to earn significant income, especially if they target the right audience who's interested in banking products.
While specifics about their cookie duration suggest it’s session-based, meaning quick conversions are key, BBVA’s reputation and comprehensive product lineup can help affiliates succeed. The program is designed to attract partners who can efficiently connect potential customers to the bank's offerings.
Join the BBVA Bank Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: $12 - $45 Per Item
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
'Check Into Cash' is a well-known financial services provider that focuses on short-term loans, including payday loans and cash advances. They've made a name for themselves by offering quick access to cash when customers need it the most. People love their straightforward processes and fast approvals, making them a popular choice for those facing unexpected expenses.
Their affiliate program is quite attractive for marketers. With commission rates ranging from $12 to $45 per item, there’s solid potential to earn based on the number of successful referrals. If you consider an average transaction with them, your commissions can really add up, especially with their 30-day cookie duration keeping you in the game for a worthy payout.
The Check Into Cash brand is trusted and well-established, which helps you drive sales naturally. Plus, their emphasis on customer convenience means you’ll likely find plenty of interested leads, boosting your chances of making commissions. It’s definitely an affiliate program to consider if you're looking to work with a reputable name in the cash advance space.
Join the Check Into Cash Affiliate Program
Commission Rate: $12 Per Order
Cookie Duration: 45 Days
1-800 AUTO YES is a go-to service for anyone in need of quick and reliable roadside assistance. They have a solid reputation for helping drivers with everything from flat tires to lockouts. This company is all about convenience and peace of mind for motorists, making them a trusted name in the auto services industry.
The affiliate program offers a commission rate of $12 per order, which can add up nicely, especially if you're driving traffic to their site regularly. With their 45-day cookie duration, you're looking at a decent window to earn commissions on purchases made after a visitor clicks your link.
While details like average order value and payout thresholds are tough to pin down, the focus remains on their straightforward offerings and reliability. Promoting 1-800 AUTO YES can be quite beneficial, particularly if your audience includes a broad array of drivers who value roadside assistance services.
Join the 1-800 AUTO YES Affiliate Program
Commission Rate: $5 Per Sale
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
myAutoloan.com is all about making the car loan process easy and straightforward. They connect potential car buyers with lenders, helping people secure the financing they need to buy their vehicles. With its user-friendly platform, it caters to those wanting to shop for loans as easily as shopping for cars.
Consumers are drawn to myAutoloan.com because it simplifies finding competitive rates from various lenders. This not only saves time but also ensures they get the best deal possible for their financing needs. The site’s popularity stems from this convenience, making it a go-to for anyone looking to finance their next automobile.
Affiliates can earn a commission of $5 for each sale generated through their links. This can lead to solid earnings, especially considering the site's performance in the market. With a cookie duration of 45 days, there's plenty of time for potential buyers to return and finalize their loans, increasing the chances for affiliates to earn those commissions.
Join the myAutoloan.com Affiliate Program
Commission Rate: $70 Per Order
Cookie Duration: 30 Days
Leads Zoom is an exciting opportunity for affiliate marketers who want to promote a service that helps businesses find sales leads effectively. This platform offers various tools designed to simplify the lead generation process. With businesses constantly on the lookout for opportunities to grow their customer base, Leads Zoom has carved a niche for itself by delivering quality leads and insights.
The program features a commission rate of $70 per order, which can be quite lucrative for affiliates who can drive substantial traffic. If an affiliate manages to attract customers who regularly use the service, the potential earnings are impressive. With solid tools and resources, promoting Leads Zoom feels natural to those familiar with the competitive landscape of lead generation.
Affiliates will appreciate the 30-day cookie duration, allowing them to maximize their chances of securing commissions. This means if a customer clicks your referral link, you'll get credit for any orders made within that timeframe. As leads continue to be a hot commodity in various industries, Leads Zoom’s affiliate program is an attractive option for online marketers seeking to tap into this demand.
Join the Leads Zoom Affiliate Program
Commission Rate: 76% Per Lead
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
BadCreditLoans.com is a go-to platform for folks seeking financial assistance, especially those with less-than-perfect credit. They connect users with a network of lenders who specialize in offering personal loans, making it easier for potential borrowers to find the help they need.
The site is super user-friendly, guiding applicants through the loan process with clear steps. Plus, they cater to a wide audience, from those looking to consolidate debt to anyone needing a little extra cash for emergencies. The brand's reputation for connecting people with lenders means it's popular among those exploring loan options.
For affiliates, the commission structure is eye-catching at 76% per lead. With a decent average order value, this could translate to significant earnings for those promoting the program. Plus, the 45-day cookie duration gives you ample time to earn commissions, making it a solid choice for marketers looking to tap into the lending niche.
Join the BadCreditLoans.com Affiliate Program
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Commission Rate: 76% Per Approved Loan
Cookie Duration: Unknown
Affiliate Network: Commission Junction
Payout Threshold: $50
PersonalLoans.com is all about helping individuals secure personal loans that fit their financial needs. They connect potential borrowers with lenders offering various loan options, making it easier for people to find what they’re looking for without the hassle. The platform is user-friendly, ensuring that those seeking loans can quickly navigate through their options.
With a commission rate of 76% for each approved loan, PersonalLoans.com provides a lucrative opportunity for affiliates. This means that the more qualified leads you send their way, the more you can earn. Considering the financial services industry often features significant transaction values, this commission structure can be super attractive for affiliate marketers.
Even though details about cookie duration and payout thresholds aren’t specified, the allure of high commissions makes this affiliate program worth exploring. Working with a reputable platform like PersonalLoans.com can help you tap into a growing market, connecting borrowers with the financial support they need.
Join the PersonalLoans.com Affiliate Program
Commission Rate: $100 Per Order
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
CashAdvance.com caters to those in need of quick cash solutions. They focus on providing short-term loans and cash advances to help customers cover unexpected expenses or emergencies. With a straightforward application process, it's easy for users to get started.
The affiliate program offers a generous commission rate of $100 per order, making it lucrative for marketers to promote their services. Considering the nature of cash advances, which can often be higher in value, affiliates stand to make significant income with just a few referrals. Additionally, CashAdvance.com provides a 45-day cookie duration, ensuring that affiliates get credit for referred customers who come back later.
While specific details about approval requirements or payout thresholds remain unclear, the program makes for an appealing opportunity for those looking to earn money in the finance niche. With an established presence in the cash advance industry, partnering with CashAdvance.com can be a smart move for savvy affiliate marketers.
Join the CashAdvance.com Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 60 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
National Funding is a leading provider of business financing solutions, specializing in a range of funding options like small business loans, equipment financing, and merchant cash advances. They particularly focus on helping small and mid-sized businesses access the capital they need to grow and thrive in today’s competitive marketplaces. With a reputation for excellent customer service and fast approval processes, National Funding is a trusted partner for many entrepreneurs.
Their affiliate program offers a solid commission rate of 5% per sale, which can quickly add up when you consider that business financing can often involve significant transaction amounts. By promoting National Funding, affiliates have the potential to earn worthwhile commissions, especially since many of their clients seek larger funding solutions that lead to higher average order values.
Affiliates benefit from a generous cookie duration of 60 days, allowing plenty of time to capture and convert potential leads. This combined with National Funding's commitment to transparency and efficiency makes their affiliate program an attractive choice for marketers looking to monetize their audience's interest in business finance.
Join the National Funding Affiliate Program
Commission Rate: $21 Per Lead
Cookie Duration: 30 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
Fairstone Canada specializes in personal loans, making it a go-to option for folks in need of quick funding. They provide a range of financial products, including unsecured loans and credit solutions. With their straightforward application process, they aim to make borrowing as easy as possible for Canadians.
Their affiliate program is designed to reward partners well, offering a commission rate of $21 per lead. This means that if you send potential customers their way, you can earn this flat fee for each qualified lead generated. With a cookie duration of 30 days, you get a decent window to earn commissions from affiliates who may not convert immediately.
Fairstone is a well-established name in the lending industry, known for providing financial support to many Canadians. Their commitment to customer service and easy-to-navigate website helps boost their visibility and popularity, ultimately benefiting affiliates in driving traffic and conversions.
Join the Fairstone Canada Personal Loans Affiliate Program
Commission Rate: $120 Per Sale
Cookie Duration: 45 Days
Affiliate Network: Impact Radius
Payout Threshold: $50
Upstart is a fresh take on personal finance, focusing on providing loans using advanced technology and alternative data. They aim to make loans more accessible, using a unique model that considers a borrower's education and job history rather than just their credit score. This approach appeals to a wide range of customers, especially those looking for flexible lending options.
Affiliates can earn a solid commission of $120 for each sale. When considering its average order value, this translates to a great opportunity for affiliate marketers to maximize earnings. Plus, with a cookie duration of 45 days, affiliates have a good window to make those sales count, ensuring that potential customers have ample time to make a decision.
Upstart's focus on innovation in the financial sector has made it popular among consumers and affiliates alike. Their commitment to transparency and easy application processes also makes them a go-to choice for many looking for personal loans.
Join the Upstart Affiliate Program
Commission Rate: $25 - $50 Per Sale
Cookie Duration: 45 Days
Approval Requirements: Application via CJ Affiliate network; manual approval by Ally Invest; active website with original, relevant content focused on trading, investing, or personal finance; compliance with CJ and Ally Invest program terms and brand guidelines; targeted to U.S. audience
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Ally Invest is a part of Ally Financial, a well-known player in the online trading world. They offer a variety of investment options like stocks, options, ETFs, and even forex trading, which makes them appealing to both new investors and seasoned traders. This flexibility attracts a diverse customer base, ensuring there's something for everyone in the investment community.
What sets Ally Invest apart is its user-friendly platform and competitive pricing. They have low commission rates and no account minimums, which is perfect for people who are just starting out and want to dip their toes into investing without breaking the bank. This approachable nature helps them maintain a solid reputation in an often intimidating market.
With a commission structure positioning affiliates to earn between $25 to $50 per sale, there's potential for good earnings. The 45-day cookie duration means you have a decent window for tracking referrals, making it a worthwhile program for affiliates looking to promote financial services. Overall, it’s a compelling option for those aiming to make money through affiliate marketing in the investment sector.
Join the Ally Invest Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the loan niche, you can trust our recommendations to help make it happen.
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