People from all walks of life consider taking out a loan. Ready to earn more revenue from it? Take a look at our list of loan affiliate programs.
• UpdatedThe loan industry is booming, with estimates suggesting a market size of approximately $4 trillion in the U.S. alone and a projected compound annual growth rate (CAGR) of 5.8% from 2021 to 2028 [Grand View Research]. As more people turn to online lenders for quick financial solutions, the opportunities for affiliates to monetize their efforts in this space have never been better.
In this guide, we dive into the top 25 Loan Affiliate Programs available in the market. Here's what you’ll gain insights on:
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We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: 90%
Cookie Duration: 30 Days
Payout Threshold: $50
Lead Stack Media is a top pay-per-lead affiliate network focused on the personal loan and debt relief sectors, with over 20 proprietary offers spanning across USA, UK, and Australia. Publishers partnering with Lead Stack Media benefit from competitive commission rates of 90%, and gain access to an extensive selection of creative materials for their advertising campaigns.
With payouts ranging up to $300 for personal loan leads, and $1000 for successful debt relief referrals, you can achieve some of the highest payouts in the industry - Join Now.
Join the Lead Stack Media Affiliate Program
Commission Rate: Up to $200 Per Sale
Cookie Duration: 7 Days
Approval Requirements: Valid website, compliance with American Express guidelines, and a completed application process.
Affiliate Network: eBay Partner Network
Payout Threshold: $50
American Express is a well-established financial services company known for its premium credit cards, charge cards, and travel-related services. Since its founding in 1850, it has built a formidable reputation, primarily targeting customers who appreciate rewards, travel perks, and exceptional service. Their credit cards often come with generous benefits such as cashback, travel insurance, and access to exclusive events, making them popular among affluent consumers.
For those interested in promoting American Express, their affiliate program offers a lucrative commission structure, with rates reaching up to $200 per sale. This is appealing, especially considering that many American Express products average high order values, which could result in significant earnings for affiliates. Just a couple of successful conversions could really boost your commission portfolio.
The American Express brand's credibility and customer loyalty mean that affiliates have a solid chance of driving conversions. Their products are widely regarded as top-tier in the financial market, placing affiliates in a strong position to attract quality leads. Whether it's through innovative financial solutions or exclusive cardholder benefits, American Express provides plenty of ammunition for savvy marketers to leverage.
Join the American Express Affiliate Program
Commission Rate: $100 - $150 Per Lead
Cookie Duration: 30 Days
Approval Requirements: Publishers must have a content-driven website or social media channel focused on personal finance, investing, or lending; produce original, high-quality content; comply with SoFi brand guidelines and legal/disclosure requirements; submit an application through the affiliate network and receive manual approval; and must not use incentivized traffic or pay-per-click on SoFi trademark terms.
Affiliate Network: Impact
Payout Threshold: $50
SoFi is a prominent player in the personal finance space, offering a range of products that include student and personal loans, mortgage refinancing, and investment services. They’ve built a solid reputation and have attracted millions of members by providing easily accessible financial solutions for modern consumers. Their user-friendly platform makes it simple for folks to explore options, whether they’re looking to consolidate debt or invest for the future.
This affiliate program is quite enticing, boasting a commission structure that pays between $100 and $150 per lead. Given the competitive nature of the financial services market, every lead generated can be pretty lucrative for affiliates, especially if they know their audience. Additionally, their cookie duration of 30 days offers a fair window for potential conversions, ensuring affiliates have ample time to get their referrals on board.
Affiliates also benefit from promoting a reputable brand that resonates with a wide demographic, from students to professionals. With the ever-growing demand for financial literacy and planning, teaming up with SoFi can open doors to a steady stream of income through their affiliate program.
Join the SoFi Affiliate Program
Commission Rate: $15 - $20 Per Lead
Cookie Duration: 90 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Quicken Loans is a big name in the mortgage industry, known for its commitment to simplifying the home loan process. They've embraced technology to make getting a mortgage easier and faster, which appeals to a wide range of customers looking for home financing options. Whether folks are buying their first home, refinancing an existing mortgage, or tapping into their home equity, Quicken Loans has a product to suit their needs.
Their affiliate program is enticing for marketers, offering commission rates between $15 and $20 per lead. This can add up quickly, especially as more people look for mortgage solutions online. With a cookie duration of 90 days, it gives affiliates plenty of time to capture leads, ensuring that if someone clicks on your link, you have a solid chance of earning that commission if they convert.
Quicken Loans has built a strong reputation for customer service and ease of use, making it a go-to for many needing mortgage services. The demand for their products, combined with the straightforward affiliate program, makes it an attractive opportunity for anyone wanting to cash in on lead referrals.
Join the Quicken Loans Affiliate Program
Commission Rate: $240 Per Sale
Cookie Duration: 45 Days
Approval Requirements: Applicants must apply through the CJ Affiliate network; have an active website or mobile app with original personal finance or student-loan-related content targeting US consumers; comply with CJ Affiliate’s publisher terms and Credible’s branding guidelines, including required disclosures, privacy policy and no incentivized traffic
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Credible is a well-regarded platform designed to help consumers make informed financial decisions. They specialize in providing comparisons for personal loans, student loans, mortgages, and refinancing options. This makes it a go-to choice for many looking to manage their finances effectively.
With a flat commission rate of $240 per sale, affiliates have a strong incentive to promote Credible's services. This amount can really add up if you’re driving traffic and converting leads. Plus, the 45-day cookie duration ensures that your referrals stay credited to your account for a reasonable timeframe.
While specifics on approval requirements and payout thresholds might be on the tricky side to find, the overall appeal of Credible lies in its trusted reputation and valuable offerings in the financial arena. As more people seek financial literacy, affiliates can tap into a growing market.
Join the Credible Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: Up to $750 Per Lead
Cookie Duration: 30 Days
Affiliate Network: LeadScout
Payout Threshold: $50
LeadScout is all about helping businesses generate high-quality leads through innovative marketing technology. They offer a platform designed to streamline the lead generation process, making it easier for businesses to connect with potential clients.
Affiliates can earn impressive commissions, with rates reaching up to $750 per lead. That’s a significant incentive considering the nature of lead generation. The more leads you funnel through the platform, the better your earning potential.
LeadScout is gaining popularity in the marketing space due to its robust tools that cater to various industries. With a cookie duration of 30 days, it gives affiliates a solid window to earn commissions on leads tracked back to their referrals. This makes for a sweet opportunity for marketers seeking to boost their income!
Join the LeadScout Affiliate Program
Commission Rate: $100 - $400 Per Lead
Cookie Duration: 45 Days
Approval Requirements: Applicants must have an active website or blog with relevant investing or personal finance content, complete an application via Impact Radius, and agree to the Affiliate Program terms, including no trademark bidding or incentivized or incentivized traffic. Approval is at the program’s discretion.
Affiliate Network: Impact
Payout Threshold: $50
The Motley Fool is a well-respected name in the financial advisory game. Founded in 1993, it helps people take charge of their investments with easy-to-understand advice and powerful resources. It offers a mix of stock recommendations, subscription services, and investment insights that cater to a wide audience, from beginners to seasoned investors.
Affiliates can earn a pretty sweet commission for their efforts. With commission rates ranging from $100 to $400 per lead, there’s a solid chance to make a nice chunk of change. Though the exact average order value isn't specified, just imagine landing a few leads; you'd quickly see why this program is attractive for marketers.
The program offers a cookie duration of 45 days, giving affiliates ample time for tracking conversions. This means if someone clicks your link and makes a purchase within 45 days, you get credit for that sale. It's a good setup, especially for those who want to guide their audience toward making smarter financial choices.
Join the The Motley Fool Affiliate Program
Commission Rate: $100 Per Referral
Cookie Duration: Unknown
Approval Requirements: Publishers must apply and be approved through CJ Affiliate by LendingClub. Approval requires an active, publicly accessible website or mobile app with relevant personal finance or loan-related content, primarily US-based traffic, pre-approval from LendingClub for all promotional channels (email, PPC, social, display), adherence to LendingClub’s branding guidelines, and a non-incentivized traffic policy.
Affiliate Network: Impact Radius
Payout Threshold: $50
LendingClub is a well-known player in the online lending space, making it easy for borrowers to connect with investors. They provide personal loans, business loans, and auto refinancing options that cater to all sorts of financial needs. With their user-friendly platform, they aim to simplify the borrowing process and provide competitive rates.
The LendingClub affiliate program offers a solid commission of $100 for each referral you send their way. This can really add up, especially if you’re promoting their various loan products to a broad audience. Plus, with the growing demand for personal and business loans, it’s a great opportunity for affiliates to maximize their earnings through targeted marketing.
As an affiliate marketer, you can benefit from partnering with a trusted name in the financial sector. The brand's reputation for customer service and reliable funding makes it an attractive choice for potential borrowers. This means your referrals are likely to convert, boosting your income potential even further.
Join the LendingClub Affiliate Program
Commission Rate: $200 Per Sale
Cookie Duration: 7 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
American Express Canada is a well-established financial services company, known for its credit cards, charge cards, and travel-related services. They offer a variety of credit products designed to cater to both personal and business needs. From cash-back rewards to travel points, American Express attracts a diverse audience eager for financial flexibility and benefits.
Their affiliate program is quite appealing, offering a solid commission rate of $200 for each sale. This high commission is great for affiliates looking to monetize their traffic effectively. If you drive a few successful applications for their cards, it can quickly add up, especially considering the premium market positioning of American Express.
With a cookie duration of 7 days, there’s a decent window for tracking conversions. This means that if someone clicks your affiliate link, you've got that timeframe to catch any potential sign-ups. American Express is a trusted brand, and promoting their services can resonate well with your audience.
Join the American Express Canada Affiliate Program
Commission Rate: $85 Per Lead
Cookie Duration: Direct Link (Session Only)
Affiliate Network: Commission Junction
Payout Threshold: $50
BBVA Bank is a well-established name in the banking industry, known for its various financial products and services that cater to consumers and businesses alike. With an extensive range of offerings, including savings accounts, checking accounts, loans, and investment services, it provides solutions that appeal to a diverse customer base seeking reliable banking options. BBVA prides itself on its innovative digital banking solutions, making it convenient for customers to manage their finances anytime, anywhere.
The BBVA Bank affiliate program stands out with a commission rate of $85 per lead. This means that for each potential customer you refer who shows interest, you can earn a solid commission, maximizing your earning potential. Plus, with their user-friendly approach to banking, it makes selling their services a lot easier, as many people are looking to switch banks or get better financial products.
Also, BBVA has a strong marketplace presence which improves the likelihood of successful leads. Their focus on customer satisfaction and technological innovation further strengthens this program, appealing to affiliates who want to work with a reputable brand. If you're into promoting banking solutions, BBVA Bank is a program worth checking out!
Join the BBVA Bank Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: $12 - $45 Per Item
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Check Into Cash is a popular company specializing in providing a variety of financial services, including payday loans, title loans, and other fast cash solutions. Established with the aim to help individuals bridge the gap between paychecks, it has gained a solid reputation among those needing emergency funds. They cater to a wide demographic, making their services appealing to those facing unexpected expenses.
The affiliate program offers competitive commissions ranging from $12 to $45 per item. Since their products often meet urgent financial needs, this can lead to quick conversions and sales, which is a plus for affiliates. Given the nature of their services, the average order value can vary, but with such a commission range, affiliates could see a nice chunk of change with each referral.
With a 30-day cookie duration, affiliates have a good window for potential sales, allowing them to get paid for referred customers who might take a little time to decide on a loan. While specific approval requirements and payout thresholds aren't disclosed, the ease of promoting financial solutions that resonate with many makes this affiliate program pretty enticing.
Join the Check Into Cash Affiliate Program
Commission Rate: $12 Per Order
Cookie Duration: 45 Days
1-800 AUTO YES is a convenient service that simplifies the process of booking and purchasing automotive services. They specialize in providing quick and reliable automotive solutions, from towing to roadside assistance. By partnering with a trusted name in the industry, affiliates can tap into a strong reputation that emphasizes quality and customer satisfaction.
Their affiliate program offers a commission of $12 per order, which can be a solid earning opportunity given the volume of auto service needs out there. Assuming the average order value is moderate, affiliates could see good returns as customers are often in need of timely assistance, making them likely to click through and book services quickly.
Additionally, with a cookie duration of 45 days, affiliates have ample time to convert leads, enhancing the potential for commission on repeat bookings. Since customers frequently rely on auto services, partnering with 1-800 AUTO YES can be a lucrative opportunity for anyone in the affiliate marketing space.
Join the 1-800 AUTO YES Affiliate Program
Commission Rate: $5 Per Sale
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
myAutoloan.com is a convenient online platform that helps users find the best auto loans at competitive rates. They aim to make the process of securing an auto loan as simple as possible. Whether you're looking to buy a new car or refinance an existing loan, myAutoloan.com has got you covered with their user-friendly tools and resources.
With a solid reputation for helping car buyers save money, this platform focuses on customer satisfaction. They provide access to multiple lenders, allowing users to compare loan offers easily. Their straightforward approach to car financing has attracted a wide audience, boosting their popularity in the automotive finance sector.
The affiliate program comes with a commission rate of $5 per sale, giving you a chance to earn while helping others find car financing solutions. With a cookie duration of 45 days, you have plenty of time to receive credit for referred sales. Promoting myAutoloan.com could be a great fit for anyone in the finance or auto sales niche.
Join the myAutoloan.com Affiliate Program
Commission Rate: $70 Per Order
Cookie Duration: 30 Days
Leads Zoom is all about connecting businesses with leads to help them grow. They offer marketing solutions that let companies gauge customer interest and boost their conversions. The platform is designed to streamline the lead acquisition process, making it a potential game-changer for marketers looking for efficiency.
With a solid commission rate of $70 per order, affiliates have a great opportunity to earn. If we consider an average order value that fits the tech and lead generation niche, you could be looking at earning a substantial commission per sale. Plus, with a cookie duration of 30 days, there’s plenty of time for customers to decide and complete their orders, maximally benefiting affiliates.
Leads Zoom also caters to a broad audience, so there’s quite a bit of room for marketing strategies. Since they focus on providing valuable solutions, there's a decent chance of drawing in potential customers consistently, making the affiliate program attractive for those diving into this niche.
Join the Leads Zoom Affiliate Program
Commission Rate: 76% Per Lead
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
BadCreditLoans.com is a go-to resource for folks seeking financial services tailored to those with less-than-perfect credit. They connect borrowers with a range of lenders who offer various loan options, from personal to debt consolidation loans. With this wide array of choices, it’s no wonder the brand remains popular for those needing quick financial relief.
The affiliate program is attractive for marketers, offering a hefty 76% commission rate per lead generated. This means if an affiliate drives a lead that results in a loan, they stand to earn a significant commission—especially considering the nature of loans usually involves larger amounts. Potential earnings look promising when you consider the value in the finance sector!
Working with BadCreditLoans.com can be quite rewarding for affiliates. With a cookie duration of 45 days, there’s ample time for potential borrowers to decide, increasing the likelihood of conversions. This affiliate program stands out not only for its high commission but also for the solid reputation the brand has built over time in assisting individuals in dire financial situations.
Join the BadCreditLoans.com Affiliate Program
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Commission Rate: 76% Per Approved Loan
Cookie Duration: Unknown
Affiliate Network: Commission Junction
Payout Threshold: $50
PersonalLoans.com is all about helping people find the right loan for their needs. They simplify the lending process by connecting borrowers with various lenders in a single place. This makes it super convenient for anyone on the lookout for personal loans, whether it’s for debt consolidation, home improvement, or unexpected expenses.
The affiliate program here is pretty appealing for marketers. With a 76% commission rate per approved loan, you’ve got the chance to earn big as a promoter. If someone takes out a loan in the average range of a few thousand dollars, the commission can add up quickly and provide a nice payday for affiliates.
While the cookie duration, approval requirements, and payout threshold aren't specified, PersonalLoans.com has a solid reputation in the industry. This reliability makes it an attractive option for affiliates looking to partner with a brand that users can trust for their borrowing needs.
Join the PersonalLoans.com Affiliate Program
Commission Rate: $100 Per Order
Cookie Duration: 45 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
CashAdvance.com is a prominent name in the online lending space. They provide quick cash advance solutions to those who need immediate funds. With no hidden fees and an easy application process, CashAdvance.com stands out by catering to consumers who may face financial challenges. Their services are user-friendly, ensuring customers can get what they need without hassle.
Their affiliate program is pretty straightforward. Affiliates earn a solid commission of $100 for each order they generate. This can be quite lucrative, especially since many users typically seek cash advances, indicating potential high demand in this niche. With a cookie duration of 45 days, affiliates have ample time to earn commissions from their referrals.
While details about approval requirements and payout thresholds remain unknown, the brand’s reputation and straightforward offerings make their affiliate program attractive. This allure, combined with their competitive commission structure, allows affiliates to tap into a profitable niche within the financial services market.
Join the CashAdvance.com Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 60 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
National Funding is a trusted name in the world of business financing. They offer a range of financial solutions, including equipment financing, working capital, and merchant cash advances. This makes them a popular choice for small to medium-sized businesses looking for flexible funding options to grow and thrive.
As far as core products go, National Funding specializes in providing tailored financing solutions. They focus on helping businesses get the equipment or funds they need without the usual bank hassles. Their commitment to swift approvals and quick access to funds has built a solid reputation in the industry.
The affiliate program operates on a 5% commission rate per sale, which can be quite rewarding, particularly given the typical order values in business financing. So when you combine their competitive offerings with the commission structure, it can translate into nice earnings for affiliates who can effectively promote their services.
Join the National Funding Affiliate Program
Commission Rate: $21 Per Lead
Cookie Duration: 30 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
Fairstone is a prominent name in the financial scene in Canada, offering a variety of personal loans to meet different needs. They cover everything from small personal loans to larger amounts for significant expenses. With flexible repayment options and quick approvals, they aim to make borrowing easy and accessible.
Their affiliate program offers a straightforward commission model, rewarding affiliates $21 for each lead they generate. This can be particularly lucrative given the number of people looking for reliable financial solutions. The average order value isn’t specified, but with the competitive nature of personal loans, even a handful of leads can make a good income for affiliates.
Fairstone's reputation for customer service and support makes it an attractive option for both consumers and affiliates alike. The 30-day cookie duration ensures that affiliates have a decent window for generating conversions, allowing for effective marketing strategies and potential earnings.
Join the Fairstone Canada Personal Loans Affiliate Program
Commission Rate: $120 Per Sale
Cookie Duration: 45 Days
Affiliate Network: Impact Radius
Payout Threshold: $50
Upstart is changing the game in personal finance, especially when it comes to loans. Founded in 2012, this innovative company uses advanced data to assess creditworthiness beyond traditional methods, making it easier for many to secure funding. They offer personal loans for a variety of needs, helping folks from debt consolidation to home improvement expenses.
With a commission rate of $120 per sale, Upstart’s affiliate program can be quite lucrative. If you tap into their customer base, you could potentially earn a solid amount per referral. Plus, they have a cookie duration of 45 days, which gives you a decent window for earning commission on sales after a referral links are clicked.
They’re relatively well-known among consumers looking for modern financial solutions, thanks to their tech-driven approach and easy application process. For those just starting with affiliate marketing, Upstart's clean branding and straightforward messaging can make promoting their loans quite appealing.
Join the Upstart Affiliate Program
Commission Rate: $25 - $50 Per Sale
Cookie Duration: 45 Days
Approval Requirements: Application via CJ Affiliate network; manual approval by Ally Invest; active website with original, relevant content focused on trading, investing, or personal finance; compliance with CJ and Ally Invest program terms and brand guidelines; targeted to U.S. audience
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Ally Invest is a key player in the investment world, offering users a platform for trading stocks, ETFs, options, and more. It's known for its user-friendly interface and low-cost trading, making it appealing to both beginners and experienced traders alike. With Ally's commitment to providing tools and resources for investing, affiliates can tap into a diverse market of savvy investors looking for a reliable trading platform.
This affiliate program provides a solid commission structure, allowing affiliates to earn between $25 and $50 for each sale they generate. This potential for lucrative earnings is great news, especially since many investors may bring in larger order values. The 45-day cookie duration also ensures that affiliates can capture sales from users who might take some time to make a decision.
While specific details regarding approval requirements and payout thresholds are not widely publicized, Ally Invest retains a solid reputation among users. This popularity makes it an attractive option for affiliates wanting to earn commissions in the growing online trading market.
Join the Ally Invest Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the loan niche, you can trust our recommendations to help make it happen.
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