Does your blog cover makeup? Then you should check our list of makeup affiliate programs to boost your revenue while helping your audience.
• UpdatedThe Makeup industry is booming, with the global cosmetics market projected to reach $463.5 billion by 2027, growing at a CAGR of 5.3% from 2020 to 2027 ([source](https://www.grandviewresearch.com/industry-analysis/cosmetics-market)). This surge in demand presents an incredible opportunity for affiliate marketers looking to capitalize on a passionate customer base.
This guide covers our top 25 Makeup Affiliate Programs, designed to help you monetize your beauty content effectively. For each program, you’ll get key details like:
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We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: 2% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must have an active website, blog, app or social media presence with original, brand-suitable content and established traffic; must include a privacy policy disclosing affiliate relationships; application is submitted via Rakuten Advertising and reviewed by Walgreens for final approval; prohibited content (adult, illegal, etc.) is not allowed.
Affiliate Network: Impact
Payout Threshold: $50
Walgreens is a go-to destination for health and wellness products, offering everything from prescription medications to beauty supplies. They focus on customer convenience with options like in-store pick-up, home delivery, and a robust online shopping platform. With thousands of stores across the U.S., it's hard to miss their presence, making them a trusted name in everyday health needs.
The Walgreens affiliate program lets partners earn commissions for driving sales through their links. With a 2% commission rate, every sale counts, especially with Walgreens' wide range of products that cater to numerous needs. Their cookie duration of 30 days ensures that your referral remains protected for a month, giving ample time for potential customers to complete their purchases.
Whether someone is grabbing a last-minute gift or stocking up on household essentials, Walgreens has a diverse average order value that can help affiliates maximize earnings. With ongoing promotions and a loyal customer base, promoting Walgreens can be a great addition to any affiliate marketer's toolkit.
Join the Walgreens Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must have an active content-based website or social media profile relevant to beauty, skincare, fragrance or lifestyle; coupon or voucher-only sites and paid search placements are prohibited; all promotions must adhere to FTC disclosure requirements and Elizabeth Arden brand guidelines.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Elizabeth Arden has been a name in beauty for over a century, known for its sophisticated skincare, makeup, and fragrance products. They blend science with luxury to provide high-quality cosmetics that cater to various skin types and beauty preferences. With a strong presence in the beauty market, the brand has carved out a loyal following thanks to its innovative products and iconic formulations.
Affiliates can earn an 8% commission on sales, which can add up when you consider the appealing average order value commonly associated with Elizabeth Arden’s products. This makes it a great opportunity for those in the beauty niche, especially when you pair the commission with consistent promotional sales and offers the brand puts out.
The Elizabeth Arden affiliate program also comes with a 30-day cookie duration, letting you reap rewards from referrals even after a potential customer leaves the site. With their seasoned reputation and a diverse product lineup, it's definitely a program to check out if you're in the beauty affiliate game.
Join the Elizabeth Arden Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 60 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
ETUDE is all about fun and creativity when it comes to beauty. This brand has made a name for itself with its trendy makeup and skincare products that inspire both new and seasoned beauty enthusiasts. They offer a variety of colorful cosmetics and innovative skincare solutions, making it easy for everyone to find something they love.
Their products are popular for their quality and unique packaging, drawing in fans who appreciate playful aesthetics. This makes ETUDE stand out in the crowded beauty market. It’s an exciting time to join their affiliate program, especially with a commission rate of 10% per sale. If the average order value tends to be around $50, you could be looking at about $5 per sale in commissions!
With a 60-day cookie duration, affiliates have a good window to earn commissions on purchases made by referred customers. The engaging branding and wide range of products make this program a sweet deal for affiliate marketers wanting to promote stylish beauty solutions.
Join the ETUDE Affiliate Program
Commission Rate: 3% Per Sale
Cookie Duration: 14 Days
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Milani is a dynamic beauty brand well-known for its vibrant, high-quality makeup at accessible prices. Founded with the intent to empower individuals to express themselves through color, Milani offers a wide array of products including lipsticks, foundations, nail lacquers, and eyeshadows. It's popular for its trendy and bold shades, often inspired by runway fashions, which makes it a go-to brand for beauty enthusiasts looking to elevate their makeup game.
The brand has gained substantial popularity, particularly among younger demographics who favor its cruelty-free products. Milani is frequently praised for its inclusivity and the diversity in its shade ranges, catering to various skin tones. This commitment to quality combined with a strong social media presence makes Milani a familiar name in the beauty community.
Affiliates can join the Milani program to promote a brand that resonates with many beauty lovers. While the commission rate stands at 3% per sale, potential earnings can add up quickly, especially if you target enthusiastic buyers. The 14-day cookie duration provides a decent window for tracking sales, giving you ample time to convert clicks into revenue.
Join the Milani Affiliate Program
Commission Rate: 2.4% Per Sale
Cookie Duration: 30 Days
Approval Requirements: An established fashion or lifestyle website or blog with high-quality editorial content; no coupon, cashback or predominantly user-generated content sites; social-only channels considered on a case-by-case basis.
Affiliate Network: Awin
Payout Threshold: $50
Flannels is a go-to destination for stylish streetwear and high-end fashion. They offer a curated selection of trendy brands and designer pieces that appeal to fashion-forward customers. From cozy loungewear to sleek outerwear, Flannels provides a wide range of products that keep buyers returning for more.
The brand has built a solid reputation in the fashion industry, attracting a diverse customer base looking for luxury within streetwear. Shoppers often have an average order value that makes the 2.4% commission rate quite attractive for affiliates. This means that every sale can potentially earn you a nice chunk of change.
One of the perks of promoting Flannels is the 30-day cookie duration. This gives you ample time to earn that commission after a customer clicks through your affiliate link. Plus, Flannels' reputation for quality and exclusive items can make your affiliate promotions feel even more valuable to potential customers.
Join the Flannels Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: 2% and 4% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must apply through the Impact affiliate network and have an active US-based website, blog, or social media channel with content relevant to beauty, cosmetics, or wellness; applications are reviewed on a case-by-case basis with no publicly disclosed minimum traffic or follower threshold.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Revolution Beauty US is a vibrant and trendy cosmetics brand, known for its fun and affordable makeup products. Launched in 2014, it quickly gained popularity among makeup enthusiasts looking for budget-friendly options without compromising on quality. They offer a wide range of products, from eyeshadows and lip colors to skincare essentials, making them a go-to for beauty lovers.
With commission rates of 2% and 4% per sale, Revolution Beauty presents an appealing opportunity for affiliates. Although the exact average order value isn’t specified, even a modest estimate of $50 can lead to commissions ranging from $1 to $2 per sale. This adds up quickly for affiliates, especially when combining it with promotions and seasonal sales that the brand frequently runs.
The brand's strong social media presence and collaborations with influencers also make it a popular choice for a younger audience. This enthusiasm translates well into affiliate sales, as customers often look to their favorite beauty bloggers for recommendations.
Join the Revolution Beauty US Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Rakuten Marketing
Payout Threshold: $50
Urban Decay UK is known for its edgy and innovative makeup products. Launched in 1996, this brand quickly became a favorite among beauty enthusiasts with its bold colors and high-quality formulations. Urban Decay is particularly famous for its iconic Naked palettes, which feature a range of neutral shades perfect for both everyday looks and dramatic transformations.
The brand appeals to a diverse audience, from makeup newbies to professional artists, and cultivates a rebellious image that resonates with its customers. Jan Pan of Urban Decay captured the beauty community's attention by focusing on cruelty-free and vegan-friendly products, which align with today's ethical beauty standards.
Joining the Urban Decay UK affiliate program means promoting a recognizable name that taps into the booming beauty industry. With a commission rate of 5% per sale, affiliates can benefit especially with Urban Decay's average order value. Given the popularity of their products, this could translate to a solid commission amount, especially when helping your audience find their new favorite makeup staple.
Join the Urban Decay UK Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Awin
Payout Threshold: $50
Giorgio Armani Beauty is all about luxury and elegance in the beauty industry. Known for combining high fashion with skincare and makeup, they offer a wide array of products, including foundations, lipsticks, fragrances, and skincare. Their sophisticated range appeals to those who appreciate high-quality beauty solutions.
The brand has a strong following thanks to its reputation for quality and innovative products. When it comes to their affiliate program, the commission rate is set at 5% per sale. Although specific average order values aren't available, premium beauty products often hover around the $50 mark or more. This means that affiliates could potentially earn around $2.50 an order, which can add up quickly!
Giorgio Armani Beauty offers a cookie duration of 30 days, allowing affiliates to earn commissions on sales within that period. Partnering with this prestigious brand can be quite appealing for marketers in the beauty space, as it aligns with consumers who are eager to splurge on high-end products.
Join the Giorgio Armani Beauty UK Affiliate Program
Commission Rate: 15% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
SHANY is a brand that shines in the beauty and cosmetics world. They offer a wide range of products, including chic makeup palettes, brushes, and skincare items that cater to makeup lovers of all levels. Their commitment to quality and affordability makes them a popular choice among customers who want to look great without breaking the bank.
With a commission rate of 15% on each sale, SHANY’s affiliate program is quite attractive. If you consider their average order value, typically around $50, this means an affiliate can earn about $7.50 per sale. That’s a nice incentive for promoting a diverse lineup of products that tends to appeal to a broad audience.
One standout feature is the 30-day cookie duration. This gives affiliates a solid window to earn commissions on referred sales, making it easier to convert traffic into revenue. For anyone looking to get into beauty and cosmetics affiliate marketing, SHANY could be a great fit.
Join the SHANY Affiliate Program
Commission Rate: 2.4% Per Sale
Cookie Duration: 5 Days
Approval Requirements: Affiliates must apply through CJ Affiliate with a professional, content-rich website focused on fashion or luxury; approval is based on site quality, relevancy of content, audience engagement, and compliance with CJ Affiliate and Neiman Marcus program policies.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Neiman Marcus is a luxury department store chain known for its high-end fashion, home goods, and beauty products. With a rich history dating back to 1907, Neiman Marcus has become synonymous with elegance and style. They feature a curated selection of designer brands, including Gucci, Prada, and Givenchy, making it a go-to for fashion enthusiasts seeking exclusive pieces.
Their affiliate program offers a commission rate of 2.4% per sale, which can be quite attractive considering the luxury market. While exact average order values aren't disclosed, you can expect that many shoppers at Neiman Marcus spend significantly due to the brand's high-end positioning. If an average order value is around $500, for example, affiliates could earn approximately $12 per sale, highlighting potential earnings for those who promote the brand successfully.
Neiman Marcus’s commitment to quality products and an upscale shopping experience caters to a clientele willing to invest in premium items. Their strong online presence also offers affiliates the opportunity to tap into a lucrative market where fashion-forward customers are always looking for the latest trends and high-quality goods.
Join the Neiman Marcus Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: 2.4% Per Sale
Cookie Duration: 45 Days
Approval Requirements: Applicants must sign up through the Awin network, be at least 18 years old, have an active website or social media channel with relevant beauty or lifestyle content, provide required tax and payment information, comply with FTC guidelines and Avon's affiliate terms; applications are manually reviewed by Avon/Awin.
Affiliate Network: Avon Affiliate Program
Payout Threshold: $20
Avon is a household name in beauty and personal care, offering a wide range of products, including skincare, makeup, fragrance, and wellness items. Founded in 1886, Avon has a long history of empowering women through entrepreneurship and providing quality products at accessible prices. Their community of representatives makes it easy for customers to shop for popular items right from their homes, which has solidified Avon’s reputation in the industry.
The Avon affiliate program presents an exciting opportunity with a commission rate of 2.4% on sales. While we don’t have the exact average order value, considering that beauty and personal care items often range from $20 to $100, you could expect average commissions to fall between $0.48 and $2.40 per sale. With a cookie duration of 45 days, affiliates can effectively drive conversions with plenty of time for customers to make their purchases.
Affiliates can benefit from Avon’s extensive range of popular brands and constantly updated product lines, which draw in diverse customer segments. Whether it's skincare enthusiasts or fragrance lovers, there’s something for everyone. This variety not only helps improve conversion rates but also allows affiliates to leverage various marketing strategies to engage their audiences effectively.
Join the Avon Affiliate Program
Commission Rate: 0.8% Per Sale
Cookie Duration: 12 Hours
Approval Requirements: Applicants must apply via Rakuten Advertising, have an active publicly accessible website, blog or mobile app focused on fashion, beauty or home, include a clear FTC affiliate disclosure, be U.S.-based, and provide valid tax (W-9) and payment information.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Nordstrom is a top name in luxury retail. Established in 1901, it has become synonymous with quality fashion, offering everything from high-end apparel and shoes to beauty products and home goods. They carry a mix of exclusive designer labels and well-known brands, making it a go-to destination for fashion enthusiasts and trendsetters alike.
When it comes to shopping, Nordstrom shoppers are typically looking to splurge. Their average order value can be quite high, which is great news for affiliates. With a commission rate of 0.8% per sale, even on a $300 purchase, an affiliate could earn around $2.40 per sale. With an attractive product lineup, there’s plenty of opportunity to drive sales.
Shoppers appreciate Nordstrom's exceptional customer service, returns policy, and the ability to shop online or in-store. This strong reputation helps drive affiliate conversions and enhances the potential for earning commissions through the affiliate program.
Join the Nordstrom Affiliate Program
Commission Rate: 15%
Cookie Duration: 14 Days
Prime Prometics is really making waves in the wellness and health supplement industry. They focus on providing high-quality products that promote overall well-being, so customers can get more out of their everyday lives. Their extensive range includes everything from vitamins to protein powders, ensuring that there's something for everyone on their shelves.
Their affiliate program has an attractive commission rate of 15%, which can add up quickly, especially with well-curated offerings. While we couldn't find the specific average order value, this means that even a single sale can bring in a nice chunk of change for affiliates. It’s a great opportunity for fitness enthusiasts and wellness advocates to monetize their passion!
Plus, with a 14-day cookie duration, you'll have some time to earn that commission after your leads click through your links. Whether you're a seasoned marketer or just starting, teaming up with Prime Prometics can open the door to a steady stream of earnings through their quality products.
Join the Prime Prometics Affiliate Program
Commission Rate: 5% - 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Awin
Payout Threshold: $50
Ciate is a fun and innovative beauty brand, celebrated for its vibrant nail polish and cosmetics line. Founded in London, Ciate has become a favorite among beauty enthusiasts for its bold colors and unique packaging. They’re particularly famous for their spongy nail wraps and glitter bursts, making it super easy for anyone to get creative with their nails!
Their product range extends beyond just nail polish—they’ve dabbled in fabulous makeup including lip products and eyeshadows. Ciate’s popularity is quite remarkable, especially among younger, trend-savvy consumers who love to express their style. This connection with a youthful audience can make promoting Ciate more appealing for affiliates.
The affiliate program offers commissions between 5% and 8% per sale, alongside a 30-day cookie duration—perfect for catching those impulse buyers! With an average order value hovering around $50, your potential earnings per sale could be between $2.50 and $4.00. Sounds like a win-win for those willing to dive into the beauty space!
Join the Ciate Affiliate Program
Commission Rate: 1.6% and 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
Illamasqua is a bold British cosmetics brand known for its unique, high-quality products that celebrate individual beauty. Launched in 2008, the brand offers a diverse range of makeup items, skincare, and tools, ensuring there's something for everyone, whether you prefer a natural look or something more daring.
The brand is particularly popular among makeup enthusiasts who appreciate vivid colors and a variety of textures. They offer everything from foundations and eyeshadows to lipsticks and theatrical products. Illamasqua has a dedicated following, thanks to its commitment to innovation and inclusivity in beauty.
With a commission rate that ranges from 1.6% to 8%, promoting the Illamasqua affiliate program can be quite rewarding. If we consider an average order value, even a basic 1.6% commission can lead to a decent payout, while the higher percentage can boost your earnings significantly. Plus, with a 30-day cookie duration, you'll have a good chance of capturing those sales.
Join the Illamasqua US Affiliate Program
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Commission Rate: 6% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Awin
Blank Canvas Cosmetics UK is all about empowering beauty lovers with their incredible range of makeup brushes and cosmetics. They focus on delivering high-quality products that cater to both amateur and professional makeup artists. With a variety of must-have tools and makeup essentials, they aim to help everyone achieve a flawless look.
One of the standout features of Blank Canvas is their commitment to affordability without sacrificing quality. Their products have garnered a loyal following, making them a go-to choice for many beauty enthusiasts. By joining their affiliate program, you tap into a growing market of beauty aficionados who love reliable products with great results.
The affiliate program offers a respectable 6% commission on sales made through your referrals. Considering the popularity of their products, this could translate into solid earnings for you. Whether you're sharing on social media or writing blog posts, promoting Blank Canvas Cosmetics is a delightful way to combine your passion for beauty with potential earnings.
Join the Blank Canvas Cosmetics UK Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 35 Days
'Know The Origin' is a fantastic brand that focuses on sustainable fashion. They offer a range of high-quality clothing and accessories made from ethically sourced materials. Their mission is to create a positive impact on the planet while providing stylish options for the environmentally conscious shopper.
As for their products, Know The Origin features everything from trendy apparel to essential basics. Their commitment to sustainability makes them popular among consumers looking to make more responsible fashion choices. Plus, shopping with them feels good, knowing you’re supporting a brand that values both style and the environment.
The affiliate program offers a 5% commission on sales, which can be quite rewarding. If the average order value skews towards the higher end of sustainable shopping, affiliates could see some solid earnings. With a cookie duration of 35 days, there's also a decent window for tracking referrals and sales!
Join the Know The Origin Affiliate Program
Commission Rate: 2% to 12% Per Sale
Cookie Duration: 14 Days
Affiliate Network: Impact
Payout Threshold: $50
Goop, founded by Gwyneth Paltrow, is a lifestyle brand that’s all about wellness, beauty, and home. This trendy label offers a wide range of products from skincare to fashion and even kitchenware. Their focus on high-quality and innovative products has made them a go-to for many looking to enhance their lifestyle.
Along with their cool product lineup, they often collaborate with top brands and offer curated selections, which definitely attracts a fashion-forward and health-conscious audience. The brand’s popularity is boosted by its strong social media presence and celebrity endorsements, which help keep customers coming back for more.
As for the affiliate program, Goop's commission rates fall between 2% and 12% on sales, depending on the product category, making it appealing for affiliate marketers aiming for lucrative earnings, especially if the average order value skews high. With their focus on premium products, your commissions can quickly add up!
Join the goop Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
imPRESS is a popular brand in the beauty industry, known for its high-quality press-on nails and nail care products. Since their launch, they’ve become a go-to choice for those looking to achieve salon-quality nails at home. Their diverse collections cater to different styles and occasions, making them a favorite among beauty enthusiasts.
The affiliate program offers an 8% commission rate per sale, which can add up nicely, especially since customers often spend more than $30 on average when purchasing. This means you could earn around $2.40 per sale, giving you a substantial income opportunity by promoting these trendy products on your platform.
With a cookie duration of 30 days, you have a good window to earn commissions from referred customers. imPRESS’s reputation and stylish offerings make it a lucrative choice for affiliates wanting to dive into the beauty market. Plus, there are often promotions that can help boost sales even more!
Join the imPRESS Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the makeup niche, you can trust our recommendations to help make it happen.
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