Does your blog cover makeup? Then you should check our list of makeup affiliate programs to boost your revenue while helping your audience.
• UpdatedThe Makeup industry is experiencing remarkable growth, with the global market projected to reach $805.61 billion by 2023, growing at a CAGR of 5.3% from 2021 to 2028 (Grand View Research). This booming sector presents fantastic opportunities for affiliate marketers looking to capitalize on the increasing demand for beauty products.
This guide covers our top 25 Makeup Affiliate Programs. For each program, you'll get key details like:
We’ll provide insights to help you maximize your earning potential in this exciting market.
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We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: 2% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must have an active website, blog, app or social media presence with original, brand-suitable content and established traffic; must include a privacy policy disclosing affiliate relationships; application is submitted via Rakuten Advertising and reviewed by Walgreens for final approval; prohibited content (adult, illegal, etc.) is not allowed.
Affiliate Network: Impact
Payout Threshold: $50
Walgreens is a well-known name in the pharmacy and healthcare space, operating since 1901. It's a one-stop-shop for everything from prescriptions to health and beauty products, over-the-counter medications, and even household essentials. With locations all over the U.S., Walgreens has established a robust customer base that values convenience and accessibility.
The Walgreens affiliate program lets you tap into this vast market. You'll earn a commission rate of 2% on every sale you generate through your referral. Given the average order value can be quite favorable, you could see earnings of around $2 or more per sale, depending on the total amount spent by your referred customers.
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must have an active content-based website or social media profile relevant to beauty, skincare, fragrance or lifestyle; coupon or voucher-only sites and paid search placements are prohibited; all promotions must adhere to FTC disclosure requirements and Elizabeth Arden brand guidelines.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Elizabeth Arden has been a notable player in the beauty industry since 1910, known for its innovative skincare and cosmetics. They offer a range of products aimed at enhancing beauty, from luxurious skincare creams to vibrant lipsticks. This brand combines high-quality ingredients with elegant packaging, making it a go-to choice for many makeup and skincare enthusiasts.
Affiliates can take advantage of a solid commission rate of 8% per sale, which can quickly add up. If the average order value is around $100, then that means you could earn approximately $8 per sale. With the popularity of Elizabeth Arden's products, you're likely to see sales flowing in from beauty and skincare lovers who trust the brand's quality.
Moreover, Elizabeth Arden has a strong reputation and offers a wide range of items, from classic to trendy. Their long-standing presence in the market helps to attract a loyal customer base. Plus, the competitive commission structure makes joining their affiliate program an attractive option for marketers in the beauty space.
Join the Elizabeth Arden Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 60 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
ETUDE is a beloved beauty brand known for its innovative and playful approach to makeup and skincare. They offer a wide range of products, including vibrant lipsticks, charming eye shadows, and effective skincare essentials. Their colorful packaging and fun marketing campaigns resonate with a youthful audience, making them a popular choice among beauty enthusiasts.
This affiliate program boasts a 10% commission per sale, which can add up nicely, especially with the brand's average product prices. While specific details on average order value haven't been provided, if we consider that many ETUDE products are in the $10 to $30 range, you could be looking at a nice $1 to $3 commission per sale.
ETUDE’s popularity and catchy product offerings pave the way for successful promotions. With a cookie duration of 60 days, there's plenty of time for potential customers to make their purchase after clicking your affiliate link. It's the perfect opportunity for beauty influencers and enthusiasts to partner with a brand that truly captures the joy and creativity in makeup.
Join the ETUDE Affiliate Program
Commission Rate: 3% Per Sale
Cookie Duration: 14 Days
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Milani is a trendy beauty brand that focuses on inclusive cosmetic solutions. They believe everyone deserves high-quality makeup at affordable prices. The range includes bold lip colors, shimmering eyeshadows, and a selection of foundations that cater to various skin tones.
Thanks to their vibrant marketing and diverse product offerings, Milani has garnered a strong following. Many beauty enthusiasts love their products for their quality and value. Typically, Milani's average order value can be around $30, which means with a commission rate of 3%, affiliates can earn about $0.90 per sale.
The brand's commitment to celebrating beauty in all forms makes partnering with Milani an attractive opportunity for affiliates. With a cookie duration of 14 days, there’s plenty of time for potential buyers to make their purchase.
Join the Milani Affiliate Program
Commission Rate: 2.4% Per Sale
Cookie Duration: 30 Days
Approval Requirements: An established fashion or lifestyle website or blog with high-quality editorial content; no coupon, cashback or predominantly user-generated content sites; social-only channels considered on a case-by-case basis.
Affiliate Network: Awin
Payout Threshold: $50
Flannels is a notable player in the world of luxury fashion retail. With a focus on designer brands and stylish clothing, they cater to fashion-conscious individuals who are on the lookout for trendy apparel and accessories. Their product range includes everything from high-end clothing to footwear and luxury goods, making it a go-to destination for anyone seeking to elevate their wardrobe.
The brand is quite popular among those who appreciate luxury and designer names, and they often stock the latest collections from top fashion labels. Shopping at Flannels can be an exciting experience, as they provide a mix of sought-after brands. This reputation for offering high-quality products attracts a loyal customer base, ensuring a solid platform for their affiliate marketers.
When it comes to their affiliate program, Flannels offers a commission rate of 2.4% per sale, which adds up nicely when paired with their average order value. While specific details on approval and payouts aren't readily available, the cookie duration of 30 days gives affiliates a fair chance to earn their commissions from customer referrals. This makes Flannels an enticing option for those looking to promote luxury fashion items.
Join the Flannels Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: 2% and 4% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must apply through the Impact affiliate network and have an active US-based website, blog, or social media channel with content relevant to beauty, cosmetics, or wellness; applications are reviewed on a case-by-case basis with no publicly disclosed minimum traffic or follower threshold.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Revolution Beauty is a makeup brand that's all about making beauty fun and accessible. Founded in 2014, they focus on trendy, on-point products without the hefty price tag. Their wide range includes everything from bold eyeshadow palettes to stylish lipsticks, perfect for beauty lovers and makeup enthusiasts. With strong social media presence, they're popular with a younger crowd who loves to experiment with looks.
Affiliates for Revolution Beauty can earn a commission rate of either 2% or 4% per sale. This means if a shopper spends around $50 (an average order value), affiliates could earn either $1 or $2 per sale. With their trendy offerings and solid customer base, more sales means better commissions in your pocket.
The program has a cookie duration of 30 days. That’s helpful because if a customer clicks on your link and makes a purchase later (within that timeframe), you still get the credit. For those looking to promote a vibrant and affordable beauty brand, Revolution Beauty provides a savvy option to earn while sharing great products!
Join the Revolution Beauty US Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Rakuten Marketing
Payout Threshold: $50
Urban Decay is a trendy cosmetics brand known for its bold, vibrant products that cater to makeup lovers everywhere. Founded in 1996, it quickly gained a reputation for its edgy style and innovative formulas. Their popular products include lipsticks, eyeshadow palettes, and foundations, perfect for customers looking to express their unique style.
The Urban Decay affiliate program offers a 5% commission on each sale, which can be appealing considering their average order value. When promoting their products, you can expect to earn a decent commission since many customers are drawn to splurge on high-quality cosmetics. Plus, a 30-day cookie duration means you have enough time to earn those commissions after referrals.
Urban Decay is part of a larger movement for cruelty-free cosmetics, which resonates with a lot of consumers today. The brand has a loyal following and frequently runs promotions, making it an excellent opportunity for affiliates looking to attract more sales through exciting deals and engagement with beauty enthusiasts.
Join the Urban Decay UK Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Awin
Payout Threshold: $50
Giorgio Armani Beauty is part of the luxurious world of Giorgio Armani, offering a stunning range of makeup, skincare, and fragrances. The brand is synonymous with elegance and sophistication, making it a go-to for many beauty enthusiasts and high-profile individuals. They provide products that blend fashion with beauty, promising quality and style.
Affiliates can benefit from promotional opportunities as Giorgio Armani Beauty runs a solid affiliate program with a 5% commission on sales. Although the average order value isn't explicitly stated, beauty products typically have decent price points, so affording a nice commission can be very doable for marketers. Additionally, their products are often featured in high-traffic beauty publications and online platforms, which can help drive sales through affiliate links.
With a 30-day cookie duration, this affiliate program offers a chance for marketers to capitalize on consumers who are considering their product purchases. Given the luxurious nature of the brand, engaging social media content and attractive advertisements can aid in attracting potential buyers. Partnerships with a well-known brand like Giorgio Armani is an appealing option for affiliates looking to connect with a style-conscious audience.
Join the Giorgio Armani Beauty UK Affiliate Program
Commission Rate: 15% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
SHANY is a vibrant beauty brand known for its diverse range of cosmetics and accessories. Founded with a passion for promoting beauty in all forms, SHANY offers everything from eyeshadow palettes to makeup brushes, accommodating both beginners and pro artists. Their witty and fun branding resonates with a young audience looking for high-quality products at affordable prices.
Affiliates will appreciate the 15% commission rate they can earn on every sale. While the exact average order value isn’t disclosed, you can imagine that with quality makeup products applicable to all occasions, these orders can add up quickly. This typically means that each commission could land you a nice payout, especially if your audience is a fan of trendy cosmetics.
SHANY prioritizes building a community around beauty, engaging with customers through tutorials and social media. Their products are frequently updated and align with current beauty trends, ensuring there's always something new to promote. This trendiness can help drive more sales through your affiliate links!
Join the SHANY Affiliate Program
Commission Rate: 2.4% Per Sale
Cookie Duration: 5 Days
Approval Requirements: Affiliates must apply through CJ Affiliate with a professional, content-rich website focused on fashion or luxury; approval is based on site quality, relevancy of content, audience engagement, and compliance with CJ Affiliate and Neiman Marcus program policies.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Neiman Marcus is a high-end luxury retailer, offering a wide range of designer clothing, accessories, and home goods. Founded in 1907, they’ve built a reputation for providing exceptional products from top designers and brands, catering to a clientele that values quality and sophistication. Their assortment includes everything from upscale fashion to luxury home decor, attracting customers looking for unique, stylish items.
While the affiliate commission rate stands at 2.4% per sale, the brand's popularity means affiliates could see a substantial income. For example, if the average order value is around $500, that would mean an average commission of $12 per sale, making it a worthwhile partnership for marketers focused on the luxury sector.
With an engaging product lineup and a strong brand presence, Neiman Marcus provides an exciting opportunity for affiliates. Partnering with a trusted name like this allows marketers to tap into the affluent market seeking prestige and elegance in their purchases.
Join the Neiman Marcus Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: 2.4% Per Sale
Cookie Duration: 45 Days
Approval Requirements: Applicants must sign up through the Awin network, be at least 18 years old, have an active website or social media channel with relevant beauty or lifestyle content, provide required tax and payment information, comply with FTC guidelines and Avon's affiliate terms; applications are manually reviewed by Avon/Awin.
Affiliate Network: Avon Affiliate Program
Payout Threshold: $20
Avon is a well-known name in beauty and personal care products, making waves since 1886. They offer a wide range of items, including skincare, makeup, fragrances, and wellness products. Avon has built a loyal customer base by focusing on empowering representatives and connecting directly with consumers through a social selling model.
With its diverse product line, Avon caters to various preferences and budgets. This makes it easy for affiliates to promote items that resonate with their audience. The commission rate stands at 2.4% per sale, and with Avon's average order value typically around $40, you’re looking at an average commission of about $0.96 per sale. Not too shabby for the beauty space!
The Avon affiliate program also boasts a cookie duration of 45 days, meaning your referral can come back to make a purchase within that timeframe for you to earn your commission. This extended cookie window can help boost your potential earnings from affiliate marketing!
Join the Avon Affiliate Program
Commission Rate: 0.8% Per Sale
Cookie Duration: 12 Hours
Approval Requirements: Applicants must apply via Rakuten Advertising, have an active publicly accessible website, blog or mobile app focused on fashion, beauty or home, include a clear FTC affiliate disclosure, be U.S.-based, and provide valid tax (W-9) and payment information.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Nordstrom is a well-known name in the fashion retail scene, and it's been around for over a century. They offer a wide range of products including high-end clothing, shoes, accessories, and beauty items from both popular and luxury brands. With their commitment to quality and customer service, Nordstrom has built a loyal customer base that trusts them for their style needs.
The Nordstrom affiliate program could be a great fit for fashion influencers and marketers. They offer a commission rate of 0.8% per sale, which can add up given Nordstrom's average order values. If a typical order is around $200, you could expect an average commission of $1.60 per sale—that's not too shabby!
While the cookie duration is set at just 12 hours, Nordstrom's reputation for quality and range of products can still attract plenty of potential buyers. Their program can suit bloggers and social media enthusiasts who want to share stylish finds or recommend great gifts for special occasions. Join the Nordstrom affiliate program and tap into a well-respected retailer.
Join the Nordstrom Affiliate Program
Commission Rate: 15%
Cookie Duration: 14 Days
Prime Prometics is all about promoting wellness through high-quality supplements and health products. They focus on offering a variety of items, including vitamins, minerals, and natural remedies that cater to health enthusiasts and those simply looking to improve their well-being. The brand is known for its commitment to quality, sourcing only the best ingredients to ensure their products meet high standards.
Affiliates can earn a commission of 15% on sales, which is a solid rate in the industry. If the average order value trends on the higher side, this might translate to a nice payout for affiliates. With a cookie duration of 14 days, there's ample time for potential customers to return and complete their purchase, increasing the chances for you as an affiliate to earn that commission.
While specific details about the affiliate network and payout threshold are unclear, the reputable nature of Prime Prometics likely puts it in a good position to enhance affiliate earnings. The potential for gaining access to a high-demand niche means this affiliate program could shine for marketers targeting health and wellness consumers.
Join the Prime Prometics Affiliate Program
Commission Rate: 5% - 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Awin
Payout Threshold: $50
Ciate is a chic beauty brand known for its fun and innovative nail products, including polishes, nail art kits, and beauty accessories. Founded in London, it offers a vibrant range, making nail art accessible and enjoyable for everyone. With products that frequently hit cult status, Ciate has become a go-to choice for beauty enthusiasts looking to express their creativity through their nails.
The Ciate affiliate program is appealing for those in the beauty niche, providing a commission rate of 5% to 8% per sale. While precise average order value details aren’t available, if we assume an AOV of around $50, affiliates could rake in commissions from $2.50 to $4.00 per sale. This means that whether you’re targeting nail art fans or trendsetters, there’s a solid potential for flipping affiliate sales into decent earnings.
Ciate also fosters an inclusive atmosphere, perfect for beauty lovers who want to explore their style. Their vibrant marketing and fun tutorials help keep customers engaged, making it easier for affiliates to promote products effectively. Plus, the 30-day cookie duration ensures that referrals have enough time to convert, adding allure for marketers looking to drive sales.
Join the Ciate Affiliate Program
Commission Rate: 1.6% and 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
Illamasqua is a vibrant beauty brand known for its bold makeup and commitment to self-expression. Launched in 2008 in the UK, it quickly gained popularity for its high-quality products that inspire creativity, catering to everyone from makeup enthusiasts to professionals. With a diverse range that includes foundations, lipsticks, and eye shadows, Illamasqua encourages individuals to be fearless with their beauty choices.
Affiliates promoting Illamasqua can take advantage of a commission rate of 1.6% and 8% per sale, which is pretty sweet considering the brand's appeal. Average order values can vary, but with quality products that often sit in the mid-range price bracket, affiliates could earn a decent commission of around $8 to $12 on average orders, depending on their performance.
The program stands out with a 30-day cookie duration, giving affiliates ample time to convert potential buyers. Illamasqua's strong social media presence and loyal following only add to the momentum, providing solid support for affiliates looking to thrive in beauty marketing.
Join the Illamasqua US Affiliate Program
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Commission Rate: 6% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Awin
Blank Canvas Cosmetics UK is a vibrant brand that offers a wide range of high-quality makeup tools and products. Known for catering to both professional makeup artists and makeup enthusiasts, they provide everything from brushes to specialty items that help elevate any beauty routine.
The brand is gaining popularity, especially among beauty aficionados who appreciate the blend of affordability and quality. With a 6% commission per sale, affiliates can look forward to earning solid commissions, particularly if promoting their bestsellers. Although average order values aren't specified, impactful marketing could lead to significant earnings if sold products range in value.
With a 30-day cookie duration, there’s plenty of time for potential customers to make a purchase after clicking on your affiliate link. This allows for a smoother chance at converting interest into sales, making it a strong affiliate program for those passionate about beauty and cosmetics.
Join the Blank Canvas Cosmetics UK Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 35 Days
Know The Origin is a brand that stands out for its ethical approach to fashion and sustainability. They focus on offering stylish clothing made from organic and recycled materials, catering to eco-conscious consumers who want to make a positive impact with their purchases. From trendy activewear to everyday essentials, their products are designed to be both fashionable and environmentally friendly.
The brand has gained popularity due to its transparent practices and commitment to ethical sourcing. This has resonated with a growing audience of shoppers who prioritize sustainability, making Know The Origin a relevant choice in the fashion market. Their offerings include a mix of clothing items for men, women, and children, promoting a lifestyle that supports both quality and ethics.
As an affiliate, you'll earn a commission of 5% on each sale. Considering the average order value typically trends upward in the ethical fashion market, this can turn into a decent earning potential. With a cookie duration of 35 days, you have a solid window for capturing sales from customers who've clicked on your affiliate links.
Join the Know The Origin Affiliate Program
Commission Rate: 2% to 12% Per Sale
Cookie Duration: 14 Days
Affiliate Network: Impact
Payout Threshold: $50
Goop is a lifestyle brand founded by actress Gwyneth Paltrow, and it's grown into a prominent name in wellness, beauty, fashion, and home. They offer a mix of high-quality products, from skincare and health supplements to stylish clothing and unique home goods. Goop attracts a loyal following who values wellness and luxury, making it a go-to for anyone seeking the latest in healthy living.
The commission rates for Goop’s affiliate program range from 2% to 12% per sale, which can be appealing given the brand's average order values. Although the exact average order value isn’t specified, higher-priced items in their catalog suggest that affiliates could earn significant commissions—potentially upwards of $20 per sale at higher commission rates.
With a cookie duration of 14 days, this program gives affiliates a solid window to capture sales from tracked referrals. Goop's reputation for quality and trendsetting makes their affiliate program attractive for anyone looking to promote a luxurious lifestyle brand. If you're targeting a wellness-focused audience, Goop might be a perfect fit!
Join the goop Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
imPRESS is a popular brand known for its stylish and easy-to-use press-on nail products. They offer a wide variety of designs, colors, and lengths, making it easy for customers to find the perfect set for any occasion. Plus, their products are designed to be both fun and efficient, giving customers high-quality nails in a fraction of the time it takes for a salon visit.
The brand's fan base continues to grow, driven by the impressive quality of their products and an increasing interest in at-home beauty treatments. imPRESS nails appeal to a diverse audience looking for affordable and trendy nail options without the fuss of traditional manicures. Their average order value, combined with an 8% commission rate per sale, could result in a solid earning potential for affiliates.
With a cookie duration of 30 days, affiliates have a great opportunity to earn commissions on purchases made by customers who clicked through their referral links. This generous timeframe means affiliates can benefit from potential repeat customers who appreciate the brand's products and accessibility.
Join the imPRESS Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Impact Radius
Payout Threshold: $50
KISS is a well-known brand in the digital marketing space, especially famous for its intuitive marketing tools and solutions. They offer a range of products that help entrepreneurs and businesses streamline their processes, from landing pages to email marketing systems. No surprise that many folks in the online business world are interested in their offerings.
The KISS affiliate program packs a punch with an attractive commission rate of 8% per sale. This is solid when combined with their average order values, giving affiliates a good opportunity to earn some decent commissions. With their cookie duration set at 30 days, you’ve got a full month to benefit from referrals.
Though details like payout thresholds and approval requirements are a bit fuzzy, the partnership potential with a recognized name in marketing tools can really help boost your affiliate earnings. Given KISS' reputation, their program could be a smart choice for bloggers and marketers looking to monetize their traffic efficiently!
Join the KISS Affiliate Program
Commission Rate: 1.6% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Applicants must apply via the Awin affiliate network, have an active website, blog or social media channel focused on health, beauty or lifestyle with a UK-targeted audience, meet Awin’s minimum traffic requirements (typically 5,000 monthly visits), and agree to Awin’s terms and conditions and Superdrug’s brand guidelines.
Affiliate Network: AWIN
Payout Threshold: $25
Superdrug is a well-known health and beauty retailer in the UK, making waves since its inception in 1964. The brand is popular for offering a wide range of products, from makeup and skincare to health essentials and personal care items. If you're looking for budget-friendly beauty and wellness options, Superdrug is the place to go.
As part of their affiliate program, Superdrug offers a commission rate of 1.6% per sale. While specific details about their average order value aren't widely shared, the retailer typically provides a compelling lineup of products at various price points, making it easier for affiliates to earn commissions. It's also worth noting that Superdrug has a 30-day cookie duration, giving affiliates a decent window to benefit from referrals.
Affiliates can tap into Superdrug's robust online presence and popularity among shoppers. This is a great opportunity for those in the beauty and wellness niche to earn some extra income while promoting a trusted brand that customers love.
Join the Superdrug Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the makeup niche, you can trust our recommendations to help make it happen.
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