The Home Improvement industry is booming, with the global market projected to reach $1.2 trillion by 2027, growing at a compound annual growth rate (CAGR) of 4.7% from 2020 to 2027 [source]. This surge presents a ripe opportunity for affiliates looking to capitalize on consumer spending trends in DIY projects, renovations, and home enhancements.
In this guide, you'll discover our top 25 Home Improvement Affiliate Programs that can help you monetize your content effectively. For each program, you'll find key details such as:
- Commission rates
- Cookie duration
- Approval requirements
- Affiliate network
- Payout threshold
Grantoro is an exciting player in the world of online retail, offering a diverse range of products that draw in a broad audience. Their catalog includes everything from home essentials to niche items, catering to shoppers looking for quality at competitive prices. Given their extensive product line, Grantoro has built up a loyal customer base and continues to grow in popularity.
The affiliate program at Grantoro is appealing because it provides a chance for marketers to earn commissions on a variety of items. While the exact commission rates can change, it’s evident that promoting Grantoro can be quite lucrative, especially considering the potential average order values they attract. This means if you're getting even a modest commission on sales, it can quickly add up when your audience makes larger purchases.
Additionally, Grantoro is committed to providing a seamless shopping experience, which is a huge plus for affiliates. Happy customers are more likely to return and make additional purchases, leading to continuing commission opportunities for affiliates. With a variety of promotions and sales events regularly, there’s always something new to entice your audience.
GutterBrush is a unique company that focuses on providing an innovative solution for gutter maintenance. Their product, a simple brush system, helps homeowners keep gutters clean and flowing freely, which is a common concern for many.
This brand has gained popularity among homeowners looking for an easy fix to avoid costly gutter issues. The GutterBrush is designed to fit various gutter sizes and is easy to install, making it accessible for almost anyone with a home. Their affiliate program offers a solid 9% commission rate, which can add up nicely given the average order value, typically around $100.
The program features a 14-day cookie duration, allowing affiliates to earn commissions on sales made within that timeframe. This window boosts chances for sales and helps affiliates capitalize on the interest they generate.
As an affiliate, you’ll earn an impressive commission rate of 18% on sales generated through your referrals. This attractive rate means that if the average order value is decent, you could see significant earnings. The 14-day cookie duration is ideal for capturing sales, allowing customers a little time to make their purchase decisions while keeping commissions secured to your credit.
Affiliate Network: CJ Affiliate (formerly Commission Junction)
Payout Threshold: $50
Customer Direct Group (CDG) is a dynamic online retailer that focuses on providing a vast range of high-demand consumer products. With a solid reputation in the e-commerce space, they sell everything from electronics and household items to beauty products, appealing to a broad audience looking for quality and variety.
As an affiliate, you'll have the chance to promote products that normally attract considerable attention. CDG's average order value can be advantageous for affiliates, boosting your potential earnings with each sale. Though specific commission rates may vary, the cookie duration of 30 days allows for significant sales opportunities, enabling you to earn commissions on purchases made well after the initial click.
Customer Direct Group is committed to providing outstanding customer service and a straightforward shopping experience. Their dedication to quality products and competitive pricing means that affiliates can confidently draw in traffic, knowing potential customers will appreciate what CDG has to offer.
Approval Requirements: Affiliates must apply through the program platform, provide tax information, and agree to the terms and conditions set by The Home Depot. Social media presence or website approval may be considered.
With a well-known brand reputation, Home Depot attracts a diverse audience who love to shop both online and in-store. Their affiliate program features commissions of 0.8% and 6.4% per sale, which can add up quickly, especially since people often spend a good chunk on home projects. Depending on what they buy, the average order value can be quite high, increasing the potential earnings for affiliates.
The cookie duration for the program is just one day, so quick conversions are key. Despite this short window, the allure of Home Depot's extensive selection and reliable customer service makes it an appealing partner for affiliate marketers looking to earn commissions.
With their affiliate program offering an 8% commission per sale, it provides a solid opportunity for marketers looking to promote trendy home styles. This could equate to an average commission that’s quite appealing, especially if the average order value sits around $100. Buzzing with potential sales, Pier 1’s designs resonate well with those looking to elevate their living spaces.
The brand itself is popular among shoppers who appreciate both quality and variety. Promoting Pier 1 means aligning with a brand that has depth in its offerings and an overall engaging shopping experience. Many customers seek them out for seasonal items as well, giving affiliates even more chances to capitalize on their unique inventory.
Whirlpool is a well-known brand that's been around for over a century, and it's a favorite in the home appliances market. They offer a wide range of products, including refrigerators, washing machines, dryers, and kitchen appliances. Whirlpool has built a reputation for quality and innovation, which helps affiliates feel confident promoting their products.
The Whirlpool affiliate program offers a commission rate of 2% per sale, which is pretty standard for the appliance industry. Their cookie duration is set at 30 days, meaning if a shopper clicks your link, you'll earn a commission if they make a purchase within that time frame. This gives affiliates a month to convert potential shoppers into buyers.
While specifics on approval requirements, the affiliate network, and payout threshold aren’t readily available, the popularity of Whirlpool appliances means affiliates can target a solid customer base. With an average order value typically found in the hundreds, the commission could add up nicely. Just think about how that 2% could translate into real earnings!
Burch Lane Professional is a well-recognized brand in the home furniture and decor space, offering stylish, functional products to enhance living and working environments. Their collection includes everything from elegant sofas and tables to practical office furniture, blending design and comfort seamlessly. With such a diverse range, there's something for every taste and lifestyle.
The company has garnered a loyal following due to its commitment to quality and contemporary designs that fit into any modern home or office. Partnering with Birch Lane can be beneficial for marketers, as their products are priced competitively, which helps attract a variety of customers.
With a commission rate of 4% per sale, affiliates can earn a nice return, especially when considering an average order value. This means that with typical purchases, each commission can lead to reasonable earnings. Plus, their cookie duration of 60 days gives affiliates ample time to capture sales, making it an appealing program for marketers looking to promote stylish, home-focused products.
Design Within Reach offers a curated collection of modern furniture and home decor that appeals to design enthusiasts and anyone wanting to elevate their living spaces. They provide iconic pieces from renowned brands and designers, ensuring both quality and style for any room in your home.
The brand is well-known for making designer furniture more accessible, blending aesthetics and functionality perfectly. Their inventory includes everything from sleek sofas to unique lighting fixtures, all designed to meet the needs of contemporary homes. Their product range and reputation make it easy for affiliates to promote.
Affiliates can benefit from a commission rate of 1.6% per sale. Given that the average order value is typically in the higher range for furniture, this can translate into substantial earnings for affiliates. The program offers a 30-day cookie duration, giving affiliates time to secure sales.
Handy is a popular platform connecting people with local home service professionals. Whether you need help with cleaning, plumbing, or handyman services, Handy makes it super easy to find trusted experts in your area.
With their affiliate program, you can earn commissions between $10 and $25 for every sale made through your referral. Handy’s reputation for quality service means they'll appeal to a broad audience, enhancing your chances of making sales. Plus, with a cookie duration of 45 days, you have a solid timeframe for tracking referrals, which is a win for affiliates.
Handy aims to provide a seamless experience for users, so promoting their services could be a great opportunity for affiliates. The average order value is not specified, but even at a $10 commission per sale, you've got a chance to bank when you successfully drive quality leads to this reliable brand.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Hydrogen water systems, filters and descalers for cleaner, better-tasting water at home. Improve hydration, reduce limescale and upgrade water quality.
Luria Rugs is all about beautiful, high-quality rugs that blend elegance and comfort. They offer a wide range of styles, from traditional to modern, making it super easy for anyone to find the perfect fit for their home. With a growing reputation for great craftsmanship, Luria has become a go-to brand for those looking to elevate their interiors with striking floor pieces.
Their affiliate program boasts a commission rate ranging from 9% to 13%, which is pretty solid given their attractive product lineup. While we don’t have exact figures for their average order value, rug prices often fall into a higher bracket, which means your commissions could add up nicely with each sale. Just imagine, with an average order of $500, you could earn as much as $65 per sale!
Luria Rugs is also keen on supporting its affiliates, thanks to a cookie duration of 14 days. This means you’ll be rewarded for any customers done shopping within that time frame, giving you a better chance to earn commissions. Just think about how many people are on the hunt for that perfect rug—there’s plenty of opportunity here for affiliates!
Philips Hue is a leading brand when it comes to smart lighting solutions. Their extensive range of products includes various smart bulbs, light strips, and fixtures designed to bring ambiance and convenience to any home. Known for their connectivity and integration with smart home systems, Philips Hue products are favored by tech enthusiasts and those looking to enhance their living spaces.
People love Philips Hue not just for its functionality but also for the wide variety of colors and effects they offer. This makes it a popular choice for those wanting to customize their homes. With a solid reputation and a growing customer base, Philips Hue prides itself on providing high-quality lighting solutions that cater to modern-day lifestyles.
The affiliate program offers a 4% commission on each sale made through affiliate links, which can lead to lucrative earnings given the average order value in the smart lighting niche. The cookie duration is set for 45 days, allowing affiliates to earn commissions on later purchases. It's definitely worth exploring for anyone interested in the smart home market!
Approval Requirements: Publishers must apply via the Impact affiliate platform; applicants must own a live website or mobile app with original content, professional design and relevant audience; applications are manually reviewed and approved at Impact's discretion; no minimum traffic thresholds are publicly disclosed.
Affiliate Network: Commission Junction
Payout Threshold: $50
Herman Miller is a legendary name in the world of furniture and design, well-known for its modern, innovative pieces that merge form and function. Founded in 1923, this brand has produced iconic chairs like the Aeron and Eames Lounge, attracting customers who appreciate both aesthetics and comfort. Their products are popular among those looking to create stylish and ergonomic workspaces.
The affiliate program for Herman Miller offers commissions ranging from 1% to 10% per sale. If your average order value hovers around $1,000, hitting that 10% commission could mean a sweet $100 for you on just one sale! With a 30-day cookie duration, there's plenty of time for potential buyers to finalize their purchase after clicking your link.
Herman Miller stands out not just for its quality but also for its sustainability initiatives, aligning with consumers who prioritize eco-friendly choices. This combination of style and responsibility can really appeal to your audience, making it easier to promote their products and benefit from the affiliate partnership.
The brand is known for its curated selection of products, bringing together the latest trends in home design. With many items on offer, they make it easy for shoppers to find the perfect pieces to suit their personal style. Plus, they often run promotions and sales, which can help affiliates drive even more conversions.
Joining the AllModern Professional affiliate program comes with a commission rate of 4% per sale. Given the brand's trendiness and appeal, this program is attractive for those looking to promote quality home goods. Plus, with a cookie duration of 60 days, you have plenty of time to earn commissions from potential buyers.
Approval Requirements: Applicants must apply via the Impact Radius affiliate platform and have an active website or blog with content relevant to DIY, home improvement, gardening or outdoor power equipment; applications are reviewed for content quality and relevancy.
Affiliate Network: AvantLink
Payout Threshold: $50
Worx is a dynamic brand that specializes in innovative tools and outdoor products, translating craftsmanship into easy-to-use solutions. They focus on gardening, woodworking, and DIY. Their product lineup ranges from lawn care appliances to lawn mowers and drill systems, appealing to both hobbyists and professionals. People love their user-friendly designs and effective performance.
The brand has gained a solid reputation among DIY enthusiasts, making it a popular choice on platforms like Amazon. The typical customer spends a fair amount, and with a 3% commission rate, affiliates could earn decent commissions, especially when promoting higher-priced items like lawn mowers or power tools.
With a cookie duration of 30 days, affiliates have a good window for converting leads into sales. Plus, Worx provides useful content and tools for affiliates to promote products, making it easier for you to target the right audience and boost your earnings through their program.
1StopBedrooms is your go-to for stylish and affordable home furnishings. They offer a wide range of products, including beds, mattresses, sofas, and dining sets. With their trendy designs and competitive pricing, it’s no wonder they attract a diverse audience looking to spruce up their living spaces.
The brand's strong online presence and reputation make it popular among shoppers seeking quality furniture without breaking the bank. Although specific details on average order value aren't readily available, a 3% commission rate on each sale means that if you help bring in orders averaging around $600, you could earn about $18 per sale. Not a bad gig for sharing great furniture deals!
Another benefit for affiliates is their 30-day cookie duration, which gives you plenty of time to earn commissions from referred customers. Whether you’re a seasoned affiliate or just starting out, promoting 1StopBedrooms can be an impactful choice for driving sales in the home furnishings niche.
Sears is a well-known name in retail, offering a broad range of products from appliances and tools to clothing and home goods. A go-to for many households, they've specialized in providing quality items for everyday needs, making them a recognizable brand that many shoppers trust.
The Sears affiliate program allows you to earn a commission on sales made through your referrals. With a commission rate of 1%, it may seem modest, but considering the vast selection available, the potential for regular income exists. The average order value can lead to decent earnings, especially when you refer high-ticket items like home appliances.
While specific details about their affiliate network and payout thresholds were not disclosed, their tracking cookie lasts for 2 days. This means you'll get credit for a sale if someone buys within that timeframe after clicking your link. Sears' established reputation and product diversity make their affiliate program appealing for marketers looking to tap into diverse consumer needs.
Approval Requirements: Application via CJ Affiliate; site must be active with original content focused on home design, renovation, architecture or interior design; approval granted at Houzz’s discretion
Affiliate Network: CJ Affiliate (Commission Junction)
Payout Threshold: $50
Houzz is a go-to platform for all things home improvement and design. They offer a vast array of products, including furniture, decor, and renovation materials, catering to both DIY enthusiasts and professional designers. With a community of over 40 million homeowners, they’re incredibly popular and trusted in the industry.
Affiliates can earn a solid 5% commission on each sale through the program. Considering Houzz's average order value—which can be quite significant given the nature of the products—they provide a great opportunity for affiliates to earn. It’s not uncommon for shoppers to spend a decent amount outfitting their homes, which means affiliates can bring in some nice commissions with just a few sales.
The 30-day cookie duration allows affiliates a fair window to benefit from their marketing efforts. Since home improvement is a big-ticket industry, this program appeals to marketers looking to connect with homeowners ready to invest in their spaces.
Approval Requirements: Applicants must apply via the CJ Affiliate network with a valid, active website or mobile app featuring original content; must comply with Overstock’s affiliate terms and policies (e.g., no PPC bidding on Overstock trademarks); applications are reviewed by Overstock/CJ and typically approved within 1–5 business days.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Overstock is an online retail giant that offers a wide range of products, including furniture, home decor, electronics, and much more. Founded in 1999, it has become a go-to destination for budget shoppers looking to snag great deals on high-quality items. Overstock is especially popular for its discount prices and frequent sales, making it an attractive option for shoppers wanting to furnish their homes attractively without breaking the bank.
With an affiliate program that offers up to 6% commission per sale, there's potential for affiliates to earn a decent income. If average order values hover around $200 dollars, that commission can really add up to around $12 per sale. Plus, with a cookie duration of 14 days, affiliates have a solid window for earning commissions if customers return before the cookie expires.
Apart from product variety and competitive pricing, Overstock is also known for its commitment to customer satisfaction—something affiliates can leverage when promoting products. Overall, partnering with Overstock can be a beneficial move for affiliates looking to tap into the home goods market with a brand that's established and trusted by many.
SIKO.CZ is a go-to destination for home improvement supplies and DIY enthusiasts in the Czech Republic. They offer a diverse range of products, including bathroom fixtures, tiles, tools, and other essential items for renovation projects. With a reputation for quality and affordability, SIKO.CZ attracts both everyday customers and professional contractors looking for reliable materials.
The affiliate program offers a commission rate of 5% per sale, which can be appealing given the nature of their products. Home improvement items generally have a decent average order value, so affiliates can expect to earn a substantial commission with just a few successful referrals. This makes SIKO.CZ a potentially lucrative opportunity for those in the home and garden niche.
Additionally, there's a 30-day cookie duration, which gives affiliates a fair chance at earning commission even if customers don’t buy immediately. SIKO.CZ emphasizes customer satisfaction and offers a wide selection of high-quality goods to make home projects easier and more enjoyable.
LeafFilter is a leading provider of gutter protection systems, helping homeowners keep their gutters clean and functional. Since its inception, the company has gained a strong reputation for offering high-quality, effective solutions that prevent leaves, debris, and pests from clogging gutters. LeafFilter emphasizes its professional installation service, ensuring customers receive a hassle-free experience.
The company targets homeowners who want a long-term solution to gutter maintenance, making it a savvy choice for affiliates looking to reach this demographic. With a commission rate of $10 per lead, affiliates can earn decent payouts by connecting interested customers to LeafFilter's services. This is a great deal considering the value most customers find in the product.
LeafFilter’s brand is well-recognized in the home improvement sector, and their commitment to customer satisfaction strengthens their affiliate program. Although details like the affiliate network and approval requirements aren't specified, their established presence suggests that they are a reputable choice for affiliates aiming to generate consistent leads in this niche market.
Global Equipment Company is a solid player in the industrial and commercial equipment sector, offering a wide range of products including material handling, safety equipment, and other essential tools for businesses. Whether you're a manufacturer or a small business, they’ve got something you might need to keep operations running smoothly.
The affiliate program is set at a competitive commission rate of 3.2% per sale. This means that if you're promoting high-ticket items, your earnings could add up quickly. For instance, with an average order value, even modest commissions can lead to decent payouts for affiliates. With a cookie duration of 30 days, you'll have plenty of time to earn from your efforts, as customers can return to purchase within that timeframe.
While certain specifics like the payout threshold and details about the affiliate network weren’t readily available, partnering with a reputable company like Global Equipment can open doors to reliable commissions and recurring sales. Given their established presence in the industry, affiliates can tap into an audience that's actively looking for dependable equipment solutions.
Affiliate Network: CJ Affiliate (formerly Commission Junction)
Payout Threshold: $50
LTD Commodities is a well-known retailer that offers a wide variety of products, focusing on unique gifts, home goods, and seasonal items. They've carved out a niche in the affordable market, making it easy for customers to find great deals on everyday essentials and fun novelties alike. With an emphasis on value, LTD Commodities is the go-to place for budget-conscious shoppers looking for special items without breaking the bank.
For affiliates, LTD Commodities features a commission rate of 1.6% per sale. While the average order value isn’t explicitly stated, even small purchases can add up, making the program a rewarding opportunity for those who resonate with the brand's focus on value and unique offerings. With a cookie duration of 7 days, affiliates have a decent window to capitalize on potential sales made through their links.
Maytag is a well-known brand in the home appliance industry, recognized for its reliable products. Founded in 1893, they've built a reputation for durable and efficient appliances like washers, dryers, refrigerators, and dishwashers. Their products appeal to a wide range of customers, from busy families to individuals who appreciate long-lasting quality.
Affiliates can promote a robust selection of home essentials, making it easier to cater to various audience needs. While Maytag's average order value isn't publicly stated, their appliances generally fall into a higher price range. This means that with a 1% commission rate, even a modest sale could translate into a meaningful commission.
The Maytag affiliate program also ensures that you can earn commission on referrals for an impressive 30 days, giving you some breathing room to make those sales. Their strong brand recognition further enhances the appeal, as many shoppers trust the Maytag name when investing in home appliances.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the home improvement niche, you can trust our recommendations to help make it happen.
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