The hunting industry is booming, with a market size projected to reach $32 billion by 2025, growing at a CAGR of 5.5% from 2020-2025, driven by increased participation and demand for outdoor activities source.
This guide covers our top 25 Hunting Affiliate Programs, delving into the excellent monetization opportunities available for enthusiasts and marketers alike. You'll learn key details for each program, including:
Approval Requirements: Applicants must have an active, publicly accessible website, blog, or mobile app featuring original sports, outdoors, fitness, or related content; comply with program policies (no incentivized traffic, no spam email, no trademark bidding); approval is subject to program review.
Affiliate Network: Rakuten Marketing
Payout Threshold: $50
DICK'S Sporting Goods is a powerhouse in the athletic retail space, offering everything from brand-name sports apparel to equipment for nearly every sport imaginable. Whether you're after basketball shoes, golf clubs, or camping gear, they have it all. Their commitment to quality products and customer service has made them a go-to destination for sports enthusiasts and casual exercisers alike.
Their affiliate program offers a commission rate of 3.2% per sale, allowing affiliate marketers to earn a decent payout. Given DICK'S broad product range, you can expect an average order value that varies—but it certainly adds up. For instance, if a customer buys a pair of shoes for $100, you’d potentially earn $3.20 for that sale.
One of the perks of promoting DICK'S Sporting Goods is their reputation. Not only do they have a wide selection, but their brand recognition can help drive traffic and sales through your affiliate links. With a 3-day cookie duration, it’s crucial to encourage quick purchases, making timely and persuasive content important for your audience.
Approval Requirements: Applicants must apply through the AvantLink affiliate network; maintain an active website or social media channel with original, high-quality content focused on outdoor recreation or gear; sites solely dedicated to coupons, rebates, or deal aggregation are not accepted; applications are reviewed on a case-by-case basis.
Affiliate Network: Impact Radius
Payout Threshold: $50
REI Co-op is a beloved brand in the outdoor gear space, established in 1938. They offer a wide range of products for camping, hiking, climbing, and many other outdoor adventures. Their reputation is built on quality, and they are known for providing expert advice to customers, making them a go-to for outdoor enthusiasts.
One of the highlights of the REI experience is their REI Outlet, where savvy shoppers can score deals on brand-name gear at deep discounts. This has made REI particularly popular among budget-conscious buyers as well. The average order value usually sits around $120, which means affiliates can potentially earn around $6 per sale with a commission rate of 5%.
REI also offers free shipping on orders over $50, which is a strong incentive for customers to explore more. Affiliates can leverage this to drive sales, ensuring their promotions are attractive to potential buyers eager to save on shipping costs while shopping for outdoor gear.
Blade City Inc is an exciting destination for those interested in knives and outdoor gear. They offer a wide selection of high-quality blades, from pocket knives to fixed blades and even kitchen knives. Their products appeal to a diverse audience, including collectors, outdoor enthusiasts, and culinary aficionados.
The affiliate program offers a commission rate of 8% to 12% per sale, which rewards marketers for driving traffic effectively. Given the high demand for blades, affiliates can expect a solid average order value, meaning that even at the lower commission rate, there is potential for significant earnings with each sale.
With a cookie duration of 28 days, affiliates have a decent amount of time to make sales from their referral leads. Whether your audience consists of knife collectors or outdoor adventurers, partnering with Blade City Inc can be a rewarding venture for any affiliate marketer.
Approval Requirements: Applicants must apply and be accepted as a publisher on AvantLink; maintain an active website or marketing channel with relevant outdoor, sporting goods, optics, or photography content; no coupon or trademark-bidding sites; adherence to AvantLink and Bushnell affiliate terms and conditions
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Bushnell is a well-respected name in the optics industry, known for its high-quality binoculars, scopes, and other outdoor adventure gear. Founded in 1948, this brand has built a strong reputation among outdoor enthusiasts, hunters, and bird watchers alike. Their products often come packed with innovative technology, providing top-notch performance for various outdoor activities.
What makes collaborating with the Bushnell affiliate program attractive is the variety of premium products they offer. You can promote everything from laser rangefinders to red dot sights. The average order value is typically higher due to the nature of the products, which can lead to significant commissions. The commission rate sits at around 6% per sale, meaning if the average order value is, for instance, $200, you're looking at about $12 per sale.
The Bushnell brand enjoys a loyal following and is synonymous with quality and reliability. This reputation, combined with a diverse product range, positions their affiliate program as a smart choice for marketers in the outdoor and sports niche, and passionate sellers can really leverage that to earn commissions.
Igloo Coolers has been around since 1947, making it a trusted name in the outdoor cooler space. They offer a wide range of coolers, from classic designs to modern innovations, perfect for camping trips, backyard parties, or beach days. Their products are known for durability and excellent insulation, catering to outdoor enthusiasts as well as casual users looking to keep their beverages chilled.
Their affiliate program boasts a commission rate of 7% per sale, which can be quite appealing given the popularity of their products. While specific payouts and average order values weren’t found, the steady demand for coolers and related items makes this program worthwhile. If you’re promoting items like their high-capacity coolers or exclusive limited editions, those sales can really add up.
Alongside a 30-day cookie duration, being part of the Igloo affiliate program lets you tap into a brand that has built a community around its products for decades. Their well-recognized brand can help you attract more customers while providing quality products they’ll love using out in nature or at home.
Approval Requirements: Applicants must have a website, blog, or social media channels with quality, original content focused on the outdoor lifestyle (hunting, fishing, camping, boating, shooting sports, nature, wildlife). Must provide website URLs and traffic sources. Coupon, loyalty, or deal-only sites are not accepted. Applicants must be based in the U.S. or Canada.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Bass Pro Shops is a well-known retailer in the outdoor world, offering a range of products for fishing, hunting, camping, and other outdoor activities. Founded in 1972, it’s grown into a favorite among outdoor enthusiasts looking for reliable gear and equipment. The brand's reputation comes from both its extensive inventory and its in-store experience, often featuring aquarium displays and wildlife exhibits that make it more than just a shopping destination.
With an affiliate program that boasts commission rates ranging from 0.8% to 5.6%, it can be an attractive option for marketers looking to promote high-quality outdoor products. The average order value for Bass Pro Shops tends to be on the higher side, thanks to their specialized and varied product ranges. So, if we take an example average order value of $100, with the maximum commission rate of 5.6%, that means you could earn around $5.60 per sale, which can add up quickly with the right traffic.
The Bass Pro Shops affiliate program generally uses a 7-day cookie duration, so you’ve got a solid window to earn commissions from customer purchases. Plus, being a significant player in the outdoor retail space, their strong brand recognition helps drive sales, making it easier for affiliates to convert visitors into buyers.
Scent Crusher is all about revolutionizing the way hunters prepare for their trips. Founded to tackle the common problem of odor, this brand offers innovative scent elimination products, like portable ozone generators and gear bags. Their high-quality offerings appeal to both casual hunters and serious sports enthusiasts.
The brand is gaining traction thanks to its effective solutions that help eliminate unwanted odors, making it a popular choice among outdoor lovers. Affiliates can capitalize on their strong presence in the hunting and outdoor community. With a commission rate of 12% per sale, the potential is there to earn a solid income if you market Scent Crusher's products well.
The cookie duration stands at a generous 30 days, giving affiliates plenty of time to capture potential sales. Each sale could mean decent earnings, especially since the average order value contributes to a substantial commission. For affiliates, this program presents a great opportunity to partner with a company that’s quickly becoming a favorite in the hunting gear sector.
HuntStand is all about helping hunters track their game and enhance their outdoor adventures. They offer a killer mix of products like innovative hunting gear, GPS mapping tools, and detailed information to boost hunting efficiency. Plus, they provide apps that assist with everything from land management to hunting strategy.
This company has carved out a niche in the hunting community thanks to its high-quality products and engaging technology. It's a popular go-to for many hunters who want to optimize their experience. HuntStand’s reputation for quality leads to solid sales, making its affiliate program attractive for anyone in the outdoor niche.
With a commission rate of 10% per sale, affiliates can earn a significant amount from their efforts. If the average order value is around $100, that means you'd pocket about $10 for every sale. Plus, their 30-day cookie duration is great for tracking, giving your referrals a solid window to make a purchase.
TrueTimber is all about outdoor lifestyle and hunting gear. They offer a great range of products like camo apparel, hunting accessories, and outdoor equipment. Their camo patterns are particularly popular among outdoor enthusiasts, helping them blend in with nature while staying stylish and functional.
Their affiliate program offers a 7.5% commission per sale, which can add up nicely, especially since outdoor gear tends to have a good average order value. If customers are shelling out around $100 on their gear, you could be earning about $7.50 for each sale you bring in. That’s not too shabby!
With 30 days for the cookie duration, you've got ample time to earn those commissions from referred sales. TrueTimber’s strong brand image and loyal customer base make this affiliate program a solid choice for anyone passionate about the great outdoors.
BobWards.com is the go-to destination for outdoor enthusiasts in search of reliable gear for all their adventures. With a great selection covering everything from camping essentials to fishing tackle, you’ll find products that cater to various outdoor activities. The site is popular among anyone looking to gear up for a day in nature, so affiliates can expect to tap into a passionate community eager for quality picks.
One of the highlights of the BobWards affiliate program is the commission rate of 8% per sale. While the average order value isn't detailed, with a little guesswork, if we assume an average order might hover around $100, you’d likely earn around $8 for each sale made through your affiliate link. It’s worth noting that BobWards promotes frequent sales and seasonal discounts, which could help increase the likelihood of conversions.
The cookie duration of 120 days gives affiliates a good chance to capture a sale, especially for customers who might take their time deciding on the perfect gear. As such, being part of the BobWards affiliate program offers a valuable opportunity for outdoor aficionados to share gear recommendations while earning a commission in the process.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
HuntAKiller.com offers an immersive and engaging experience focused on mystery and crime-solving. Their unique subscription boxes provide customers with a gripping storyline and puzzles to solve, making it perfect for anyone who loves games and mysteries. They've built a loyal fan base since they launched, and their themed boxes—like murder mysteries and historical intrigues—keep the excitement going month after month.
The affiliate program offers a 10% commission on every sale, allowing you to earn with each subscription box purchase. Since many fans of mystery games often purchase multiple boxes, your commissions can really add up considering the average order value is significant. Plus, with a cookie duration of 30 days, you have a good window for earning commissions if someone decides to come back and buy later.
While details like approval requirements and payout thresholds remain unclear, the appeal of HuntAKiller’s unique product offerings certainly makes their affiliate program worth exploring. If you're looking to promote a brand that provides a distinctive experience, HuntAKiller.com could be a fantastic fit.
Bastion is a popular brand known for its innovative and uniquely designed everyday carry products, including high-quality knives and organizers. They focus on blending functionality with style, making their products appealing to a wide audience. With a solid reputation built over the years, Bastion attracts buyers who appreciate craftsmanship and are looking for gear that stands out.
The Bastion affiliate program offers affiliates a 20% commission on sales, which can translate into a substantial income, especially considering the brand’s quality and unique positioning. With an average order value that leans towards the higher end, affiliates can expect their commissions to be quite rewarding for successful sales. With a focus on bringing quality products to dedicated customers, the program is definitely worth a look for anyone interested in promoting durable and stylish gear.
Bastion also provides a 30-day cookie duration, ensuring affiliates have a solid window for potential sales after a customer clicks their link. This sets up a nice opportunity for affiliate marketers to earn money while collaborating with a brand that truly values its customers and product quality.
Combat Flags is all about bringing you high-quality American-made flags and outdoor gear. They focus on providing durable products that are perfect for patriotism enthusiasts, outdoor adventurers, and everyone who loves a good flag! From national flags to custom designs, there's a variety to cater to different needs.
Their commitment to quality is matched by their reputation among customers. Many folks trust Combat Flags for their flag needs, making it a go-to option for anyone on the hunt for top-notch flags. Plus, they understand the market well and price competitively, making their products appealing to a wide audience.
The affiliate program offers a 5% commission on each sale. If you consider an average order value, that can translate into decent earnings for affiliates. So, if you're looking to promote a great brand with strong products, Combat Flags might just be a solid choice for your marketing efforts!
BulletSafe is known for offering a range of body armor products, specializing in high-quality, affordable bulletproof vests. The brand has carved a niche for itself by providing safety gear that combines value and reliability, making it popular among security professionals and everyday consumers alike. They aim to ensure that everyone has access to effective safety solutions without breaking the bank.
The BulletSafe affiliate program features a commission rate of 10.4% for each sale you make. This can lead to a solid commission, especially considering that their products often have a significant price point. While the exact average order value is not specified, you can do the math—making a sale could lead to a nice commission in your pocket!
The program sweetens the deal with a cookie duration of 60 days, giving some time for potential customers to convert after clicking your link. Affiliates can benefit from this as it boosts the chances of earning from return visits. With a focus on safety and a trusted reputation, promoting BulletSafe could be a real win for affiliate marketers.
The Irish Setter affiliate program is all about showcasing a celebrated brand known for its high-quality footwear. Famous for its comfort, durability, and stylish design, Irish Setter has built a loyal following among outdoor enthusiasts and workers needing dependable boots. Their product range includes everything from hunting boots to everyday wear, making it easy for affiliates to promote a variety of options that resonate with different audiences.
Inevitably, the appeal of Irish Setter lies not just in its products but also in its reputation. With an engaged customer base, this means potential for higher conversion rates when affiliates promote the brand. Let's not forget their competitive commission rate of 8%. This can lead to substantial earnings, especially given the typical order value in the footwear industry, which can often be over $100, translating to potential commissions over $8 per sale.
Hooyman is all about quality outdoor gear, particularly focusing on tree care and hunting equipment. They’re well-known for crafting durable tools that are essential for anyone who spends time in the woods. From saws to pruning tools, Hooyman is designed for both professionals and enthusiasts who appreciate quality craftsmanship.
Their affiliate program is quite appealing with a commission rate of 7% per sale. While exact average order values weren't specified, Hooyman products range from affordable tools to more premium options, meaning there’s a good chance you can earn a nice commission per sale. Plus, you'll have a cookie duration of 30 days, which means you have a solid window to profit from any leads you send their way.
Hooyman is popular among outdoor lovers, especially those in tree care and hunting circles, thanks to their reputation for reliability and performance. Their emphasis on quality over quantity helps maintain a loyal customer base, setting you up for potential sales through their affiliate program.
Concealment Express is all about providing tactical and concealed carry solutions. They specialize in high-quality holsters, accessories, and gear for those wanting to carry firearms discreetly and safely. Their durable products are popular among both everyday citizens and law enforcement professionals, making them a go-to brand in the concealed carry community.
The affiliate program offers a decent commission of 12.5% per sale, which can be lucrative when you consider the average order value for their products. This means that for an order worth $100, affiliates could earn around $12.50 per sale. With a 30-day cookie duration, you have ample time to earn commissions on referrals. This aspect makes it easier for affiliates to convert potential customers into buyers.
Overall, Concealment Express provides a solid choice for affiliates in the firearm accessories niche. Their commitment to quality and customer satisfaction enhances repeat purchases, which can significantly boost affiliate earnings over time. Plus, engaging with their audience through helpful content and recommendations can really pay off!
Everything Summer Camp is a vibrant online store that specializes in camp gear and accessories for kids. They offer a wide range of products, from sleeping bags and duffel bags to camp tees and fun outdoor games. It's a one-stop shop for anything a child might need for summer camp adventures.
The brand has made a name for itself in the camping community, especially among parents looking for quality gear that can handle the rigor of summer activities. Their products not only focus on functionality but also on fun designs that kids love. Given their focused niche, they’ve built a loyal customer base enthusiastic about their offerings.
As for their affiliate program, you can earn a 7% commission on each sale, and with an average order value around $100, you’re looking at roughly $7 per sale. The cookie duration is 30 days, giving you a solid chance to earn from repeat buyers. It's a perfect opportunity for anyone with an audience interested in camping or outdoor activities!
Schrade has built a solid reputation in the world of knives and outdoor gear. Known for its durable construction and innovative designs, Schrade offers a variety of products including folding knives, fixed blade knives, and multi-tools. Their products are particularly popular among outdoor enthusiasts, collectors, and anyone who needs reliable cutting tools.
The Schrade affiliate program is worth checking out for anyone interested in earning commissions. With a commission rate of 7% per sale, affiliates can earn a decent amount. If we take an estimated average order value of about $75, that means your potential earnings could be around $5.25 per sale. That's not too shabby for each successful transaction!
On top of that, the program has a cookie duration of 30 days. This means if someone clicks your affiliate link, you’ll get credit for their purchases for a whole month. Overall, Schrade’s solid product lineup and reliability make their affiliate program an appealing option for marketers looking to promote high-quality outdoor products.
Columbia Sportswear is a well-known name in the outdoor apparel and gear scene, popular for its durable and innovative products. Founded in 1938, they offer a wide range of items including jackets, footwear, and outdoor accessories ideal for everything from hiking to fishing.
The brand has built a loyal following due to its dedication to quality and performance. Columbia is often recognized for their signature technologies like Omni-Heat and Omni-Tech, ensuring that their gear is not only stylish but also functional. Their average order value is notable, meaning affiliates can earn a solid return through their sales.
With a commission rate set at 3.2% per sale, it can add up quickly, especially given the price point of many Columbia products. Even casual transactions can yield a decent commission, making it an attractive choice for affiliates who cater to outdoor enthusiasts and adventurers.
Brownells is a well-known name in the firearm and shooting sports community, catering to enthusiasts and professionals alike. Founded in 1939, they provide a massive selection of gun parts, accessories, and tools. From firearms to optics and ammunition, Brownells makes sure that you can find everything you need to stay well-equipped.
Their affiliate program is attractive with a commission rate that ranges from 2% to 16% per sale. With firearms and related goods often featuring higher price points, even a modest order can lead to a nice payout for affiliates. Many orders may easily surpass $100, allowing affiliates to see earnings of $2 to $16 or more per sale, depending on the exact commission rate and final sale price.
Brownells also emphasizes quality and knowledge, offering huge resources and guides for their customers. They have a strong online presence and a loyal fanbase, making this affiliate program a strong option for marketers involved in the outdoor shooting and hunting niche.
Thompson Center is a well-known name in the firearm accessories market, specializing in products like smokeless muzzleloaders, rifles, and pistols. Since its inception, the brand has gained a strong reputation among outdoor enthusiasts and hunting aficionados alike, offering top-notch quality and performance in their gear.
Affiliates in the Thompson Center Accessories program benefit from a 7% commission on sales. This can be particularly appealing given that their average order value tends to be substantial, often reflecting a range of $100 or more. That means every sale could lead to an average commission of $7 or more, which can add up quickly for affiliates driving traffic effectively.
The program offers a 30-day cookie duration, allowing affiliates to take advantage of potential sales over a decent window of time. With Thompson Center's robust product lineup and established brand loyalty, affiliates have a fantastic opportunity to promote products that customers are eager to purchase.
Smith & Wesson is a well-known name in the firearm industry, boasting a history that goes back to 1852. They offer a wide range of products, including firearms, ammunition, and various accessories geared towards both enthusiasts and professionals. Their reputation for quality and reliability makes them very popular among gun owners and sports enthusiasts alike.
Their affiliate program offers a commission rate of 7% per sale, which can be quite rewarding given their average order value. For example, if customers typically spend around $200, affiliates could earn about $14 per sale. This potential for earnings, combined with the solid reputation of Smith & Wesson, provides a strong incentive for affiliate marketers to promote their products.
Additionally, affiliates benefit from a cookie duration of 30 days, which means they have ample time to earn commissions on referred sales. This kind of setup makes it easier for affiliates to maximize their earnings while leveraging the well-respected brand that Smith & Wesson has built over the years.
Filson has been a go-to for outdoor enthusiasts since 1897, specializing in durable gear suited for rugged adventures. Their products include everything from weather-resistant jackets and rugged bags to quality fishing and hunting gear. With a strong reputation for craftsmanship, Filson is beloved by those who appreciate both style and function in their outdoor apparel.
The brand targets a mix of adventure lovers and those who appreciate timeless, functional design. Their commitment to quality means there's often a bigger price tag, which adds to the average order value. With a commission rate of 7% per sale, this can translate into a nice payday for affiliates. If we estimate an average order value of around $150, affiliates could earn about $10.50 per sale, making it a promising opportunity.
Filson’s audience is loyal, and their products are regularly featured in outdoor magazines and blogs, emphasizing the brand's popularity. For those looking to partner with a reputable label that values quality and heritage, Filson offers a solid affiliate program choice.
Guns.com is a well-known platform that focuses on firearms, ammunition, and accessories. They offer a broad selection of products, catering to both seasoned gun enthusiasts and first-time buyers. Their user-friendly website makes it easy to browse through various categories, including handguns, rifles, and tactical gear. With a strong reputation in the gun community, Guns.com attracts a loyal customer base.
One of the perks of their affiliate program is the 2.4% commission rate on sales. Given the nature of their products, which often come with a high price tag, you can expect solid commissions. For instance, if the average order value is around $500, that would mean an average commission of about $12 per sale, making it an attractive opportunity for affiliates.
The program comes with a 30-day cookie duration, which is great as it gives potential buyers enough time to finalize their purchases. This extended cookie window can lead to more conversions for affiliates as users return to shop. With a good mix of reliability and quality products, Guns.com's affiliate program can be an appealing option for those looking to promote firearms and related items.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the hunting niche, you can trust our recommendations to help make it happen.
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