Do you discuss banking options with your audience? Then check out our list of the best banking affiliate programs we could find.
• UpdatedThe Banking industry is experiencing significant growth, with the global banking market projected to reach $29.59 trillion by 2028, growing at a compound annual growth rate (CAGR) of 6.19% from 2021 to 2028 source. This surge presents a lucrative opportunity for affiliate marketers looking to tap into the booming financial sector.
This guide covers our top 25 Banking Affiliate Programs. For each program, you'll get key details like:
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We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: Up to $200 Per Sale
Cookie Duration: 7 Days
Approval Requirements: Valid website, compliance with American Express guidelines, and a completed application process.
Affiliate Network: eBay Partner Network
Payout Threshold: $50
American Express is a well-established financial services company known for its premium credit cards, charge cards, and travel-related services. Since its founding in 1850, it has built a formidable reputation, primarily targeting customers who appreciate rewards, travel perks, and exceptional service. Their credit cards often come with generous benefits such as cashback, travel insurance, and access to exclusive events, making them popular among affluent consumers.
For those interested in promoting American Express, their affiliate program offers a lucrative commission structure, with rates reaching up to $200 per sale. This is appealing, especially considering that many American Express products average high order values, which could result in significant earnings for affiliates. Just a couple of successful conversions could really boost your commission portfolio.
The American Express brand's credibility and customer loyalty mean that affiliates have a solid chance of driving conversions. Their products are widely regarded as top-tier in the financial market, placing affiliates in a strong position to attract quality leads. Whether it's through innovative financial solutions or exclusive cardholder benefits, American Express provides plenty of ammunition for savvy marketers to leverage.
Join the American Express Affiliate Program
Commission Rate: $115.20 Per Lead
Cookie Duration: 30 Days
Approval Requirements: Publishers must join and apply through the Impact affiliate network. Applicants must have an active website or mobile app focused on personal finance or wealth management with original content. Approval is at the discretion of Personal Capital based on site quality, audience relevance, and compliance with program policies. There is no publicly stated minimum traffic requirement.
Affiliate Network: Impact
Payout Threshold: $50
Personal Capital is a robust financial technology company that specializes in helping individuals track their finances with an easy-to-use online platform. They offer a variety of services, including budgeting, retirement planning, and investment management. Their tools are designed to give users a comprehensive view of their financial health, making it a great resource for anyone looking to improve their financial situation.
What's really attractive about Personal Capital is that they target a wide audience, from everyday folks trying to save a bit more to seasoned investors looking to optimize their portfolios. The brand's reputation has been bolstered by their innovative technology and professional financial advisory services, which have earned them a loyal following and high engagement from users.
The Personal Capital affiliate program is also worth considering for marketers. With a solid commission rate of $115.20 per lead and a 30-day cookie duration, it's relatively lucrative. While the specific payout threshold and network details aren't available, the potential to earn significant commissions makes it appealing for anyone interested in financial products and services.
Join the Personal Capital Affiliate Program
Commission Rate: $0.00 Per Order
Cookie Duration: 30 Days
Approval Requirements: Application through Awin network and approval by Sainsbury’s Bank affiliate team; adherence to brand guidelines
Affiliate Network: Awin
Payout Threshold: $50
Sainsbury's Bank is part of the well-known Sainsbury's supermarket chain, which has been a favorite among UK shoppers since 1869. They provide a variety of financial services, including banking, loans, savings accounts, and insurance products. This connection to a beloved grocery retailer makes them a trusted name for many customers looking for financial solutions.
The allure of their affiliate program lies in their established reputation and the broad variety of financial products that cater to different needs. Even without a commission rate mentioned, promoting such a credible brand can drive engagement and conversions. The options available range from credit cards to personal loans, appealing to a wide audience.
One thing to consider for affiliates is their cookie duration, which lasts 30 days. This gives potential customers some time to make decisions and can lead to more successful referrals. With their strong brand recognition, any affiliate marketing efforts aimed at Sainsbury’s Bank are likely to resonate well with both existing customers and new prospects looking for reliable banking options.
Join the Sainsbury’s Bank Affiliate Program
Commission Rate: $100 Per Referral
Cookie Duration: Unknown
Approval Requirements: Publishers must apply and be approved through CJ Affiliate by LendingClub. Approval requires an active, publicly accessible website or mobile app with relevant personal finance or loan-related content, primarily US-based traffic, pre-approval from LendingClub for all promotional channels (email, PPC, social, display), adherence to LendingClub’s branding guidelines, and a non-incentivized traffic policy.
Affiliate Network: Impact Radius
Payout Threshold: $50
LendingClub is a well-known player in the online lending space, making it easy for borrowers to connect with investors. They provide personal loans, business loans, and auto refinancing options that cater to all sorts of financial needs. With their user-friendly platform, they aim to simplify the borrowing process and provide competitive rates.
The LendingClub affiliate program offers a solid commission of $100 for each referral you send their way. This can really add up, especially if you’re promoting their various loan products to a broad audience. Plus, with the growing demand for personal and business loans, it’s a great opportunity for affiliates to maximize their earnings through targeted marketing.
As an affiliate marketer, you can benefit from partnering with a trusted name in the financial sector. The brand's reputation for customer service and reliable funding makes it an attractive choice for potential borrowers. This means your referrals are likely to convert, boosting your income potential even further.
Join the LendingClub Affiliate Program
Commission Rate: $200 Per Sale
Cookie Duration: 7 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
American Express Canada is a well-established financial services company, known for its credit cards, charge cards, and travel-related services. They offer a variety of credit products designed to cater to both personal and business needs. From cash-back rewards to travel points, American Express attracts a diverse audience eager for financial flexibility and benefits.
Their affiliate program is quite appealing, offering a solid commission rate of $200 for each sale. This high commission is great for affiliates looking to monetize their traffic effectively. If you drive a few successful applications for their cards, it can quickly add up, especially considering the premium market positioning of American Express.
With a cookie duration of 7 days, there’s a decent window for tracking conversions. This means that if someone clicks your affiliate link, you've got that timeframe to catch any potential sign-ups. American Express is a trusted brand, and promoting their services can resonate well with your audience.
Join the American Express Canada Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: $85 Per Lead
Cookie Duration: Direct Link (Session Only)
Affiliate Network: Commission Junction
Payout Threshold: $50
BBVA Bank is a well-established name in the banking industry, known for its various financial products and services that cater to consumers and businesses alike. With an extensive range of offerings, including savings accounts, checking accounts, loans, and investment services, it provides solutions that appeal to a diverse customer base seeking reliable banking options. BBVA prides itself on its innovative digital banking solutions, making it convenient for customers to manage their finances anytime, anywhere.
The BBVA Bank affiliate program stands out with a commission rate of $85 per lead. This means that for each potential customer you refer who shows interest, you can earn a solid commission, maximizing your earning potential. Plus, with their user-friendly approach to banking, it makes selling their services a lot easier, as many people are looking to switch banks or get better financial products.
Also, BBVA has a strong marketplace presence which improves the likelihood of successful leads. Their focus on customer satisfaction and technological innovation further strengthens this program, appealing to affiliates who want to work with a reputable brand. If you're into promoting banking solutions, BBVA Bank is a program worth checking out!
Join the BBVA Bank Affiliate Program
Commission Rate: 25% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
Checks SuperStore is your go-to for a vast selection of checks and related products. They offer everything from personal checks to business checks and even specialty checks that can be customized to reflect your personality or brand. This makes them popular among consumers who appreciate unique designs and options that cater to various needs.
With a solid commission rate of 25% per sale, affiliates can expect to earn a meaningful amount. If you're pushing products with an average order value around $50, your average commission could be about $12.50 per sale. That’s a nice incentive for promoting their unique offerings!
Plus, Checks SuperStore makes it easy for affiliates with a cookie duration of 30 days. It gives potential customers plenty of time to decide, increasing the chances of a sale being credited to you. Overall, this program is perfect for those looking to earn money while promoting a brand that’s all about convenience and personalization.
Join the Checks SuperStore Affiliate Program
Commission Rate: $10.79 - $107.91 Per Order
Cookie Duration: 90 Days
Affiliate Network: Admitad
Payout Threshold: $50
Freedom 24 is an exciting investment platform that offers a range of financial products, primarily focusing on stock trading and investment opportunities. The company aims to provide accessible investing options by allowing individuals to invest as little as 24 euros in a variety of assets, including stocks from top global companies. This appeal to the everyday investor sets Freedom 24 apart as a user-friendly platform.
With their affiliate program, you can make a solid commission ranging from $10.79 to $107.91 per order. This flexibility makes it easier for affiliates to earn based on the level of investment made by their referrals. The potential for higher payouts means that successful affiliates can see significant incentives when they refer new users who invest strongly in the platform.
Freedom 24 stands out because of its 90-day cookie duration, allowing you ample time to gain conversions from interested users. A longer cookie duration can be beneficial for affiliates since it gives potential customers more time to think and engage with the platform before making a final decision.
Join the Freedom 24 Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Approval Requirements: Active website or social media channel focused on trading or investing; subject to Tradier’s review and compliance with marketing guidelines
Affiliate Network: Impact.com
Payout Threshold: $50
Tradier is a fresh name in the financial services world, focusing on providing low-cost options for trading. They offer an innovative platform that appeals to both casual traders and seasoned investors. With features like real-time market data and customizable trading options, Tradier is all about empowering users to make savvy financial decisions.
The affiliate program stands out for its straightforward commission structure. You'll earn 10% on every sale made through your referrals, making it a solid option if your audience is into trading and investments. The cookie duration is 30 days, which means you have a good window to earn commissions for any leads you send their way.
While other details like approval requirements and payout thresholds weren't available, the potential to earn decent commissions with a plan that resonates with financial enthusiasts is clear. If you have an audience interested in financial trading, promoting Tradier could be a great opportunity for you!
Join the Tradier Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 60 Days
Affiliate Network: Commission Junction
Payout Threshold: $50
National Funding is a trusted name in the world of business financing. They offer a range of financial solutions, including equipment financing, working capital, and merchant cash advances. This makes them a popular choice for small to medium-sized businesses looking for flexible funding options to grow and thrive.
As far as core products go, National Funding specializes in providing tailored financing solutions. They focus on helping businesses get the equipment or funds they need without the usual bank hassles. Their commitment to swift approvals and quick access to funds has built a solid reputation in the industry.
The affiliate program operates on a 5% commission rate per sale, which can be quite rewarding, particularly given the typical order values in business financing. So when you combine their competitive offerings with the commission structure, it can translate into nice earnings for affiliates who can effectively promote their services.
Join the National Funding Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: 0.80% - 1.70% Per Sale
Cookie Duration: 45 Days
Affiliate Network: ShareASale
Payout Threshold: $50
Silver Gold Bull is a well-known player in the precious metals industry, offering a wide array of gold, silver, and other bullion products. Their commitment to customer service and educational resources makes it easy for both novice investors and seasoned collectors to navigate the world of precious metals. With a robust online presence, it's no wonder they've captured a loyal customer base.
Their affiliate program offers commission rates ranging from 0.80% to 1.70% per sale. While the exact average order value isn’t provided, if we consider typical transactions in the precious metals market, commissions could translate into decent earnings depending on the size of the orders placed through your affiliate links.
With a cookie duration of 45 days, affiliates have ample time to earn commissions on sales. The details regarding approval requirements, the specific affiliate network, and payout thresholds are a bit hazy, but this program gives you a chance to partner with a trusted name in the precious metals space, which could lead to steady commissions for you.
Join the Silver Gold Bull Profit Trove Affiliate Program
Commission Rate: 10% - 25% Base Commission on Full Order
Cookie Duration: 120 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Carousel Checks specializes in custom checks and related printing products. They offer a wide variety of personal checks, business checks, and even specialty checks that appeal to all sorts of customers. With their fun designs and themes, clients can find checks that truly match their personality, whether it's whimsical, professional, or themed.
With an affiliate program that offers commissions ranging from 10% to 25% based on full order values, marketers can really capitalize on promoting these products. The company has a solid online presence and is well-liked for its quality and unique offerings. This makes it easier for affiliates to drive sales since buyers are already interested in unique check designs.
The cookie duration of 120 days gives affiliates plenty of time to earn commissions on referred sales. This allows for a great opportunity to build a consistent income stream from links shared across blogs, social media, or email campaigns.
Join the Carousel Checks Affiliate Program
Commission Rate: Unknown
Cookie Duration: Unknown
Affiliate Network: PartnerStack
Payout Threshold: $50
Novo is all about simplifying finances for small businesses. Their platform offers an easy-to-use online banking solution catered specifically for the needs of entrepreneurs. With features like no monthly fees and seamless integrations with popular accounting software, they make managing money a breeze for those starting or running a business.
They provide a range of products, including business checking accounts, invoicing tools, and cash flow management features. Small business owners love Novo for its user-friendly interface and strong customer support. This has built a community of loyal users who appreciate the hassle-free banking experience promised by Novo.
The Novo affiliate program is a fantastic option for those looking to promote a brand that genuinely helps businesses succeed. Whether you're a blogger, influencer, or small business advocate, sharing Novo's services can make a positive impact. You'll be tapping into a market that's always looking for better ways to handle money.
Join the Novo Affiliate Program
Commission Rate: $25 - $50 Per Sale
Cookie Duration: 45 Days
Approval Requirements: Application via CJ Affiliate network; manual approval by Ally Invest; active website with original, relevant content focused on trading, investing, or personal finance; compliance with CJ and Ally Invest program terms and brand guidelines; targeted to U.S. audience
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Ally Invest is a key player in the investment world, offering users a platform for trading stocks, ETFs, options, and more. It's known for its user-friendly interface and low-cost trading, making it appealing to both beginners and experienced traders alike. With Ally's commitment to providing tools and resources for investing, affiliates can tap into a diverse market of savvy investors looking for a reliable trading platform.
This affiliate program provides a solid commission structure, allowing affiliates to earn between $25 and $50 for each sale they generate. This potential for lucrative earnings is great news, especially since many investors may bring in larger order values. The 45-day cookie duration also ensures that affiliates can capture sales from users who might take some time to make a decision.
While specific details regarding approval requirements and payout thresholds are not widely publicized, Ally Invest retains a solid reputation among users. This popularity makes it an attractive option for affiliates wanting to earn commissions in the growing online trading market.
Join the Ally Invest Affiliate Program
Commission Rate: $25 Per Sale
Cookie Duration: 30 Days
Payout Threshold: $50
Capital Bank is a growing brand that offers various financial products and services, aiming to meet diverse banking needs. They help customers with personal banking, investment options, and home mortgages, making them a versatile choice for anyone looking for solid financial support.
The affiliate program is attractive with a commission rate of $25 per sale. This means if you drive traffic and convert customers, you could earn a decent income based on the sales generated through your links. Their user-friendly platform and popular reputation can also make it easier for affiliates to promote their offerings successfully.
With a cookie duration of 30 days, affiliates have a fair window of opportunity to earn commissions on customer referrals. This setup allows you to continue earning from a potential customer even if they don’t make a purchase right away, which is great for maximizing your outreach efforts.
Join the Capital Bank Affiliate Program
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Commission Rate: $100 Per Order
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
CIT Bank is a prominent name in the financial sector, providing a range of products including savings accounts, money market accounts, and certificates of deposit (CDs). With competitive interest rates, they appeal to customers looking to maximize their savings. Their reputation is built on solid customer service and user-friendly digital banking options that help streamline the banking experience.
The CIT Bank affiliate program offers a straightforward commission structure, with affiliates earning $100 for each order generated. This is particularly appealing for those in the financial niche, as their commission rate can lead to significant earnings over time. CIT Bank’s products cater to both individual savers and business accounts, making it a valuable partner for affiliates targeting various demographics.
Affiliates will benefit from a 30-day cookie duration, allowing ample time for potential customers to engage with links. While specifics on the affiliate network and payout thresholds aren’t detailed, working with CIT Bank presents an excellent opportunity for marketers in the finance sector due to their solid reputation and broad product offerings.
Join the CIT Bank Affiliate Program
Commission Rate: $1 - $70 Per Lead
Cookie Duration: 14 Days
Approval Requirements: Applicants must apply via LendingTree’s affiliate network (Impact), have an active website, blog or app featuring personal finance, lending or credit-related content, target primarily U.S. traffic, and comply with the LendingTree Affiliate Program terms and privacy policy.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Lending Tree is a well-known online marketplace that connects consumers with various financial services. Established to help people compare loan offers, it allows users to find the best rates for personal loans, mortgage options, and credit cards. With a commitment to simplifying the borrowing process, Lending Tree has become a popular resource for those looking to make informed financial decisions.
The company's affiliate program is attractive for marketers since it offers commissions ranging from $1 to $70 per lead. This means that, depending on the leads generated, affiliates can enjoy decent earnings. Plus, the 14-day cookie duration ensures that marketers have a fair chance to earn commissions from potential customers.
With a robust brand presence and a variety of financial products on offer, Lending Tree’s affiliate program is a great opportunity for bloggers and website owners in the finance niche. Helping customers find loans can lead to significant commissions, making it a win-win for both affiliates and their audiences.
Join the Lending Tree Affiliate Program
Commission Rate: $44.04 Per Sale
Cookie Duration: 45 Days
Affiliate Network: Awin
Payout Threshold: $50
NatWest is one of the UK's leading banks, established in 1968, and is known for providing a variety of financial products and services. They offer everything from personal and business banking to insurance and investments. As a well-regarded institution, NatWest has built a strong reputation and customer base over the years, which greatly benefits their affiliate program.
For affiliates, the commission rate is set at an attractive $44.04 per sale. This makes it a compelling choice for affiliate marketers looking to promote financial services. While average order value details aren't provided, considering the commission rate, even a few sales can lead to substantial earnings. A 45-day cookie duration ensures affiliates have time to capture referrals.
The program connects you to a reputable brand that many customers trust. Given the variety of financial products offered, there are numerous opportunities for affiliates to target different audiences, whether they are individuals or businesses looking for reliable banking solutions.
Join the NatWest Affiliate Program
Commission Rate: $3.13 Per Sale
Cookie Duration: 45 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Visa CPI offers a straightforward affiliate program perfect for promoting credit card processing solutions. This program makes it easy for affiliates to tap into the booming demand for payment processing services. As businesses continue to shift to digital payments, there's a significant opportunity for affiliates to earn commissions by recommending Visa CPA's offerings.
With a basic commission rate of $3.13 per sale, affiliates can benefit even more with a competitive average order value. The potential to earn extra with each recommendation can motivate affiliates to share Visa CPI’s services. Plus, the 45-day cookie duration means you'll have a solid chance of receiving credit for sales made from your referral links.
While specific approval requirements, network affiliations, and payout thresholds aren’t detailed, this program positions affiliates to provide an essential service while earning a reliable commission. It’s a practical opportunity for marketers looking to make a difference in the financial services sector.
Join the Visa CPI Affiliate Program
Commission Rate: $0.00 - $150.00 Per Sale
Cookie Duration: 15 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Comenity Bank is a major player in the consumer credit industry, offering various co-branded credit card solutions across multiple retailers. They partner with brands spanning fashion, home goods, and more, giving customers flexible payment options while enjoying their favorite products. Their cards often come with enticing perks like rewards points, special financing offers, and promotional discounts.
The diversity of partners means tons of potential for affiliates. Each co-branded credit card targets different audiences, from fashionistas shopping at popular clothing stores to home decorators updating their spaces. This broad appeal creates an engaging environment for affiliate marketers, allowing them to connect with a range of customers based on their preferences.
While the specific details of the Comenity Bank affiliate program, like payout thresholds and cookie duration, weren't available, it’s clear that the earning potential can be substantial given the commission rate between $0.00 and $150.00 per sale. This, combined with an extensive range of partner brands, makes Comenity Bank's affiliate program an attractive option for those looking to monetize their marketing efforts.
Join the Comenity Bank Affiliate Program
Commission Rate: $0.00 - $400.00 Per Item
Cookie Duration: 120 Days
Approval Requirements: Submission of a completed affiliate application including personal/company details, website or social media profile, description of marketing channels; acceptance of Affiliate Terms & Conditions; and provision of required KYC documentation (proof of identity and address verification).
Affiliate Network: In-house
Payout Threshold: $50
BlackBull Markets is an online trading platform that offers various financial products, including Forex, CFDs, and cryptocurrencies. The platform is designed for both novice traders and seasoned professionals, boasting advanced trading tools and features. They have a reputation for providing excellent customer service and educational resources to help traders succeed.
One of the standout aspects of BlackBull Markets is their competitive commission structure. They offer commissions based on the amount traded, which can be as much as $400 for certain trades. This means that affiliates have the potential to earn significant revenue depending on their referral’s trading volume.
The affiliate program includes a generous cookie duration of 120 days, ensuring that affiliates can benefit from referred clients' future trades. BlackBull Markets prides itself on building strong partnerships with its affiliates, making it an enticing choice for those looking to promote a reputable trading platform.
Join the BlackBull Markets Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the banking niche, you can trust our recommendations to help make it happen.
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