Do you discuss banking options with your audience? Then check out our list of the best banking affiliate programs we could find.
• UpdatedLet's dive into Banking Affiliate Programs. Straight to the point: it's all about smart monetization strategies in the banking niche. Ready for some practical tips? Here we go!
Jump straight to the affiliate programs
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Join Affiliate+ for FreeWe analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Choosing the right affiliate program is an essential part of any winning affiliate marketing strategy.
Choosing banking affiliate programs can be a smart move, especially if you're looking to dive into a lucrative niche with high earning potential. These programs are designed for affiliates who want to promote financial products and services, which are always in demand. Let's break down why these programs might be the right choice for you:
Overall, banking affiliate programs offer a combination of high earning potential, diverse products, and market stability, making them a compelling choice for affiliates looking to maximize their impact and income in the financial niche.
Looking for programs in a different niche? Check out our full Affiliate Programs Database.
American Express is among the top three credit card companies that have become synonymous with credit card use over the years.
Commission Rate: Up to $200 Per Sale
Cookie Duration: 7 Days
American Express stands out as a top-tier affiliate program, especially if you're into promoting credit cards. Known globally, Amex cards are a staple in wallets everywhere. Their most popular products include the Platinum Card®, which is great for travel perks, and the Gold Card, ideal for foodies who love earning rewards on dining and groceries.
What makes American Express an appealing choice is their commission structure. You can earn up to $200 per sale, which is pretty generous compared to many other programs. This high commission rate makes it a lucrative option for affiliates.
Although the cookie duration is just 7 days, which might seem short, the strength of the brand and the attractiveness of their products generally mean a higher conversion rate. People trust American Express, and that trust can translate into successful referrals from your affiliate links.
Join the American Express Affiliate Program
Commission Rate: $115.20 Per Lead
Cookie Duration: 30 Days
Personal Capital is a solid choice if you're looking into affiliate programs. They offer a commission rate of $115.20 per lead, which is pretty impressive. This kind of payout can really add up, especially if you've got a platform that reaches people interested in managing their investments more effectively.
Their cookie duration is set at 30 days. That gives your leads a decent window to sign up after clicking your affiliate link. It's a fair timeframe that can work to your advantage, making sure you get credit for the leads you generate.
Personal Capital is known for its data-driven portfolio management. They provide tools like the Retirement Planner and the Investment Checkup, which are quite popular. These tools help users manage and grow their investment income efficiently, making it a valuable service for your audience to consider.
Join the Personal Capital Affiliate Program
Commission Rate: $0.00 Per Order
Cookie Duration: 30 Days
Sainsbury's Bank is a trailblazer, being the first supermarket to expand into banking. They've grown a solid customer base thanks to their variety of top-notch financial products. It's a standout choice for affiliates looking to promote services from loans and insurance to savings accounts. Each product is tailored to make everyday finances easier for everyone.
Now, about the affiliate specifics. The commission rate sits at $0.00 per order, which seems unusual, right? But consider the broad appeal of their products and the potential for high-volume traffic. Plus, with a cookie duration of 30 days, there's a good window for potential customers to complete their transactions, which can increase the chances of successful referrals.
Join the Sainsbury’s Bank Affiliate Program
Commission Rate: $100 Per Referral
Cookie Duration: Unknown
LendingClub stands out in the affiliate marketing scene, especially if you're into financial products. They run a peer-to-peer lending platform where folks can both get loans and invest in others' loans. You pitch your need, and potentially hundreds of people chip in to fund your loan. It's like having a crowd of people backing you up financially!
Now, about their affiliate program—each referral you send their way earns you a solid $100. That's a pretty competitive rate and can add up fast if you're good at what you do. Although the cookie duration isn't specified, the high commission may balance that out, making it still a tempting option for affiliates.
One of LendingClub's popular offerings is their personal loans, which appeal to a broad audience. Whether someone's looking to consolidate debt, refinance a credit card, or fund a large purchase, there's potential here to connect your audience with a service they truly need. This broad appeal can really boost your affiliate efforts.
Join the LendingClub Affiliate Program
Commission Rate: $200 Per Sale
Cookie Duration: 7 Days
Hey! If you're running a Canadian site, you should totally check out the American Express Canada affiliate program. Why? Well, first off, who doesn't love Amex? Your audience gets to enjoy the awesome perks of being an American Express cardholder. We're talking cash-back options, flexible rewards cards, and some of the best customer services around. Plus, their popular products like the American Express Cobalt® and The Platinum Card® are big draws.
Now, let’s talk numbers. American Express Canada offers a sweet $200 commission per sale, which is pretty impressive. And while the cookie duration stands at 7 days, the high commission rate more than makes up for the shorter window. It's a solid opportunity to earn by promoting a respected and valuable brand. Your visitors are already looking for great financial tools, why not offer them some of the best?
With American Express Canada, you’re promoting more than just credit cards; you're offering access to a lifestyle. From travel rewards to dining benefits, these cards pack a punch. It’s a win-win for you and your site’s visitors. So, why not give it a go?
Join the American Express Canada Affiliate Program
Commission Rate: $85 Per Lead
Cookie Duration: Direct Link (Session Only)
BBVA Bank has been around since the 60s and, like a typical bank, offers checking accounts, loans, mortgages, and credit cards.
Join the BBVA Bank Affiliate Program
Commission Rate: 25% Per Sale
Cookie Duration: 30 Days
Checks SuperStore largest online personal check suppliers, that lets you customize your check writing experience.
Join the Checks SuperStore Affiliate Program
Commission Rate: $10.79 - $107.91 Per Order
Cookie Duration: 90 Days
Freedom 24 is the only EU-based stockbroker listed on Nasdaq, which allows retail investors to participate in "big names" IPOs
Join the Freedom 24 Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Tradier is the first Brokerage API company. It powers the world's leading trading, investing, and digital advisor platforms.
Join the Tradier Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 60 Days
National Funding serves the small business community, offering the fastest way to get funding for your business.
Join the National Funding Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: $175 Per Item
Cookie Duration: 1 Day
The Barclays Online Savings Account offers industry-high interest rates (APYs) and secure, 24/7 access to your funds.
Join the Barclays US Online Savings Affiliate Program
Commission Rate: 0.80% - 1.70% Per Sale
Cookie Duration: 45 Days
Silver Gold Bull is The United States' leading bullion dealer, delivering gold coins, gold bars, silver coins, silver bars, and more.
Join the Silver Gold Bull Profit Trove Affiliate Program
Commission Rate: 10% - 25% Base Commission on Full Order
Cookie Duration: 120 Days
Carousel Checks is a provider of personal, business, computer, laser and bank checks for sale direct to consumers and financial institutions.
Join the Carousel Checks Affiliate Program
Commission Rate: Unknown
Cookie Duration: Unknown
Novo is a powerfully simple business banking platform with no hidden fees built for small business owners.
Join the Novo Affiliate Program
Commission Rate: $25 - $50 Per Sale
Cookie Duration: 45 Days
Ally Invest is a digital investing platform offering commission-free stock, ETF, and options trading. Get 24/7 customer support and a variety of tools.
Join the Ally Invest Affiliate Program
We've built multiple six-figure online businesses that our moms are proud of.
We'd like to help you do the same.
Commission Rate: $25 Per Sale
Cookie Duration: 30 Days
Using a secured credit card--like the OpenSky from Capital Bank--is one of the smartest ways to improve your credit score.
Join the Capital Bank Affiliate Program
Commission Rate: $100 Per Order
Cookie Duration: 30 Days
CIT Bank has survived multiple depressions and recessions and is still going strong. Their financial products include personal and commercial banking.
Join the CIT Bank Affiliate Program
Commission Rate: $1 - $70 Per Lead
Cookie Duration: 14 Days
Lending Tree is one of the better-known price comparison sites for loans, credit cards, and insurance products and services.
Join the Lending Tree Affiliate Program
Commission Rate: $44.04 Per Sale
Cookie Duration: 45 Days
NatWest offers an extensive personal banking products include bank accounts, mortgages, credit cards, loans and more.
Join the NatWest Affiliate Program
Commission Rate: $3.13 Per Sale
Cookie Duration: 45 Days
Visa CPI is committed to making online shopping as secure, fast, and convenient as purchases you make in a store.
Join the Visa CPI Affiliate Program
Commission Rate: $0.00 - $150.00 Per Sale
Cookie Duration: 15 Days
Comenity Bank is an online bank that provides simple, personalized payment, lending, and saving solutions.
Join the Comenity Bank Affiliate Program
Commission Rate: $0.00 - $400.00 Per Item
Cookie Duration: 120 Days
BlackBull Markets is an award-winning New Zealand Broker with facilities in the heart of the London Financial district via Equinix.
Join the BlackBull Markets Affiliate Program
Commission Rate: $125.00 - $225.00 Per Sale
Cookie Duration: 60 Days
Lend-Grow, Inc. matches borrowers with lenders across the country who want to find the best deals for them.
Join the Lend-Grow Student Loans Affiliate Program
Commission Rate: $50 Per Order
Cookie Duration: 90 Days
Ascent Student Loans is an innovative student loan company, giving students more opportunities to pay for college with or without a cosigner.
Join the Ascent Student Loans Affiliate Program
Commission Rate: $1.71 Per Order
Cookie Duration: 30 Days
MALL Pay is a smart payment method in e-shops, with which you will no longer pay in advance for online purchases.
Join the Mallpay Affiliate Program
Commission Rate: Varies
Cookie Duration: Varies
BankAffiliates.com hosts some of the most lucrative credit card affiliate programs. It also offers lending, insurance, and retail banking.
Join the Bank Affiliates Affiliate Program
Commission Rate: $0 - Do not recommend
Cookie Duration: Unknown
Varo is a fee-free internet-only mobile bank where you manage a Checking and Savings account through their app. It does not have any branch locations.
Join the Varo Money Affiliate Program
Commission Rate: $40 Per Sale
Cookie Duration: 30 Days
Aspiration offers digital banking services, up to 1.0% APY, no fees, unlimited free ATM withdrawals, and unlimited cash back on debit card spending.
Join the Aspiration Affiliate Program
Commission Rate: $80 pPr Order
Cookie Duration: 30 Days
SaveBetter.com is a new kind of digital solution empowering consumers to acquire high-yield deposit products and unlock potential in their cash savings.
Join the SaveBetter Affiliate Program
Commission Rate: 32% Per Sale
Cookie Duration: 30 Days
Fundera by NerdWallet is a small business financial solutions marketplace that helps small business owners apply for loans and fund their businesses.
Join the Fundera Affiliate Program
Commission Rate: $16 - $160 Per Sale
Cookie Duration: 45 Days
Axos Bank is a digital bank with the highest level of security and privacy, offering loans and a comprehensive range of checking and savings accounts.
Join the Axos Bank Affiliate Program
Commission Rate: 15% Per Sale
Cookie Duration: 30 Days
Cheese Financial provides banking services for Asian communities and offers no cash bank fees, cashback, deposit bonus, and FDIC insured.
Join the Cheese Affiliate Program
Commission Rate: 10% - 30% Per Sale
Cookie Duration: 60 Days
Browse the selection of business checks, forms, office supplies, and promotional products and apparel from Deluxe.
Join the Deluxe Affiliate Program
Commission Rate: 20% Per Sale
Cookie Duration: 60 Days
Checks Unlimited claims to be America's leading direct-to-customer check provider, offering checks at savings of as much as 50%.
Join the Checks Unlimited Affiliate Program
Commission Rate: Gift voucher of 0.3% or ₹50,000, whichever is lower
Cookie Duration: Unknown
HDFC is the largest bank in India. A single home loan conversion can fetch you a commission as large as ₹50,000.
Join the HDFC Bank Affiliate Program
Commission Rate: $400 Per Sale
Cookie Duration: Unknown
Laurel Road is a bank that specializes in serving professionals and executives for the refinancing of private and federal student loans.
Join the Laurel Road Affiliate Program
Commission Rate: Unknown
Cookie Duration: Unknown
Investors can filter the loans on Prosper according to their preferred criteria. There is also a feature called Quick Invest that allows loan searching.
Join the Prosper Affiliate Program
Commission Rate: Unknown
Cookie Duration: Unknown
Join the digital banking revolution. Cogni is a checking account and debit card with perks, benefits, and features for your lifestyle.
Join the Cogni Affiliate ProgramWhen compiling our list of the 38 best banking affiliate programs, we considered a range of factors to ensure we provided a comprehensive and fair evaluation. Our goal was to help you make the best possible choice for your affiliate marketing needs. Here's a closer look at our selection criteria:
By considering these factors, we've been able to provide you with a list of banking affiliate programs that are not only profitable but also fair, reputable, and supportive of their affiliates.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the banking niche, you can trust our recommendations to help make it happen.
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