The Beauty industry is experiencing significant growth, projected to reach $716 billion by 2025, boasting a compound annual growth rate (CAGR) of 5.9% from 2020 to 2025 [source]. This rapid expansion makes beauty affiliate programs an attractive avenue for monetization, as affiliate marketers can tap into this lucrative market.
This guide covers our top 25 Beauty Affiliate Programs. For each program, you'll get key details like:
Approval Requirements: Must join the ShareASale network and apply to the Olavivo program; applicants need an active website with relevant health, fitness or nutrition content and are subject to merchant approval
Affiliate Network: ShareASale
Payout Threshold: $50
Olavivo is all about wellness and healthy living, offering a range of high-quality nutritional supplements and wellness products. Their focus is on enhancing physical and mental well-being, with items that promote vitality and energy. They cater to a growing customer base that values health and personal care, making their products super popular among fitness enthusiasts and health-conscious individuals.
One of the standout features of the Olavivo affiliate program is its solid commission structure, offering $250 or more for successful referrals. With their products often priced at a premium, affiliates can earn impressive commissions, especially given the growing interest in health supplements.
Although specific details like cookie duration and payout thresholds aren't clearly laid out, the 30 to 90-day cookie range suggests ample time for customers to complete their purchase, which is great for affiliates. Olavivo is positioned well in the market, making it an attractive option for anyone looking to partner and boost their earnings in the health niche.
Bliss of Greece is all about bringing the vibrant flavors of Greece to your doorstep. They specialize in high-quality Greek gourmet products, including olive oils, honey, herbs, and spices that embody the essence of the Mediterranean. Their offerings tap into the growing interest in Mediterranean diets, combining delicious taste with health benefits.
What sets Bliss of Greece apart is their authentic approach and commitment to quality. They partner directly with local producers, ensuring that every product reflects the rich culinary tradition of Greece. You can find delightful gift baskets and specialty items perfect for foodies and enthusiasts alike.
Joining their affiliate program is a sweet deal, with a commission rate of 20% per sale, making it enticing for marketers. While the average order value isn’t specified, you can imagine how quickly those commissions can add up with great products that shoppers love. Given their focus on quality, promoting Bliss of Greece is bound to resonate with fans of gourmet foods.
Approval Requirements: Applicants must have an active content-based website or social media profile relevant to beauty, skincare, fragrance or lifestyle; coupon or voucher-only sites and paid search placements are prohibited; all promotions must adhere to FTC disclosure requirements and Elizabeth Arden brand guidelines.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Elizabeth Arden has been a staple in the beauty and skincare industry since 1910. Known for its luxurious skincare products, cosmetics, and fragrances, the brand represents quality and sophistication. Famous for innovations in beauty, Elizabeth Arden continues to offer products that cater to a wide range of skincare and makeup needs, appealing to both everyday consumers and beauty enthusiasts alike.
The affiliate program offers a solid 8% commission on sales, which can be quite lucrative given the popularity of their products. With an average order value that can range significantly, this commission can translate into a decent earnings potential for affiliates. Their products are frequently purchased as gifts, especially during holidays, helping to boost sales.
Affiliates will appreciate the 30-day cookie duration, maximizing the chances of earning that commission from referrals. With a trusted brand like Elizabeth Arden, it's easier to promote their products, as many consumers are already familiar with the name and its reputation for quality beauty items.
ETUDE is a vibrant brand that focuses on trendy and fun cosmetics. Known for its playful packaging and innovative products, ETUDE caters to a younger audience that loves to express themselves through makeup. The brand offers a wide variety of products, from lipstick and eye shadow to skincare items, making it a one-stop shop for beauty enthusiasts.
The ETUDE affiliate program is attractive with a commission rate of 10% per sale. While exact details on average order value can be elusive, this rate can translate to a decent earnings potential that smart affiliates can easily tap into. Plus, with a cookie duration of 60 days, your affiliates have a good window to earn commissions on purchases made by referred customers.
Even though some specifics about the approval requirements and payout thresholds are unclear, the overall vibe around ETUDE is that it's a popular and appealing brand in the beauty industry. This makes their affiliate program a great fit for those looking to promote fresh and exciting products.
Milani Cosmetics is a trendy beauty brand that’s gaining massive popularity. Known for its bold colors and affordable prices, Milani offers a variety of makeup products, from lipsticks to foundation, appealing to a wide range of beauty enthusiasts. The brand is all about celebrating diversity and inclusivity, with products designed to flatter all skin tones.
As an affiliate marketer, you'll love that Milani provides a commission rate of 3% per sale. That’s pretty solid, especially if you consider the average order value. While the exact average order value isn’t specified, if we estimate it around $50, your average commission could be $1.50 per sale. This can add up quickly with just a few successful purchases!
With a cookie duration of 14 days, there's a decent chance for you to earn that commission if customers come back to make a purchase. Milani’s active presence on social media also makes it easier for affiliates to promote their products effectively. Get on board and help share the beauty love with Milani!
L'ange Hair is all about hair care, offering a range of high-quality products to nourish and elevate your hair game. Their lineup includes shampoos, conditioners, styling tools, and treatments designed to suit a variety of hair types. The brand garners a loyal following thanks to its commitment to healthy hair, minus harsh chemicals.
With a 5% commission rate, affiliates can earn solid returns. Although the average order value isn't detailed, let's say customers are spending around $100 on products. That would mean an average commission of about $5 per sale, which can add up nicely. Plus, with a cookie duration of 30 days, you get a fair chance at retaining referrals, so anything that isn’t purchased right away could still result in commissions later.
L'ange Hair attracts beauty enthusiasts looking for effective and stylish hair solutions, so affiliates tapping into this market could thrive. Given that high-quality hair products are always in demand, this affiliate program could be a great opportunity for marketers passionate about beauty and self-care.
Kiehl's UK is all about high-quality skincare, haircare, and body care products. Established in 1851, they have a rich heritage, mixing natural ingredients with cutting-edge science. Their wide selection includes everything from iconic moisturizers to luxurious serums, targeting various skin types and concerns.
With Kiehl's popularity, you can attract a savvy audience looking for trusted brands. The unique selling points include effective formulas and appealing packaging that make for great gifts. Affiliates can earn a 5% commission on every sale they refer, and with Kiehl's average order values often hovering around $100, this means potential commissions of about $5 per sale!
Plus, Kiehl’s values customer loyalty and has a solid reputation built over decades, making it easier for affiliates to promote their products. The 30-day cookie duration gives you ample time to capture sales from potential customers. Overall, it's an exciting program for anyone with an interest in skincare and beauty.
Approval Requirements: An established fashion or lifestyle website or blog with high-quality editorial content; no coupon, cashback or predominantly user-generated content sites; social-only channels considered on a case-by-case basis.
Affiliate Network: Awin
Payout Threshold: $50
Flannels is a trendy UK-based retailer that is all about luxury fashion. They offer a curated selection of high-end streetwear and designer brands, making them a go-to destination for those looking to elevate their style. From stylish jackets to chic footwear, Flannels stocks a variety of sought-after labels. Their products reflect a blend of sophistication and contemporary flair.
The brand enjoys a solid reputation among fashion enthusiasts, particularly thanks to their expert approach to curating collections that resonate with the latest trends. This popularity translates well into affiliate marketing opportunities, as many followers are eager to snap up the latest luxury pieces. With a commission rate of 2.4%, partners have a chance to earn every time a customer makes a purchase through their referral.
Flannels operates with a flexible 30-day cookie duration, which gives affiliates ample time to earn commissions on referred sales. The appeal of this program lies in its ability to tap into premium products that often come with a higher average order value. If you look at typical items sold, the commissions can add up nicely for affiliates who market effectively.
Approval Requirements: Applicants must apply through the Impact affiliate network and have an active US-based website, blog, or social media channel with content relevant to beauty, cosmetics, or wellness; applications are reviewed on a case-by-case basis with no publicly disclosed minimum traffic or follower threshold.
Affiliate Network: Rakuten Advertising
Payout Threshold: $50
Revolution Beauty US has made waves in the beauty world with its trendy, affordable products that cater to a younger audience. Founded in 2014, this brand focuses on inclusivity and self-expression, offering a wide range of cosmetics, skincare, and haircare products. From vibrant eyeshadow palettes to unique makeup tools, they have something for everyone who loves colorful beauty.
Their affiliate program features a commission rate of 2% to 4% per sale, which can truly appeal to marketers. Given the average order value in the beauty industry, it's likely that affiliates can earn a decent commission on sales they generate. If we take an average order amount of, say, $50, a 4% commission translates to a potential $2 commission per sale, which can really add up with consistent traffic.
Revolution Beauty stands out in a crowded market due to its commitment to bringing trendy products at wallet-friendly prices. They've built a loyal customer base that continuously seeks their latest launches, making it a fruitful program for affiliate marketers looking to tap into the popular cosmetics scene.
Urban Decay UK is all about bold beauty and self-expression. Known for their edgy vibes, they offer a wide range of cosmetics, including their famous eyeshadow palettes and long-lasting foundations. If you're into makeup that stands out, Urban Decay is a go-to brand for many makeup lovers, renowned for their innovative and trend-setting products.
With a commission rate of 5% per sale, there’s potential for some good earnings. Although the average order value isn’t specified, Urban Decay’s premium products tend to attract customers willing to spend more, which means your commission could add up nicely. Plus, a cookie duration of 30 days gives you a fair chance to earn commissions from referred customers who decide to shop later.
Urban Decay values their affiliates and aims to support them in promoting their creative and unique offerings. The brand is popular within the beauty community, and their diverse product lineup ensures there's something for everyone, making your affiliate marketing efforts more likely to succeed.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Giorgio Armani Beauty UK is a celebrated name in the luxury cosmetics scene. Known for its high-quality makeup, skincare, and fragrances, the brand exudes sophistication and elegance. With a wide range of products, from foundation to signature perfumes, it attracts beauty enthusiasts looking for top-notch items that offer both performance and style.
This iconic brand is popular across the UK and beyond, garnishing a loyal customer base who appreciate its commitment to quality and timeless appeal. While specific payout details haven't been disclosed, the program offers a 5% commission per sale, which can translate into good earnings given that average purchases in the beauty sector tend to be on the higher side.
The affiliate program features a cookie duration of 30 days, allowing plenty of time for potential buyers to change their minds and finalize their shopping. Collaborating with Armani Beauty can be a smart choice for affiliates keen on promoting luxury beauty products that consistently deliver high sales volumes.
SHANY is a vibrant brand known for its wide range of cosmetics and beauty products. Founded with the mission of making high-quality makeup accessible, SHANY offers everything from eyeshadow palettes to skincare essentials. The brand is popular among beauty enthusiasts due to its focus on affordability and inclusivity, making it a go-to choice for many customers.
One of the reasons why the SHANY affiliate program catches the eye is that it offers a solid 15% commission on sales, which can lead to some nice earnings for affiliates. If we consider their average order value, affiliates can expect average commissions to be quite rewarding. SHANY also has a 30-day cookie duration, giving affiliates ample time to earn commissions from referred customers.
The affiliate program is a great chance for beauty influencers and bloggers to partner with a brand that resonates with their audience. With a mix of trendy products and a commitment to quality, SHANY's offerings are a hit, ultimately providing a fantastic opportunity for affiliate marketers to earn while promoting a beloved brand.
Approval Requirements: Affiliates must apply through CJ Affiliate with a professional, content-rich website focused on fashion or luxury; approval is based on site quality, relevancy of content, audience engagement, and compliance with CJ Affiliate and Neiman Marcus program policies.
Their affiliate program provides a commission rate of 2.4% per sale, which can add up quickly given their typical average order value. If customers are spending around $200, your commission could be approximately $4.80 per sale. With such a range of enticing products, affiliates have a great opportunity to reach high-value customers who know the worth of luxury shopping.
Neiman Marcus has established a reputation for quality and exclusivity, making it a favored choice among those wanting to splurge. If you're in the affiliate marketing game, partnering with this iconic brand can drive some serious sales potential, particularly in the fashion and beauty niches where they excel.
Approval Requirements: Must apply via Rakuten Advertising and have an active website, blog, or social media presence focused on beauty, fashion, or lifestyle with a primarily US-based audience; subject to Rakuten’s standard approval process.
Affiliate Network: Rakuten Marketing
Payout Threshold: $50
Ulta Beauty is a major player in the beauty retail space, offering a wide range of products that cater to every beauty enthusiast. They provide everything from high-end makeup brands to skincare, haircare, and fragrance. It's a go-to destination for those looking to glam up, featuring popular brands like Urban Decay, Too Faced, and Mac, alongside house brands like Ulta Beauty Collection.
When you join the Ulta affiliate program, you can earn a commission of 6% per sale. Considering that customers love splurging on beauty products, this program has great potential. While average order values can fluctuate, many shoppers tend to spend $50 or more, meaning you could expect around a $3 commission per sale on average. This makes it worthwhile to promote the diverse product catalog Ulta offers.
Along with the commission, there's a cookie duration of 30 days which gives you a decent window to earn off your referred customers. With a popular brand like Ulta Beauty and a mix of high-ticket items, affiliates can leverage various marketing strategies to attract beauty lovers and drive sales effectively.
Approval Requirements: Applicants must register via the AWIN affiliate network, supply a valid website URL or social media channel with relevant fashion content, and adhere to PrettyLittleThing’s affiliate program terms and brand guidelines
Affiliate Network: Awin
Payout Threshold: $50
PrettyLittleThing is a trendy online fashion retailer that's all about the latest styles and keeping prices affordable. They cater especially to a young audience who loves to keep up with fast fashion without breaking the bank. You’ll find everything from dresses and tops to accessories, all designed for the fashion-forward individual.
Their affiliate program is attractive, offering a commission rate between 5% and 10% per sale. With PrettyLittleThing’s average order value typically hovering around $50, that means you could be earning anywhere from $2.50 to $5 per sale. That’s a solid return, especially if you get a few sales rolling in!
With a cookie duration of 30 days and a wide range of popular products, PrettyLittleThing is a great option for affiliates wanting to promote stylish apparel. It’s not just about the clothes; it’s about making statement pieces easily accessible to everyone.
Approval Requirements: Applicants must sign up through the Awin network, be at least 18 years old, have an active website or social media channel with relevant beauty or lifestyle content, provide required tax and payment information, comply with FTC guidelines and Avon's affiliate terms; applications are manually reviewed by Avon/Awin.
Affiliate Network: Avon Affiliate Program
Payout Threshold: $20
Avon is a timeless name in the beauty industry, known for bringing quality cosmetics and skincare products to millions. Founded back in 1886, Avon has built a massive and loyal customer base by offering a wide range of items, from makeup to fragrances, and even home goods. They pride themselves on empowering individuals to become entrepreneurs, with their representatives selling directly to friends and family or through online platforms.
The Avon affiliate program offers a 2.4% commission on each sale, which can be pretty lucrative depending on what you’re promoting. While the average order value isn’t specified, if we assume it's around $50, this would translate to an average commission of about $1.20 per sale. Since beauty products often inspire repeat customers, promoting Avon could lead to ongoing earnings as well.
Affiliates are likely to benefit from Avon's strong brand recognition and diverse range of products that cater to various demographics. With a cookie duration of 45 days, you have ample time to earn commissions on a sale if a customer clicks on your link. The program is an easy fit for beauty enthusiasts looking to monetize their passion while showcasing Avon's impressive line of offerings.
Approval Requirements: Applicants must apply via Rakuten Advertising, have an active publicly accessible website, blog or mobile app focused on fashion, beauty or home, include a clear FTC affiliate disclosure, be U.S.-based, and provide valid tax (W-9) and payment information.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Nordstrom is a popular retailer known for its wide selection of high-quality apparel, shoes, and accessories. Since it started in 1901, Nordstrom has built a solid reputation for offering top brands and trendy fashion items. Shoppers can find everything from designer dresses to everyday casual wear, catering to men, women, and kids alike. With stylish offerings from big names like Gucci, Nike, and Free People, Nordstrom is a go-to destination for fashion shoppers.
The Nordstrom affiliate program lets affiliates cash in on this fashionable scene. With a commission rate of 0.8% per sale, affiliates can still see some solid earnings, especially since the retailer often sees higher average order values. This means that depending on customer purchases, the actual dollar amount from commissions can add up quickly, making it worthwhile for those marketing their products.
Perfect for both seasoned affiliates and newbies, the program is relatively straightforward, and fashion lovers are always looking for new styles to elevate their wardrobes. Plus, being part of such a well-known brand creates trust, encouraging potential customers to click through those affiliate links and shop.
At DERMA E, we empower you to break free from what’s trending and reach for what’s clinically proven. This commitment begins with pure, potent ingredients—vegan and cruelty-free—formulated without over 2,500 harmful additives, including parabens, sulfates, petroleum, artificial colors, gluten, soy, and GMOs. Because when it comes to unlocking your skin’s full potential, we believe that what’s been left out of your skincare is as important as what’s been put in. ​
DERMA E has been the go-to for clean, transformative skincare since 1984. Starting out in a small health food store in Southern California with our renowned E 12,000 I.U. Moisturizing Cream, we’ve grown into the #1 brand for natural skincare and a leading name in dermatologist recommended solutions. ​
Today, we proudly stand at the crossroads of efficacy and ethics. Our formulas serve as an entry point into serious skincare, meticulously crafted from vitamins and nutrients that provide restorative benefits and embody our commitment to effective solutions that provide clinically proven results.
HYYGIA is the “Foundation of Water.” HYYGIA addresses physical damage caused by harsh water through a universal, dermatologist-tested formula. Our flagship Premium Shower Filter utilizes a multi-layer filtration system to neutralize residual chlorine and impurities that destroy moisture barriers and ruin expensive professional salon investments. Powered by a proprietary formula featuring ultra-concentrated Vitamin C, Jojoba oil, Sunflower seed oil, and a unique probiotics blend, HYYGIA restores the skin’s natural pH balance and strengthens the moisture barrier across 12 high-intent strategic segments. From protecting the fragility of Type 4 (Coily) hair and maintaining professional extensions to soothing newborn skin and pet care, we provide a functional solution for every member of the household. Dermatologist-tested and PETA-certified cruelty-free, our mission is to provide a results-driven experience that results in visible improvements to skin hydration and hair vitality from the very first rinse.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the beauty niche, you can trust our recommendations to help make it happen.
Lasso's YouTube integration automatically ensures you earn the most possible from every affiliate link in your video descriptions. Just set it and forget it!