While affiliate marketing can get complicated, there are plenty of Amazon affiliate WordPress plugins out there to make it easier to run your business. But how do you know which is right for you?
After building multiple successful affiliate websites, we’ve learned a thing or two. We know what challenges affiliate marketers face because we’ve experienced them first-hand.
In this post, we’re going to break down the top 13 best WordPress affiliate plugins that’ll help Amazon Associates program members scale their sites.
If that sounds good to you, then keep on reading.
The 9 Best Amazon Affiliate WordPress Plugins:
1. Lasso
Lasso is a suite of affiliate marketing tools to help boost conversions on your WordPress site. It’s a plugin that works with every affiliate program on earth.
We built it to help you (quickly) create custom displays, find unmonetized link opportunities, and manage all of your affiliates in one place.
A WordPress plugin that lets you add, manage, and display your affiliate links from any program, including Amazon. Increase conversions. Find new affiliate link opportunities. Earn more revenue! Less than 5 minutes to set up.
You can add Amazon affiliate links to your content using display boxes, which are updated every 24 hours. You’ll only need to add the Amazon URL without needing API keys.
When Amazon makes a price or image change, Lasso instantly updates the displays across your site. And you’ll get alerts when products are unavailable or out-of-stock.
You’ll be able to monetize your international traffic through link localization. Whenever someone from another country clicks a link, Lasso sends them to their country’s local Amazon store.
A few other ways it can be useful for affiliates:
- You can organize your links into groups and showcase them as lists or grids
- Enable specific text to appear as a badge in your product boxes when flipping on the “Badge Text” function
- Using the “Detect Opportunities” feature to locate unmonetized affiliate link opportunities via keywording
- Amazon auto links – Lasso will automatically detect and import Amazon links already on your site
- Multiple call to action buttons give your readers more buying options
- Product comparison tables increase time on page and buying intent
It also features Google Analytics integration so you can track your top performers.
2. AAWP (Amazon Affiliate WordPress Plugin)
AAWP is a WordPress plugin designed specifically for Amazon affiliates.
Its core functions include customizable text link placement via shortcode, enhanced single and multiple product boxes, and the use of data fields to display individual product information.
The plugin generates affiliate links for you with a personal tracking ID, and all of the product data gets updated automatically through the Amazon Product Advertising API.
You can use multiple customizable displays to showcase a product’s price or description and then add them to your pages.
If you’re creating comparison tables, you can design them yourself using its table builder.
You’ll have a couple of creative ways to display your affiliate products as well, which include:
- Bestseller lists by product group or keyword
- New release lists of the latest products
Another means of highlighting your product information is through widgets. You can integrate them into your sidebar using the above-mentioned functionality.
For more adjustments, you can also place shortcodes in a text widget or Visual Composer.
AAWP is responsive, mobile-friendly (features Google Accelerated Mobile Pages support), and supports caching, which boosts performance and minimizes API requests.
And via Geo-targeting, AAWP sends international users to their local Amazon store, letting you keep the commission.
The plugin also lets you earn extra commissions when you refer Amazon Prime customers.
Pricing starts at $49.
3. Amazon Link Engine
Amazon Link Engine (ALE) is a tool by GeniusLink that converts Amazon links to “localized links” (also called localization) whenever a user loads a page.
If your site gets substantial international traffic, ALE might make sense.
Essentially, it directs a shopper who clicks on your link from another country to their country’s local Amazon store.
One Caveat: Using ALE is free, but you’ll need to create a GeniusLink account (more on that below) to earn affiliate commissions from international traffic.
Once you install the plugin, both your current links and any future links you add instantly convert or “localize” to your visitor’s home country.
ALE and GeniusLink differ from similar plugins by matching website visitors to products using more than just a product ID (different stores use different IDs, appear overpriced, or are out-of-stock).
This technology prevents sending your customers to a blank page (or one displaying a product is out-of-stock).
4. GeniusLink
GeniusLink is a plugin that helps affiliate marketers monitor and localize links. It also generates affiliate links automatically and helps you create specialized landing pages.
Once you add your affiliate ID, you only need to copy and paste the URL, and GeniusLink instantly turns it into an affiliate link.
You’ll have the ability to organize links into groups, campaigns, or products, and you can instantly change a link’s destination based on your visitor’s location.
Its reporting tool lets you track, tag, and A/B test by sending particular clicks to different destinations.
You can attach UTM tags on links to compare traffic sources, campaigns, ads, and more.
GeniusLink differentiates itself from Amazon OneLink because it uses more than just a product ID when localizing links; it detects your shopper’s country, language, and device.
And you can’t correct the destination of a link using Amazon OneLink.
It also has substantial coverage with all Amazon affiliate stores worldwide, ensuring your customers get sent to the best page for them.
GeniusLink offers Choice Pages, which are its version of a product landing page. You’ll have the option to promote a product with multiple CTA buttons.
For example, let’s say you’re promoting a pair of headphones on your blog.
Choice Pages lets you create multiple CTA buttons for not only Amazon but other storefronts like eBay or Best Buy.
And it’ll grab the images for your product if you’re not using your own.
5. AmaLinks Pro
AmalinksPro is an Amazon affiliate marketing plugin that lets you add product displays and Amazon affiliate links to your website’s pages.
Its showcase boxes pull the product’s image, listed highlights, and updated price into a desirable display.
You can display products without accessing the API key, and it lets you insert customizable comparison tables using its table builder add-on.
The plugin lets you perform a few other actions, including:
- Inserting text and image links
- Adding Amazon-compliant CTA buttons
- Display product images, ratings, and reviews using Amazon API data
AmaLinks does fall short in a few places: its “No API” feature often fails, leaving the user waiting for the display to load (which may increase bounce rates); its mobile responsiveness is inconsistent, and it’s not as user-friendly as some of the other plugins listed here.
6. WZone (WooCommerce Amazon Affiliates)
WZone is a WordPress plugin that lets you import and promote Amazon products on eCommerce websites.
Once you install the plugin, you’ll search for items by keyword and import directly.
By using the APIs, product details update automatically to reflect an item’s current price.
If you don’t have access to the API key requirement, you can use WZone’s synchronization module to keep all product info up-to-date.
You’ll have two options when doing this:
- Use frontend synchronization when a customer lands on a product details page
- WP Chron synchronization syncs multiple products simultaneously
WZone’s “product availability by country” box lets you know a product’s availability on every affiliate program you belong to.
There’s also a cross-selling feature that works similarly to a “frequently bought together” module like what you see on Amazon.
On each product you import, you have the option to display its related products.
And when using the dropshipping feature, your customers can buy items directly from your site.
They have four available WordPress themes with pricing at $49 per website install.
WZone offers no group plans, so if you have multiple websites, you won’t receive a discount for buying in bulk; you need to buy a license per each install.
7. AzonPress
AzonPress is a premium plugin for creating affiliate links, product boxes, and comparison tables. You’ll install it to your WordPress site, link your Amazon Associates account, and add links automatically.
Its functionality extends beyond simple product boxes, as you can create grids, lists, and even add “Best Pick” to specific items using pre-built templates.
You can search for products to use in your displays by keyword or ASIN, and it pulls up all relevant information.
Affiliate links can display as either:
- Text links
- Image links
- CTA buttons
AzonPress also features geo-targeting, so your shoppers get redirected to their local Amazon stores.
Pricing starts at $39 annually.
8. AMZ Image
AMZ Image is a plugin that lets you easily insert Amazon product images into your website using its API.
You can search for images directly from your WordPress site without having to leave it and open a new tab in Amazon.
This tool makes the most when you only need to grab a photo for your product page versus an entire display box.
It’s a good option to have as Amazon usually has a wide variety of photos. You’ll also have control over the image size.
AMZ Image comes with a 30-day trial.
9. EasyAzon
EasyAzon helps add product links and CTAs across your site, which saves you from having to adjust every link manually.
You only need to integrate the plugin with your Amazon associates account to start.
Activating the plugin enables geo-targeting once you add your affiliate tracking IDs, so you can start monetizing international traffic.
The plugin lets you automatically localize affiliate links and sets your links to open in a new tab when clicked. You can also sign up for other amazon affiliate programs for other countries.
Another feature you have access to is popups. These will appear whenever your customer’s mouse hovers over a product.
Popups contain all of the product’s relevant details a buyer would want to know, for example, price or size.
You’ll also have an “Add to Cart” feature whenever your shopper clicks on a link.
Tip: Test this to determine when it’s appropriate to use. Having your customer prompted to add an item to their cart every time they click a link is annoying and makes for a poor user experience – even with a 90-day cookie extension.
Amazon gives any person shopping a 90-day cookie – you don’t need a special plugin for this. It’s also not a cookie; it’s an 89-day extension of only the products added to their cart from that link.
You can enable/disable the “Add to Cart” for individual links or across your whole site.
EasyAzon’s newest version,EasyAzon 4, is available for use on unlimited websites starting at $47.
Best Amazon Affiliate Plugins For WordPress- Final Thoughts
If you’re an affiliate marketer, staying organized is vital to your business’s success. So, using tools like those mentioned above is a no-brainer.
You could manage your Amazon affiliate product details across your WordPress website without one, but why? It’d take too much time.
Plugins make your life easier. It’s that simple. These are some of the best Amazon affiliate WordPress plugins we’ve encountered.
It’s easier to optimize your affiliate site with a little help.
Want to know more about tools that help you stay on track? Read this.
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