The WordPress industry is experiencing significant growth, with the market expected to reach $17.4 billion by 2026, growing at a CAGR of 16.6% from 2021 to 2026 (Mordor Intelligence). This surge presents a tremendous opportunity for entrepreneurs and bloggers to monetize their platforms via affiliate marketing.
This guide covers our top 25 WordPress Affiliate Programs. For each program, you'll get key details like:
Approval Requirements: Applicants must be at least 18 years old, have an active website, blog or social media presence, apply via Impact.com, and comply with Automattic’s Affiliate Program Terms and Conditions; approval is at Automattic’s discretion.
Affiliate Network: Impact Radius
Payout Threshold: $50
Automattic is a juggernaut in the world of WordPress and web development. Known for its popular WordPress.com platform and the widely-used WooCommerce plugin, it caters to bloggers, small businesses, and large enterprises. With millions of users around the globe, Automattic has built a strong community around its services, focusing on empowering creators and developers alike.
The affiliate program offers a commission rate of up to 100%, which is a dream scenario for affiliates. Imagine selling a WooCommerce subscription or an upgrade on WordPress.com and potentially earning a full commission on those sales! While there isn't a ton of information about the approval requirements or payout thresholds, the enticing commission structure certainly perks up the interest of potential affiliates.
With a cookie duration of 30 days, you're covered for any follow-up sales your referrals might make. Automattic's reputation for quality products and excellent support makes it a reliable choice for anyone looking to monetize their traffic while promoting industry-leading tools.
Approval Requirements: Affiliates are automatically approved via PartnerStack upon signup; no minimum traffic or website requirements.
Affiliate Network: ShareASale
Payout Threshold: $50
Lasso is an up-and-coming player in the affiliate marketing game, earning a solid reputation with its unique offerings. They focus on premium products that appeal to a wide range of customers, providing tools and services that help people manage various aspects of their online presence effectively.
The commission rate is an attractive 20%, with potential earnings of up to $700+ per sale. This means that if a product sells for a high price, you could see significant returns with a single successful referral. Lasso’s competitive earnings potential is a nice motivator for marketers looking to cash in on high-ticket sales.
With a cookie duration of 30 days, Lasso gives affiliates a decent window to earn commissions from their referrals, encouraging marketers to spread the word and drive traffic. The program is set up to attract individuals looking for quality products while also ensuring that affiliates feel valued throughout the process.
Pictory is an AI-powered video creation platform that makes it easy to turn scripts, blog posts, and long-form content into scroll-stopping videos. It's perfect for social media, YouTube, and marketing campaigns. With intuitive editing tools, automatic captions, and a rich library of visuals and music, Pictory helps creators and businesses produce professional-grade videos without needing design or editing skills.
For affiliate marketers, Pictory offers a powerful way to boost both your content and your income. When you join the affiliate program, you’ll unlock free access to a Pro account so you can explore everything Pictory can do firsthand. Plus, you’ll earn cash bonuses for successful referrals and get a 20% discount code to share with your audience, making it easier to convert clicks into commissions.
You’ll also gain access to a dedicated Affiliate Dashboard, complete with performance tracking, marketing resources, and your unique referral link. Whether you're a seasoned creator or just starting out, Pictory gives you the tools and incentives to grow your brand, help your audience, and generate reliable affiliate income promoting a product you can actually use and trust.
Approval Requirements: Applicants must have an active website or blog with original, high-quality content relevant to WordPress.com’s target audience; approval is granted through the Impact affiliate network after review; adherence to WordPress.com affiliate terms and brand guidelines.
Affiliate Network: FlexOffers
Payout Threshold: $50
WordPress.com is a popular platform that allows users to create and manage their own websites with ease. It's perfect for bloggers, businesses, and anyone looking to establish an online presence. The platform offers a variety of plans, from free to premium options, giving affiliates plenty of choices to promote.
With a commission rate ranging from 5% to 100%, there’s a great earning potential here for affiliates. If we consider a typical average order value, keyword shoppers will find it appealing to dive into this program. The cookie duration is a solid 30 days, which ensures your referrals have some time to complete their purchase after clicking your link.
One of the best parts about promoting WordPress.com is its big brand recognition. People trust WordPress for its reliability and functionality. It also welcomes users from different backgrounds, so your audience is pretty vast. Relying on poised marketing tactics and solid content can definitely drive some nice commissions.
Approval Requirements: Must be a member of the ShareASale affiliate network; have an active, content-rich website focused on WordPress, e-commerce, or related topics; approval based on site content quality and alignment with the WooCommerce brand; coupon- or deal-only sites are not accepted
Affiliate Network: WooCommerce affiliate program is part of the WooCommerce ecosystem, directly managed by WooCommerce.
Payout Threshold: $50
WooCommerce Marketplace is a popular platform that allows you to build and manage your own online store with ease. With a wide array of customizable themes and plugins, it’s an excellent fit for businesses of all sizes. Merchants can sell products ranging from physical goods to digital downloads, providing plenty of options for buyers.
One standout feature is the ability to set up an affiliate program easily, attracting marketers to promote products. With a lucrative 30% commission rate, affiliates can earn good money as they direct traffic to the marketplace. That’s potentially significant since many products have a decent average order value, which notably boosts earnings.
WooCommerce is well-known in the eCommerce space, making it easier for affiliates to convert leads into sales. The platform's popularity lends credibility, making it a go-to choice for budding entrepreneurs and established brands alike. Affiliates can benefit from a 30-day cookie duration, giving a reasonable window for commissions on those referrals.
Approval Requirements: Applicants must apply via the Impact affiliate network and have an active website or blog with original, WordPress-related content; compliance with Automattic’s affiliate terms and FTC disclosure guidelines is required; coupon or deal sites are not eligible.
Affiliate Network: WordPress.com Affiliate Program
Payout Threshold: $50
Jetpack is a powerful plugin for WordPress that focuses on enhancing website performance, security, and marketing. It offers a wide range of features, including site statistics, security scanning, backups, and social media sharing tools. Jetpack appeals to bloggers, business owners, and developers who want to optimize their websites without diving deep into technical details.
The Jetpack affiliate program is noteworthy for its generous commission rate of 50%, making it attractive for marketers. If the average order value for Jetpack subscriptions is around $100, affiliates could earn about $50 for each sale they make. That’s a pretty solid incentive to promote a service that numerous WordPress users find essential.
With a reasonable cookie duration of 30 days, affiliates have a decent window to earn commissions from referred customers. Jetpack's reputation in the WordPress community adds credibility, which can help affiliates drive more conversions. Plus, the ongoing need for site maintenance and upgrades means there’s consistent demand for Jetpack's offerings.
Approval Requirements: Approved affiliate application, established online presence, and adherence to program policies
Affiliate Network: WP Engine Affiliate Program
Payout Threshold: $50
WP Engine is a leading managed WordPress hosting provider, catering primarily to businesses and developers who want a hassle-free online experience. They've made a name for themselves by offering robust, scalable solutions that allow users to focus on creating rather than managing their hosting environment.
Their services include managed hosting, content delivery networks (CDN), and advanced security features, making it a go-to choice for anyone serious about WordPress. Given their solid reputation, many businesses trust WP Engine for mission-critical websites, which drives a solid volume of sales through affiliate channels.
With a commission rate of $200 per sale, affiliates can earn significant income with each referral. If the average order value aligns with their high-end services, you could be looking at a lucrative side hustle. Their impressive 180-day cookie duration also means you have plenty of time to earn from referrals, making it even more attractive for affiliate marketers.
Approval Requirements: Applicants must have an active website or social media channel with original, relevant content; applications undergo manual review and sites featuring prohibited content (such as adult, torrent, or coupon/deal sites) are declined.
Affiliate Network: Kinsta Affiliate Program
Payout Threshold: $50
Kinsta is a well-known name in the world of managed WordPress hosting, catering to everyone from personal bloggers to enterprise-level websites. They focus on speed, security, and scalability, using top-tier technology like Google Cloud's premium tier. Their high-performance hosting has attracted a loyal customer base looking for reliability and robust features.
With a commission structure offering 5-10% recurring payouts, Kinsta's affiliate program is appealing. Considering their clientele often invests a decent amount in high-quality hosting, affiliates can earn a substantial commission from each sale. The potential for ongoing revenue makes this program lucrative for those who can effectively promote Kinsta's services.
Kinsta's cookie duration is set at 60 days, giving affiliates a good window to earn commissions. This feature, combined with the continual needs for website management, creates an excellent opportunity to attract new customers. Affiliates can leverage various promotional strategies, knowing that their referrals will remain tracked for two months after the first click.
Pressable is a web hosting platform that focuses on providing top-notch WordPress hosting services. They cater specifically to businesses and developers, making it an ideal choice for anyone needing reliable and speedy website performance. With a user-friendly interface and powerful features, they help users manage their websites with ease.
What makes Pressable stand out is their strong commitment to customer service. Their expert support is available to help clients with any issues they might encounter. This focus on the customer experience, paired with a robust set of hosting tools, reinforces their reputation in the market.
The Pressable affiliate program offers a generous commission of $200 per sale, making it attractive for marketers looking to earn higher payouts. With a cookie duration of 30 days, affiliates have ample time to earn commissions from referrals, which can boost your earnings significantly.
Approval Requirements: You need to have a valid website or platform with relevant content and meet Udemy's quality standards.
Affiliate Network: Impact
Payout Threshold: $50
Udemy is a super popular online learning platform where you can find a massive range of courses in pretty much any topic you can think of. From coding to photography, languages to personal development, there's something for everyone. What makes it even cooler is that anyone can create a course, so you're getting knowledge from real experts and passionate individuals.
The affiliate program for Udemy is a great opportunity for marketers. With an 8% commission per sale, it can really add up, especially considering many courses are priced between $15 to $200. If we take an average value of $100 for simplicity, that means you could earn around $8 for each sale. Not bad when you promote engaging content that genuinely helps people learn!
One thing to keep in mind is that Udemy has a solid reputation for quality and accessibility, with millions of users worldwide. This means you have a lot of potential customers to tap into. Plus, with a cookie duration of 7 days, you'll have nearly a week for those interested users to come back and complete their purchase through your link. It's a good time frame to convert those clicks into sales!
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Affiliates must apply through ShareASale, have an active website or blog with relevant WordPress-related content (e.g., tutorials, plugins, job board topics), no coupon or deal sites allowed; applications are manually reviewed and approved by the WP Job Manager affiliate team.
Affiliate Network: In-house via Easy Digital Downloads (AffiliateWP)
Payout Threshold: $50
WP Job Manager is a powerful plugin that helps you create job listings on your WordPress website with ease. It's perfect for anyone looking to run a job board or add job listings to their existing site. With simple management for both employers and applicants, this tool has quickly become a favorite among web developers and business owners alike.
The affiliate program offers a commission rate of 20%, which is quite appealing. While we might not have the average order value details, you can imagine that each plugin sale could yield a decent return. With many businesses looking to enhance their hiring process, there's ample opportunity to promote the plugin effectively.
What's great about promoting WP Job Manager is that it addresses a real need in the job market. Many websites are looking to monetize through job listings, making this product relevant to a broad audience. Plus, the 30-day cookie duration means you have a solid window to earn that commission once someone clicks your link!
Sensei LMS is an innovative and user-friendly learning management system designed to simplify the way organizations create and deliver online courses. It caters to a wide range of educational needs, from schools to corporate training, making it a popular choice for institutions aiming to enhance their online learning offer.
This platform's flexibility and robust features have attracted a growing user base. As an affiliate, you can tap into a fruitful commission rate of 20%. This rate becomes even more enticing when you consider typical order values, meaning you could potentially earn significant payouts for every referral made.
With a 30-day cookie duration, you'll have ample time for commissions to track properly and convert. Also, Sensei LMS supports affiliates with a range of promotional tools to help drive sales, making it a great opportunity for marketers looking to promote educational software in an expanding market.
Approval Requirements: Applicants must apply via PartnerStack, provide contact details and a website or social media profile, and agree to the affiliate terms; approval is at AppSumo's discretion with no publicly stated minimum traffic or follower requirements.
Affiliate Network: AppSumo Affiliate Program
Payout Threshold: $50
AppSumo is a cool platform that focuses on helping startups and entrepreneurs find essential software tools. Founded in 2010, it’s gained a solid reputation for offering exclusive deals on digital products, ranging from productivity apps to marketing tools. The site is particularly popular among small businesses and creators looking for quality software at an affordable price.
With a vast selection of products, AppSumo has something for every entrepreneur. They’re known for launching new and innovative tools regularly, often at significant discounts. This makes it an ideal spot for affiliate marketers, especially since their commission structure can go as high as 100% on sales, dependent on the product. An average sale often lands in the $49 to $199 range, so this means you could be looking at some seriously sweet payouts!
The cookie duration of 30 days gives affiliates plenty of time to earn their commission after prospects click through. This setup boosts the potential for making sales, especially with the right marketing strategies. Promoting AppSumo can not only be beneficial due to its diverse product offerings but also because of its strong trust factor in the startup community.
Approval Requirements: Applicants must sign up via the ShareASale network, provide an active website, blog or podcast URL; no minimum traffic is required; approvals are typically granted within 48 hours.
Affiliate Network: Blubrry
Payout Threshold: $50
Blubrry is a prominent name in the podcasting world, known for its diverse range of services including podcast hosting, mobile apps, and comprehensive podcast analytics. They cater to everyone from hobbyists to seasoned podcasters looking to monetize their content effectively.
The Blubrry affiliate program offers a flat commission of $40 for each lead you bring in. This commission structure is pretty neat, especially when you think about the popularity of podcasting and how many people are jumping on the bandwagon. With audiences constantly on the lookout for reliable podcasting solutions, it’s a great opportunity for affiliates.
While some details like cookie duration and payout thresholds are not clear, Blubrry's reputation and strong product offerings certainly make it an appealing prospect for affiliates. This combination of a solid payout and a growing market makes partnering with Blubrry a win-win for many marketers.
Approval Requirements: Applicants must have an active website, blog, or social media presence with relevant content (e.g., online marketing, WordPress, digital courses).
Affiliate Network: Thrive Themes Affiliate Program
Payout Threshold: $50
Thrive Themes is all about empowering online business owners. Founded to help people grow their websites, they offer a range of tools including drag-and-drop page builders, customizable themes, and conversion optimization tools. Their products are designed to help users create professional websites without needing advanced coding skills.
What's really exciting for affiliates is the commission structure. With a 35% commission per sale and 25% recurring commissions, it can add up fast. For example, if an average sale is around $100, you could snag $35 upfront, plus $25 each month from recurring subscriptions!
Affiliates also enjoy a long cookie duration of 2 years, meaning anyone who clicks your referral link has a full two years for you to earn a commission if they purchase. This makes Thrive Themes a super enticing option for affiliate marketers looking to promote valuable and effective digital products.
Approval Requirements: Affiliate must have an active website or blog with quality content related to WordPress, hosting, caching, or web performance; applications are manually reviewed and approved by the WP Rocket team.
Affiliate Network: WP Rocket's in-house affiliate program
Payout Threshold: $50
WP Rocket is a well-known name in the WordPress community, specializing in performance optimization plugins. This tool helps website owners speed up their sites, improving loading times and enhancing user experience. It’s designed for anyone looking to boost their website’s performance without diving deep into coding.
The popularity of WP Rocket stems from its user-friendly interface and easy setup, making it a go-to option for many bloggers, e-commerce sites, and businesses. Affiliate marketers can take advantage of its strong reputation, as well as the high demand for site optimization tools in the market. With a commission rate of 20% per sale, affiliates can see solid returns.
While specific details on the affiliate network and payout thresholds weren't available, it's clear that the affiliate program presents a lucrative opportunity. If you get in during a promotional period, you could potentially earn an average commission of around $30–$60 per sale, depending on the product pricing. This could be a sweet spot for anyone looking to make some money through their online presence.
MOJO Marketplace is a dynamic hub for digital products and services, especially geared towards websites powered by WordPress. They offer a wide array of themes and plugins, catering to various niches and helping users create stunning, functional web experiences. Known for quality and innovation, MOJO has established a loyal customer base looking for tools to enhance their online presence.
The affiliate program offers a robust 30% commission per sale, making it an attractive option for marketers in the web development and design space. With the cookie duration lasting 90 days, you can still earn commission from sales made by a referred customer long after the initial click. This extended cookie duration can really maximize earning potential, especially with high-quality products.
While specific payout details and the affiliate network used aren't immediately available, the potential for earnings in this program is noteworthy—particularly if affiliate marketers tap into MOJO's engaged audience. Partnering with MOJO could be a smart move for affiliates looking to promote valuable products to consumers eager to optimize their websites.
Approval Requirements: HostPapa reviews affiliate applications manually. Applicants must provide accurate personal and payment information, disclose their primary traffic sources and promotional methods, and have an active website, blog, or social media channel relevant to web hosting or related topics. Paid search on HostPapa trademarks and spammy methods are prohibited. Approval typically occurs within 24–48 hours.
Affiliate Network: HostPapa Affiliate Program
Payout Threshold: $50
HostPapa is a trusted name in the web hosting game, founded in 2006. They provide reliable hosting solutions, including shared hosting, VPS hosting, and even dedicated servers. Their services are aimed at small businesses looking to establish a strong online presence without breaking the bank.
The HostPapa affiliate program is appealing for marketers. With commissions set at $45.00 and a 15% cut per sale, affiliates can earn a solid income by promoting their wide-ranging services. Plus, the brand’s popularity and reputation make it easier to attract customers, thanks to their high-quality service and friendly support that many users rave about.
Affiliates benefit from a cookie duration of 60 days, giving potential customers plenty of time to make a decision after clicking through. Selling a HostPapa plan can be lucrative, especially for affiliates who leverage their reach effectively, combining the competitive commission structure with an educational content strategy to drive traffic and conversions.
Approval Requirements: Applicants must have an active website, blog, newsletter, mobile app, YouTube channel or social media profile and be approved by the Envato affiliate program via Impact
Affiliate Network: Impact
Payout Threshold: $50
Premiumcoding focuses on creating beautiful and responsive WordPress themes and templates, perfect for various niches like business, blogging, and eCommerce. Their products stand out for both their design and functionality, catering to a wide array of users, from casual bloggers to professional developers.
The affiliate program is quite attractive, offering a commission rate between 40% to 50% on sales. This can lead to significant earnings, especially given the average transaction value in the premium theme market can be around $50-$80. A single sale could net you a commission of up to $40 for every purchase made through your referral.
With a solid 90-day cookie duration, you also get the chance to earn from repeat visits as potential customers mull over their decision. This flexibility, combined with the quality and popularity of Premiumcoding’s themes, makes it a compelling opportunity for affiliate marketers.
Approval Requirements: Applicants must register through the ShareASale network and have an active website with original, relevant content; approvals are subject to ShareASale's standard affiliate vetting.
Affiliate Network: ShareASale
Payout Threshold: $50
CSSIgniter is all about simplicity and elegance when it comes to WordPress themes and plugins. Since their inception, they've been dedicated to providing a wide array of professionally designed themes that cater to various niches like business, blogging, and e-commerce. Their well-crafted products come packed with features and customization options, making it easy for anyone to create a standout website.
As an affiliate marketer, signing up for the CSSIgniter program is enticing because of the generous commission structure. You get a whopping 50% recurring commission for every subscription. If you consider that their average order value can vary based on product packages, it typically means that affiliates have the potential to earn significant income each month by referring users.
With a cookie duration of 180 days, your prospects have plenty of time to decide after clicking your affiliate link. Also, CSSIgniter has built a solid reputation in the community, so promoting their themes means you're representing a trusted brand, which converts well. Overall, it’s a good fit for those looking to monetize their audience with quality WordPress solutions.
WP Tasty offers some seriously useful tools for food bloggers, especially when it comes to recipe creation and optimization. Their product lineup includes plugins like Tasty Recipes and Tasty Sidebar, designed to make presenting and sharing recipes easier and more beautiful than ever. With a focus on enhancing user experience, these tools help bloggers grow their audiences and engage more effectively.
The WP Tasty affiliate program boasts a commission rate of 30% per sale, which is a pretty sweet deal for affiliate marketers. If you consider the average order size, you can really boost your earnings. With a 90-day cookie duration, you get ample time for potential customers to make purchases after clicking your link, which can lead to more commissions in your pocket.
Although specifics on approval requirements and payout thresholds aren't readily available, the popularity of WP Tasty in the blogging community should make it a great addition to any affiliate marketer's strategy. Their trusted reputation and valuable products make it easier to promote and sell, which is what everyone looks for in an affiliate program.
Approval Requirements: Affiliates must apply via the Impact platform and are manually approved based on having an active, relevant website or blog with quality content; coupon or deal sites are not accepted.
Affiliate Network: MemberPress Affiliate Program
Payout Threshold: $50
MemberPress makes it easy for anyone to create a membership site. Whether you're offering exclusive content, courses, or community access, it’s all about providing value. It’s especially popular among bloggers, educators, and business owners, helping them monetize their expertise by rolling out user-friendly tools and features.
Their affiliate program offers a solid 25% commission on each sale, which can lead to nice earnings. If you consider that the average order value for MemberPress products often falls within a range that can yield an attractive commission payout, it becomes a great opportunity for affiliates to boost their income through ongoing referrals.
With a cookie duration of 60 days, affiliates can benefit from commissions not just on direct sales but also on repeat purchases within that window. This feature is ideal for nurturing long-term relationships with your audience, as you guide them towards quality offerings from MemberPress.
DIYthemes is known for its powerful WordPress themes, especially its flagship product, Thesis. This theme is designed with performance and SEO in mind, making it a favorite choice among bloggers and digital marketers. They focus on creating flexible and customizable designs, which help users have great-looking websites that can drive traffic effectively.
The DIYthemes affiliate program offers a solid commission rate of 33% per sale. This can add up quickly! If the average sale is around $100, you’re looking at earning about $33 for each purchase made through your affiliate link. Plus, with a cookie duration of 14 days, you have a good window to make those commissions count.
Joining the DIYthemes affiliate program gives you the chance to promote a well-regarded brand in the WordPress community. With a focus on high-quality products that support website creation and management, affiliates can tap into a motivated audience eager to invest in effective online solutions.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the wordpress niche, you can trust our recommendations to help make it happen.
Lasso's YouTube integration automatically ensures you earn the most possible from every affiliate link in your video descriptions. Just set it and forget it!