The WordPress industry is experiencing significant growth, with the global CMS market expected to reach $517.3 million by 2025, driven by the increasing demand for online content and ease of use for website creation source. As more businesses and individuals turn to WordPress for their online presence, the opportunity for monetizing through affiliate programs has never been greater.
This guide covers our top 25 WordPress Affiliate Programs. For each program, you'll get key details like:
Commission rates
Cookie duration
Approval requirements
Affiliate network
Payout threshold
Ready to unlock your earning potential? Let's dive in!
Approval Requirements: Applicants must be at least 18 years old, have an active website, blog or social media presence, apply via Impact.com, and comply with Automattic’s Affiliate Program Terms and Conditions; approval is at Automattic’s discretion.
Affiliate Network: Impact Radius
Payout Threshold: $50
Automattic is the company behind popular products like WordPress.com, WooCommerce, and Jetpack, making it a big player in the web development space. They provide tools for building websites, running online stores, and enhancing site security. With a focus on user-friendly solutions, Automattic helps millions of users create and manage their online presence effortlessly.
The affiliate program offers commissions of up to 100%. This generous rate can translate into significant earnings, especially considering the value of the products they sell. With a solid customer base, affiliates have excellent earning potential depending on the sales generated from their referrals.
In addition to the attractive commission rate, Automattic’s programs have a cookie duration of 30 days. This means affiliates can earn commissions for up to 30 days after a potential customer clicks their link, increasing the chances of making a sale. With a range of high-demand products and a supportive affiliate network, promoting Automattic can be a rewarding venture.
Approval Requirements: Affiliates are automatically approved via PartnerStack upon signup; no minimum traffic or website requirements.
Affiliate Network: ShareASale
Payout Threshold: $50
Lasso is an interesting player in the affiliate marketing space, focusing on essential tools and software for creators and marketers. They offer powerful solutions that help users optimize their content, manage their affiliate links, and maximize their revenue streams. This focus on helping creators thrive makes Lasso a compelling choice for anyone in the digital marketing realm.
The commission rate for Lasso affiliates stands at a solid 20%, which is quite attractive, especially considering the potential for high sales volume in their niche. Though we don’t have specific numbers on average order values, if we assume a reasonable sale price, this setup can lead to significant earnings for affiliates. Their cookie duration of 30 days ensures that affiliates can benefit from both new and return visitors within that timeframe.
With Lasso, you’re not just promoting a product; you’re sharing tools that can drastically improve an audience's online business performance. This unique angle allows affiliates to market confidently, knowing they’re backing a brand that genuinely adds value to its users.
Pictory is an AI-powered video creation platform that makes it easy to turn scripts, blog posts, and long-form content into scroll-stopping videos. It's perfect for social media, YouTube, and marketing campaigns. With intuitive editing tools, automatic captions, and a rich library of visuals and music, Pictory helps creators and businesses produce professional-grade videos without needing design or editing skills.
For affiliate marketers, Pictory offers a powerful way to boost both your content and your income. When you join the affiliate program, you’ll unlock free access to a Pro account so you can explore everything Pictory can do firsthand. Plus, you’ll earn cash bonuses for successful referrals and get a 20% discount code to share with your audience, making it easier to convert clicks into commissions.
You’ll also gain access to a dedicated Affiliate Dashboard, complete with performance tracking, marketing resources, and your unique referral link. Whether you're a seasoned creator or just starting out, Pictory gives you the tools and incentives to grow your brand, help your audience, and generate reliable affiliate income promoting a product you can actually use and trust.
Approval Requirements: Applicants must have an active website or blog with original, high-quality content relevant to WordPress.com’s target audience; approval is granted through the Impact affiliate network after review; adherence to WordPress.com affiliate terms and brand guidelines.
Affiliate Network: FlexOffers
Payout Threshold: $50
WordPress.com is a popular platform that offers website building and hosting solutions for users of all skill levels. It caters to bloggers, small business owners, and anyone wanting an online presence without diving deep into coding. Their easy-to-use interface and customizable themes make it accessible, attracting a wide audience.
As for products, WordPress.com offers various plans that include website domains, storage options, and premium features like enhanced security and customization tools. These offerings cater to different budgets, which keeps an average order value relatively flexible depending on user needs.
The affiliate program presents a commission rate ranging from 5% to 100% on sign-ups. This means, depending on the plan that a customer chooses, you could potentially earn substantial commissions. With a 30-day cookie duration, there's a good chance of earning commissions on referred users who take their time to decide.
Approval Requirements: Must be a member of the ShareASale affiliate network; have an active, content-rich website focused on WordPress, e-commerce, or related topics; approval based on site content quality and alignment with the WooCommerce brand; coupon- or deal-only sites are not accepted
Affiliate Network: WooCommerce affiliate program is part of the WooCommerce ecosystem, directly managed by WooCommerce.
Payout Threshold: $50
WooCommerce Marketplace is a go-to platform for anyone looking to build their eCommerce store easily. As part of the popular WordPress ecosystem, it provides a ton of solutions to help merchants sell online, from customizable themes to payment gateways and shipping options. This means that no matter what type of product you're selling, WooCommerce has the tools to make it happen.
The affiliate program is a sweet deal with a 30% commission rate, which can add up quickly depending on the products being sold. WooCommerce products typically cater to both small startups and larger businesses, contributing to a higher average order value that can mean more commissions for affiliates. This makes promoting WooCommerce not just a job, but a potential source of steady income.
With a cookie duration of 30 days, your referrals have ample time to make purchases, giving you a good chance to earn that commission. The combination of a well-established brand and a robust marketplace makes the WooCommerce Marketplace affiliate program an attractive opportunity for marketers wanting to earn while helping others set up their online stores.
Approval Requirements: Applicants must apply via the Impact affiliate network and have an active website or blog with original, WordPress-related content; compliance with Automattic’s affiliate terms and FTC disclosure guidelines is required; coupon or deal sites are not eligible.
Affiliate Network: WordPress.com Affiliate Program
Payout Threshold: $50
Jetpack is a powerful plugin suite designed for WordPress sites, offering features such as security, performance improvements, and even traffic insights. It's particularly popular among bloggers and small businesses who want to enhance their online presence without the need for hefty coding skills.
With an attractive commission rate of 50%, the Jetpack affiliate program provides great earning potential, especially if your audience is looking for ways to optimize their WordPress experiences. Each sale you make can lead to a nice payout, especially given that many Jetpack plans have a decent average order value.
The program has a cookie duration of 30 days, which gives you time to earn commissions on any potential conversions from your audience. This flexibility can boost your chances of success, making Jetpack a solid choice for affiliate marketers in the web development and blogging niche.
Approval Requirements: Approved affiliate application, established online presence, and adherence to program policies
Affiliate Network: WP Engine Affiliate Program
Payout Threshold: $50
WP Engine is a well-known managed WordPress hosting provider that helps businesses and developers build great websites using WordPress. They’re recognized for their high performance, excellent customer service, and reliability, making them a favorite among many in the WordPress community.
With the WP Engine affiliate program, you can earn a solid commission of $200 for every sale. This is a fantastic opportunity, especially since their average order value can often be quite high, so you could potentially see substantial earnings as you refer clients to their services.
The program stands out with a cookie duration of 180 days, giving you plenty of time to earn commissions on leads you send their way. WP Engine's reputation and top-notch hosting options only add to the appeal for affiliates, ensuring they'll find a supportive partner in promoting great products.
Approval Requirements: Applicants must have an active website or social media channel with original, relevant content; applications undergo manual review and sites featuring prohibited content (such as adult, torrent, or coupon/deal sites) are declined.
Affiliate Network: Kinsta Affiliate Program
Payout Threshold: $50
Kinsta is a well-known provider of premium managed WordPress hosting services. They focus on delivering top-tier performance and security for WordPress sites, catering to businesses of all sizes. With data centers on multiple continents, Kinsta offers fast loading times and unmatched reliability. Users rave about their customer support, which is accessible 24/7 by WordPress experts.
The affiliate program is designed to be rewarding, featuring a commission rate of 5-10% recurring. Given that Kinsta's average customer spends around $200 for hosting, this could mean potential commissions of $10 to $20 per sale over time. That adds up quickly, especially if you refer multiple clients who stick around for the long haul!
Plus, Kinsta has a generous cookie duration of 60 days, ensuring you'll get credit for referrals for a good while after the initial link click. This, combined with their strong branding and reputation in the industry, makes promoting Kinsta to your audience a smart move if they're looking for reliable WordPress hosting solutions.
Pressable is a well-regarded provider in the web hosting space, focusing on managed WordPress hosting services. With a mission to simplify WordPress management for all users, they offer a variety of hosting options tailored for individuals, businesses, and agencies. Their platform is user-friendly and comes with features such as automatic updates, backups, and top-notch security, making it popular among site owners.
One of the standout aspects of Pressable is its emphasis on performance and speed. Websites hosted on their platform benefit from optimized environments that enhance loading times, which is crucial for user experience and SEO. Given the level of support and technical expertise they provide, their services attract a loyal customer base willing to invest in quality hosting solutions.
The Pressable affiliate program offers a generous commission rate of $200 for each sale, which is impressive considering the quality and reliability of their services. This means that for every conversion you drive, you're potentially looking at significant earnings, especially with the growing demand for reliable WordPress hosting solutions. With a cookie duration of 30 days, you have ample time to earn from your referrals!
Approval Requirements: You need to have a valid website or platform with relevant content and meet Udemy's quality standards.
Affiliate Network: Impact
Payout Threshold: $50
Udemy is a widely recognized online learning platform that offers a vast range of courses covering subjects from coding and business to art and music. With thousands of instructors sharing their expertise, learners can choose from both free and paid courses, catering to casual learners and serious professionals alike.
The Udemy affiliate program is a great option for content creators and influencers who want to promote quality educational resources. Affiliates can earn an 8% commission on sales, which can add up quickly considering many courses are priced around $20 to $200. This means your average commission could range from about $1.60 to $16 per sale, making it appealing for those looking to monetize their audience.
With a cookie duration of 7 days, affiliates have a good window for conversions after their audience clicks through. Plus, Udemy's reputation for accessibility and its extensive course catalog help drive traffic, aiding affiliates in generating sales. This makes it easier for affiliates to market courses that align with their niche and audience interests.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Approval Requirements: Affiliates must apply through ShareASale, have an active website or blog with relevant WordPress-related content (e.g., tutorials, plugins, job board topics), no coupon or deal sites allowed; applications are manually reviewed and approved by the WP Job Manager affiliate team.
Affiliate Network: In-house via Easy Digital Downloads (AffiliateWP)
Payout Threshold: $50
WP Job Manager is a popular plugin for WordPress that helps you set up a job board on your website. It's super easy to use, making it ideal for anyone looking to create a site for job listings without any hassle. From simple job posting to advanced features like job alerts and employer profiles, this plugin has it all.
The affiliate program offers a solid commission rate of 20%, which is appealing for marketers looking to promote WP Job Manager. Considering how valuable adding a job board can be to various websites, this commission could result in significant earnings depending on the sales you generate.
With an encouraging cookie duration of 30 days, affiliates have ample time to convert potential customers who show interest. That means if someone clicks your affiliate link, you'll have nearly a month to earn your commission if they choose to make a purchase!
Sensei LMS is a popular learning management system that makes online education easier for businesses, schools, and organizations. It's designed for anyone wanting to create, manage, and share online courses seamlessly. With a focus on user experience, Sensei LMS integrates with WordPress, providing a powerful toolset for educators and trainers.
The affiliate program offers a solid commission rate of 20%, which is a great incentive for promoters. If we consider an average order value—details not specified—this could lead to nice earnings based on sales volume. This makes it appealing for those looking to earn through educational tools.
With a cookie duration of 30 days, any sale made within that period after someone clicks your affiliate link counts towards your commission. It’s a good window to encourage potential customers to take action and make a purchase.
Approval Requirements: Applicants must apply via PartnerStack, provide contact details and a website or social media profile, and agree to the affiliate terms; approval is at AppSumo's discretion with no publicly stated minimum traffic or follower requirements.
Affiliate Network: AppSumo Affiliate Program
Payout Threshold: $50
AppSumo is a popular platform designed for entrepreneurs and startups. They’re known for offering a curated collection of software tools, resources, and services at great prices. Their offerings typically help businesses with marketing, project management, customer support, and other vital functions.
With a commission rate ranging from 5% to a whopping 100% on each sale, affiliates have the opportunity to earn big. While specific average order values aren’t publicly stated, considering that many AppSumo products range from $29 to several hundred dollars, affiliates could see decent commissions. For instance, on a $100 sale, a 20% commission would net you $20!
AppSumo features a cookie duration of 30 days, so you have a solid window to earn commissions from referrals. They have gained a loyal audience over the years, which bodes well for affiliates looking to tap into an engaged customer base. It's a great opportunity for those interested in promoting valuable software solutions!
Approval Requirements: Applicants must sign up via the ShareASale network, provide an active website, blog or podcast URL; no minimum traffic is required; approvals are typically granted within 48 hours.
Affiliate Network: Blubrry
Payout Threshold: $50
Blubrry is known for helping podcasters make their mark online. They offer essential services like podcast hosting, WordPress plugins, and marketing solutions designed specifically for podcasters. The brand has made a name for itself in the podcasting community with its reliable tools that cater to both newbies and experienced podcasters alike.
When you join Blubrry's affiliate program, you can earn a solid commission of $40 for every lead you generate. They have established a reputation among those looking to grow their podcasting presence with helpful insights and an active community. Plus, there’s a wide variety of resources available to help support your marketing efforts.
Blubrry also promotes its products effectively, which can be very helpful for affiliates. The unique blend of essential services for podcasters and a strong community presence makes promoting Blubrry an attractive opportunity for affiliate marketers.
Approval Requirements: Applicants must have an active website, blog, or social media presence with relevant content (e.g., online marketing, WordPress, digital courses).
Affiliate Network: Thrive Themes Affiliate Program
Payout Threshold: $50
Thrive Themes is well-known in the WordPress community for providing tools that help bloggers and businesses thrive online. They offer a range of products, including premium themes, landing page builders, and lead generation tools. With a focus on conversion optimization, their tools are designed to maximize sales and grow email lists.
Their affiliate program offers a solid 35% commission per sale with an enticing 25% recurring commission for memberships. This means if you refer someone who purchases a yearly plan, you could earn a nice chunk of change consistently. With their products typically priced at around $60, that means you could earn about $21 per sale just by promoting their tools!
Besides the generous commissions, Thrive Themes has a catchy cookie duration of 2 years! That’s a long time for your referrals to come back and make purchases. Plus, being part of a popular brand in the online business niche means that people are likely searching for and buying these tools. This makes it easier for affiliates to drive sales.
Approval Requirements: Affiliate must have an active website or blog with quality content related to WordPress, hosting, caching, or web performance; applications are manually reviewed and approved by the WP Rocket team.
Affiliate Network: WP Rocket's in-house affiliate program
Payout Threshold: $50
WP Rocket is a popular WordPress caching plugin that helps websites load faster by optimizing performance. It's especially useful for website owners looking to enhance user experience, improve SEO, and increase conversion rates. With a user-friendly setup, it’s a go-to choice for many bloggers and businesses.
This plugin offers a straightforward approach to boost site speed, which is crucial in today's digital landscape. It includes features like cache preloading, file compression, and lazy loading, making it a robust solution for a wide range of users, from beginners to experts. The intuitive interface and effective results contribute to its strong reputation and user base.
With a 20% commission rate on sales, affiliates can earn a solid income by promoting this plugin. If you're looking at average order values, you can expect some good earnings per sale. It’s an attractive program for marketers focused on the WordPress niche, given the essential nature of site speed in digital marketing strategies.
MOJO Marketplace is a popular hub for creative websites and digital products. They offer a range of items like themes, plugins, and templates specifically designed for WordPress users. Their finger on the pulse of current web trends helps them attract a loyal customer base eager for stylish and functional website solutions.
The MOJO Marketplace affiliate program provides a 30% commission per sale. This can lead to significant earnings for affiliates, especially since the average transaction values could bring commissions in the $20 to $50 range when considering typical product pricing. With a 90-day cookie duration, you can earn commissions even after visitors initially click through, giving you a better shot at capturing those sales.
Affiliates benefit from promoting a well-recognized brand that simplifies the web-building process for its customers. With increased demand for online presence, leveraging MOJO Marketplace’s offerings can be a smart strategy for affiliates looking to tap into the booming digital market.
Approval Requirements: HostPapa reviews affiliate applications manually. Applicants must provide accurate personal and payment information, disclose their primary traffic sources and promotional methods, and have an active website, blog, or social media channel relevant to web hosting or related topics. Paid search on HostPapa trademarks and spammy methods are prohibited. Approval typically occurs within 24–48 hours.
Affiliate Network: HostPapa Affiliate Program
Payout Threshold: $50
HostPapa is a well-known web hosting company that has been around since 2006. They specialize in offering affordable hosting solutions tailored for small businesses, individuals, and entrepreneurs. With plans that include shared hosting, VPS hosting, and reseller hosting, there's something for everyone looking to establish an online presence.
The HostPapa affiliate program is appealing thanks to its competitive commission structure. Affiliates can earn $45 per sale plus 15% of the total sales. This means that if affiliates promote a plan averaging $100, their potential earnings could reach $60 per sale. The cookie duration of 60 days gives even more time to earn commissions from referred customers, which is a nice perk for driving sales.
HostPapa is also recognized for its friendly customer service and eco-friendly approach, which resonates well with many users. They offer a free domain name for the first year and a money-back guarantee, making it easier for affiliates to recommend their services to potential customers. This solid reputation and supportive features make HostPapa's affiliate program a compelling choice.
Approval Requirements: Applicants must have an active website, blog, newsletter, mobile app, YouTube channel or social media profile and be approved by the Envato affiliate program via Impact
Affiliate Network: Impact
Payout Threshold: $50
Premiumcoding is all about quality WordPress themes and templates. They cater to bloggers, small businesses, and online entrepreneurs, looking to create stunning websites. With a focus on clean design and advanced functionality, their templates are user-friendly and highly customizable, making website creation a breeze.
Their products are popular among users who appreciate aesthetics and performance, often turning to Premiumcoding to elevate their online presence. The affiliate program is quite attractive, offering a generous commission rate of 40% to 50%. This means if an average template is priced at around $50, you could earn between $20 to $25 per sale. That’s a solid incentive for any marketer.
Plus, with a cookie duration of 90 days, affiliates have a decent window for commissions on repeat customers. Although other specific details like payout threshold and affiliate network weren’t readily available, the brand's reputation speaks volumes in terms of reliability and support for its partners. Promoting Premiumcoding could be a great choice for anyone interested in earning through affiliate marketing in the tech space.
Approval Requirements: Applicants must register through the ShareASale network and have an active website with original, relevant content; approvals are subject to ShareASale's standard affiliate vetting.
Affiliate Network: ShareASale
Payout Threshold: $50
CSSIgniter is a well-known player in the WordPress theme market, offering a variety of beautifully designed, high-performance themes and plugins. Targeting website owners and developers, they provide customizable solutions perfect for blogs, online businesses, and e-commerce stores. Their user-friendly designs are great for everyone, from beginners to seasoned pros.
Their affiliate program stands out thanks to a generous 50% recurring commission. This means if you refer a customer who subscribes to their services, you could earn substantial ongoing revenue each time they renew. With a robust product range and a lively customer base, promoting CSSIgniter can be quite rewarding for affiliates looking to maximize their income.
Plus, with a cookie duration of 180 days, there's plenty of time for your referrals to convert, and beyond great commissions, CSSIgniter offers support to affiliates with marketing resources and insights. This makes it easier for you to promote their stylish themes and plugins effectively!
WP Tasty is a well-respected name in the world of WordPress plugins, specifically designed for food bloggers and recipe websites. Their products are all about helping users create tasty recipes with ease. They provide several tools like Tasty Recipes, which enhance the way recipes are displayed, making them more user-friendly and visually appealing. This has made WP Tasty a go-to resource for food enthusiasts looking to improve their website's look and functionality.
One of the standout features of the WP Tasty affiliate program is the attractive 30% commission per sale. If you consider the typical price of their plugins, which can range from around $50 to $100, affiliates can earn between $15 to $30 per sale, depending on the specific product purchased. That adds up quickly, and with a solid cookie duration of 90 days, affiliates have plenty of time for their referrals to convert.
Even though specific details like approval requirements or payout thresholds weren't found, just the reputation of WP Tasty in the niche is enough to entice marketers. The demand for well-optimized recipe plugins is strong, making their affiliate program a smart choice for anyone in the blogging and food spaces.
Approval Requirements: Affiliates must apply via the Impact platform and are manually approved based on having an active, relevant website or blog with quality content; coupon or deal sites are not accepted.
Affiliate Network: MemberPress Affiliate Program
Payout Threshold: $50
MemberPress is a powerful membership plugin for WordPress, perfect for anyone looking to build a subscription-based site. It makes it super simple to create, manage, and track membership sites. With MemberPress, you can confidently gather payments from one-time or recurring subscriptions and even create digital products, like online courses or premium downloads.
The catch here is the commission rate, which is set at a solid 25% per sale. This means if you're promoting a plan that costs around $200, you'll rake in about $50 per sale, just like that! Plus, there's a 60-day cookie duration, so you'll have plenty of time to earn commissions from your referrals.
While details on payout thresholds and affiliate network specifics aren't readily available, it’s clear that MemberPress is popular among website owners looking to monetize their content efficiently. With such a great potential for earnings and a fantastic product to promote, becoming an affiliate for MemberPress could really pay off!
DIYthemes is the home of the popular Thesis theme, a premium WordPress theme that's been making waves since it launched. This theme is super popular among bloggers and businesses because it offers a ton of customization options while keeping websites super fast and user-friendly. People love it for the ease of creating beautiful, optimized sites without needing a ton of technical know-how.
The affiliate program flaunts a commission rate of 33% per sale, which can add up quickly, especially with the high demand for thesis themes. While the average order value isn't specified, you can generally expect the common theme price to hover around $200, meaning that you could earn around $66 per new customer you refer. Talk about a great way to turn your traffic into some nice commissions!
Plus, with a 14-day cookie duration, you have a good window for those potential sales. This gives your referrals time to make a purchase while you still get credited for the sale. The program is a great way to monetize your audience if you're involved in blogging, design, or any niche where creating a website is essential.
Superb Themes is a dynamic company that specializes in creating high-quality WordPress themes and templates. With a focus on sleek designs and functionality, they cater to a wide array of businesses and individuals looking to enhance their online presence. Whether it’s a blog, e-commerce store, or portfolio showcase, Superb Themes has a theme tailored to meet various needs.
The popularity of their themes can be attributed to their user-friendly nature and responsive design, ensuring that websites look great on both desktop and mobile devices. Plus, with an average order value that frequently falls in the range of hundreds of dollars, the potential for affiliate commissions is pretty appealing. At a generous 60% commission rate, affiliates can earn substantial income with each sale they generate.
With a 60-day cookie duration, there's ample opportunity for revenue, as referrals can lead to delayed purchases. Overall, the combination of quality products and a competitive commission structure makes the Superb Themes affiliate program an attractive option for marketers looking to dive into the WordPress theme niche.
Approval Requirements: Applicants must have an active website, blog, app or social media channel; apply via the Impact platform; Envato manually reviews applications for quality and relevance.
Affiliate Network: Impact
Payout Threshold: $50
Envato Elements is a fantastic resource for creators, offering a massive library of digital assets like stock photos, graphics, video templates, and more. With over 2 million items at your fingertips, it's a go-to platform for designers, marketers, and anyone in need of high-quality visuals and templates. The subscription model works uniquely, giving users unlimited access to all their assets for a flat monthly fee.
The affiliate program stands out with impressive commission rates ranging from $20 to $120 per lead—definitely appealing for marketers. The potential for affiliate earnings is significant, especially if we consider that many creative professionals find immense value in Envato's diverse offerings. This can drive a higher average order value, translating those commissions into substantial payouts.
With a generous cookie duration of 60 days, you have a great chance of earning from repeated visits. Collaborating with Envato can be a worthwhile opportunity for affiliates looking to tap into the creative community. The platform's reputation for quality and comprehensive selection makes it a reliable choice for driving traffic and sales.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the wordpress niche, you can trust our recommendations to help make it happen.
Lasso's YouTube integration automatically ensures you earn the most possible from every affiliate link in your video descriptions. Just set it and forget it!