The Survival industry is experiencing significant growth—it's projected to reach $1.13 billion by 2026, growing at a CAGR of 7.1% from 2021 to 2026 source. This surge is fueled by an increasing interest in outdoor activities and self-sufficiency, making this niche ripe for affiliate marketing opportunities.
This guide covers our top 25 Survival Affiliate Programs. For each program, you'll get key details like:
Commission rates
Cookie duration
Approval requirements
Affiliate network
Payout threshold
Get ready to unlock your potential for monetization in this thriving sector!
Blade City Inc. is a popular online retailer known for its extensive selection of knives and other cutting tools. They offer everything from everyday carry knives to more specialized blades, catering to both casual enthusiasts and serious collectors. Their reputation for quality products has made them a trusted name in the industry.
As an affiliate, you can earn a commission ranging from 8% to 12% per sale. Given the nature of their products, which generally have a decent average order value, you could easily find yourself making a solid profit. For example, if the average order is around $100, your commission could range from $8 to $12, making it a lucrative opportunity.
With a cookie duration of 28 days, you have ample time to earn commissions from referred sales. This allows affiliates to benefit even if customers don’t make an immediate purchase. The combination of quality products and earnings potential makes this affiliate program a great fit for those looking to market cutting-edge tools.
Imalent is known for its high-performance flashlights and innovative LED lighting solutions. They focus on serious outdoor enthusiasts, offering a range of products perfect for camping, hiking, and professional use. Their flashlights are renowned for being robust and incredibly bright, making them a popular choice among adventurers and emergency responders alike.
The company has built a strong reputation for quality and reliability, attracting a dedicated customer base. Their products stand out in the market for their unique features and advanced technology. This popularity means that there's a decent average order value, which can lead to significant commissions for affiliates.
The affiliate program offers a cool 10% commission per sale with a generous 90-day cookie duration. With Imalent's strong brand recognition and loyal customers, promoting their products can be beneficial for marketers aiming to boost their earnings. Plus, the appeal of outdoor gear can drive more interest and engagement in affiliate sales.
Leatherman is a well-known brand in the world of multi-tools and outdoor gear. Founded in 1983, they create durable and functional products designed for adventurers, DIY enthusiasts, and everyday users alike. Their reputation for quality means customers trust their tools, whether it's for camping, repairs, or wilderness survival.
The Leatherman affiliate program lets marketers earn a commission of 8% per sale, which can lead to solid earnings given the popularity of their tools. With an average order value that's generally high for these types of products, affiliates can expect to see decent commissions rolling in. The cookie duration of 30 days allows for follow-up sales, maximizing potential earnings from referred customers.
Affiliates can tap into a wide audience since Leatherman products appeal to outdoor lovers, craftsmen, and anyone who values reliability. Their commitment to quality and practical innovation makes their tools a staple in many households, which is sure to draw in sales through affiliate marketing efforts.
Approval Requirements: Applicants must have a website, blog, or social media channels with quality, original content focused on the outdoor lifestyle (hunting, fishing, camping, boating, shooting sports, nature, wildlife). Must provide website URLs and traffic sources. Coupon, loyalty, or deal-only sites are not accepted. Applicants must be based in the U.S. or Canada.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Bass Pro Shops is a well-known destination for outdoor enthusiasts, offering everything from fishing tackle to camping gear. Founded in 1971, the brand has grown into an outdoor retail giant, famously featuring stunning stores that serve as attractions themselves. They’ve built a loyal customer base by providing a variety of high-quality products and an immersive shopping experience.
Whether you’re into hunting, fishing, or just exploring the great outdoors, Bass Pro Shops has you covered. Their product range is broad, featuring top brands and catering to adventure seekers of all levels. The average order value varies, but with commission rates from 0.8% to 5.6%, affiliates can earn potentially nice commissions—considering an AOV of around $100, commissions can range from about $0.80 to $5.60 per sale depending on the items purchased.
For those looking to promote outdoor gear, the Bass Pro Shops affiliate program is a solid choice. With a focus on robust customer service and community involvement, the brand is well-respected in outdoor circles. And with plenty of promotional materials, affiliates can easily tap into the excitement of outdoor adventures to boost their sales.
ReadyWise INC. is known for providing a range of high-quality emergency food supplies and outdoor adventure meals. They focus on offering ready-to-eat meals, pantry essentials, and long-lasting food kits that are perfect for camping, hiking, or emergency preparedness. Their products are meant to simplify meal planning in critical situations while ensuring nutritional value.
The affiliate program offers a solid 10% commission on every sale, which can be quite lucrative, especially considering the typical order values for their meal kits and food supplies. Given their reputation and the growing interest in emergency preparedness, affiliates have a great opportunity to leverage their marketing skills to earn some decent commissions.
ReadyWise also understands the importance of blending convenience with quality. Their products are designed for easy preparation and storage, making them a go-to choice for many consumers. This, combined with the extensive shelf life of their items, makes ReadyWise INC. a popular name in the emergency food supply niche.
Bushcraftshop is the go-to destination for anyone passionate about nature and outdoor survival skills. They offer a fantastic range of bushcraft gear, including knives, camping supplies, and tools specifically designed for wilderness enthusiasts. By catering to this niche market, Bushcraftshop helps adventurers find everything they need for their outdoor exploits, making it a great brand for locals and travelers.
The brand has a strong following among camping and survival aficionados who value high-quality and durable products. Whether you're just starting out or are a seasoned pro, the selection covers all skill levels and preferences. This diverse range helps affiliates reach a broad audience who are eager for reliable and specialized gear.
With a commission rate of 7% per sale, affiliates can earn a decent commission, especially considering that outdoor gear often comes with a healthy price tag. This means that with a little effort in promoting Bushcraftshop, your average commission could add up quickly, especially for high-ticket items such as tents or high-end knives.
Top-armyshop is a go-to for fans of military and outdoor gear. With a wide range of products, they cater to both enthusiasts and professionals, providing everything from tactical clothing to camping supplies. This brand has built a solid reputation over the years, becoming a popular choice for those who prioritize durability and functionality in their gear.
Their affiliate program offers a commission rate of 7% per sale, which, depending on the average order value, can be quite rewarding. While the exact average order value isn’t specified, affiliate marketers can expect a good opportunity to earn commissions on successful referrals. With a cookie duration of 7 days, there is ample time for potential buyers to complete their purchases.
Although specific approval processes, the affiliate network, and payout thresholds are not detailed, partnering with Top-armyshop allows affiliates to tap into a passionate community. Promoting high-quality military and outdoor products is a fantastic way to connect with like-minded individuals looking for reliable gear.
Hooyman is all about quality tools for tree care and outdoor enthusiasts. Known for their innovative designs, they offer a range of products, from pole saws to pruners. Whether you're a professional arborist or just tackling backyard projects, Hooyman's gear is built to last and make your life easier.
Their reputation is growing amidst outdoor and landscaping communities, attracting customers who value durability and effectiveness. When it comes to commissions, an affiliate can earn a 7% rate per sale. This could add up especially if you're driving traffic to their well-priced products, giving you a nice commission for every sale you generate.
Additionally, Hooyman's 30-day cookie duration allows affiliates ample time to earn their commissions, which is quite helpful for sales that require some consideration. By leveraging Hooyman's solid reputation and catering to a niche audience, affiliates will have opportunities to maximize their earnings.
Treedom UK is all about making the world greener, one tree at a time. They offer an innovative way to plant trees in various parts of the world while also supporting local farmers. Customers can grow a forest without even lifting a spade! Their unique business model combines environmental love with a connection to the people who grow the trees, making it super appealing for eco-conscious shoppers.
What’s great about Treedom is how it allows customers to not only purchase trees but also gift them or dedicate them to loved ones. This gifting aspect brings a personal touch that sets them apart from typical gardening or landscaping websites. Plus, this means you’ll reach a broad audience, including those looking for meaningful, sustainable gifts.
For affiliates, Treedom’s commission structure is worth a look. Although the exact commission rate isn't specified, with their cookie duration of 30 days, you’ll have a decent window to earn from referrals. Considering their environmental mission resonates with so many, promoting Treedom can feel good while also potentially bringing in some green for your efforts!
Concealment Express is a well-known brand specializing in concealed carry holsters and gear. They offer a wide variety of products designed for anyone looking to safely carry a firearm, including holsters, bags, and accessories. Their focus on quality and customer satisfaction has made them a go-to choice for concealed carry enthusiasts.
With a solid reputation and attention to detail, Concealment Express stands out in the competitive market. The brand offers innovative designs made from durable materials, appealing to a loyal customer base. And if you're considering their affiliate program, the commission rate is 12.5% per sale, which means with an average order, you can make decent earnings promoting their gear.
They offer an attractive 30-day cookie duration to track conversions, giving your referrals time to decide. Although details like approval requirements and payout thresholds might not be specified, the opportunity to promote quality products in a growing niche makes this affiliate program appealing for marketers looking to partner with a reputable brand.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Schrade is well-known for its durable knives and outdoor tools that cater to the adventurous spirit. Founded in 1904, the brand has built a strong reputation in the knife industry, making it a popular choice among outdoor enthusiasts, campers, and hunters. From fixed blade knives to multi-tools, Schrade offers a variety of products designed for performance and reliability in the wilderness.
The Schrade affiliate program is a fantastic opportunity for bloggers and marketers focusing on outdoor gear. With a commission rate of 7% per sale, it's lucrative, especially when considering the nature of Schrade's products. If customers tend to spend around $100 on average, affiliates can earn an average commission of $7 per sale—an appealing prospect for anyone in the niche.
With a friendly 30-day cookie duration, affiliates have a solid window for commissions after the customer first clicks their link. The strong history and brand trust in Schrade make it easier for affiliates to promote products successfully. It's a great match for those involved in outdoor, survival, or lifestyle blogging.
Pelican Products is a popular brand known for its durable cases and high-quality cooling solutions. Founded in 1976, Pelican creates products that are tough enough to handle any adventure, whether it’s a rugged outdoor expedition or a casual day at the beach. Their product lineup includes hard cases for gear and electronics, coolers designed for serious use, and safety products that customers trust.
In the world of affiliate marketing, Pelican's program offers a solid 5% commission on sales. While the average order value wasn’t specified, if you consider their quality products, many shoppers are likely making good-sized purchases, which can lead to a decent commission payout. For instance, a typical sale of $200 could mean a commission of $10 for affiliates, making it worthwhile!
With a 30-day cookie duration, affiliates have a fair amount of time to earn their commissions from referrals. Pelican’s reputation and demand for their products can help drive those sales, especially among outdoor enthusiasts and professionals who appreciate reliable gear.
Victorinox is a well-known Swiss brand famous for its iconic Swiss Army Knife. This brand isn't just about knives, though; they also create a wide range of quality products like watches, travel gear, and apparel that appeal to both outdoor enthusiasts and everyday users alike.
The brand boasts a strong reputation for durability and reliability, making it a go-to choice for people looking for high-quality outdoor and everyday tools. With a commission rate ranging from 6% to 12% per sale, affiliates have the potential to earn quite a bit, especially since Victorinox products often come with a decent price tag.
Since the details about average order values and cookie durations are not provided, we can say that promoting a trusted brand like Victorinox can naturally lead to great conversions. It’s a win-win for affiliates looking to connect with quality products that people trust.
PepperBall is a notable name in the non-lethal defense products arena, known for their innovative solutions designed to help individuals protect themselves without resorting to deadly force. Their signature products include non-lethal projectiles and launchers that are preferred by both civilians and professionals alike, making them a popular choice in safety and self-defense. Whether it's for personal use or security applications, PepperBall's offerings appeal to a wide audience, enhancing their reputation in this niche market.
The PepperBall affiliate program offers commissions ranging from 10% to 15% per sale, which can add up nicely given the typical order values within their product range. This means that with an average order value of around $250, affiliates can earn between $25 and $37.50 on each sale. That's a solid income opportunity for marketers promoting a trusted brand in the personal defense category.
Selecting PepperBall as an affiliate partner also provides the advantage of a 45-day cookie duration. This means affiliates have plenty of time to earn that commission from referred customers. With the growing awareness and interest in non-lethal self-defense products, promoting PepperBall can be both rewarding and impactful for the safety of individuals and communities.
Beyond Clothing focuses on offering high-performance, technical apparel designed for outdoor enthusiasts and adventurers. Their products include jackets, base layers, and other gear for activities like hiking, skiing, and camping. The company aims to create clothing that combines comfort with durability, making it a favorite among outdoor lovers.
One of the standout features of their offering is the diverse range of sizes and fits, catering to all kinds of bodies and preferences. Beyond Clothing is known for its commitment to quality and has built a loyal following among those who value functional and stylish outdoor attire. The average order value is significant, meaning that the 10% commission can lead to nice payouts for affiliates.
With a cookie duration of 30 days, affiliates have a solid timeframe to earn their commissions, giving them a chance to capitalize on potential customers' decisions. In this niche market, having a strong brand reputation like Beyond Clothing’s can help considerably in driving conversions for affiliate marketers.
Joolca AU is all about making the great outdoors even better with its awesome camping and outdoor gear. They specialize in high-quality products like portable showers, hot water systems, and other camping essentials that are designed for adventurous souls who love to explore. With a strong reputation in the market, Joolca gear is a popular choice among campers and outdoor enthusiasts.
The Joolca affiliate program offers a 7% commission on sales, making it an appealing way for affiliates to earn. Assuming an average order value of around $200, that means you could earn about $14 for every sale you refer. With a cookie duration of 30 days, there’s plenty of time for customers to make a purchase and for you to maximize those commissions.
While details about approval requirements and payout thresholds aren’t specified, it’s still a solid opportunity for those promoting high-quality outdoor products. Plus, with a growing community of outdoor lovers, affiliates can tap into a network of engaged customers eager for reliable, practical gear for their adventures.
Ecologi is making quite an impact in the world of environmental sustainability. They focus on helping individuals and businesses offset their carbon footprint by supporting various climate projects. Their platform allows people to plant trees and contribute to eco-friendly initiatives simply and effectively.
The affiliate program has an enticing commission rate of 10% per sale. Given that their average order value tends to vary due to subscription options for monthly tree planting, this model can significantly boost your earnings over time. Plus, with a cookie duration of 30 days, you can earn commissions even if customers take some time to decide.
Joining Ecologi's affiliate program is a great opportunity for eco-conscious marketers to promote a brand that genuinely stands for a cause while earning commission on sales. It's a match for anyone looking to integrate purpose with profit in their affiliate marketing efforts.
GRAYL is known for its innovative water filtration solutions, ideal for adventurers and outdoor enthusiasts. Their flagship product, the Ultralight Water Purifier, not only removes viruses and bacteria but also filters out heavy metals and microplastics. This makes it perfect for hikers, travelers, or anyone who needs clean water on the go.
They’re a popular choice among outdoor lovers, providing practical and reliable products that make hydration easy, anywhere you are. With a commission rate of 8% per sale, affiliates can earn a decent chunk of change. Considering their average order values hover around $60, that means you could be making around $4.80 per sale just for sharing their awesome products.
GRAYL’s affiliate program also features a generous 30-day cookie duration, giving your referrals plenty of time to make a purchase. This can help boost your earnings and provide an extra incentive for promoting their trustworthy filtration systems. Plus, a brand with their reputation for delivering quality products can make your promotional efforts even more effective.
WESN GOODS is all about quality and craftsmanship when it comes to their products. They create reliable and stylish everyday carry items, like knives, pens, and other essentials. Their designs focus on functionality, so you can rely on them whether you're heading out on an adventure or just going about your daily routine.
The company is gaining a strong following among outdoorsy folks and everyday users alike. What sets WESN apart is their attention to detail and commitment to using premium materials, which is a big draw for consumers wanting more than just your standard gear. Their products are built to last, making them an appealing choice for both first-time buyers and loyal customers.
With a commission rate of 10% per sale, affiliates can have a fantastic potential earning with this program. If the average order value is around $100, affiliates could make about $10 per sale, which is solid for those looking to monetize their content. WESN's reputation and quality offerings make it an exciting program to be a part of.
Pitbull Tactical is all about high-quality gear for those who take self-defense and tactical situations seriously. They focus on a range of products including tactical clothing, bags, and accessories that appeal to outdoor enthusiasts, military personnel, and anyone interested in personal safety. Their reputation for durable, practical items makes them a popular choice among those in need of reliable gear.
With a straightforward commission rate of 10% per sale, Pitbull Tactical's affiliate program offers an excellent opportunity. If you consider their average order value, which tends to be around $100, you could earn around $10 per sale. That’s a nice slice of change for each successful referral!
Pitbull Tactical also knows the importance of online marketing. Their cookie duration is set at 30 days, giving your referrals plenty of time to complete their purchase before that cookie expires. This is a pretty nice window compared to many other programs out there!
Naturehike is a well-known brand among camping and outdoor enthusiasts. They provide a wide range of products, including tents, sleeping bags, backpacks, and outdoor cooking gear. Their focus is on offering high-quality, affordable gear that appeals to both novice adventurers and seasoned outdoor lovers.
With a solid reputation for durability and functionality, Naturehike has gained a loyal customer base. Many of their products are designed for various outdoor activities, making them versatile for different types of adventures. Their price points attract value-conscious shoppers, which is a bonus for affiliates looking to promote quality gear.
The Naturehike affiliate program offers a commission rate of 8% per sale. Considering their average order values can typically range in the vicinity of $100, affiliates can earn around $8 for each sale they generate. With a 30-day cookie duration, there's plenty of time for customers to make their purchases through affiliate links.
1800Prepare.com is all about offering essential preparedness supplies for emergencies and disasters. Whether you're looking for survival gear, first aid kits, or food storage solutions, they've got a wide range of products designed to help you be ready for anything. Their focus on quality ensures that customers feel safe and supported in their preparedness journey.
The affiliate program features a commission rate of 10% per sale, which makes it attractive for marketers. If we consider an average order value, you could be looking at around $30 for each sale, meaning you could pocket about $3 per sale. That's a nice bonus for sharing products that genuinely help people stay safe.
With a cookie duration of 120 days, your referrals can make purchases long after they've left your site, giving you more opportunities to earn. This long tracking window increases the potential for making sales, as customers have time to think and come back to complete their orders.
American Family Safety focuses on providing essential safety and security products for families. Their offerings include things like home security systems, fire safety products, and childproofing solutions. They've built a good reputation for helping families feel secure in their homes.
The commission rate for their affiliate program is 7% per sale, which can be quite appealing. While the average order value isn't specified, you can expect that products like security systems usually have higher price tags. This potentially puts your average commission from a single sale in the nice range if you're promoting the right products.
The program features a cookie duration of 30 days, which means you'll have some time to earn from customers after they click on your link. This is great for affiliates as it increases the chances of conversion. Overall, American Family Safety offers reliable products and a straightforward affiliate opportunity for those interested in promoting family safety.
3V Gear is all about practical and durable outdoor gear designed for adventure enthusiasts. Whether you're into hiking, camping, or travel, they offer a solid lineup of products like packs, bags, and accessories that are made to withstand the rigors of the wild. Their focus on quality and functionality has earned them a loyal following among outdoor lovers.
The brand is recognized for its affordable pricing without sacrificing performance. This makes their products appealing for a range of customers, from weekend hikers to serious trekkers. With a solid average order value, the affiliate program offers a competitive commission rate of 8% to 14% per sale, giving affiliates a nice cut for their referrals.
Affiliates benefit from a cookie duration of 30 days, which means if someone clicks your link, you could earn commissions on any purchases made within that month. It's an enticing opportunity for anyone looking to promote high-quality outdoor gear and earn some cash while sharing the adventure love!
Goal Zero is a well-known player in the realm of portable power solutions. They focus on products like solar panels, power banks, and portable solar generators that are perfect for camping, outdoor adventures, or emergency preparedness. The brand has built a strong reputation among outdoor enthusiasts and eco-conscious consumers alike, thanks to their innovative, high-quality gear that makes staying powered up in the wild a breeze.
With an affiliate program that offers a 5% commission on sales, affiliates can take advantage of the increasing popularity of Goal Zero’s products. If the average order value is, say, around $200, that means you could earn about $10 for each sale generated through your affiliate links. This highly appealing commission structure combined with their solid customer base makes it an attractive option for anyone looking to promote green energy solutions.
Whether you're a seasoned outdoor blogger or just starting out, promoting Goal Zero can resonate with those who value sustainability and adventure. Their cookie duration of 14 days also means that if your visitors don’t buy right away, you still have a decent window for earning commissions from their purchases.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the survival niche, you can trust our recommendations to help make it happen.
Lasso's YouTube integration automatically ensures you earn the most possible from every affiliate link in your video descriptions. Just set it and forget it!