The Survival industry is experiencing significant growth—projected to reach over $28 billion by 2027, growing at a CAGR of 5.2% from 2020 to 2027 according to Grand View Research. As outdoor activities continue to surge in popularity, so does the demand for survival gear, prepping supplies, and associated educational resources.
This guide covers our top 25 Survival Affiliate Programs that present lucrative monetization opportunities for you. For each program, you'll get key details like:
Blade City Inc is a vibrant brand that focuses on selling an impressive range of cutting tools, knives, and outdoor gear. Known for its quality and variety, Blade City caters to everyone from outdoor enthusiasts to collectors. They boast an array of products, including tactical knives, survival gear, and even cool collectibles that catch the eye of many buyers.
The brand enjoys a solid reputation among its customers, which helps in driving sales. With a commission rate ranging from 8% to 12%, affiliates can expect a good return, especially if the average order value hovers around $100 or more. This can mean an average commission of $8 to $12 per sale, making it a lucrative opportunity for affiliates in the knife and outdoor gear niche.
Blade City also capitalizes on a 28-day cookie duration, giving affiliates a fair chance to earn commissions for any referred customers who return and make a purchase. Their appealing inventory and potential commissions can make partnering with them an enticing opportunity for affiliate marketers looking to tap into the outdoor and outdoor enthusiast market.
Imalent is a well-regarded player in the LED flashlight market, offering an impressive range of high-powered flashlights designed for outdoor enthusiasts and professionals alike. Their products stand out with cutting-edge technology, excellent brightness levels, and durability, making them popular among campers, hikers, and even security personnel. Imalent’s reputation for quality means affiliates can confidently promote their products, knowing they cater to a dedicated audience.
The commission rate for Imalent's affiliate program sits at a competitive 10% per sale. While the average order value isn’t specified, considering their flashlights typically range in price, affiliates can expect to earn a healthy commission on each sale made through their unique referral links. With a cookie duration of 90 days, this program lets you earn from any sales generated from leads you referred almost three months after they first click through.
Lastly, Imalent’s affiliate setup welcomes you into a vibrant community of outdoor gear lovers. Their focus on innovative design and performance ensures that affiliates have a wide range of products to promote. Whether it’s tactical flashlights for security or ultra-bright models for adventurous expeditions, there’s something for every type of customer in the Imalent lineup.
Leatherman is a well-known name in the world of multi-tools and outdoor gear. Founded in 1983, the brand has built a reputation for creating high-quality products that blend functionality and durability. From compact pocket tools to full-sized multi-tools, there's something for everyone, whether you're an adventurer or just need something handy for everyday tasks.
Their affiliate program offers a solid commission rate of 8%, which can add up nicely considering the average order value for Leatherman products tends to be quite high. Imagine marketing a versatile tool like the Wave Plus, which sells for around $100. With that commission structure, each sale could bring in around $8 – making it a worthwhile promotion for affiliates.
With a 30-day cookie duration, Leatherman gives your referrals the time they need to consider their purchase, with affiliate sales backed by great product trust. Their strong brand reputation and focus on quality make it easy for marketers to promote, knowing they're backing a product that customers love.
Approval Requirements: Applicants must have a website, blog, or social media channels with quality, original content focused on the outdoor lifestyle (hunting, fishing, camping, boating, shooting sports, nature, wildlife). Must provide website URLs and traffic sources. Coupon, loyalty, or deal-only sites are not accepted. Applicants must be based in the U.S. or Canada.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Bass Pro Shops is a well-known outdoor retail giant, dedicated to providing everything you need for your adventures. Founded in 1971, they offer a large selection of gear and apparel for fishing, hunting, camping, and other outdoor activities. With their signature blend of merchandise and a strong commitment to conservation, Bass Pro has built a loyal following among outdoor enthusiasts.
Bass Pro Shops also boasts a community focus, often hosting events and workshops to engage with outdoors lovers. Though the cookie duration is 7 days, their average order value can vary, meaning potential earnings depend largely on the kinds of products sold. With the diverse range of high-ticket items available, affiliates can see impressive returns as they promote one of the leading names in outdoor retail.
ReadyWise INC. is a go-to brand for emergency food supplies and preparedness products. They offer a wide range of high-quality food kits, freeze-dried meals, and survival gear, which is perfect for outdoor enthusiasts and anyone who values readiness for unexpected situations. Their products are designed with a long shelf life, making them ideal for camping trips or emergency situations.
The affiliate program allows you to earn a 10% commission on every sale. This can be quite rewarding, especially given the increasing popularity of emergency preparedness in recent years. If you consider the average order value in this market to be around $150, that means you could be earning about $15 per sale. Nice cash flow for just sharing what ReadyWise has to offer!
With a cookie duration of 120 days, there's ample time for conversions, making it easier for affiliates to capture sales. The program truly taps into an important niche, allowing you to engage with an audience that values sustainability and preparedness, which can lead to repeat customers and leverage your affiliate success.
Bushcraftshop is all about embracing the great outdoors. They offer a wide range of products geared towards bushcraft, camping, and survival enthusiasts. From tools and knives to clothing and accessories, they cater to all your wilderness needs. Whether you're a seasoned adventurer or just getting started, there’s something for everyone.
The brand has carved out a popular niche by providing high-quality gear that outdoor enthusiasts can trust. With a big following in the outdoor community, customers often rely on Bushcraftshop to provide the essentials for their next adventure. Plus, their commitment to quality means repeat customers who are more likely to spend.
The affiliate program offers a commission rate of 7% per sale, making it a solid choice for those looking to earn some extra income. Given the typical outdoor gear price points, this could translate to decent earnings on each sale. If you're passionate about the outdoors, linking up with Bushcraftshop could be a great match!
Top-armyshop is your go-to destination for all things military and outdoor gear. They offer a wide range of products, including tactical clothing, camping essentials, and survival equipment. Their commitment to quality and functionality attracts a large audience, from outdoor enthusiasts to active military personnel.
With a solid commission rate of 7% on sales, affiliates have the potential to earn a nice chunk of change. For instance, if the average order value is around $100, you could pocket about $7 on every sale you generate. This makes it worth your while as you connect customers with high-demand items.
The cookie duration is set at 7 days, so make sure to direct your traffic wisely! With a well-known brand that emphasizes reliable gear for adventurers, affiliate marketers will find Top-armyshop's program a beneficial collaboration.
Hooyman is all about providing innovative gear for outdoor enthusiasts, especially those who love tree cutting and power tool accessories. Their products are designed to make work easier and more efficient, whether you're a professional or just someone who enjoys taking care of your yard.
They have built a solid reputation for quality, showcasing an impressive lineup of tools that are durable and performance-driven. Their customer base consists of avid outdoorsy types, landscapers, and anyone looking to simplify their gardening and maintenance tasks.
The affiliate program offers a 7% commission on sales, which can be pretty lucrative considering the average order value in this niche is typically around $100. This means every sale can bring you an average commission of $7. With a cookie duration of 30 days, there’s plenty of time for potential buyers to make their decision after clicking your link.
Treedom UK is all about making a positive impact on the planet through tree planting. They connect people with reforestation projects around the world, allowing you to plant trees, whether for yourself or as a gift to someone special. Each tree you plant has a story, making it a lovely personal touch. Plus, you get to contribute to environmental sustainability, which resonates with many eco-conscious individuals nowadays.
With Treedom, you're not just getting a product; you're part of a movement that helps tackle climate change. They offer a range of trees to plant, each coming with its own info about the species and how it helps the environment. This knowledge can be quite appealing when affiliates want to promote their mission and products to potential customers looking for meaningful gifts.
While specific commission rates, approval requirements, and payout thresholds aren't available, Treedom UK offers a 30-day cookie duration. This means affiliates have a decent window to secure their commissions from referrals. If you're looking to promote a brand that truly cares about the environment and has a unique product offering, Treedom UK is definitely worth exploring.
Concealment Express specializes in offering a range of high-quality concealed carry holsters and accessories for firearm enthusiasts. Their products are designed for comfort, usability, and safety, catering to a wide audience of both casual and serious gun owners. With a focus on innovation, their holsters combine functionality with style, making them a go-to choice for those looking to keep their weapons discreet while on the move.
Affiliates can take advantage of a competitively attractive commission rate of 12.5% per sale. While we don’t have specific details about the average order value or any payout thresholds, it’s worth noting that firearms accessories often have decent price points, which means the commissions can add up quickly. Plus, with a cookie duration of 30 days, you'll have plenty of time to turn clicks into sales.
Participating in the Concealment Express affiliate program could be a great way to earn commissions while promoting a brand that values quality and customer satisfaction. Whether your audience includes first-time buyers or seasoned shooters, this program offers a chance to engage with a thriving community of firearm enthusiasts.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Schrade is known for its sturdy, reliable knives and outdoor gear. Founded back in 1904, the brand has built a solid reputation for producing high-quality blades and tools. Whether it's folding knives, fixed blades, or multi-tools, Schrade has got a range of products that cater to hunting, camping, and everyday carry enthusiasts.
What makes Schrade stand out is their commitment to functionality and classic design. They offer durable products that can handle tough tasks, making them a favorite among outdoor adventurers and DIY enthusiasts alike. Shoppers appreciate the value and reliability reflected in Schrade's products, helping to boost the brand's popularity.
The Schrade affiliate program offers a 7% commission on each sale, adding up nicely, especially for higher-value orders. For instance, if an average order totals around $100, you're looking at a potential commission of around $7 per sale. With a cookie duration of 30 days, there's a good chance you'll earn commissions on referrals who may take their time before finalizing a purchase.
Pelican Products is a well-known player in the outdoor and protective case game. Founded in 1976, this brand has built a solid reputation for high-quality products that keep your gear safe and sound. They specialize in tough cases, portable lighting, and coolers designed to withstand the rigors of adventure.
As an affiliate, you'll be promoting products that customers trust, which helps drive sales. Their average order value often sits at around $150. With a commission rate of 5%, that means you can earn approximately $7.50 per sale. Not too shabby, right? Plus, the cookie duration of 30 days gives customers time to come back and complete their purchases.
Pelican's strong brand recognition and commitment to quality make their affiliate program appealing. Their products are perfect for outdoor enthusiasts, photographers, and anyone looking for reliable protection for their gear. So, promoting Pelican could lead to great returns if your audience fits their target market.
Victorinox UK is known for its iconic Swiss Army knives and has built a strong reputation since it was founded in 1884. Their product lineup has expanded to include a broad range of quality products, from multifunctional tools and kitchen cutlery to travel gear andTimepieces. This makes them a go-to brand for both outdoor enthusiasts and everyday consumers looking for durable and reliable products.
The affiliate program offers a commission rate between 6% and 12%, which can translate to decent earnings when you consider Victorinox's average order value. Shoppers often splurge on tools or travel items that range from £30 to over £100, meaning your commissions can add up quickly.
With a history of craftsmanship and a commitment to quality, Victorinox UK is popular among adventurers and home users alike. Promoting their products can appeal to various audiences, making their affiliate marketing program a solid choice if you want to earn while promoting a well-respected brand.
PepperBall is a brand known for its innovative and non-lethal defense solutions. Their products include various types of launchers and projectiles designed to safely incapacitate an attacker while minimizing the risk of permanent harm. With a strong focus on personal safety, PepperBall appeals to a wide audience, including law enforcement agencies, security professionals, and civilians looking for effective self-defense options.
The PepperBall affiliate program offers a commission rate of 10% to 15% per sale, making it a rewarding opportunity for affiliates. Although exact figures for average order value aren’t disclosed, this commission range could mean that a successful affiliate would earn a comfortable return on well-promoted sales. With the growing emphasis on personal safety products, this makes promoting PepperBall not only easy but potentially lucrative.
The program is structured to be supportive for affiliates, providing quality content and product information to help make sales. Moreover, the 45-day cookie duration gives affiliates a generous timeframe to earn commissions from their referrals. With PepperBall's solid reputation in the safety industry, affiliate marketers can feel confident participating in a brand that prioritizes safety and innovation.
Beyond Clothing is all about high-quality, performance-oriented outdoor apparel. Their products are designed to handle everything from extreme cold to intense workout sessions. With a focus on sustainability and functionality, they cater to a wide range of outdoor enthusiasts and active lifestyle fans.
The affiliate program offers a solid commission rate of 10% per sale, making it an enticing option for marketers. Given the kind of upscale gear Beyond Clothing sells, affiliates can earn significantly from each sale, especially if folks are spending upwards of $150 on average. That's a good chunk of change per transaction!
Plus, with a cookie duration of 30 days, there's plenty of time for potential customers to return and complete their purchases. So whether you're marketing to avid hikers or serious climbers, Beyond Clothing’s reputation and product range make for appealing affiliate sales opportunities.
Joolca AU is making waves in the world of outdoor cooking gear, especially aimed at campers and adventure enthusiasts. They focus on portable outdoor shower systems, kitchen setups, and essential accessories that turn a wild campsite into a comfy cooking oasis. With their well-built products, Joolca is gaining a loyal following among outdoor lovers in Australia.
When it comes to the affiliate side of things, Joolca AU offers a commission rate of 7% per sale, making it a solid choice for marketers eager to promote high-quality kitchen gear for camping. The cookie duration of 30 days helps capture potential sales through savvy promotional tactics. Affiliates can leverage the robust outdoor community around Joolca products to boost their earnings.
Though details on the average order value are not specified, the commission rate combined with well-priced products means that each sale can translate into a healthy commission. The potential for good earning comes not just from their appealing products but also from the growing popularity of outdoor activities, making advertising Joolca gear a smart move for any affiliate marketer.
Ecologi is all about making a positive impact on the planet through environmental projects. They specialize in allowing individuals and businesses to offset their carbon footprints by funding tree planting and other eco-friendly initiatives. It's a cool way for people to contribute to climate action while also promoting sustainability in their daily lives.
The Ecologi affiliate program offers a commission rate of 10% per sale, which can be pretty sweet when you consider the average order values of their services. Given the nature of their offerings, partners can expect to earn a decent commission on each referral, especially as more people become eco-conscious and look to reduce their carbon impact.
With a cookie duration of 30 days, affiliates have a good window to earn commissions from their referrals. The brand has been gaining traction for its unique approach to environmental responsibility, making it an appealing pick for affiliate marketers looking to promote meaningful products.
GRAYL is all about clean water and hydration solutions, offering innovative products that make it easy to access safe drinking water anywhere. Their flagship product, the UltraPress Water Purifier, allows adventurers, travelers, and outdoor enthusiasts to filter water quickly and efficiently, removing harmful contaminants. This focus on outdoor and travel hydration makes them a popular choice among avid explorers.
The brand is known for quality and reliability, and they've built a loyal following thanks to their commitment to sustainability and easy-to-use designs. Their affiliate program offers an 8% commission on every sale, which is pretty solid, especially when you consider the average order value for their products tends to hover around $60. This means your average commission could be around $4.80 per sale, a decent return for promoting quality gear.
Beyond the basics, the GRAYL affiliate program is geared toward those who love sharing outdoor gear and passion for adventure. Affiliates can feel confident promoting a brand that resonates well with eco-conscious consumers who prioritize both quality and environmental impact.
WESN GOODS is all about quality EDC (Everyday Carry) gear, designed for those who appreciate craft and practicality in their everyday lives. They offer a range of beautifully crafted tools and accessories, ensuring that functionality does not sacrifice style. Their products are perfect for everyone, from urban dwellers to outdoor enthusiasts looking to elevate their everyday experience.
Their affiliate program provides a solid 10% commission on each sale. Considering the average order value in the EDC niche tends to be around $50 to $100, affiliates can earn around $5 to $10 per sale. With a cookie duration of 30 days, you have a good window to convert clicks into cash, making it easier to increase your earnings over time.
WESN’s reputation is strong among fans of quality gear, and their commitment to craftsmanship means that you’re promoting items that customers will love. Their selection includes everything from pocket knives to key organizers, appealing to a wide audience interested in functional design. This makes the program attractive for affiliates who cater to lifestyle, outdoor, or even tech-savvy audiences.
Pitbull Tactical is a go-to brand for those into tactical gear and outdoor products. They offer a solid range of equipment, including backpacks, tactical apparel, shooting accessories, and more. Their focus on quality means their gear is not just reliable but also designed for tough environments, making it popular among law enforcement, military personnel, and outdoor enthusiasts.
The affiliate program is appealing for marketers chasing a commission. With a commission rate of 10% per sale, you can earn some nice revenue, especially if the average order value is good. For instance, if the average order sits around $100, you could make around $10 per sale. That adds up quickly if you can drive more traffic!
Pitbull Tactical is all about building a community of loyal customers who value dependable gear. With a cookie duration of 30 days, you have some time to earn commissions on referred sales. This setup gives affiliate partners a fair chance to promote a brand that resonates well within the tactical and outdoor community.
Naturehike is a standout in the outdoor gear space, known for its durable and affordable camping, hiking, and travel equipment. They offer a variety of products, including tents, sleeping bags, backpacks, and cooking gear designed for both casual adventurers and seasoned explorers. With a growing reputation for quality and value, Naturehike has garnered a dedicated customer base, making their products a popular choice among outdoor enthusiasts.
Their affiliate program offers an 8% commission per sale, which can be a nice earner when you consider the average order value. If you’re selling items around $100, that means you're looking at around $8 per successful sale. Plus, with a cookie duration of 30 days, you have ample time for customers to complete their purchases after clicking on your links.
Naturehike promotes an enticing adventure lifestyle that resonates well with their audience. By joining their affiliate program, you get to tap into this thriving community while promoting quality gear for various outdoor activities, which can make your marketing efforts not just profitable, but also enjoyable!
1800Prepare.com focuses on providing essential products for emergency preparedness, including survival kits, food supplies, water purification systems, and more. They cater to families, businesses, and individuals who want to be ready for any situation that might arise, whether it's natural disasters or unexpected emergencies. The brand is known for its commitment to quality and has made a name in the emergency preparedness space.
Their affiliate program offers a commission rate of 10% per sale, which can be appealing. If their average order value averages around $100, for example, that means you could earn about $10 per sale. This adds up quickly, especially during peak times when people are looking to stock up on supplies.
One of the highlights of the 1800Prepare affiliate program is the 120-day cookie duration. This means that if a customer visits through your link, you’ll get credit for any purchases they make in the next four months. That's a generous window and can lead to some serious sales opportunities.
American Family Safety focuses on providing a range of home safety products, including alarm systems, security cameras, and smart home devices. Their goal is to help families maintain a secure environment and peace of mind through high-quality solutions. The popularity of their products stems from their commitment to safety and innovation, making them a trustworthy option for homeowners.
The affiliate program offers a solid 7% commission on sales, meaning that if the average order value hovers around $100, affiliates can expect to earn about $7 per sale. This makes it a great fit for anyone looking to promote essential home safety items that are always in demand.
With a cookie duration of 30 days, affiliates have a fair chance to earn commissions even if customers take a bit of time to make a purchase after clicking the link. That’s excellent for flexibility in sales strategies and helps maximize earnings over time.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the survival niche, you can trust our recommendations to help make it happen.
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