These are the best affiliate programs you can recommend to your audience in the survival niche.
• UpdatedThe Survival industry is experiencing notable expansion, with the global survival gear market projected to reach $12.22 billion by 2026, growing at a CAGR of 4.24% from its current valuation of $9.07 billion in 2021 [source]. This growth signals a robust market opportunity for affiliate marketers, especially as interest in outdoor activities and emergency preparedness continues to rise.
This guide outlines our top 25 Survival Affiliate Programs, perfect for those looking to tap into this lucrative niche. For each program, you'll learn key details such as:
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We analyze each program's commission structure to evaluate how lucrative the program will be for our readers.
Before we recommend a program, we ensure the product offerings are high-quality and trustworthy.
We give extra weight to brands with stellar reputations for taking care of their affiliates.
Different programs have different payout thresholds and frequencies that we considered when writing our list.
Commission Rate: 8% - 12% Per Sale
Cookie Duration: 28 Days
Blade City Inc is a go-to spot for knife enthusiasts and hobbyists. They offer a diverse range of knives, including tactical, survival, and everyday carry options. No matter if you're an avid collector or just need a reliable cutting tool, Blade City has something for everyone.
This brand is popular among those who appreciate quality craftsmanship and unique designs. Their extensive selection makes it easy for affiliates to find the right audience. With an average commission rate of 8% to 12% per sale, affiliates can make a solid income based on the value of the products sold.
Blade City’s affiliate program is a great opportunity for anyone looking to monetize their audience. The active market for knives and outdoor gear ensures a steady flow of potential customers, especially for affiliates who target outdoor sports, camping, and survival niches.
Join the Blade City Inc Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 90 Days
Payout Threshold: $50
Imalent is a well-known brand in the world of high-performance flashlights and lighting solutions. Founded with a passion for innovation, they specialize in providing some of the brightest and most durable lighting products on the market. Their offerings range from tactical flashlights to outdoor gear, catering to enthusiasts, professionals, and everyday users alike.
They are recognized for their cutting-edge technology and exceptional build quality, making them a preferred choice among performance-focused customers. Imalent often attracts adventurers who appreciate reliable light sources when exploring the great outdoors or during demanding tasks. With their products, you can expect standout features like multiple brightness levels, long-running times, and durable designs.
The Imalent affiliate program provides an enticing 10% commission per sale, which can be quite profitable considering the brand's strong positioning in the market. Their 90-day cookie duration allows affiliates ample time to earn commissions from referrals. This can be especially valuable for marketers targeting communities that prioritize outdoor and tactical gear, enhancing potential revenue streams.
Join the Imalent Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Leatherman is a well-known brand in the tools and outdoor gear world, especially famous for its multi-tools and knives. Founded in 1983, Leatherman has a reputation for quality and durability. Their products are designed for various types of users, whether you're a DIY enthusiast, a hiker, or someone looking for everyday carry tools.
With a commission rate of 8% per sale, Leatherman’s affiliate program can be quite rewarding. If you're promoting items with an average order value around $100, that means you'd be earning $8 on each sale. The 30-day cookie duration is perfect for capturing potential customers who might come back after browsing.
Leatherman’s products appeal to a diverse audience, making it easy for affiliates to find their niche market. Plus, since Leatherman tools are gifts for many occasions, you can tap into holiday shopping, birthdays, or even just casual gifting. Their brand recognition and loyal customer base further enhance the chances of generating consistent sales.
Join the Leatherman Affiliate Program
Commission Rate: 0.8% - 5.6% Per Sale
Cookie Duration: 7 Days
Approval Requirements: Applicants must have a website, blog, or social media channels with quality, original content focused on the outdoor lifestyle (hunting, fishing, camping, boating, shooting sports, nature, wildlife). Must provide website URLs and traffic sources. Coupon, loyalty, or deal-only sites are not accepted. Applicants must be based in the U.S. or Canada.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Bass Pro Shops is a well-known retailer in the outdoor sports industry, founded in 1971. This brand has become a favorite among outdoor enthusiasts by offering a wide range of products like fishing gear, hunting equipment, camping supplies, and outdoor apparel. Their stores are not just retail spaces but also destinations, featuring impressive aquarium displays, wildlife exhibits, and even restaurants in some locations.
With their extensive selection and a loyal customer base, the Bass Pro Shops affiliate program is attractive for marketers. The commission rate ranges from 0.8% to 5.6% per sale. If we consider an average order value of about $100, affiliates can potentially earn between $0.80 to $5.60 per sale, which adds up for popular products. Their cookie duration is set at 7 days, making it essential for affiliate marketers to quickly engage customers.
Known for strong brand loyalty, this program comes with the opportunity to collaborate with a recognized name in outdoor retail. Bass Pro Shops also offers a variety of popular brands under their umbrella, making it easier for affiliates to promote quality products that resonate with outdoor lovers. Whether it’s hunting gear or fishing accessories, there’s plenty to choose from for driving commissions.
Join the Bass Pro Shops Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 120 Days
Affiliate Network: AvantLink
Payout Threshold: $50
ReadyWise Inc. is a go-to brand for anyone who loves quality emergency food supplies and camping meals. They focus on long-lasting, easy-to-prepare food options, perfect for outdoor enthusiasts, families, or anyone who wants to be prepared for emergencies. Their products range from freeze-dried meals to quick breakfast options, appealing to both casual campers and serious survivalists.
The brand is known for its commitment to quality, offering tasty meals that hold up well over time. This has helped them build a solid reputation in the outdoor and prepping communities. With their average order value around $100, an affiliate earning a 10% commission can make roughly $10 per sale, which adds up quickly if you promote effectively.
To sweeten the deal, ReadyWise offers a competitive cookie duration of 120 days. This means you have more time to earn commissions from customers who click your link, even if they don’t make a purchase immediately. It's a solid setup for anyone looking to dip their toes into affiliate marketing in the outdoor niche.
Join the ReadyWise INC. Affiliate ProgramWe'll email you a link to the full list.
Commission Rate: 7% Per Sale
Cookie Duration: 21 Days
Affiliate Network: Awin
Payout Threshold: $50
Bushcraftshop is your go-to destination for everything bushcraft and survivalist. They offer a wide range of products, from knives and camping gear to fire starters and survival kits. Whether you’re an experienced outdoorsperson or just starting, they have something for everyone. The brand is well-known in the outdoor community, appealing to those who love to connect with nature.
With a solid affiliate program running at a 7% commission per sale, Bushcraftshop makes it easy for affiliates to earn money. Considering their average order value often exceeds $100, this could mean an average commission of around $7 for each sale. That's a decent return for sharing their awesome products with your audience!
The program has a cookie duration of 21 days, which gives potential customers a good amount of time to return and complete their purchase. If you love the outdoors and want to promote a respected name in the bushcraft space, this affiliate program is definitely worth a look.
Join the Bushcraftshop Affiliate Program
Commission Rate: 7% Per Sale
Cookie Duration: 7 Days
Top-armyshop is a go-to destination for military and tactical gear enthusiasts. They offer a wide range of products including camouflage clothing, survival gear, and outdoor equipment. Known for their quality and durability, these products cater especially to outdoor adventurers, hunters, and anyone in need of robust gear.
Their affiliate program comes with a 7% commission rate, making it financially rewarding for those promoting their products. While they don’t disclose an average order value, if we estimate based on industry standards—say, around $100—you could expect an average commission of about $7 on each sale you refer.
With a cookie duration of 7 days, this gives potential customers a brief window to make their purchase after clicking your affiliate link. Top-armyshop's reputation in the military gear niche could really give affiliates an edge in promoting high-quality options to their audience.
Join the Top-armyshop Affiliate Program
Commission Rate: 7% Per Sale
Cookie Duration: 30 Days
Hooyman is a reputable brand known for its high-quality tree pruning tools and outdoor gear. These tools are designed to make outdoor work easier for professionals and DIY enthusiasts alike. Hooyman’s products are well-regarded for their durability and innovative features, appealing to a broad audience that values efficiency and quality in outdoor equipment.
The affiliate program offers a commission rate of 7% for each sale, which can be quite attractive considering the common spend on pruning tools in the market. With an average order value often hovering around $90, you could potentially earn around $6.30 for every sale you drive. This makes it a solid opportunity for affiliates investing time into promoting quality outdoor products.
Affiliates will also appreciate Hooyman's straightforward approach and strong brand presence in the market. They emphasize customer satisfaction, which helps generate repeat business, ultimately benefiting everyone in the affiliate program. This, combined with a 30-day cookie duration, gives affiliates ample time to make their sales and earn commissions.
Join the Hooyman Affiliate Program
Commission Rate: Unknown
Cookie Duration: 30 Days
Affiliate Network: Awin
Payout Threshold: $50
Treedom UK is a unique brand that combines eco-friendliness with an innovative idea of tree planting. They allow customers to plant trees and contribute to reforestation efforts around the world, making it a great choice for environmentally conscious consumers. Their range includes different types of trees, each one with a story and benefits that help the planet.
What sets Treedom apart is the connection they create between customers and the trees they plant. Each tree comes with its own photo and details, fostering a personal touch that resonates with buyers. Plus, this added connection can lead to higher engagement and interest in the affiliate program.
Although commission rates and order values are currently a mystery, Treedom UK stands out as a popular choice among those passionate about sustainability. With a 30-day cookie duration, affiliate marketers have a solid chance to earn commissions over a good window of time from their referrals.
Join the Treedom UK Affiliate Program
Commission Rate: 12.5% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
Concealment Express is a go-to brand for anyone interested in concealed carry gear and accessories. They specialize in a variety of products, including holsters, concealed carry bags, and tactical clothing. Whether you're a seasoned gun owner or a newcomer to concealed carry, Concealment Express offers well-designed solutions that are both functional and stylish.
With a solid reputation in the industry, Concealment Express is known for its high-quality materials and precision craftsmanship. Their products combine safety and comfort, which appeals to a diverse customer base. This popularity is evidenced by their growing online presence and social media following.
The affiliate program features a commission rate of 12.5% per sale, allowing you to potentially earn a good commission on sales. If their average order value is substantial, your earnings could be pretty attractive. Plus, their 30-day cookie duration means you have a decent window for tracking conversions from your referrals.
Join the Concealment Express Affiliate Program
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Commission Rate: 7% Per Sale
Cookie Duration: 30 Days
Affiliate Network: AvantLink
Payout Threshold: $50
Schrade is known for producing reliable outdoor and tactical knives, tools, and accessories. They've built a solid reputation for making products that enthusiasts love. Their offerings range from rugged hunting knives to versatile multi-tools, catering to everyone from casual campers to serious survivalists.
As a brand, Schrade combines traditional craftsmanship with modern designs. It’s especially popular among outdoor lovers, collectors, and DIY enthusiasts. Their average order value is notable, allowing affiliates to earn commissions that really add up. With a 7% commission rate, you could see a nice payout based on how many sales you generate.
Schrade's affiliate program has a cookie duration of 30 days, which gives you a good window for potential commissions after a visitor clicks through your link. They offer quality products that appeal to a loyal customer base, making this program a wonderful option for anyone looking to earn from outdoor and tactical gear.
Join the Schrade Affiliate Program
Commission Rate: 5% Per Sale
Cookie Duration: 30 Days
Affiliate Network: AvantLink
Payout Threshold: $50
Pelican Products is a reputable name for anyone into rugged packaging solutions and high-performance gear. They are best known for their durable cases and coolers that are perfect for adventurers, outdoor enthusiasts, and professionals alike. Whether you need to keep your gear safe during a wild expedition or keep your drinks cold for an outdoor picnic, Pelican’s got you covered.
With a solid commission rate of 5% per sale for affiliate marketers, Pelican makes it easy to earn some extra cash. Given that many of their top-tier products have a healthy average order value, that 5% can add up quickly with larger purchases. This means if someone buys a $200 case, for instance, you could pocket around $10 for just one referral.
Plus, the brand’s reputation for quality means customers often feel confident shopping there, leading to more successful sales through your affiliate links. Their range of products appeals to a broad audience, which can help increase your chances of earning commissions regularly. Coupled with a 30-day cookie duration, there’s plenty of opportunity for you to benefit from referrals!
Join the Pelican Products Affiliate Program
Commission Rate: 6% - 12% Per Sale
Cookie Duration: Unknown
Affiliate Network: Awin
Victorinox UK is well-known for its iconic Swiss Army knives and a broad range of other quality products. Founded in 1884, Victorinox has built a strong reputation for blending functionality with Swiss craftsmanship. They offer everything from cook sets and travel gear to unique accessories, making their product line a favorite among outdoor enthusiasts and travelers alike.
The brand's popularity shines through its diverse selection and loyal customer base. Shoppers love their sturdy and reliable products, perfect for adventures as well as everyday tasks. When you're promoting Victorinox UK, you're not just linking to products; you're recommending items that have stood the test of time.
With a commission rate ranging between 6% to 12%, affiliates can earn a solid return, especially considering the average order values from their product range. This program gives you the chance to profit from a brand known for durability and innovation, which can boost your earnings in a competitive marketplace.
Join the Victorinox UK Affiliate Program
Commission Rate: 10% - 15% Per Sale
Cookie Duration: 45 Days
PepperBall is all about providing non-lethal defense solutions for personal safety and law enforcement. Their products are designed to help people protect themselves while minimizing harm, making them popular among various consumers who prioritize safety without the use of firearms.
The brand features a range of products, including PepperBall launchers and projectiles, suitable for both everyday citizens and professional use. Given the increasing interest in personal security, PepperBall has carved out a solid name for itself in the market, ensuring a good level of brand trust among consumers looking for effective self-defense options.
With a commission rate between 10% to 15% on sales, affiliates can earn a notable amount depending on the average order value. Assuming an average sale of $100, for example, affiliates could see commissions of $10 to $15 per sale, making it a potentially rewarding program for those interested in promoting safety products.
Join the PepperBall Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Affiliate Network: ShareASale
Payout Threshold: $50
'Beyond Clothing' is a fantastic option for those who love high-quality, durable outdoor apparel. The brand focuses on producing gear that's perfect for extreme weather conditions, combining comfort, functionality, and style. They offer an array of products, from jackets and pants to base layers and accessories, all designed to help you tackle any adventure.
The company has built quite the reputation for itself, attracting a loyal customer base of outdoor enthusiasts. Their commitment to sustainability and ethical manufacturing only adds to their appeal. When folks buy from Beyond Clothing, they're not just getting a product; they're investing in quality and eco-friendly practices.
With a commission rate at 10% per sale, you stand to earn a decent chunk of change, especially with an average order value that aligns well with the brand's premium positioning. Even at a hypothetical $100 average order, you’d earn $10 per sale, making it attractive for affiliate marketers looking to promote quality outdoor gear.
Join the Beyond Clothing Affiliate Program
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Commission Rate: 7% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Commission Factory
Payout Threshold: $50
Joolca AU is all about making outdoor adventures more enjoyable for every camper and adventurer out there. They offer a range of innovative products tailored to camping, outdoor cooking, and water solutions. From portable hot showers to compact cooking systems, Joolca’s gear is designed to enhance your time outdoors while blending functionality with style.
What sets Joolca apart is their commitment to quality and user experience. Many campers turn to them for their well-crafted products that can hold up against the elements. The brand is quite popular among outdoor enthusiasts, seeking reliable equipment for all their adventures. This strong reputation makes their affiliate program intriguing for marketers looking to tap into the passionate outdoor community.
The Joolca AU affiliate program offers a straightforward 7% commission on every sale, which can add up quickly especially when promoting well-loved items. Given that their products typically range from a few hundred dollars, affiliates could see commissions comfortably hitting into the $20 to $30 range per sale. It's a solid opportunity for anyone passionate about camping gear and wants to make some extra cash promoting effective outdoor solutions.
Join the Joolca AU Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Affiliate Network: Impact.com
Payout Threshold: $50
Ecologi is all about making a positive impact on the planet. They allow people to take part in climate action by planting trees and funding sustainable projects. Through their platform, users can offset their carbon footprint and contribute to a thriving ecosystem. It’s an appealing and meaningful choice for environmentally conscious consumers.
The affiliate program offers a 10% commission on sales, which is quite attractive. If the average order value is around $50, that means you could earn about $5 for each sale. With Ecologi’s commitment to sustainability, you’re likely to attract a dedicated audience enthusiastic about green initiatives.
Plus, with a 30-day cookie duration, there's plenty of time for your referrals to complete their purchases. While specific details about approval requirements and payout thresholds might need checking, the overall vibe of the Ecologi program makes it a great fit for those passionate about climate change solutions.
Join the Ecologi Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
GRAYL is all about hydration and making it easy, no matter where your adventures take you. Founded in 2016, they're on a mission to provide accessible, clean drinking water through innovative filters that are compact and user-friendly. Their products cater to travelers, outdoor enthusiasts, and anyone who values clean water on-the-go.
The brand offers an impressive range of water filtration products, including their popular UltraPress Water Purifier. This versatile gear is known for its effectiveness in removing pathogens and other contaminants, making it perfect for camping trips or international travel. With a strong online presence and community of outdoor lovers, GRAYL has quickly gained recognition in the market.
The affiliate program offers an 8% commission per sale, which, depending on the average order value, can lead to solid earnings. Given GRAYL's focus on high-quality products and their appeal to adventure-seekers, partnering with them could be a great opportunity for affiliate marketers looking to promote reliable hydration solutions.
Join the GRAYL Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Payout Threshold: $50
WESN GOODS is all about bringing premium, everyday carry essentials to your life. They focus on high-quality tools, gear, and apparel designed to make everyday tasks easier and more efficient. With a name that speaks to their dedication, WESN strives to keep your important items durable and stylish all day long.
The commission rate for WESN's affiliate program is set at a competitive 10% per sale. This means if you're pushing products averaging around $50, you could make about $5 per sale, which adds up quickly if you’re converting consistently. Add their reputation for crafting quality goods and the trust built with their customers, and you’ve got a solid affiliate program to tap into.
WESN also understands the importance of a good shopping experience. They offer a 30-day cookie duration, which gives customers ample time to return and complete their purchase through your affiliate link. Their selection ranges from pocket tools to practical accessories, so there’s something for every audience looking to level up their everyday carry game.
Join the WESN GOODS Affiliate Program
Commission Rate: 10% Per Sale
Cookie Duration: 30 Days
Pitbull Tactical is a well-known brand in the outdoor and tactical gear market, offering an array of products for those who value both style and functionality. They focus on high-quality tactical apparel, gear, and accessories that cater to outdoor enthusiasts, law enforcement, and military personnel. Known for their durability and utility, Pitbull Tactical products are great for anyone looking for reliable gear that won't let them down in the field.
The affiliate program presents a solid opportunity for marketers, with a commission rate of 10% on each sale. Given that Pitbull Tactical is recognized in the industry, affiliates can expect to promote items that resonate well with a loyal customer base. With the average order value being a crucial factor, it's essential for affiliates to know that earning potential can be promising.
A cookie duration of 30 days offers a fair chance for affiliates to earn commissions on referred customers, as it allows them time to make a purchase after clicking an affiliate link. While specific details on payout thresholds and the affiliate network aren't disclosed, the overall framework seems favorable for anyone looking to partner with a well-respected brand in the tactical gear space.
Join the Pitbull Tactical Affiliate Program
Commission Rate: 8% Per Sale
Cookie Duration: 30 Days
Naturehike is all about outdoor adventure, specializing in high-quality camping gear and equipment. They offer everything from tents and sleeping bags to backpacks and cooking essentials. Their products are designed for nature lovers who enjoy hiking, trekking, and camping in various environments.
With a solid reputation in the outdoor community, Naturehike is known for its durable and reliable gear. They have built a loyal customer base that appreciates their focus on quality and innovation. This commitment to the outdoors makes their affiliate program attractive for marketers who want to promote something truly useful.
Affiliates earn an 8% commission on sales through a 30-day cookie window, which is a fair deal in the outdoor gear space. If their average order value is reflective of the competitive price points in the market, you can imagine some decent commissions rolling in for successful referrals.
Join the Naturehike Affiliate ProgramAs leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the survival niche, you can trust our recommendations to help make it happen.
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