The Survival industry is experiencing significant growth, valued at approximately $470 billion in 2021 and projected to reach around $590 billion by 2028, growing at a CAGR of 3.2% during this period source.
This guide covers our top 25 Survival Affiliate Programs, which present excellent monetization potential within this booming market. For each program, you'll get key details like:
Blade City Inc is all about catering to knife enthusiasts and tactical gear lovers. They offer a wide range of products, including high-quality knives, self-defense items, and other outdoor tools. With their focus on quality and a solid reputation in the niche, it’s a great spot for any affiliate looking to promote reliable gear.
Their affiliate program features a commission rate ranging from 8% to 12%, which can lead to some decent earnings depending on the products promoted. If we assume an average order value of $100, this could mean earning an average commission of $8 to $12 per sale. Their 28-day cookie duration gives affiliates a fair chance to earn commissions on referrals, which is important for driving sales.
While specific details about approval requirements and the affiliate network haven’t been outlined, the focus on quality products ensures that affiliates can promote confidently. Overall, Blade City Inc appears to be a solid choice for anyone interested in the knife and tactical gear space!
Imalent offers some seriously powerful lighting solutions for all kinds of outdoor adventures and activities. Known for their high-performance flashlights and high-tech illumination tools, they're quickly gaining popularity among those who value brightness and durability. Their products are perfect for everything from camping to professional use, and they’ve developed a loyal customer base who swear by their performance and reliability.
When it comes to their affiliate program, you'll earn a 10% commission for every sale made through your links. That means on a typical order, you could be looking at an average commission of around $20 if the average order value is approximately $200. Plus, you have a generous 90-day cookie duration, giving your leads plenty of time to make a purchase.
Imalent stands out not just for its products but for the passionate community it attracts, making it easier for affiliates to promote their gear. Their commitment to quality is a major selling point, ensuring you have a solid brand to back when you're driving sales. If you're into outdoor gear or know an audience that is, Imalent's affiliate program is a fantastic opportunity.
Leatherman is renowned for its high-quality multi-tools and practical accessories that are perfect for outdoor enthusiasts, DIYers, and everyone in between. Founded in 1983, the brand has built a strong reputation for durability and innovation, making it a popular choice among those who need reliable tools on the go. From pliers to knife blades, Leatherman has something to cater to various needs and adventures.
The Leatherman affiliate program offers an 8% commission per sale, which can really add up when you consider the average order value of their products. If, for example, a shopper spends around $100, you could earn an average commission of about $8 per sale. That's not too shabby, especially for a brand that sees repeat customers because of its quality and reliability.
Affiliates will appreciate the cookie duration of 30 days, giving you ample time to earn commissions from customers who might take a while to decide. With Leatherman's expansive product line and strong brand loyalty, promoting their tools can make for a profitable venture. Plus, there's a good likelihood that every sale could pave the way for future marketing opportunities!
Approval Requirements: Applicants must have a website, blog, or social media channels with quality, original content focused on the outdoor lifestyle (hunting, fishing, camping, boating, shooting sports, nature, wildlife). Must provide website URLs and traffic sources. Coupon, loyalty, or deal-only sites are not accepted. Applicants must be based in the U.S. or Canada.
Affiliate Network: CJ Affiliate
Payout Threshold: $50
Bass Pro Shops is a giant in the outdoor retail world, known for its wide range of products catering to hunters, fishermen, campers, and outdoor enthusiasts. With an impressive selection of everything from fishing rods and camping gear to outdoor clothing and home goods, they've created a thriving community of nature lovers. Plus, their huge stores often feature aquariums and wildlife displays, offering a unique shopping experience.
Their affiliate program features a commission rate ranging from 0.8% to 5.6% per sale, meaning that if their average order value trends towards $100, your typical commission might hover around $5.60 on a good day. This makes it appealing for affiliates who can tap into Bass Pro's expansive product offerings and loyal customer base.
While the specifics like approval requirements and payout thresholds aren't disclosed, Bass Pro Shops' reputation and extensive inventory make it a great partnership opportunity for affiliate marketers. Their cookie duration of 7 days helps give affiliates a solid window for earning commissions on referred sales.
ReadyWise INC. is a popular brand in the emergency food and survival supply sector. They specialize in providing freeze-dried meals, long-term food storage solutions, and emergency preparedness items. Their products are super useful for camping trips, natural disasters, or even just for stocked-up convenience at home. With a reputation for quality, customers trust ReadyWise for their provisions.
The affiliate program offers a 10% commission on each sale, which can be pretty lucrative! If you’re promoting items that have an average order value of say $100, that means you could earn around $10 for each sale you refer. Their 120-day cookie duration ensures that you get credit for any sales made within that time frame, making it easier for you to earn commissions.
ReadyWise INC. is great for individuals interested in the outdoor lifestyle or prepping for emergencies. With a solid range of products and a decent affiliate commission rate, it’s a program worth considering for anyone looking to recommend practical survival solutions.
Bushcraftshop is all about embracing adventure in the great outdoors. They offer a wide array of bushcraft and survival gear, which includes everything from knives and tents to various camping supplies. If you're into wilderness living or just like to spend time outside, you'll find what you need here.
The brand has built a solid reputation in the outdoor community, attracting enthusiasts and casual adventurers alike with its quality products. Loyal customers keep coming back for their reliable gear and excellent customer service. The commission rate for affiliates stands at 7%, which could translate into decent earnings depending on the average order value.
Speaking of earnings, if the average order value lands around $100, that means each sale nets an affiliate about $7. Plus, a 21-day cookie duration gives affiliates a nice window to earn up to that amount during a customer's shopping journey. It's a great opportunity for anyone looking to monetize their love for bushcraft and the outdoors!
Top-armyshop is a go-to destination for outdoor enthusiasts and military gear aficionados. This online shop offers a wide range of products, including tactical clothing, camping gear, survival tools, and more. Their extensive selection caters to different customers, whether you're an avid hiker or just someone preparing for disaster preparedness.
The brand is well-known for its quality and functionality, making it a favorite among individuals who value durability. With a commission rate of 7% per sale, you can earn a respectable amount even with average sales. With typical outdoor gear purchases being around $100, this means your average commission could sit at about $7 per sale.
Add in the 7-day cookie duration, and you have a solid foundation for generating affiliate revenue. They continue to build a loyal customer base that's likely to return for more purchases, enhancing the potential for ongoing earnings through the affiliate program.
Hooyman is all about providing quality outdoor tools, especially focused on tree care products like saws and pruners. Since they keep sustainability in mind, a lot of their items are designed for both efficiency and durability. Their reputation among outdoor enthusiasts makes them a reliable brand for folks who take their gardening and tree management seriously.
With a commission rate of 7% per sale, promoting Hooyman’s products can be quite rewarding. If most of their products average around $100—just an estimate—you’re looking at a commission of about $7 for each sale. That adds up pretty quickly, especially if you tap into the gardening and landscaping communities.
They've got a cookie duration of 30 days, which is standard but helpful when drawing in new customers. Plus, the brand's focus on high-quality, durable tools means you're likely to promote products that customers will fall in love with, leading to repeat business.
Treedom UK is all about making the world a greener place, and they do that by letting you plant trees online! You can actually gift and plant trees in a wide range of locations, helping to sustain the environment and support local communities. It’s a unique blend of eco-friendly initiative and personal gifting that’s really gaining traction.
The products, in this case, are trees, and they come with a personal connection. Each tree you plant can represent a special occasion or gift for someone—plus, you get to follow its journey through geo-tagging and photos. This innovative approach to gifting trees has started to resonate with a growing number of environmentally conscious consumers.
With an affiliate program that aligns with their mission of sustainability, it's a great option for eco-conscious bloggers and marketers. Affiliates can earn commissions from encouraging others to participate in this green initiative. While the specifics like commission rates or payout thresholds aren't clearly stated, the alluring nature of their service plus the 30-day cookie duration can help drive conversions.
Concealment Express specializes in high-quality concealed carry gear, perfect for those looking to stay safe and stylish. They offer a range of products, including holsters, bags, and tactical gear that are designed for everyday use. Their commitment to quality and functionality appeals to a broad audience of firearm enthusiasts.
The Concealment Express affiliate program offers a commission rate of 12.5% per sale, giving affiliates a solid opportunity to earn. The average order value can vary, but with so many competitive products, each sale could generate a nice commission for affiliates. Plus, with a cookie duration of 30 days, affiliates have a good window to earn from referrals.
Affiliates can tap into a growing market that values safety and practicality in concealed carry. The brand's focus on innovation and user satisfaction solidifies its reputation, making it a promising option for marketers. Overall, it's a great affiliate program for anyone passionate about personal safety gear.
Lasso lets you showcase your affiliate links in beautifully designed displays. When your visitors see a descriptive product box, they're more likely to click because they know where they're going.
Schrade is a well-known name when it comes to knives and outdoor tools, with a rich history stretching back to 1904. They offer a wide variety of products, including folding knives, fixed-blade knives, multi-tools, and outdoor gear, appealing to outdoor enthusiasts and collectors alike. Their reputation for quality craftsmanship and durability makes them a favorite among those who appreciate reliable tools for adventure.
Affiliates promoting Schrade products can expect a commission rate of 7% per sale. Given their focus on rugged, high-performance gear, many of their knives and tools retail for $50 or more, meaning that affiliates could earn a meaningful average commission on each sale. With a cookie duration of 30 days, affiliates have a solid opportunity to see conversions over a complete month.
Schrade’s products tend to resonate well with both beginners and seasoned pros in the outdoor sphere. This versatility opens up many promotional avenues for affiliates, whether they’re focusing on survival gear, everyday carry tools, or specialty knives. It's a strong brand presence with a dedicated following that can significantly enhance sales potential.
Pelican Products is all about providing top-notch protective cases, coolers, and lighting solutions for adventurers and professionals alike. Founded in 1976, Pelican has built a solid reputation for durability and reliability. Their offerings are essential whether you're into outdoor sports, scuba diving, or just needing sturdy gear for traveling.
Affiliates can earn a nice commission of 5% on every sale, which can really add up given their average order value typically sits at around $100. That means you could be making about $5 per sale, which is a solid opportunity when promoting premium products aimed at outdoor enthusiasts and outdoor professionals.
With a cookie duration of 30 days, you have a fair window to benefit from customer decisions. Pelican's unique product range and trusted name in the industry make their affiliate program appealing for anyone looking to promote durable gear that customers definitely seek out.
Victorinox UK is a beloved brand known for its Swiss Army knives, but that’s just the tip of the iceberg. They offer a wide range of products, including culinary tools, outdoor gear, travel accessories, and watches. This variety ensures there's something for all kinds of customers, whether they’re camping enthusiasts or culinary experts.
The brand combines quality craftsmanship with functionality, making their products popular among consumers. This popularity translates into strong sales opportunities for affiliates - anytime someone buys a Swiss Army knife or a stylish travel bag, you could earn a nice commission on that sale.
With a commission rate between 6% and 12%, the potential earnings can add up, especially if you're promoting higher-priced items. That means for an average order value around $100, you could earn between $6 and $12 per sale, which is a solid incentive for affiliate marketers looking to partner with a reputable brand.
PepperBall is a standout in the non-lethal self-defense market, known for its innovative products designed to help with personal safety. Their core product lineup includes PepperBall launchers and projectiles, which are designed for both personal protection and community safety. With a reputation for quality and effectiveness, they're popular among those seeking alternatives to conventional self-defense methods.
Affiliates benefit from a solid commission rate of 10% to 15% per sale, which really adds up considering the average order value in this niche. Let’s say the average order is around $100; that translates to commissions ranging from $10 to $15 for each sale made. This potential earnings structure makes their affiliate program quite enticing for marketers looking to promote self-defense solutions.
With a cookie duration of 45 days, affiliates have plenty of time for conversions to ensure they get credit for their referrals. PepperBall’s commitment to safety and quality also allows affiliates to promote a brand that many consumers trust, making it easier to drive sales through effective marketing strategies.
Beyond Clothing focuses on premium outdoor apparel that straddles the line between performance and fashion. They specialize in unique layering systems that are designed for various activities, including hiking, skiing, and outdoor expeditions. Their products are known for durability and versatility, appealing to outdoor enthusiasts who don’t want to compromise on style while on their adventures.
With a commission rate of 10% per sale, affiliates can earn a decent income promoting Beyond Clothing's quality gear. If their average order value is around $100, that means an average commission could be $10 per sale—definitely something to consider if you're targeting customers who enjoy the great outdoors!
Affiliates will appreciate the 30-day cookie duration since it gives them a good window for potential sales. With a loyal customer base and high-quality products, the Beyond Clothing affiliate program is a solid choice for anyone looking to promote outdoor apparel.
Joolca AU is all about making the great outdoors more enjoyable and accessible. They offer a range of innovative products, primarily focusing on portable hot water systems, camp showers, and outdoor cooking gear that enhance camping experiences. Whether you're heading on a remote getaway or just need a reliable shower at the campsite, Joolca has got you covered.
The brand has gained significant popularity among camping enthusiasts thanks to their user-friendly designs and quality products. Joolca AU is known for creating items that are easy to set up and use, making outdoor living a breeze. They also seem to attract a dedicated following, which is great for affiliates looking to tap into an engaged audience.
The affiliate program offers a solid commission rate of 7% per sale, and with Joolca's average order value, you can expect an attractive commission compared to other programs. Plus, a 30-day cookie duration gives you a nice window to earn from your referrals. Overall, Joolca is a great choice for affiliates who want to promote awesome outdoor gear!
Ecologi is an innovative platform aimed at tackling climate change by enabling individuals and businesses to invest in reforestation projects and carbon offset initiatives. Founded on the principle of making sustainable solutions accessible, they offer a variety of plans tailored for anyone interested in making a positive environmental impact. Whether you sign up for a personal account or a business package, Ecologi supports meaningful contributions towards restoring forests and reducing carbon footprints.
The Ecologi affiliate program is an attractive option for those who believe in their mission. Affiliates earn a 10% commission on sales made through their unique links. If an affiliate drives sales in line with an average order value—typically believed to be around $20—this results in commissions of about $2 per sale. With a cookie duration of 30 days, affiliates have a good window to convert browsers into buyers.
While specific details about approval requirements, the affiliate network, and payout thresholds aren't disclosed, the brand’s growing popularity in the sustainability space makes it an appealing choice for affiliates. As more individuals and businesses seek eco-friendly solutions, partnering with Ecologi presents an opportunity to earn while promoting positive environmental change.
GRAYL is all about keeping your hydration game on point while you're on the move. They offer innovative water purification solutions like water bottles and filtration systems that make it super easy to drink clean water anywhere you go. From hiking in the mountains to traveling in foreign countries, GRAYL's products are designed for adventurers, travelers, and outdoor enthusiasts.
The brand has carved out a solid reputation for quality and convenience in the hydration niche. Their products often appeal to eco-conscious consumers and frequent travelers who appreciate the value of clean drinking water. With such a strong commitment to both innovation and sustainability, GRAYL stands out as a go-to choice for those serious about outdoor safety.
The affiliate program offers an 8% commission on sales, which typically translates to good earnings, especially considering the average order value can be substantial with their premium products. Plus, your customers get a 30-day cookie duration, giving you a nice window to earn commissions on their purchases. Overall, it's a solid opportunity for anyone in the outdoor and adventure space!
WESN GOODS is an innovative brand that specializes in crafting premium everyday carry (EDC) tools and accessories. Their product range includes stylish knives, multi-tools, and other practical items designed for daily use, appealing to outdoor enthusiasts and minimalists alike. WESN is known for its top-quality materials and sleek designs, making their products not just functional but also aesthetically pleasing.
Their affiliate program offers a solid commission rate of 10% per sale, which can translate into significant earnings, especially if affiliates promote higher-value items. Given the nature of EDC gear, average order values can vary but are often on the higher side, meaning that each sale can yield a substantial commission. Plus, the 30-day cookie duration gives affiliates ample time to convert potential customers who show interest in WESN's products.
WESN's reputation for quality craftsmanship and stylish functionality resonates with a wide audience, making it an attractive option for affiliates looking to promote reliable EDC tools. The brand's commitment to producing durable products means that customers are likely to return for more, providing affiliates with ongoing opportunities to earn comissions over time.
Pitbull Tactical is all about providing high-quality tactical gear and accessories for people who love outdoor adventures, law enforcement, and military customization. They carry an extensive range of products, including backpacks, tactical apparel, survival gear, and personal defense tools, catering to outdoor enthusiasts and professionals alike.
The brand is popular among its target audience due to its commitment to durability and functional design, making it a go-to for anyone needing reliable gear. With a solid reputation in the tactical community, affiliates have a great opportunity to promote products that people already trust and want to buy.
Joining the Pitbull Tactical affiliate program means you can earn a commission rate of 10% per sale. If their average order value is around $100, that means you'd be looking at an average commission of about $10 for each sale you generate. With a cookie duration of 30 days, it gives affiliates a good chance to get credit for referrals, helping to boost your earning potential.
Naturehike is a brand that caters to outdoor enthusiasts, offering a wide range of quality camping gear and equipment. From tents and sleeping bags to hiking backpacks and ultra-light outdoor accessories, they truly have something for every adventurer. Naturehike focuses on providing products designed for both comfort and durability, making them a popular choice among backpackers and campers alike.
With a solid reputation in the outdoor community, Naturehike has steadily gained popularity for its innovative designs and competitive pricing. The commission rate for their affiliate program is set at 8% per sale, which can be appealing for marketers, especially since outdoor gear often comes with a good average order value. This means you'll be earning a decent cut from each sale, especially during peak camping seasons when folks start gearing up for outdoor expeditions.
The affiliate program features a cookie duration of 30 days, giving you ample time to capture sales from potential customers who click through your links. Although some approval and payout details were not pinned down, partners are generally drawn to programs that provide good incentives for sales, so Naturehike’s offerings are sure to attract a solid affiliate base looking to help others discover quality gear.
As leaders in the affiliate marketing industry, the team at Lasso has built a reputation for delivering results. Our team has over a decade of experience building affiliate sites and monetizing them.
At Lasso, we've earned the trust of thousands of affiliate marketers to help them monetize their own websites. Our success as a business is directly correlated to how well we help our customers grow their affiliate revenue.
If you want to be a successful affiliate in the survival niche, you can trust our recommendations to help make it happen.
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