BHG

BHG Affiliate Program

BHG offers stylish and functional home solutions, featuring innovative storage options like their multifunctional folding bookshelves, designed to enhance any space effortlessly.

By Andrew Fiebert Updated
Program Categories
Product Type
Physical Product
Affiliate Commission
Up to 11.25%
Cookie Duration
14 days
Become a BHG Affiliate

BHG at a Glance

The BHG affiliate program is a fantastic opportunity for those passionate about home improvement and decor. With a reputation for quality products and trusted brands, BHG offers affiliates a chance to earn while sharing their love for home-related content. Whether it’s stylish furnishings or practical tools, this program has plenty to offer for both creators and their audience.

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The BHG Affiliate Program Details and Commission Rates

The BHG affiliate program stands out with its competitive commission rates and generous cookie durations. No wonder many home bloggers love promoting it! It’s a solid choice for those looking to monetize their passion for home and living.

Program Categories:

Commission Rate:

  • Up to 11.25%

Cookie Duration:

  • 14 days

Approval Requirements:

  • None

Affiliate Network:

  • Lasso

Payout Threshold:

  • $10

How to Become a BHG Affiliate


1. Join the Affiliate Program and Get Your BHG Affiliate Link

The first thing you need to do become a BHG influencer is sign up for their affiliate program.

Their application will require some basic information about your business and your audience. Follow the instructions to complete and submit your application.

After you submit your application, it will typically take a few days for BHG to approve or deny your application.

Once you're accepted, you'll be granted access to your affiliate dashboard, where you can find and copy your unique affiliate referral link.

Up to 11.25% Commissions
BHG Vintage Multifunctional Folding Bookshelf, No-Assembly Plant Stand Storage Rack Shelves for Home Office (White, 4-Tier) 4-tier White

When you promote BHG products through Lasso, you'll earn Up to 11.25% per sale, while taking advantage of Amazon's incredible conversion rates.

Promote BHG Products
07/08/2025 11:58 pm GMT

2. Add Your Referral Link to Relevant Content


You can start monetizing your content right away by adding your BHG link directly to your blog posts. (If you don't know, here's how to add affiliate links to your blog.)

Simply find content where BHG will fit your audience's needs.

Next, find the most relevant part of the post, and add your link with optimized anchor text.

Then all you have to do is keep creating content and wait for your audience to click your links. When they make purchases, you'll earn Up to 11.25%.


Tips to Succeed in the BHG Affiliate Program


Optimize Your Offers and Earn More with Lasso

After you've added a few affiliate links to your content and started earning commissions, you should look for ways to increase your affiliate revenue.

You can do this by adding great product displays, comparison tables, and CTA buttons to your blog posts.

The easiest way to increase your affiliate income and monetize your site with BHG is by using Lasso.

Our Favorite
BHG

BHG offers stylish and functional home solutions, featuring innovative storage options like their multifunctional folding bookshelves, designed to enhance any space effortlessly.

Learn More Put this box on your site
πŸ‘† Create displays like this with Lasso.

With Lasso, you'll have a link management dashboard, so you can see every post on your site with BHG links.

You can also create stunning no-code affiliate Displays, Grids, and Tables. Those will increase your clicks and help you earn more money from your existing content.

Create Engaging Content Around BHG

When it comes to affiliate marketing, content is king. To successfully promote BHG products, it's important to create content that not only attracts your audience but also engages them. Here's how:

  1. Understand your audience: Know your readers' hobbies, their passions, and their pain points. This understanding will help you create content that resonates with them and solves their problems.
  2. Showcase the products: Use high-quality images and videos to showcase BHG products. If possible, puchase and use the products yourself. This will help you write with more authority and prove to your audience you know what you're talking about.
  3. Share personal experiences: People often connect more with personal experiences. Share your own stories about using BHG. Talk about how the products solved your problems or fit your needs, and explain how they will do the same for your readers.
  4. Provide value: Offering reviews, advice, or how-to guides related to BHG's affiliate offers. This not only promotes the products but also positions you as an authority in your niche.
  5. Engage with your audience: Encourage your audience to leave comments, ask questions, or share their own experiences with BHG. This can foster a sense of community and increase engagement on your posts.

TIP: The more engaging and valuable your content is, the more likely it is that your audience will trust your recommendations and click on your BHG affiliate links. Our product review template will ensure your content grabs reader's attention.

Analyzing and Understanding Your Affiliate Data with BHG

Success in affiliate marketing largely depends on your ability to understand and analyze your affiliate data effectively. Doing so allows you to see what's working, what's not, and where you can make improvements to increase your earnings.

BHG provides data on your referrals, conversions, and earnings, but to get a more comprehensive view, consider using a third-party tool like Lasso Performance. It integrates with all your affiliate programs, including BHG, and provides valuable insights into your performance.

Lasso Performance revenue graph

Here's how you can use Performance to analyze and understand your BHG affiliate data:

  1. Track Your Performance: Track all your affiliate links in one place. It gives you detailed information about click-through rates, conversions, and overall earnings.
  2. Understand Your Earnings: Easily see which of your content is generating the most earnings. This helps you understand what type of content resonates most with your audience and leads to conversions.
  3. Identify Opportunities for Improvement: Identify underperforming content and optimize it for better results. Maybe a post needs better keyword targeting, or perhaps an affiliate link would be more effective in a different location.
  4. Optimize Your Strategy: Lasso Performance not only helps you understand your current performance but also informs your future strategies. By understanding what's working, you can replicate successful strategies in future content.
  5. Automate Reporting: The tool provides automated reporting, saving you time and effort in gathering and analyzing data manually.

TIP: The more you understand about your performance, the better you can tailor your approach to maximize your earnings with the BHG Affiliate Program.


Frequently Asked Questions


What is the BHG Affiliate Program?

This is the program BHG uses to pay people and companies that promote their products. When you make a sale for BHG, they will send you a commission for the sale of that product.

How can I join the BHG Affiliate Program?

You can join the BHG affiliate program by filling out their application: https://app.getlasso.co/signup/plus/bhg/?utm_source=getlasso

What is the commission rate for BHG affiliates?

The commission rate for BHG affiliates is Up to 11.25%. This means that for each sale made through your unique affiliate link, you will earn Up to 11.25% in commission.

This rate applies to all products, making it a lucrative opportunity for those who effectively promote BHG products to their audience.

What happens if a customer returns a product I referred?

In almost every case that means your commission for the BHG sale will get reversed. This may not be the case if you negotiate your contract with them. This can typically be done after consistent sales are proven.

What if I don't have a website?

If you don't have a website, it will be difficult to be a successful BHG affiliate.

You can get affiliate marketing traffic from social media or email marketing, but it's more difficult to break through the noise with those channels.

My recommendation is that you learn how to start a home blog, sign up for Lasso, and create a real affiliate marketing business.

Earn More from Your BHG Links

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